Chapter 812: Don’t get angry with players

Let players share advertising profits?

Wu Zhaopu looked surprised. He didn't understand what Lin Feng was referring to by players sharing advertising profits? Is it to give back to players in the form of various benefits, such as various lottery activities or similar players' annual meetings to give back to players.

If this is what Lin Feng is referring to, it is a feasible method. But the problem is that human nature is forgetful and greedy. Although this kind of benefit may be able to offset the player's desire for the overwhelming advertisements in "Virtual Life" in a short period of time.

Resistance, but as time goes by players will start to complain again, or even start to resist. At this time, players will completely forget that the reason why there are so many advertising companies in the game is because players enjoy a completely free game.

"Second World" uses advertising revenue to replace the traditional online game charging model.

This is how human nature is! Just like a good person who does good deeds throughout his life, no one will remember him. But as long as he does one wrong thing, people will always remember him and continue to criticize him. On the contrary, if a bad person does

He has done wrong things in his life, but he only did one good deed. Perhaps this good deed will be remembered by everyone and they will continue to praise him. Human nature is so repetitive, unpredictable, and even a bit arrogant.

If Lin Feng is going to use various benefits to make players accept the resistance to in-game advertisements, Wu Zhaopu thinks this is a bit too natural, impossible to achieve, and impossible to get players to buy into it!

Lin Feng smiled.

"Mr. Wu, I have thought about the method you mentioned, but it only treats the symptoms and not the root cause. It cannot solve the contradiction of a large number of advertising companies in "Virtual Life". What I said about letting players share advertising profits naturally does not work.

We may adopt the method of welfare feedback, but what I want is to fundamentally solve this irreconcilable contradiction." Lin Feng vowed.

Fundamentally solve this contradiction? - Wu Zhaopu was stunned and didn't understand what Lin Feng was referring to. But if there is such a way, that would be great. In this way, players don't have to worry about protesting against in-game advertisements all day long.

Too much. After all, the reason why the market is willing to put advertising resources in the game is to promote the popularity of "Virtual Life". If the popularity is gone, these advertising companies will naturally disappear with the wind. They will not waste their money foolishly.

Invest in it without caring about the return.

The so-called no profit can't be done early. If there is no profit, businessmen will become the most indifferent passers-by.

"Moreover, Mr. Wu, have you ever thought about whether there will be visual fatigue if too many advertisements appear in "Virtual Life"? Will these advertisements still achieve the effect that the manufacturer wants?" Lin Feng said meaningfully.

rhetorical question.

Wu Zhaopu took a breath, he really hadn't thought about this problem. Some time ago, he was still worried that no advertising companies were willing to join "Virtual Life", but in the past two days, he was busy worrying about how to auction because there were too many advertising companies.

Have you ever thought about what would happen if there are too many advertisements in "Virtual Life"? The entry of several advertising companies is very eye-catching for all players, but if there are too many advertisements in the game, it will probably be a disaster. At that time,

Faced with overwhelming advertisements, players will experience absolute visual fatigue and aesthetic fatigue. By then, the novelty and interactivity of virtual resources in "Virtual Life" will not be so obvious, and the advertising effects invested by manufacturers will be greatly reduced.

What should I do? - Wu Zhaopu looked anxious, and sweat was pouring down his forehead. The advertisements are about to be auctioned, but if the advertisements are auctioned by then, but fail to meet the manufacturer's requirements, they will not be able to give the manufacturer sufficient profit returns.

At that time, it was not just the game "Virtual Life" that was hit, but the brand new idea of ​​replacing the traditional charging model with advertising would suffer a devastating blow. Even if there were better opportunities and better plans in the future, it would not be able to be launched.

Because advertising companies have lost confidence in it.

"Mr. Wu! Mr. Wu! Mr. Wu!" Looking at Wu Zhaopu pacing anxiously in the room, Lin Feng was secretly amused, but he was also very touched in his heart. Wu Zhaopu has been working hard since he joined "Second World".

This affection and loyalty to the "second world" is unmatched by others.

"Mr. Wu, don't worry, don't worry!" Lin Feng shouted softly, finally calling out to the anxious Wu Zhaopu.

"Boss, what should we do? The auction will be held tomorrow. Major manufacturers will definitely ask this question, but we don't have a solution yet. What should we do then?" Wu Zhaopu sighed repeatedly. In his heart

It's already a mess and I don't know what to do anymore.

Lin Feng gently patted Wu Zhaopu's shoulder and served him a cup of herbal tea.

"Mr. Wu, the solution to this problem lies in what I said - players sharing advertising profits." Lin Feng said with a smile.

Wu Zhaopu's eyes lit up and he drank the herbal tea in his hand in one gulp. He looked at Lin Feng with bright eyes, waiting for Lin Feng's answer. He didn't know what Lin Feng meant by "players sharing advertising profits"!

