On July 13, 2001, Beijing’s bid for the Olympic Games was successful, and the whole country rejoiced!

He has a vague relationship with Dong Xi. His rival Lao Mouzi is a member of the Olympic bid team. The promotional video for the Olympic bid directed by him can be regarded as a major contribution to the success of the Beijing Olympic bid.

At that time, "Raging Bull" ranked first among domestic films at the box office, and a reporter wanted to interview Zhang Yimou for his views.

But they couldn't get in touch with Lao Mouzi in Moscow, so they approached Zhang Weiping from New Picture Pictures.

"Manager Zhang, do you think the box office performance of "Raging Bull" will have an impact on Director Zhang's new film?"

Regarding the reporter's interview, Zhang Weiping did not answer directly, but said Tai Chi: "Dong Xi's movies are good, but the format is too small. Director Zhang Yimou has already stood at the national level. He is no longer a simple director."

"To put it simply, box office is no longer what Director Zhang pursues, but how to win glory for the country!"

Zhang Weiping always speaks in a pattern, and his words are full of contempt.

It seems that Zhang Yimou has escaped from the category of ordinary directors, and he has followed the chickens and dogs to heaven.

Hearing this, Dong Xi didn't react at all, but Han Bin was very angry!

As the company's spokesperson, he and Zhang Weiping got into trouble in the newspaper.

Of course, they were still in a relatively rational stage when they were throwing dirt on each other, and they did not drag Lao Mouzi and Dong Xi into the water.

Ordinary people still like to watch this. The entertainment industry is about entertaining the public. The two people were originally well-known in the industry, but now they are also spreading among the people.

When everyone looks at the names of these two people, they will understand that they are Xizi Film and Television and New Picture Pictures.

It's a pity that Zhang Yimou doesn't have any movies released, otherwise he could still reap a wave of dividends.

As "Raging Bull" gradually withdrew from movie theaters in major cities, the war of words between Han Bin and Zhang Weiping also came to an end.

But as "My Sassy Girl" released a big star with a "bang", some reporters took the first-day box office and asked Zhang Weiping for his opinion.

After all, Lao Mouzi's last movie only grossed over 5 million at the box office, which was less than half of the first-day box office of "My Sassy Girl"...

At this moment, Zhang Weiping was really anxious.

It's normal for Dong Xi to get so much box office. After all, his status is there now, and he is a comparable opponent to Lao Mouzi.

But who is Zhang Fang?

He is just a veteran who followed Dong Xi and filmed several TV series.

If you drop a brick in this circle of people, it can knock over a large area!

Why did he win so much box office? Even if there was no problem, he wouldn't believe it even if he beat Zhang Weiping to death.

But he didn't dare to lift the table, and just said vaguely: "Maybe there is something wrong with China Film's statistics!"

Not to mention his doubts, even Dong Xi was a little unsure. At an emergency meeting held by the company, his first sentence was to ask: "Is there no fraud in the box office of "My Sassy Girl"?"

Dong Xi said this to Sun Haiping. After all, this was his wife's first independently directed film.

If this guy's head gets hot, it's not impossible to make the box office results look better.

"Absolutely not!" Sun Haiping also understood Dong Xi's suspicion.

He was not angry at all, but firmly denied it.

"Then the China Film Group won't do anything, right?" Dong Xi turned to Han Bin again.

"Impossible, if it is said that "Raging Bull" is close to breaking the record of "Life and Death" at the box office, China Film may do something, but this..." Han Bin did not say it clearly.

But Dong Xi understood that "My Sassy Girl" was not worthy of China Film Group's support.

"Why exactly?" Dong Xi looked at the data in his hand, still confused.

Now it's like solving a crime. There are too few clues and many things can't be connected.

"Let me say a few words." At this moment, Han Bin jumped out and explained: "I sorted out the information last night and found a lot of things that we ignored."

"For example, the number of clicks and reads of "My Sassy Girl" on Golden Bookstore has exceeded 10 million!"

"Although the technical staff explained to me that this data is a little watery, it is certain that at least one million people have read the original work."

"The most important data is that the sales of physical books have exceeded 300,000 copies, and this is because printing has not kept up."

