Mu Xichun said: "It is not difficult to recover the cost of online broadcasting, but "My Savage Girlfriend" first gained great influence and attention in theaters, and then it started broadcasting online. If we directly broadcast the movie online, how to set the ticket price? How to choose the schedule?"

Zhang Hehuan said: "The schedule remains unchanged on Halloween. Since the minimum ticket price of the theater is 19.9, we can order the tickets even lower. Each movie ticket costs 6 yuan, and the whole family can watch it."

Luo Peihong raised a realistic question: "What about piracy? How to eliminate piracy?"

Zhang Hehuan said: "Now the audience's authenticity is getting stronger and stronger, and the ticket price itself is not expensive. We can just use this video to test the stickiness of the authentic audience. It is still the same rule. We and the platform share the accounts."

Mu Xichun said: "Is it really decided?"

"I've decided!"

Wang Zhongjun scored a beautiful birdie and Feng Gang praised: "It's amazing, your skills have improved again."

Wang Zhongjun smiled and said, "There is nothing else, practice makes perfect."

The two of them laughed at the same time. At this time, Wang Zhonglei called. Wang Zhongjun took off his gloves and took the phone from his assistant. After listening, he handed the phone to the assistant and said to Feng Gang: "The "Telephone" has been withdrawn."

Feng Gang smiled and said, "I knew this would happen for a long time. No matter what I do, I have to pay attention to one rule. If I don't understand the rules, I will be bleeding in the face of reality."

Wang Zhongjun didn't say anything, his eyes turned to the vast green in the distance. His younger brother just talked about the withdrawal of "The Phone" on the phone. It was not that New Star Domain gave up on the actual situation. He said that the movie gave up theaters and changed to online broadcast.

Feng Gang said: "It's wise for them to adjust the schedule."

Wang Zhongjun said: "The schedule has not been adjusted."

Feng Gang was stunned for a moment. Wang Zhongjun clearly said that "The Phone" was withdrawn. Isn't it because the schedule is adjusted, isn't this movie going to be released at all?

"According to reliable news, "The Phone" will not go to theaters and will be broadcast online."

Feng Gang was stunned: "Give up the theater completely? Online broadcast? What a joke? How much influence can online broadcast have? This is a plan to lose the candle."

Wang Zhongjun said: "Zhang Hehuan is really unpredictable."

Feng Gang gloated and said, "Now, theater movies have become big online movies."

Wang Zhongjun said: "It is said that each piece is priced at 6 yuan."

Feng Gang said: "He is really confident. The average online on-demand broadcast is only two yuan, he wants six yuan. Even if he has 10 million subscriptions, it will only be 60 million yuan. If the platform share is deducted, he can only get 30 million at most."

Wang Zhongjun said: "I heard that the production cost of his film was only three million, and 30 million was also a big profit."

Feng Gang said: "I haven't heard of any online movie that has such a high box office. The box office that exceeded 100 million yuan was first in theaters and then in the Internet."

Wang Zhongjun said: "Gangzi, have you ever thought that if his movie was broadcast well online, many small and medium-sized investment movies would no longer focus on theaters."

Feng Gang said: "How capable is he? You said it seems like he can do anything. I dare to bet with you that it would be a big mistake to give up theaters and choose online broadcasting. If his box office can exceed 100 million, I will eat golf."

Wang Zhongjun laughed and said, "I don't have this habit."

Zhang Hehuan decided to spread the news of "Telephone" online broadcast. The most disappointing thing was the main creator of the film. Director Rao Xiaozhi finally got the opportunity to direct a big movie. He originally hoped to be screened in theaters, but in the end it turned out to be broadcast online.

Wen Yongshi was also very disappointed. She thought that she had performed very well in this movie. Even if she was not as talented as An Ran, she believed that diligence could make up for her shortcomings. Through the efforts of this movie, she should be able to completely get rid of the title of Vase Actor.

Zhang Hehuan also said that she wanted her to represent movies to compete for the Golden Gore Awards. Now theater movies have become online movies. Although online movies also have the word "movies", who in the movie circle would regard it as a real movie? An actor who wants to win the Golden Gore Awards? Dreaming!

An Ran is relatively calm. She is not very career-oriented. She thinks that Zhang Hehuan has a reason for doing this.

After getting the news, Guo Kaige contacted Zhang Hehuan as soon as possible. He wanted to get the exclusive online broadcast rights of "Telephone", but after chatting for a few words, he realized that the price he gave would definitely not satisfy Zhang Hehuan's ambitions.

Zhang Hehuan plans to release on Halloween, and the online ticket price has been decided. The share ratio he gave is 37% this time. Of course, in addition to the ticket price, other advertising traffic generated by the movies do not participate in the share. If the current market price of the big movies is based on the current market price, the share ratio is not low. However, considering that he is the first movie to be released on the online platform from theaters, combined with Zhang Hehuan's brilliant past ratings, this price can also be accepted.

