Of course, investment negotiations cannot be achieved overnight, especially if struggles may involve a million or eight million yuan. Even if Liu Yan is so angry, he still has to fight.

Now, we have fought for Christmas and New Year's Day.

On the last day of 2006, Liu Yan finally signed a commissioned investment agreement with Feng Jianxiong.

Feng Jianxiong invested 45% of the equity at one time at the cost of advancing capital to increase by 10 million yuan, and went to the original video technology company of Liu Yan, Xi Ming and others. If we calculate the valuation of the original company by 15 million yuan, Feng Jianxiong would only be able to hold 40% of the shares (the valuation of the 15 million yuan of the original company accounted for 60%).

Therefore, the five points that Feng Jianxiong took were obviously his "intermediary commission".

According to Liu Yan's estimate, after Feng Jianxiong got it, he would find a way to package it, make up stories, and then immediately find the next company to continue selling for a higher price. In the end, Feng Jianxiong's actual benefits will definitely exceed 5% of the company's valuation.

But in fact, Feng Jianxiong certainly would not change hands. According to the agreement, if Feng Jianxiong could not find his next home, he would reluctantly be trapped.

"Hmph, I've been busy for less than two months. I got at least 5% of the broker commission in a company with a total valuation of 25 million, which is more than 1 million. Feng Jianxiong's words are really valuable." When Liu Yan signed the advance investment agreement, that was what he thought in his heart.

In his opinion, it was already very profitable to get one or two million to waste by talking, and Feng Jianxiong should be completely content.

So, if he really knows how much Feng Jianxiong actually earns through eloquence and intimidation in the future, I'm afraid he will be as angry as Zhou Yu.

The signing of the banquet was very simple, and it was held in Feng’s mansion. All Feng Jianxiong’s colleagues attended. However, the wine and food were ordered from a five-star hotel.

After signing, Feng Jianxiong took out the champagne to toast, and then he completely spread some of his follow-up ideas and said:

"Mr. Liu, the cooperation is pleasant. In order to facilitate my shareholding to be sold at a high price, I need you to cooperate with me to tell stories to make the new company look more competitive."

Liu Yan was a little nervous and allergic to refute: "You said that you only hold 45% of the shares, and 30% of them are Class A shares and do not have voting rights, as long as 15% of them are voting rights! I hope you abide by the agreement and do not interfere with the company's operations! This is a prerequisite for us to accept a large proportion of your shares!"

It turns out that when a normal Internet company raises a/b round, no matter how hard it is, it will not allow early investors to directly occupy a 45% stake. Most of them account for 10% to 20% is good.

The reason for this is that entrepreneurs do not want the company to be valued at a low valuation, so they will transfer their interests from the big head and work hard for others to marry.

On the other hand, it is also because most entrepreneurs have relatively positive ideas. The reason why they start a business is to realize their own ideas. If they are supervised by shareholders as if they are working, then it will be boring.

Although Liu Yan had no choice but to run out of ammunition and food this time, he only made limited concessions when signing the contract in the end. He made great strides in the allowable capital injection and shareholding ratio to allow Feng Jianxiong to hold 45%.

But behind this concession is Feng Jianxiong's decision-making voting rights that cannot account for such a high proportion.

In other words, if you want to hold shares and pay dividends, you can't interfere with the company's operations. What the company wants to do and how it will be decided by Liu Yan.

(Note: Listed companies in the domestic and Hong Kong stock markets have strict restrictions on "same share and different rights" and are not very acceptable. However, there are not so many considerations for non-listed companies and listed companies on Nasdaq.)

Since Liu Yan was so stubborn and persistent when signing the contract, Feng Jianxiong naturally expected the allergic reaction at this moment.

Feng Jianxiong was not nervous at all, and used a devilish temptation to enlighten the other party in a tempting tone: "Mr. Liu, don't be impatient and don't be allergic - When did I say that I would interfere with your company's operations? Didn't I say that you need to cooperate with me to tell stories?

In other words, I need you to pretend to be 'what the company is going to operate in the future and how to operate it', and then act as a way for the investor to be prepared to attract. You have to believe me, our professionals do professional things, and what stories investors like to hear, I know better than you - I am the champion of the East China Division debate competition, Mr. Alima's mouthpiece and think tank, and investors of course understand it better!

Doing this will also be beneficial to the company's long-term valuation! We will benefit from it together! As for how you actually want to operate after the investment is brought in, I will never interfere!"

When Liu Yan heard that he was just acting, he finally let go of his vigilance. He thought for a while and asked, "Then tell me, how do you plan to declare our business model and business direction to the public..."

