Xu Ke waved his hand and signaled the assistant to go out first. There were only the two of them left in the huge screening room. Xu Ke said: "Actually, I expected you to have this kind of reaction."

Zhang Hehuan laughed and said, "I tell the truth, I hope Director Xu Haihan will be the one who doesn't like it."

Xu Ke said: "I want to listen to the truth. Actually, I didn't mean to make this movie like this, but the current film market is like this. It shows off its feelings and no one pays the bill. What is the motivation to encourage audiences to enter the theater? They spend money to watch movies just to see some scenes that cannot be perfectly presented at home. They spend dozens or hundreds of dollars to watch movies. They want to have audio-visual impact, gorgeous special effects, and large-scale combat scenes."

Xu Ke has done market research and the data in this regard is also provided to him by the investors. His large-scale use of special effects this time has another purpose, which is to train troops for the next "Taking Tiger Mountain with Strategy".

Zhang Hehuan said: "Can Director Xu tell me what you originally wanted to shoot?"

Xu Ke remained silent. The gap between ideals and reality was too big.

Zhang Hehuan said: "But this film is very entertaining, and I think it should have a good box office." In fact, this is the mainstream of the market now. It is not wrong for Mr. Xu to choose to compromise with the market. After all, no one will be unable to get along with money. For a commercial film director, box office can prove his value. If there is no box office, investment cannot be brought in, and new projects cannot be started without investment, which will cause a vicious cycle and even become unwilling to be...

Xu Ke’s compromise in the film “A Chinese Ghost Story” was to preserve his key project “Taking Tiger Mountain”, and he has been preparing for the latter for too long.

Although Zhang Hehuan made his own opinions, he did not show any anger at Xu Ke's magical modification. Xu Laoqiu was already very guilty. In fact, fundamentally speaking, the classic version of "A Chinese Ghost Story" is Xu Laoqiu. If he destroyed his classics by himself, Zhang Hehuan couldn't say anything.

Xu Ke said: "I heard that your movie chose Christmas?"

Zhang Hehuan nodded and said, "The preview will start on December 20th, you are the artistic director."

Xu Ke smiled bitterly and said, "I didn't help much, this artistic director deserves to be guilty."

"Don't say that, I'm all relying on your fame to help us schedule films." Zhang Hehuan did not exaggerate. Guo Zairong's reputation in the domestic market is almost zero. When Mu Xichun talked to theaters about scheduling films, the key publicity was Xu Ke's artistic guidance. Xu Laoqian is very famous in Chinese-speaking areas. He can use his fame to win a lot of scheduling films.

Zhang Hehuan came here this time and had another task to ask Xu Ke to record a preheating video. He also planned to go there. The main reason is that the national teacher is now too closely tied to Huanshi, otherwise he would try to put the national teacher's name on the art consultant.

Xu Ke readily agreed to Zhang Hehuan's request and immediately took a video.

During dinner in the evening, Xu Ke told Zhang Hehuan that "A Chinese Ghost Story" was scheduled to be released on 12.31, which means that their schedules will have certain overlaps. In fact, Xu Ke did not regard Zhang Hehuan's movie as an opponent. The two most popular movies in the Christmas season are "The Twelve Zodiacs" and "Big Shanghai", and Xu Ke also locked these two movies as their main opponents.

The total production cost of "A Chinese Ghost Story" is now close to 100 million. This is still the case where there are no big-name actors. According to the current cost, their box office must be close to 300 million to ensure the capital is guaranteed.

Both of Xu Ke's films Di Renjie exceeded 500 million, so the theaters are still very confident in him. According to what he got, the schedule of "A Chinese Ghost Story" during New Year's Day can guarantee more than 25%.

This is the influence of famous directors. Zhang Hehuan has used all the relationships now. The highest number of films on the first day can reach 8% of them, so he has to choose to film in advance, intending to use word of mouth to drive box office.

Xu Ke has not seen the sample of "My Savage Girlfriend". Zhang Hehuan made an appointment with him to invite Xu Ke to attend the premiere in Beijing on 12/18.

After having dinner with Xu Ke, Zhang Hehuan wanted to return to the hotel, but on the way he received a call from Mu Xichun. Mu Xichun has been rushing to schedule films these two days. Zhang Hehuan originally asked her to go to Xu Ke's studio together, but she was also delayed due to work matters.

Mu Xichun reported to him if something happened, and Zhang Hehuan made an appointment with her in the hotel lounge.

When Zhang Hehuan arrived, Mu Xichun had already arrived and sat in front of the bar and made a phone call.

Zhang Hehuan didn't bother her. She ordered a glass of whiskey herself and waited for her while tasting the wine.

Mu Xichun made a phone call for ten minutes, and then hung up, picked up the cocktail in front of him and took a big sip, sighing with some depression: "Qiao Shengtian can only guarantee Wanda's schedule. According to my current statistics, we will be released on the 24th on a large scale, and all schedules will be less than 5%."

