Matching sales, this sales model has basically disappeared in later generations, but today such sales are one of the sales methods of many factories.

Due to the particularity of the previous planned economy, state-owned manufacturers were divided into planned tasks and unplanned tasks in production. When formulating these planned tasks, all factors must be taken into consideration to a certain extent, especially different consumer groups.

For this reason, when formulating planned tasks, there is some orientation towards products. For example, many manufacturers clearly know that some products are not easy to sell, but they still have to maintain a certain level of production for this reason.

From an overall perspective, such a production plan not only takes into account the needs of urban residents, but also takes into account the needs of residents in remote areas and rural farmers, or the needs of groups with low incomes. In this regard, it seems good, but in actual operation

But there are differences in them.

As a result, some products planned to be produced often become unsalable, and the sales channels of these unsalable products are limited and the corresponding demand is relatively narrow. After this happens, state-owned manufacturers must complete the planned production part while also

Taking into account the factors of sales, a matching sales model is formed.

To put it bluntly, this kind of matching sales means to combine the products that sell well with the products that don’t sell well, and package them together and sell them to customers.

For example, if a supply and marketing cooperative and a department store need to purchase a batch of well-selling products, then the manufacturer will never give the other party whatever they ask for when selling. There are conditions when the other party comes to purchase products. You take 10 pieces.

Good-selling products must be sold together with 2 or 3 products that are not easy to sell. This combination of sales is mandatory. This will not only ensure that the planned production tasks are completed, but also use this model to force these products.

Promote it.

In the supply and marketing system, this kind of matching sales is also jokingly called five-for-one or ten-for-three. The right to customize the proportion of this combination is in the hands of the factory, and it is also subject to constant adjustments based on whether the product is selling well.

This is a characteristic of the planned economy era. Although the country has advocated reform and opening up, and the market economy has begun to gradually replace the planned economy, the planned economy still accounts for a large proportion, and the market economy is only a supplement to the planned economy.

From this point of view, the method of matching sales will continue for a long time. According to Song Yuanchao's understanding, this sales model still existed in many companies until the early 1990s, and it did not end until the mid-1990s.

Lin Yuhang's method for dealing with inventory is to use a combination of significant price reductions and sales, and this method is still very useful for the current company.

It's normal that Huang Guogui couldn't use this method, because he didn't have a good product like ginseng and royal jelly, so he could only guard the mountains of inventory in the warehouse and was helpless.

But Lin Yuhang is different. With the continuous advertising and market demand, the brand of Bachang Ginseng Royal Jelly has now become a famous brand in the country. This product has long been in short supply. Now I beg grandpa to sue grandma and come here with cash.

Merchants from all over the country who are buying goods are almost crushing the threshold of the Eighth Factory. In this case, what is the point of proposing some matching sales?

?As long as the other party can get the goods, let alone five to one or ten to three, even if the ratio is higher, it is still worthwhile, because the ginseng royal jelly, which is in short supply, is money once you get it! As for the loquat ointment packaged in warm cups,

The third factory cannot sell, but these merchants are different. Each of these people has their own channels. The so-called eight immortals cross the sea and show their magical powers. There is always a way to deal with them.

Under this sales method, the long-standing inventory began to loosen, and gradually transformed from products into withdrawn funds. Although it will not be possible to complete the huge inventory in a short time, there is already a good

First of all, it is estimated that the inventory of the original three factories will be completely processed by around May next year.

There is definitely a loss, and there is nothing we can do about it. But compared to inventory processing and capital withdrawal, this loss is completely acceptable to Lin Yuhang.

But handling inventory is only one of the problems faced by the third factory. There is another key problem facing Lin Yuhang, and that is the purchase contracts Huang Guogui signed with those farms in order to control raw materials.

At the beginning, Huang Baobao was planning to make a big splash in the packaging of warm cups. In order to become a leading company in the industry, Huang Guobao signed this year's loquat purchase contracts early with some farms around Yanjing and even in other places.

This procurement contract is huge and not short-term. If there is no administrative order from above to stop it, Huang Baogui can use this method to control most of next year's loquat (loquat paste) production in the hands of the third factory.

In one fell swoop, it became a monopoly in the industry.

Unfortunately, Huang Guobao lost the bet. Before he could complete this feat, a stick hit him from above. The blow made Huang Guobao and the entire No. 3 Factory dizzy, and they fell from the clouds to the abyss.

Now, Huang Baobao has quit his management position due to health reasons, and the third factory has merged with the eighth factory to form a new company. However, Huang Baobao's original contracts must still be fulfilled after Lin Yuhang took over, so Lin Yuhang also faced

Another thorny issue.

