Chapter 3857 Lady's car
There was a discussion in the conference room, and everyone was puzzled. This order was too outrageous and weird. High-quality updates are here.
"President Alba, please forgive me for my objection." Vice President Ronis frowned and said, "Ladies-only cars are something that no car manufacturer has ever really launched. Most of the so-called women's cars on the market are in
The appearance of the car has been optimized for women, but in fact no car manufacturer has made improvements in this regard. Why is this? First of all, cars have always been a man's world. Men are naturally more fond of cars, and women are more interested in cars.
There are not many people who like cars. Secondly, most of the people with purchasing power are men, and women’s purchasing power is limited. Thirdly, women’s driving skills are somewhat handicapped. Therefore, I think the market for car series specifically targeted at women is
limited!"
Everyone agreed. They all thought that Vice President Ronis was right. Ronis used to work in the marketing department and was considered an old employee in the company. He was well-informed. In fact, his ability could have been promoted a long time ago, but because of
He has been suppressed for some reasons, so he has never been able to get a promotion. But for his overall view, everyone still trusts him. Therefore, everyone does not agree with the so-called women's car series proposal.
"Speaking of no market, let me tell you a story." Jessica said calmly, "Two salesmen went to Africa to sell shoes and found that Africans don't wear shoes. One salesman said that Africans don't wear shoes. Here
There is no market. The other salesman said, no, Africans don’t have shoes to wear, and the market here is great. The second salesman just thinks positively."
Everyone has heard this story and understands it. So when Jessica said these words, everyone understood what Jessica meant. Indeed, in a certain respect, women's car series is indeed
Yes, the market has broad prospects, but on the other hand, the market is huge. But this is just a theory of relativity. In fact, everyone is not very optimistic about this market. High-quality updates are especially launched in this kind of market.
A brand new market is a kind of pioneering spirit. If it is not good, it will lose everything. Of course, if it is really developed, it will undoubtedly be an opportunity to bring Chrysler back to life.
"President Alba, according to the current situation of the company, the company owes US$9.9 billion in debt, nearly 10 billion US dollars, and its liquidity is only US$500 million. Under this situation, if you want to launch a new car series, it will be too difficult! We
No funds." Finance Director Finnis smiled bitterly.
Investment is not impossible, but it requires money. The company currently has no money! The 500 million turnover is actually just a salary, which is about the same. There are more than 250,000 employees in total, and the average annual salary is 20,000. This salary is really bad.
.
"Don't worry, we have reached an agreement with the Second Bank regarding financing. The Second Bank will provide us with US$5 billion in low-interest loans as working capital to help us restart production. Of course, in return, we
All the company's current capital accounts in the future will be transferred from the 'Second Bank', including the salary cards of all employees. You will send someone to the 'Second Bank' to go through the procedures later." Jessica said.
Everyone understands. Indeed, with Lin Feng's support, there is really no problem with funding. There is no problem at all. Let alone 5 billion US dollars, even 50 billion US dollars, that's no problem.
"So, are there any problems with developing a women's-only car series?" Jessica asked.
Everyone naturally shook their heads, there was no problem with this, what else could be wrong with this. With sufficient funds, everyone would be confident. Maybe they could really develop a brand new car series and maybe monopolize the market.
Seeing everyone agreeing, Jessica smiled slightly. It seems that money is indeed a universal stepping stone, and it is easier to do things if you have money. Unfortunately, Jessica does not know that Lin Feng is also heavily in debt now. The richest man in the world, in fact, has
The funds are almost 0. High-quality updates are here
"President Alba, how should we develop this women's car series?" Vice President Ronis asked.
Since we want to develop a new car series, how to do it?
"Since we want to develop a new car series, we can't follow the old path, and we can't follow their failed route. What is a women's-only car series, that is, it is developed for women. It not only has to be pleasing in appearance, but more importantly
It's on the inside," Jessica said.
"First, in terms of appearance, a multi-color color combination must be used to ensure that everyone can enjoy the beauty visually, and you can tell at a glance that this is for ladies only, and that the person riding here is a successful lady. Everyone, now
Women's social status is rising steadily, and women are no less than men in many fields. Our women's car series is specially developed for successful women," Jessica said.