At this time, a post began to circulate in some forums on the Internet - "Second World" violated the interests of players for the sake of advertising profits. In the post, it was specified in detail that although Lin Feng kept saying that it was for the interests of players, for

Players seek benefits, so they use advertising to replace the charging model of traditional online games. But in fact, they want to use completely free as a bait to actually earn amazing advertising fees and cover it up with legality. But in fact, in the end, this

All consequences must be borne by the players. In the end, players are no longer playing games, but watching advertisements, and spend a lot of time online every day watching advertisements.

In this post, there are also several pictures of a simulated future "Virtual Life" modified with "photoshopo" with a large number of advertisements inserted into it. In the picture, the entire "Virtual Life" is filled with advertisements on the screen, within the player's sight.

It's an advertisement, and almost no one can see it. If you just look at this picture, it's true as this post says, players are not playing games, but watching advertisements, and spend a lot of time watching advertisements every day.

Finally, the post also called on players to immediately unite to resist the "Second World"'s purely commercial behavior that is for their own benefit and disregards the interests of players. Players should take a joint strike to put pressure on the "Second World".

Let "Second World" give players a clean game world without ads.

The publication of this post, spread by "careful people", instantly spread to every corner of the Internet. All netizens, both at home and abroad, saw this post and launched a heated discussion about it.

Netizen "The Source of Everything" claimed that "Second World" has always been a game company that puts players' interests first. From the launch of "Second World Club", a monthly exquisite magazine with the latest content in the gaming industry, and

Various discounts, as well as the unprecedented large-scale player annual meeting held once a year, all prove that "Second World" has the most friendly attitude towards players and treats players as friends. And such generous gifts as "Second World" give back

The game company for players is the only one in the world. Therefore, some people say that "Second World" deliberately infringes on the interests of players, which is definitely throwing ink.

The statement of "The Source of Everything" was approved by a large number of netizens. Especially when they thought about the importance "Second World" paid to players in the past, they all believed that "Second World" would never disregard the interests of players in this way and only pursue corporate interests.

Player benefits.

But just over ten minutes later, "The Source of Everything" was attacked by a large number of netizens, calling it a "second world" staff member, self-covering and self-beautifying, and claiming that - facts speak louder than words, if 278

All advertisements from each manufacturer are embedded into the game. In order to protect the interests of these advertising manufacturers, players can only watch advertisements in addition to advertisements.

Because these remarks were so violent and so eloquent, the trend of online public opinion suddenly changed and instantly turned to the anti-"Second World" side, especially under the leadership of some "careful people".

A few players began to demonstrate in "Virtual Life", chanting that "Second World" should give "Virtual Life" a clean game world without advertisements.

"Boss, it's an emergency." Lin Chiling walked in with a worried look on her face, opened the notebook in front of Lin Feng, and entered "Virtual Life". At this moment, dozens or hundreds of players were gathered together in "Virtual Life"

, marching between cities, chanting slogans of boycotting advertising and returning the interests of our players.

"Boss, this is not only the case in this city, but also in other cities." Lin Chiling adjusted the scenes of several cities, all of which showed similar demonstrations, but the scales varied, some had more people, and some

There are fewer people. At most, thousands of players gathered to boycott the advertising replacement traditional charging model promoted by Lin Feng, and called on Lin Feng to immediately cancel this virtual auction.

"This must be someone who is jealous and is deliberately causing trouble!" Wu Zhaopu's eyes turned red as he watched. This clearly meant that someone was targeting the "Second World". He obviously saw that the "Second World" advertisement replaced the traditional charging model of online games.

He was jealous of the profits, so he made some small moves out of jealousy to sabotage the "Second World" plan.

"Boss, we haven't found out where this post first appeared, but the company's network security department is currently investigating and we already have some clues." Lin Chiling said with a surprised look on her face.

Lin Chiling has always had a doubt about the company's network security department. This department is isolated. All company personnel, except for a few senior executives, are not allowed to enter. And there are 8 "wolf fangs" at the door 24 hours a day.

The most elite security guards of the security company and the "cloud computing" department have become the two core departments of the company. Some employees once joked that the defense power of these two departments is no less than the defense power of the President of the United States.

Now there is news that this security department with such a high level of defense is tracing the origin of this post, which is really surprising. Although Lin Chiling has not been exposed to the IT industry before, as the world's richest man on the Mi Piao Astronomy Network

Posts, especially extremely offensive posts, are obviously suspected of being manipulated. In this case, it is an almost impossible task to trace the source of the post. But the network security of the "Second World"

But the Ministry of Finance said that they already had a clue, which was surprising.

What secrets are hidden in the "Network Security Department" is what most employees in the "Second World" really want to know and are curious about. After all, the "Cloud Computing" department is so heavily guarded. At that time, because of "Cloud Computing", this leading

With several years of IT technology around the world, why are the network security departments also on tight guard? Lin Chiling was very curious. She wanted to ask Lin Feng several times why the network security department was so on guard, but in the end she held back. As a qualified secretarial officer

The curiosity of the network security department of Piaotian Literature. However, Lin Feng will never reveal this secret. Including Li Zhiyou, Avril Lavigne and other people who are closest to him, Lin Feng has not told it. Because Kevin Mitnick, the global chief

As for the existence of hackers, he is the person that the US FBI pays the most attention to. Ever since he disappeared, the US FBI has never given up on tracking him. Once his information is exposed, it will bring huge trouble to Lin Feng.