The number of members of Qiyi Video has soared recently, and the number of paid members alone has reached 60 million.

Because Zhang Hehuan refused the exclusive online broadcast, this time, Qiwei Video, Cool Video, and Aurora Video are all in the same condition. The three major platforms and Xinxingyuan sat together to hold a meeting and signed a contract for online broadcasting on the spot. The ticket price for ordinary registered members is 8 yuan, and the ticket price for VIP members is 6 yuan. It will be launched on time at 20:00 on November 1st, which is Halloween on the evening.

The total number of paid members of the three major platforms exceeds 100 million. If half of them can purchase tickets and subscribe, the box office is expected to reach 300 million. If a movie with a production cost of only 3 million can really reach this box office, it will kill many theater blockbusters.

Zhang Hehuan did not attend the signing meeting that day, and he was not even in Beijing.

There is also a meeting waiting for the Nanjiang Xinxingyuan headquarters. Li Shanshan from the content department handed him the completed boxed script "The Soul-Chasing Call" (adapted from the movie "Telephone").

Zhang Hehuan looked at the binding and production of the physical version and expressed his satisfaction.

Qin Hong said: "Mr. Zhang, as your instructions, the Nanjiang Script Killing Model Store has been renovated. It is next to the Sky City Bar. If you have time to experience it."

Zhang Hehuan laughed and said, "No! I'll be relieved to do your business."

Li Shanshan said: "Mr. Zhang, I played this kind of game when I was studying in Europe, but I think this kind of game may not be suitable for us in China."

Zhang Hehuan said: "Whether it is suitable or not, we have to try it. Someone must be the first to eat crabs. Do you think so?"

Qin Hong said: "How many offline physical stores Mr. Zhang plans to open?"

Zhang Hehuan said: "The Beijing City, Shanghai and Nanjiang each opened a model store. Our goal is to sell scripts and recruit franchisees."

Li Shanshan and Qin Hong looked at each other, and Li Shanshan asked carefully: "How much do you plan to charge for the franchise fee?"

Zhang Hehuan said: "The first franchise fee is 300,000 yuan. We arrange personnel to guide the decoration and provide the script. Anyone who is our franchisee can enjoy half the price to get the script in the future and get the script as soon as possible."

The franchise fee of 300,000 is not much. Zhang Hehuan had the idea of ​​killing scripts before the movie was boycotted by theaters. The market will reach 15 billion in six years. This market is extremely terrifying. If you don’t seize the initiative, you will get the advantage of others.

Zhang Hehuan's plan to open up 100 franchisees in the first phase, which means to collect 30 million franchise fees. These 100 franchisees will affect the future domestic script killing market. The first phase of the script "Soul Chasing Call" is adapted from the movie "Telephone". The two influence each other will give birth to an astonishing IP.

Zhang Hehuan had already prepared an offline script killing plan as early as the official filming of "The Telephone". This resistance from theaters further strengthened his idea. This plan is highly confidential even within the company.

The three physical model stores have been renovated and are scheduled to open on Halloween. The event to recruit franchisees nationwide will be launched on the same day.

Zhang Hehuan's routine is not so easy to be understood.

Even Wang Zhongjun, who initiated the boycott, believes that this small-cost movie in Xinxingyuan will not lose money because it withdraws from theaters. Within Huayi, most people agree with the theater boycott initiated by Wang Zhongjun. Of course, there are also people like Wang Zhonglei who hold objections. He is relatively clear about the inside story and understands that the movie "Old Cannon" was initiated by Chang Zhao, and has nothing to do with Zhang Hehuan.

Since the last time he had dinner at Su Xin Yashe, Zhang Hehuan has not contacted Wang Zhonglei. It has become difficult to say who is right and who is wrong.

Wang Zhonglei went to Nanjiang for business on business trip. He hesitated for a while on whether to visit Zhang Hehuan, but hesitated for a while, but called him.

When Zhang Hehuan heard that Wang Zhonglei was coming, he went to the hotel where he was staying to pick him up without saying a word.

Wang Zhonglei felt relieved when he saw that Zhang Hehuan did not get a grudge about the theater boycott. In the evening, the two had dinner in Meiyuan together. After three rounds of wine, Wang Zhonglei turned the topic to this matter: "Huanzi, I'm sorry, I couldn't change the company's decision." Zhang Hehuan laughed: "Brother Zhongle, don't be polite to me, just like the advanced preview of "Old Cannon" was not decided by me, and the theater screening was not something you can control. Anyway, we all know that we have worked hard. Although we can't change it, it can't affect your friendship."

Wang Zhonglei smiled and nodded, clinked glasses with him, and after drinking the glass of wine, he said, "I know very well that you are being attacked for Huanshi. Although Huanshi is very popular, many things cannot be just about appearances. Why did you think of working with them at the beginning?"

Zhang Hehuan said the truth: "I am working with Director Zhang, and behind Director Zhang is Huanshi."
Chapter completed!