Everyone nodded slowly. Successful ladies, there are more and more strong women nowadays. More and more ladies are beginning to surpass men in various fields, and even dominate one. There is indeed a market in this area.
"Second, internally, what do women need most, a dressing room. A simple dressing room, a recommended dressing room where women can touch up their makeup at any time. Therefore, we must add such a small space internally.
, allowing women to place cosmetics and some women's necessities. Secondly, the internal design should also be colorful to make women feel warm and comfortable. The rear space can be appropriately sacrificed to satisfy women's various needs in the front seat.
A need." Jessica said in a deep voice.
Everyone's eyes lit up. Indeed, in this way, this women's car series really has a market.
"Of course, in the third aspect, the women's car series must ensure that each model has a unique name." Jessica said.
"A unique surname for each model?" Everyone exclaimed. Aren't all these cars mass-produced? Is it possible for each model to have a unique surname? This is too exaggerated.
"Indeed, cars are mass-produced, so we have to change our thinking!" Jessica smiled slightly, "All accessories are mass-produced and then assembled. Just like building blocks, customers can choose accessories to match."
Everyone was surprised. This, this, seems to be really feasible. Cars are originally assembled from various spare parts, but the mass production assembly line is more efficient. This method seems feasible. And it should have great market prospects, and
Not only for women, but also for men.
Of course, the only trouble is that the production cycle may become longer, which may lead to an increase in labor costs and is not conducive to lowering costs. In this way, the final selling price of the car may be higher.
"As for the selling price, I believe that it should be relatively high initially, but later on, the cost should be lowered. After all, we will save a lot of costs in terms of inventory. As soon as we receive the order, we will start assembly.
In this way, overall, the cost should not increase." Jessica analyzed.
Everyone thought about it and admired it. Why did Chrysler lose so much? In addition to workers' wages, it also had a large amount of inventory. Once your car is manufactured and it cannot be sold, it will be in your hands. Not only does it need a lot of space to store it, but it also needs a lot of space to store it.
Workers are needed to guard it. If you go back and forth, the cost will remain high and losses will be inevitable. On the other hand, if all of them are parts for finished cars, then even if they can’t be sold, I can just sell the parts. Many of these parts are universal.
, various other car repair shops can also use it. In this way, even if this ladies-only car series is unsuccessful in the end, it can reduce part of the losses.
Thinking of this, everyone's thinking became more active. The meeting really got down to business.
Six hours later, the door to the conference room opened.
"Ah, everyone, I'm sorry, I'm so disappointed, but I think the meeting should go very smoothly." Lin Feng walked up and said with a smile.
Everyone smiled. This meeting allowed them to really get to know Jessica. She is definitely not just a vase. In fact, she is really talented. In other words, she has very little professional knowledge in automobiles, but has many theories.
But it is very novel and unique. And as a Hollywood star and a super beauty, she is still very knowledgeable in the application of car colors.
This meeting made them look at Jessica with admiration.
"My beautiful CEO, you won't blame me for having diarrhea during the battle!" Lin Feng looked at Jessica and smiled faintly.
"Haha, if you have diarrhea next time, you'd better find a more comfortable toilet. Six hours is not a short time." Jessica was in a relaxed mood and said jokingly.
Everyone laughed.
Immediately, everyone had a dinner together. Then, on the next day, all employees were informed. First, the company would destroy all unused production lines, and all cars with an inventory of more than 1 billion would be discounted at low prices to clear the inventory.
Third, the salary accounts of all employees will be transferred to the 'Second Bank', and the 'Second Bank' will provide Chrysler with a low-interest loan of US$5 billion. Fourth, Chrysler's official website will be fully upgraded.
All employees will receive an internal Chrysler employee account. With the employee card, they can log in to the internal account and check their salary bills, as well as the sanctions or rewards they have received, as well as the company's upcoming various systems and benefits, as well as next month's
Plans and work arrangements are all networked.
The outside world is watching Chrysler's series of changes. Although they agree with its changes in adapting to the Internet, they are still not optimistic about its future. Clearing inventory and going online are all internal arrangements that can only ensure the company's
The operation is more efficient, but how to adapt to this new automobile market and how to survive the encirclement and suppression of Japanese cars and European and American cars is the key point.
Chapter completed!