Dong Xi frowned every time Han Bin said something, and then he asked: "Are you saying that fans of the original book drove the box office on the first day?"

Han Bin nodded: "That's right!"

At this time, Zhang Fang also raised her hand and said, "Let me tell you what time it is."

"I read the comments from netizens on Eggplant last night. Some of them were very good. I will read them out for everyone to listen to."

Since Qingzi.com could provide timely feedback on viewers' comments, Dong Xi ordered the people in the company to visit the site frequently to learn more lessons and experiences.

Especially young directors and screenwriters who have not completed the creation of scripts independently often make all kinds of jokes due to insufficient knowledge reserves.

Some time ago, a new screenwriter wrote a book about an anti-Japanese war movie. There was nothing wrong with the plot, but all the common sense was confusing.

After it was sent to Dong Xi, he only approved it with four characters: "Anti-Japanese drama!"

Then the people below misunderstood it, and they decided to start filming the project directly because of the noisy situation. After all, in their eyes, "magic drama" is highly regarded!

Of course, Dong Xi eventually called him to stop.

“It’s really great, the adaptation is very reasonable!”

"Before I watched it, a lot of people said they had no hope, but I still insisted on going to the theater to watch the premiere. Now I can say loudly to those people: You are wrong!"

"Romance that cannot be replicated~"

Zhang Fang was still reading the comments from netizens with great emotion, although as a director reading these things, it felt a bit boastful.

But Zhang Fang was still very excited. After all, this was her first time and it was quite important.

Dong Xi's thoughts had drifted out of the window, and he understood Zhang Fang's excitement.

When I finished filming "The Boy Who Harnessed the Wind", what I wanted most was recognition.

The most direct manifestation of recognition is the box office, and what the company has to do now is to continue the box office.

According to judgment, "My Sassy Girl" has the potential to gross over 100 million yuan. If two movies with over 100 million yuan appear in succession, it is self-evident what it means to the company!

"Generally speaking, the audience of "My Sassy Girl" is mainly young people, and female audiences in particular are very receptive to it. How to expand the publicity requires everyone to put more thought into it." At the end of the meeting, Dong Xi made a decision.

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10 million was used for the promotion of "My Sassy Girl" in an effort to make the company produce its second billion-dollar movie. 10 million is an astronomical figure, considering that the cost of this film was only 5 million.

In the early days, Dong Xi didn't pay special attention to it, even though the comments on the barrage were unanimously positive.

He also has his own judgment and cannot rely on the barrage for everything, and the barrage is sometimes very roundabout, which makes him have some misunderstandings.

Take the "Anti-Japanese Divine Drama" as an example. Dong Xi originally thought it was meant as a compliment, and once complained that the audience's aesthetics needed to be improved.

Now he had some doubts as to whether he had misunderstood some of the content of the barrage.

For example: Fan Bayi, Lin Lianhua, Zhao Feite.

Is it really as beautiful as I thought? In other words, "Aunt Rong, be more vigorous" is not a joke, but a hope...

As for "My Sassy Girl", Dong Xi's biggest prejudice against it actually came from himself.

As a traditional male chauvinist, he cannot accept the type of wild girlfriend.

There are definitely not a few viewers who share the same idea as him, and this is not a potential movie-watching group.

It is going to be thrown away. Trying to please the female audience is the only way out for this drama.

When it comes to women, Dong Xi thinks of milk tea. Nowadays, the income of milk tea shops is basically consumed by young women.

Therefore, "My Sassy Girl" is also promoted in conjunction with milk tea, and you can enjoy half-price treatment with movie tickets.

Couples even watch movies together and give each other small gifts.

If you want to drag a man down, you can only rely on women!

Part of the 10 million promotional fund prepared for "My Sassy Girl" went into Xicha's pocket.

Even if his left hand beat his right hand, Dong Xi would not lose in any way.

With the increase in publicity, "My Sassy Girl" has also become a hit at the box office.

The most direct impact is that Fan Bingbing has completely become famous. Although she was already very popular, she is not as interesting as Zhao Wei, but after two consecutive movies.

Fan Xiaopang has officially become a top-notch female artist who is completely worthy of Zhao Wei.
Chapter completed!