Chapter 685: Highest Selling Price

The cartoon "Pleasant Goat and Big Big Wolf" must be reviewed according to formal procedures, which will take at least several months. It must be completed and then reviewed by the Ministry of Culture and the Copyright Office.

Lin Feng was extremely dissatisfied with this rigid review condition. If a TV series had to be filmed before it could be reviewed, it would be too risky for investors. A TV series would require at least millions of yuan in investment.

In the end, the ratings were dismal, and the investment was wasted. This is why tens of thousands of TV series are filmed in China every year, but only less than one-tenth of them are ultimately screened. Most of them rot in the warehouse, which also causes huge losses to investors.

losses. Invisibly, a large amount of social resources are wasted.

On the contrary, the United States and Japan have extremely enlightened systems in this regard. One episode is filmed and broadcasted, and if the broadcast is not successful, it is immediately stopped to avoid causing additional losses to investors, and it can also effectively save resources from all walks of life.

Therefore, through his connections, Lin Feng allowed the Ministry of Culture and the Copyright Office to set a precedent for the first time by only reviewing 10 episodes first, and then every 20 episodes, instead of having to review after the final filming was completed as before. Of course, this time

The "special case" is also "not an example in the future", and it is not allowed to be spread to outsiders, otherwise it will not be lenient.

Lin Feng just smiled at this. As for the "threats" from these leaders, Lin Feng didn't care. Anyway, as long as they can be approved.

On February 10, 2003, "Pleasant Goat and Big Big Wolf" was officially broadcast on major TV stations across the country at 6:00 pm prime time. As for the broadcasting station, Lin Feng was the first to sell it to Shanghai Oriental TV. After all, no matter from the relationship between the two parties,

The price offered by Shanghai Oriental TV and the impact on the Shanghai Disney Project Department made Lin Feng unable to refuse.

As for the price of broadcasting rights, according to the current domestic market price, it is usually calculated on a per-minute basis. The selling price of a cartoon’s broadcasting rights is usually 100 yuan to 1,000 yuan per minute. Director Zhao of Shanghai Oriental TV Station directly

A "maximum salary" of 1,000 yuan per minute was offered. This price also made other domestic TV stations raise eyebrows.

Originally, many TV stations were very optimistic about "Second World"'s "Pleasant Goat and Big Big Wolf" based on "Yangcun School". However, the price of 1,000 yuan per minute is really difficult to compete with. "Pleasant Goat and Big Big Wolf"

One episode of "Big Gray Wolf", including the opening and ending songs, is 14 minutes in total. That is 14,000 yuan. For 10 episodes, it is 140,000 yuan.

Although this total price is available to all major TV stations, the price of 14,000 per episode for a cartoon is really a bit high. Therefore, in the end, adding Lin Feng’s favor to Director Zhao of Shanghai Oriental TV,

Other TV stations did not compete. Although the money is not much, if it loses money, it will be a loss no matter how much it is. This does not look good on the books.

Director Zhao does not care about the "concerns" of other TV stations. First, he believes that "Lin Feng's production must be a high-quality product." He believes that "Pleasant Goat and Big Big Wolf" will definitely be successful; second, even if this "Pleasant Goat and Big Big Wolf"

If he couldn't succeed, it would be a good idea for him to sell Lin Feng a favor.

What's more, due to caution, Director Zhao only signed the copyright for the first 10 episodes. Originally, Lin Feng was planning to sign the copyright for the first 60 episodes. As a result, this decision made Director Zhao regret it repeatedly in the following years.

I was offered 1,000 yuan per episode to sign a contract, but I only signed for 10 episodes. When it became really popular, I regretted it. At that time, it was far beyond what 1,000 yuan could buy.——

During the days when "Pleasant Goat and Big Big Wolf" continued to be popular, I always burst into tears every time I heard the theme song "Don't look at me as just a sheep, the green grass becomes more fragrant because of me...".

I regret it~~~

For Lin Feng, the broadcast rights for an episode are only 14,000, which is definitely too low. However, for cartoons, their main profit point comes from their derivatives. This is the key point. He wants to rely on selling broadcast rights.

To make money is delusional. Therefore, when the production of "Pleasant Goat and Big Big Wolf" started, Lin Feng ordered Wu Zhaopu to acquire several toy factories in advance to produce various animal dolls in "Pleasant Goat and Big Big Wolf".

Of course, the derivative products of a cartoon are not just plush toys, but also related electronic products, such as DVDs. You can also develop pillowcases, pillows, mobile phone chains, etc. These are all "second world" products.

"The target market. In short, "Pleasant Goat and Big Big Wolf" must be distributed in advance before the launch of copycat products to seize the market.

Finally, a stand-alone game of "Pleasant Goat and Big Big Wolf" needs to be developed. In short, Lin Feng wants to maximize the commercial value of "Pleasant Goat and Big Big Wolf".

With the expectations and expectations of all walks of life, "Pleasant Goat and Big Big Wolf" was officially broadcast at 18:00 on February 10, 2003. Before the broadcast, in order to build momentum, Lam Feng also used his major online media to

To build momentum, they promoted it as the most successful cartoon in China within ten years. Shanghai Oriental TV also used its influence to promote it during prime time on various channels of its own TV station.