In fact, Lin Yuhang approached his superiors about this matter and discussed the possibility of unilaterally ending the contract. However, the idea was rejected by his superiors as soon as he exported it. The superiors told Lin Yuhang that this contract involves the interests of several farms.

, if unilateral breach of contract will cause these farms to

A huge loss. Farms depend on the weather. Unlike factories, fruit farmers are not workers. If things cannot be sold as scheduled, then a year's work will be completely in vain. Such losses are not only huge, but will also bring about bad social conditions.

impact, so these contracts must continue to be performed no matter what.

But it is not easy to fulfill these contracts. A large amount of raw materials not only takes up a huge amount of money for the company, but also these raw materials need to be processed as soon as possible and turned into semi-finished products that can be stored for a long time.

In addition, semi-finished products cannot be sold and must be made into finished products at a later stage. This not only takes up funds, but also takes up the company's current limited productivity, which is very detrimental to the company's development.

Before one problem is completely solved, a second problem pops up.

Sitting in the office, looking at the report just sent by the supply and marketing department, Lin Yuhang felt that his head was about to explode. A large amount of raw materials were coming in like a tide, and the third and eighth factories had to squeeze out the limited production capacity.

It is simply difficult to dedicate a part to process these raw materials, coupled with later storage and finished product issues.

Faced with this situation, Lin Yuhang didn't think of other ways. He not only distributed some loquat fruits to all the company's cadres and employees as welfare in the name of the company, but also contacted fruit, department stores and other sales channels with the intention of using these raw materials directly as

Fruit is processed for sale.

But the problem is that the loquat fruit used as raw materials is somewhat different from the loquat fruit used as a fruit. The fruit tastes really bad when eaten directly. It is difficult to sell it as a fruit. Even if it is given to employees for free, no one likes it very much.

.

Furthermore, it is impossible to eat this thing as a meal. Eating three or five can be considered a taste of something new, but can I give you a big basket for you to eat? Who doesn’t want to eat and eat this thing? In addition to the seasonal reasons, the pile

Mountains of raw materials must be processed into semi-finished products immediately, otherwise they will all go bad if left for a long time.

Lin Yuhang has been worried about this item for several days. He has no choice but to ask the factory to process the raw materials into semi-finished products. At least this can reduce losses. But the rising inventory figures make Lin Yuhang dizzy.

, but for a while I couldn’t think of any solution.

Lin Yuhang frowned as he lit up his cigarette. He had thought of going to Song Yuanchao a few days ago, but he suppressed the idea as soon as it arose.

Although he knew that if he went to Song Yuanchao, Song Yuanchao might give him a good idea, or an idea could solve the dilemma he was facing. But Lin Yuhang didn't want to go to Song Yuanchao right away, because he planned to find a way to solve the problem by himself instead of

Whenever I encounter a problem, I go to Song Yuanchao.

As a soldier and an excellent soldier, Lin Yuhang has always had the idea of ​​​​not admitting defeat. Now Lin Yuhang is also an entrepreneur. Song Yuanchao is not an outsider. When he was the director of the Eighth Factory, Song Yuanchao gave him a lot

Great help. It can be said that without Song Yuanchao’s guidance, Lin Yuhang and the company would not be where they are today.

But Song Yuanchao can't help him for a lifetime. To put it bluntly, the management and decision-making of the company must ultimately be found by himself. Lin Yuhang is very proud in his heart. He hopes that he can become a qualified business manager, and he is also like this these days.

He demanded and worked hard in this direction, which was the real reason why he never asked Song Yuanchao for help.

Lin Yuhang, who was annoyed, finished smoking a cigarette but still couldn't think of any good solution. He simply got up and left the office and went to the workshop for a walk.

With the resumption of production in the third factory, the previously uneasy mentality of the employees has been stabilized, and with the guarantee of wages and benefits, the original employee cadres of the third factory have gradually begun to change their inner views towards the eighth factory and Lin Yuhang.

What's more, now that the factory has been merged, Lin Yuhang has appropriately adjusted some cadre positions in the factory after the merger. The current No. 3 Factory is different from the No. 3 Factory in Huang Guigui's time. As ordinary employees, what they care most about is their own.

Jobs and wages are guaranteed. As for who should be the leader, they don't have much objection.

After walking around the workshop, Lin Yuhang chatted with his subordinates for a few words. Seeing that there were no problems with production, Lin Yuhang walked out of the workshop without returning to the office. Instead, he went straight out of the factory door.
Chapter completed!