In particular, Lin Feng has always been the most unhappy person of the Bush administration in the United States. It is only because he has been suffering from no evidence that he has no way to deal with Lin Feng. Otherwise, Lin Feng believes that the Bush administration will definitely put him in prison to commemorate the freedom of the United States.

The statue of the goddess and the White House that completely disappeared.

"Boss, why not just announce that "Virtual Life" will be changed to a traditional charging model!" Wu Zhaopu looked at the "Virtual Life" game. Players continued to demonstrate and chanted that "Second World" should give players a clean game world.

The slogan made him look unhappy.

Looking at this scene in the game, Lin Feng was also angry. He felt that these players were too good at forgetting, too good at forgetting. Lin Feng asked himself that the "Second World" did not talk to players like no one since, at least unprecedented. But the result was different.

Anyone would be angry if a player treated me like this.

But after all, he and others are running a company, and customers are God, and they are the food, clothing, and parents for him and others. Lin Feng has absolutely no reason to offend them. No matter what the reason is! Besides, most of the players are ordinary people, and they are all young people.

He is very impulsive and easily be fooled and taken advantage of by others. It is normal for him to have this kind of temporary brain-congested behavior.

But we must not, as Wu Zhaopu said, cancel the strategy of advertising to replace the traditional charging model of online games, and switch to point card charging or item charging. If you really do this, you will really fall into the trap. And in this way, in the end, "the third

"Second World" is not a human being inside and outside. It has offended players (players will never do it if they enjoy it for free and then charge for it!) and offended the manufacturers.

If you offend the players, you will offend your parents. If you offend the manufacturers, you will offend the companies that can influence the world in various fields. If you offend both parties, there will be only one outcome waiting for the "second world" - bankruptcy.

"Mr. Wu, there is nothing to be angry about. They are all being taken advantage of." Lin Feng asked Lin Chiling to bring Wu Zhaopu a cup of tea to calm the fire.

Wu Zhaopu drank up the grapefruit tea in the water with an annoyed look on his face.

"Oh, boss, I'm not saying this. Our company's attitude toward players is definitely No. 1 in the industry, and no one is better than us. But players can be easily taken advantage of, forgetting everything we have done for players in the past. It's really disappointing.

Disappointed. If we are like other game companies and only make our own games, our profits can increase by at least 5 percentage points that year." Wu Zhaopu said with a disappointed look on his face.

Wu Zhaopu couldn't help but be angry. Originally, the profits of "Second World" were extremely generous, far more than the profits on the report. However, a lot of the profits were used to give back to players, and the 5 percentage points Wu Zhaopu said was by no means an exaggeration.

Unfortunately, it ended up being a heartbreak.

Sure enough, human nature is forgetful.

"Okay, Mr. Wu, let's continue discussing our idea of ​​players sharing advertising profits. As long as this benefit is launched, I believe these rumors and these so-called demonstrations will disappear. What's more, by then players will naturally understand everything and know

You have misunderstood our company. Mr. Wu, players are emotional. They are easy to be exploited and easily moved. At that time, we will gain more player loyalty." Lin Fengxiao said.

Wu Zhaopu thought for a moment, and that was all he could do now. He also knew that what he just said was an angry word. If he was really angry with the players, there would be no need to open the "Second World". If he was angry with his own parents, there was only one

The end result is bankruptcy. It’s better to go home and hug my wife as soon as possible.

Later, Lin Feng and Wu Zhaopu continued to discuss their own plan for players to share advertising profits, and held a small meeting to discuss the pros and cons. Of course, when discussing the pros and cons, as the official statement of "Second World"

Chen Xiaowei also came forward to refute the rumors, calling on players to calm down, and repeatedly reiterated that "Second World" is definitely the company that cares about the interests of players the most in the industry, and hopes that all players will not be deceived by others, and will not listen to side stories.

But obviously, Chen Xiaowei's efforts were in vain. Players were still making trouble there, marching when they should and protesting when they should, without paying any attention to Chen Xiaowei. And under the leadership of "careful people", things seemed to be getting worse and worse.

At this moment, a certain office building.

"President, everything is going according to plan." said an attendant.

"Well, go down and let them work harder. If the 'Second World' is not handled properly this time, it will be a major crisis. If the 'Second World' collapses, although we will not be able to obtain the maximum benefit, we will eliminate a

The biggest potential enemy." said the president.

"Yes." The attendant agreed.

"By the way, let's contact them and ask them to work harder. If the 'Second World' is not handled properly this time, they will be the ones who benefit the most." The president said while holding the stem of the wine glass.

"Yes, I will contact you right away." The attendant nodded and turned to leave.
Chapter completed!