The photo stone that Wang Zheng gave to Nangong Tiezhu is actually not a rare object, it only records the detailed shots of some actors.

However, with Wang Zheng's sketches and specific actor makeup and special effects as reference, it is not a problem to draw a poster that meets Wang Zheng's requirements based on Xu Kang's literary achievements.

If a good movie wants to succeed, the promotion work in the early stage of its release can be said to be the top priority.

A movie, especially the so-called phenomenon-level movie, is undoubtedly extremely complex in its marketing and promotion work.

A mere poster is not considered a single one in marketing promotion.

Wang Zheng accidentally saw the promotion plan for several so-called phenomenon-level movies in his previous life. The thick stack of plans is a bit thicker than the common tiles!

After all, the entry point of film marketing lies in how to arouse expectations for movie viewing. Only when movie viewing expectations arise will the audience have the intention to watch it.

To sum it up, it’s just two words: build momentum.

The key is to seize the consumer group and show the moving links in short trailers. Rely on the publicity of celebrities and film critics online, lay out advertisements offline in public places, etc. Reputation is very important...

In the process of creating momentum, using celebrity publicity is a routine, and Chinese people in their previous lives have experience in this area.

It is recognized that domestic movies are not careful and bad, but they do not prevent them from making money because they are well-promoted.

Before the video was released, various advertisements were coming to people, such as large billboards next to the cinema and overwhelming comments on Weibo... The general public has the desire to watch movies when they see them.

In the Tianyuan World, without the convenient Internet, there are many fewer options for making movies.

But this does not prevent Wang Zheng from adapting to local conditions.

"Billboard... Well, if there are no billboards, we can build billboards.

In addition to promoting movies, billboards should also be considered a huge profit point, and no matter which force it is, it should not be ignored."

"Celebrities are built? There is no need for this at all. With Li Ruofeng and I, the entire Northern Region has already produced a corresponding star effect.

In addition, I have put some formulas and truths in almost every work before, so the audience's expectation of Shushan will definitely not be bad."

"As for scandals, the heroine in this drama is not suitable for any scandals, after all, she is just a newcomer.

And Li Ruofeng and I? Naturally, I wouldn't choose such self-deprecation method. And Li Ruofeng's words, yes, I can't beat him."

"But the failure of scandals does not mean that it is not enough to guide public opinion enthusiasm. You can make good use of this aspect."

"The rest is the promotional video! There are promotional posters, but there is no reason to not have promotional videos. The superhero series in the previous life, the number of clicks of that promotional video is extremely terrifying, and it is absolutely closely related to the quality of the promotional video itself.

Once the quality of the promotional video is passed, it will undoubtedly give the audience a deeper look forward to watching the movie."

Wang Zheng sat in his seat, rubbed his temples with both hands, racking his brains to summarize his understanding and understanding of film marketing.

In fact, with Wang Zheng's brand and Li Ruofeng's franchise, Wang Zheng doesn't need to be so troublesome.

However, after Wang Zheng's several dramas became popular, a new wave of filming, singing, etc. has emerged. Although the quality and skills of most works are terrible, there are indeed many excellent works in it.

What is the story of my junior sister and I, the legend of Long Aotian, the beautiful man in the romantic flower, the legend of Zhang Dafu...

Although Wang Zheng knew that these works were very immature at the first glance, Wang Zheng, who had read the content, also knew that at this stage of entertainment, the producers of these works had begun to explore some tricks.

The story between my junior sister and I took ambiguity and moji as the core. The audience took off their pants countless times, but he just couldn't!

But this kind of treatment also made the audience feel expectant. I want to see when you will be a junior sister!

The Legend of Long Aotian, a story that seems to be full of kingly aura in Wang Zheng’s eyes, the setting of the story is almost completely brainless.

Long Aotian's tiger body shook, the powerful Nascent Soul took his head and bowed, and the Grand Master Warrior was saddled in front of the horse and behind...

Go and pick up treasures wherever you go. If you encounter an enemy, don’t consider the interests at all. Just go up and do it!

Like the African flat-headed guy, he is either doing a fight or on the way to do a fight.

But, this brainlessness makes the audience feel a sense of pleasure!

As for the romantic and beautiful man, he is completely a young and handsome work, with poor performance and poor plot...

The only highlight is the beauty of handsome men and women. The exaggerated love story also attracted many teenagers who are ignorant of the world.

Regarding this work, Wang Zheng said in his heart, handsome? Is there Li Ruofeng handsome?

There is also the Legend of Zhang Daxun, which is completely a naked copy of Wang Daxun! With Wang Daxun’s foundation, Zhang Daxun had an unexpected effect while racking his brains.

Of course, although these works are popular, the shooting process is completely consistent from beginning to end.

Although they heard that Wang Zheng's post-production editing methods could turn decay into magic, they do not have such strong skills yet, so they can only follow the plot step by step.

In this way, the story is much less explosive. But even so, by grasping the audience's taste, they still have good results.

"The entertainment industry in Beiyu is now completely the case where online literature in the previous life has just started."

Thinking of these works that also gained a lot in the Northern Domain and the crew members gained a lot, Wang Zheng said with emotion.

However, Wang Zheng did not have much pressure on this. After all, what was in his mind had transcended the essence of several eras!

Moreover, if they have the right hand of God, do they have it? How can they compare to their so-called gains of fame and fortune?

Compared with Wang Zheng, their level is the gap between Xiaobaiwen and Chen Dong more than ten years ago. When Chen Dong came out, readers knew that he could still dig such a hole?!

Thinking of this, Wang Zheng suddenly stood up, came to the window without any haste, leaning against the huge floor-to-ceiling window, looking at the rolling sea of ​​clouds and the Taihua Sect, which was full of the weather in the sect, and smiled indifferently:

"It seems that if I don't use some tricks, you don't know who is the originator of entertainment?"

"Young men, have you ever experienced despair?"

Wang Zheng's voice was filled with tragedy.

Just natives, are you afraid of you?

Don’t say that you are still in the early stage of learning, even if a talented director appears, the knowledge in your buddy’s mind can still hold you back!

Although your works have a certain adaptability in the early stage of entertainment, since you meet me, I will let you know what despair is next.

Thinking of this, before Wang Zheng quietly returned to the table, this time, he did not start to follow the normal procedures to watch the content of the photo stone, and then conceive the post-production editing.

Instead, Wang Zheng picked up the paper and pen and began to conceive his own marketing plan.
Chapter completed!