In addition to the popularity accumulated by "Yangcun School", in just a few days, it has attracted the attention of many primary and secondary school students. And it is still during the winter vacation. Many 12-year-old children have sat in front of the TV to wait for "Pleasant Goat"

The beginning of "Yangcun School". For parents, due to the successful precedent of "Yangcun School" and its education for children, many parents are also looking forward to it.

It would be great if you can learn something while watching cartoons (this is why parents support "Three Thousand Questions of the Blue Cat" so much). But it is also because of the attitude of parents

, domestic animation has been unable to open up the market. Obviously watching a cartoon is just for entertainment and relaxation. It has to be made like studying. How can there be a market?

Pleasant goat, beautiful goat, lazy goat, boiling goat, slow goat, soft sheep, red wolf, gray wolf. Don’t look at me as just a sheep, the green grass becomes more fragrant because of me, and the sky becomes bluer because of me

, Baiyun becomes soft because of me...

Amidst the extremely brisk, soft, and melodious melody, the first episode of "Pleasant Goat and Big Big Wolf" "The Wolf Is Coming" was officially broadcast. In just 14 minutes, including commercials, in 20 minutes, everyone watched

After watching "Pleasant Goat and Big Big Wolf", children asked their parents directly, "Is there more? Is there more?"

To this, my parents had no choice but to reply that there would be one tomorrow, and the second episode would be only tomorrow.

Seeing the helpless and expectant expressions on their children's faces, many parents also sighed. This "Pleasant Goat and Big Big Wolf" was indeed beyond their expectations. Originally, they just watched it with their children, but in the end they were also attracted. Although the plot is

In the eyes of adults like them, it is extremely childish, but it is undeniable that the whole plot is extremely light-hearted, slightly exaggerated and funny, making it easy for people to watch, and there are no elements harmful to children in the picture, and it promotes bravery

It is good that evil cannot prevail over good.

This also makes many parents feel relieved about "Pleasant Goat and Big Big Wolf" and no longer have to worry about any adverse effects on children. According to the survey, the final ratings of the first episode of "Pleasant Goat and Big Big Wolf" reached 14.8%, which has exceeded the previous

The ratings of domestic cartoons are also close to the ratings of Japanese animations broadcast in China ("Dragon Ball" (15.6%), "Saint Seiya" 17%).

In the following two days, the broadcast of the second and third episodes of "Pleasant Goat and Big Big Wolf" also hit new highs, reaching a peak of 19%. And I believe that with the popularity of "Pleasant Goat and Big Big Wolf", this craze will

It will continue to be crazy.

As the craze for "Pleasant Goat and Big Big Wolf" swept across the country, major newspapers across the country made key comments on it.

"Shanghai Daily" commented - This is an extremely simple and relaxing cartoon, but it allows us to see the progress of domestic cartoons. It is also the first time that a domestic cartoon has a ratings higher than that of Japanese cartoons. This is

It's really gratifying. I also hope that "Second World" can continue to launch more "Pleasant Goat and Big Big Wolf" to bring glory to the domestic cartoon and animation industry.

"Guangzhou Daily" claimed that watching "Pleasant Goat and Big Big Wolf" reminds us of the story "The Wolf Is Coming" that we often heard when we were children. However, in "The Wolf Is Coming", the wolf finally ate the sheep, while "Pleasant Goat and the Big Big Wolf"

"In "", the sheep relied on wisdom to defeat the wolf. This animation has changed the stereotypes of previous domestic animations and has humorous and fashionable elements. Although the theme and plot are still slightly childish, it is progress.

...

The unanimous praise from all media has made "Pleasant Goat and Big Big Wolf" even more popular. However, currently only one TV station, Shanghai Oriental TV, broadcasts the live broadcast, which is naturally far from meeting the needs of the audience. Therefore, it is not possible to broadcast it twice or three times.

Put it on the agenda.

However, what makes many TV stations complain is that Shanghai TV station previously charged 1,000 yuan per minute for the first ten episodes. Now that "Pleasant Goat and Big Big Wolf" is so popular, this highest price for domestic cartoon broadcasts obviously cannot satisfy Lin Feng's appetite.

Lin Feng unceremoniously offered a price of 5,000 yuan per minute. At this price, many TV stations were stunned. However, Lin Feng was confident. The price of each episode of a domestic trash TV series was sold for hundreds of thousands.

My own "Pleasant Goat and Big Big Wolf" is now popular all over the country, and there is no reason to still charge a price of 1,000 yuan per minute.

Everyone was speechless about this, but now "Pleasant Goat and Big Big Wolf" is becoming popular in China. Lin Feng shouted that the price of 5,000 yuan per minute is indeed high compared to cartoons. But for TV series, "Pleasant Goat and Big Big Wolf"

In terms of popularity, it is very low. And as "Pleasant Goat and Big Big Wolf" continues to be popular in the future, the price of 5,000 yuan per minute may not be available.

Buy it, buy it! Many TV stations looked at the sky and wanted to cry without tears. If they had known this, they would have fought desperately with Shanghai Oriental TV Station for the right to broadcast it.

But the one who really regrets it is Director Zhao of Shanghai Oriental TV. Previously, Lin Feng proposed to buy out 60 episodes at a time, but he hesitantly refused. Now he wants to buy out, but Lin Feng refuses. But it’s no one’s fault, it’s him.

I was too stingy back then.

Does Shanghai Oriental TV have no money? It’s just over 100,000, so why can’t it get it out? Now, it’s too late to regret it.
Chapter completed!