Feng Jianxiong finally breathed a sigh of relief.

Then, he naturally thoroughly instilled the topic he had prepared for many days.

"First of all, your original sign has not been built, and there is no user reputation, so it is bad. Let's start a new website - the website opened by a new company is changed to Nico Nico or English Nico Nico Barrage Video Network. I will register the relevant trademark and brand rights for you.

Secondly, we want to deceive investors and say that we are going to play differentiated competition that avoids the direct direct competition with Youku and Tudou. We focus on edge materials that are mainly used for work and goods, and we dare not make real big sites. Then there are such measures to increase the stickiness of users' circles..."

"Don't worry, I didn't let you do this. As long as you cooperate with me in acting, when I find someone to inspect, you can make a webpage and send two engineers to report to me about PPT..."

Liu Yan was fooled by Feng Jianxiong and chatted for the whole afternoon. His mind was full of "How to cooperate with Feng Jianxiong to act as a double act to deceive investors."

Unfortunately, as he looked at it, he actually felt: "Although the content in Feng Jianxiong's ppt is unheard of, it seems to make sense... What would happen if I really operated according to his plan? Maybe it would be a way out..."

Who made Feng’s eloquence so terrible? Even if he was placed in the pyramid scheme cave, he would be a seven-in-seven-out existence.

It takes a minute to fool a few new entrepreneurs who have not done a good job.

The more Liu Yan thought about it, the more curious he became, and asked straightforwardly: "That... Xiao Feng, can you say... I mean, if I want to adopt your business plan, what are the specific precautions? Let me think more about it to join the drama, and then cooperate with you in acting..."

"Of course, is everything for acting?" Feng Jianxiong knew that there was a way out when he heard it. A 'you know' smile appeared on the corner of his mouth, and he explained in depth without any harm:

"Then I'll tell you more details.

First of all, you also know that these video websites in Youku have not made patch advertisements this year, and they are 100% purely losing money to burn the number of users. However, I have information to know that starting next year, because Youku and Tudou washing markets have been almost washed, they can't stand such a long-term 100% net loss - the investors behind them can't stand it, and they also hope to see the possibility of profitable business models.

So, by then, Youku and Tudou will definitely start to post advertisements in front of the video, perhaps 15 seconds or 30 seconds - at the latest, I estimate that this kind of advertisement will definitely appear from January 2008.

According to my country's criminal law, it is very light to spread pirated items for profit. In addition to content on the Internet, the website usually posts a statement, and the content producer will post the common scammers such as "this content is for academic exchange purposes xxxx". Once it is investigated, the website can use "negligent management" to shirk responsibility, and then remove the batch of specific resources from the shelves if it is reported.

In this case, even if the website makes profits by posting advertisements in front of the video, it is just "negligent management and profiting from piracy", which is no big deal.

However, what we do is to get along with the edge, including work-related goods, so when our website receives advertisements, the legal risk will be greater - that will involve the crime of spreading obscene-filled goods for profit, and the circumstances are much more serious than spreading pirated goods for profit. Moreover, the state holds accountable for websites that spread obscene-filled goods more severely than pirated goods. When involving these items, even if the website uses "resources uploaded by third parties, not by us, and we just neglect management" to shirk responsibility, it will be easy to be caught - you should have heard of the 3DH forum case for making work-related butter, right?

So, one of the suggestions I give you is that our future Niconico video website must not post paid ads in front of the video. Because there is a legal risk of "we process obscene-filled materials and attach a profitable content" and will be found. At most, we can make a public service advertisement that does not charge money, and use the instant algorithm to match user preferences. Even Google's adsense architecture and similar architectures cannot be added...

You see, I also stated in the investment agreement that the terms of 'the company's shareholders without voting rights have the right to reclaim the voting rights and reorganize the management if they find that the company's operating group has a circumvention - dirty goods for profit, etc.," - Don't be afraid, you won't do this. Isn't this to act more like a person and cheat investors? Don't be nervous..."

(Note: From the perspective of the Copyright Law, the use of xxxx for academic exchange is a kind of "reasonable use" stipulated in the law, which means that you can legally not pay. Most of the pirated resources on the Internet are under this guise to cover up their shame, and the legal principle behind it comes from this.)

Why can I post advertisements on Youku and iQiyi videos in later generations, but not on Bilibili?

Is it a conscience to really be a hypocrite in B.C.?

It's a terrible thing! It's not because people on B.com know that they have a large number of illegal publications and filthy materials in their business, so they dare not use the same profit scale to operate.

Seeing that Xiong was good at temptation, Feng relieved Liu Yan's last trace of wariness.
Chapter completed!