Zhang Hehuan said: "How come there are so few?"

Mu Xichun said: "The hottest film is "The Twelve Zodiacs". It will be released on the 20th. The filming schedule will not be less than 30% within a week. Wang Sanri's "Big Shanghai" has two actors, Fa Ge and Huang Xiaoming. It is coming in full force. It is no problem to strive for 20% of the filming schedule. Feng Gang, Wang Jiawei, and Li An, which of these three directors are vegetarians? Even if they take 40% of the filming schedule in total, the remaining filming schedule will be only 10% left."

Zhang Hehuan knew that everything she said was reality.

Mu Xichun continued: "Blood Drops" and "The King's Feast" are all big-name stars. The current theater managers first watch the director of the movie, and then watch the starring actor..." She paused at this point, smiled and said, "I don't mean to look down on you."

Zhang Hehuan said: "It is true that people sell better than us, but we have a reputation and will be previewed on the 20th."

Mu Xichun said: "The five percent of the screening we received are basically before 10 o'clock in the morning and after 10 o'clock in the evening. These are garbage dumps, and most of them are small halls. Ten screenings in small halls are not as good as those in IMAX."

Zhang Hehuan picked up the wine glass and clinked her, and smiled and said, "I'm discouraged."

Mu Xichun said: "It's not discouraging, it's reality. You asked me to contact Qiao Shengtian to communicate about the filming process, but he was not concerned about this matter. I guess the total investment was only 5 million, and I didn't feel sorry for losing it. I didn't take this little money seriously."

Zhang Hehuan said: "I'll contact him and ask him to talk to Wanda and try to get more screenings."

Mu Xichun said: "It is only when the box office reaches 90 million to ensure capital, and now it seems that the task is still a long way to go."

Zhang Hehuan burst into laughter.

Mu Xichun said: "Why are you laughing at? There is another news that Xu Ke's "A Chinese Ghost Story" will be released during the New Year's Day, which means that even if the attendance rate is acceptable, the five-percent film schedule will only last for a week at most. I have found an expert to calculate that the domestic box office may stop at 50 million, so our focus must be on overseas."

Zhang Hehuan said: "Don't worry, this movie will not lose money, it's just a matter of how much you make."

Mu Xichun said: "I have exhausted all my relationships."

Zhang Hehuan said: "I have an idea. I plan to choose 50 university cinemas in China for free screenings."

Mu Xichun was stunned: "You are not making money anymore?"

Zhang Hehuan said: "University cinemas are different from outside theaters. They are not so commercial and the movie tickets are very cheap. We will release them as charity movies, which must be the reputation and publicity of college students."

Mu Xichun said: "It will be carried out at the same time as the preview?"

Zhang Hehuan nodded and said, "Not only does it work at the same time, I also want to collect excellent film reviews among college students."

Mu Xichun looked at Zhang Hehuan and said, "Why do I feel like you are a little desperate and want to take a gamble?"

Zhang Hehuan said: "There is a word called "Such good" and "There is another word called "Such as follows" and "Titanic has seen it?"

Mu Xichun nodded. How could he have never watched such a famous movie?

"Actually, that film was quite cliché, far worse than our Liang Shanbo Zhu Yingtai, but everyone said it was good-looking and touching. Once a public opinion trend was formed, it seemed that no one would keep up with the times if they didn't watch it, and no one would be behind the scenes. Then a phenomenal movie would appear."

Although Mu Xichun knew that Zhang Hehuan was very talented, this was the first movie in their company and it was also her first time entering the film and television industry to operate. After all, she was unsure, not to mention that there were many powerful movie players in the same period.

Mu Xichun said: "I watched the premiere of "The Twelve Zodiacs". The movie is very entertaining. If nothing unexpected happens, it should be the box office champion of the same period. Brother Long is an international superstar and has a great influence."

Zhang Hehuan laughed and said, "It's true that Brother Long is an international superstar, but he is old after all, otherwise he wouldn't have chosen to play with him. Doing so proves that he has begun to have no confidence in young audiences and hopes to use Korean stars to attract young people to the theater. I estimate that the domestic box office limit of his movie is 900 million, which will definitely not exceed one billion."

Mu Xichun said: "Mr. Zhang, the box office of the movie last year was only 13.1 billion, and the current domestic box office championship is 1.3 billion. Don't forget "Big Shanghai"."

"There is no need to worry about "Big Shanghai". Wang Sanri likes to make quick money. This movie was filmed seriously by him, but Fa Ge can't support the box office now. His golden period has passed. After returning from Hollywood, his acting skills have not improved, but have declined severely. "Big Shanghai" is still acting based on past experience and has not thought about the characters with care. I can say bluntly that whether he can take over the heroine's role is a question. As for Huang Xiaoming..." Zhang Hehuan smiled disdainfully.

Mu Xichun said: "He is now the darling of capital, and there is also a movie called "Blood Drop" released at the same time."
Chapter completed!