172 Times Rim (Normal chapter
It must be said that the Springfield Republic report did not name Li Mu, which was the root cause of the chaos in Springfield. However, the newspaper's reports have a certain tendency. When reporting, Amys did not mention too much, but focused on the gunfight that took place near the train station.
"Listen to this - a large number of foreign populations entered Springfield, causing Springfield and even the entire Massachusetts to fall into chaos. Gangster fires broke out on the streets at any time, and the personal safety of residents was not guaranteed. The police system did nothing, and a peaceful life was gone forever - what does this mean? When did I become a gangster?" Li Mu kneaded the newspaper in his hand and threw it into the wastebasket beside the work.
Li Mu has been discharged from the hospital and lives in a castle on Wales Street. Ford Benjamin, who also has not healed his gunshot wounds, led a dozen last gunmen and two policemen to protect Li Mu's safety.
Ford Benjamin is now also a sheriff and has the right to mobilize police officers.
"I've looked for Samuel Bowles, but this guy didn't want to sell the newspaper or talk to us-" Henry said he couldn't do anything to the Republic.
Samuel Bowles, a well-known local media person in Springfield, is the editor-in-chief of the Springfield Republic and the owner of the Springfield Republic.
Speaking of which, Samuel Bowers is President Grant's old rival. When President Grant sought re-election last year, Samuel Bowers, Horace White of the Chicago Tribune, Murat Hallstead of the Cincinnati Business Daily, and Henry Wardson of the Louisville Courier formed an anti-Grant group called "Four-side Fortress". These people often hold meetings, agree on strategies, and strive to use their newspapers to influence the public's views and oppose President Grant's re-election.
"Which newspaper is the largest in Springfield?" Li Mu wanted to take advantage of the problem of cutting off the firewood.
When dealing with media people, the best way to deal with media people is to deprive him of his right to speak. Didn’t Samuel Powers dare to reject Li Mu because of the media "Springfield Republic". Since it cannot be bought, Li Mu would have the idea of "Springfield Republic". If the Springfield Republican is killed, Samuel Powers will naturally be no longer threatened.
"It's the Springfield Republic—" Henry's answer was frustrating.
"Okay, then which one is the second largest?" Li Mu was not discouraged. If it weren't for not having too much time to get involved with Samuel Bowers, Li Mu could run a newspaper and play with Samuel Bowers slowly.
"The second largest is the branch of the Boston Evening News in Springfield. In addition, there are tabloids, which cannot become a climate and cannot pose a threat to the Springfield Republic. We can spend money to ask the Boston Evening News to publish some articles, but in Springfield, Samuel Powers has a greater influence." Henry simply gave a complete introduction to the situation in the Springfield newspaper industry, so as not to ask Li Mu repeatedly.
"Can't you do anything to him? Ford-" Li Mu took a different approach and prepared to do it once and for all: "Let someone come here, I will pay 10,000 dollars to kill Samuel Bowles."
Physical destruction is indeed a simple and direct way.
"No, no, Reim, don't be impulsive, you know, Samuel Bowles even went against Mr. Grant, but Mr. Grant just laughed it off and didn't care about Samuel Bowles, so Reim, you must not be impulsive. Kill Samuel Bowles is not a good idea." Henry made his own suggestions.
This is a fact. Although Samuel Bowers criticized Grant in the newspaper last year and opposed Grant's re-election, Samuel Bowers is still alive and has not suffered any malicious blows.
"Grant is the president and a public figure. In order to win more votes, Grant must show his mind. Regardless of whether Grant scolded Samuel Bowers' ancestors for eight generations, on the surface, Grant even praised Samuel Bowers' different opinions - but what does this have to do with me? I don't want to be president, I don't need to care about other people's opinions. In Springfield, if someone dares to speak to me, then you must be prepared to be punished." Li Mu does not compromise. In Li Mu's eyes, media people have nothing to do with the "uncrowned king". Grant may have to cherish his feathers, but Li Mu does not need to care about other people's opinions.
"Don't do this, if Samuel Bowers was assassinated on the street, then Samuel Bowers' allies would hype this matter, which would bring irreparable losses to your reputation. If you don't want to be president now, it doesn't mean you don't want to do anything in the future. If you want to make a difference, then no matter whether you want to scold Samuel Bowers' ancestors for eight generations, you must keep restrained, otherwise you will regret it in the future." Henry insisted on opposing and did not let Li Mu go to extremes.
Looking at Henry with strangeness and pain in his eyes, Li Mu slowly calmed down.
In fact, Henry is right. Regardless of whether Li Mu is a public figure or not, Li Mu must maintain restraint. In the current environment, as a Chinese, if Li Mu does not maintain restraint, it will easily become the target of public criticism.
In the current United States, there have been sporadic cities in the anti-Chinese city. If Li Mu does not pay attention to his personal image at this time, it will definitely prevent the emergence of the Anti-Chinese Act from being artificially difficult.
"Okay, let Samuel Bowles go, but I want to set up a newspaper, and the name is called "Time"." Li Mu followed Henry's advice and prepared to fight Samuel Bowers in a normal way.
"Time Magazine - This is indeed a good name." Henry agreed with Li Mu's decision this time.
If Li Mu hadn't interfered with this slogan, Time magazine should have appeared in 1923. Like the original history, Li Mu was preparing to give Time magazine the slogan "It seems to be written by one person for another to see" and work hard to build Time magazine into the largest news media organization in the United States, while better serving Li Mu's overall strategy.
"So, what is the positioning of Time magazine?" Henry took out paper and pen and prepared to record Li Mu's decision. As Li Mu's personal lawyer, Henry was responsible for running the procedures.
"Time Magazine is not written for experts in various fields, but for the 'busy people' of this era. The 'busy people' are busy with business and limited time, so they cannot find the news they want in the currently overwhelming newspapers. What we have to do is to sort out the real news buried by rumor, take the essence and remove the dross, and only select valuable parts for those 'busy people' reference." Li Mu described the positioning of Time Magazine in detail.
In fact, newspapers have not been for ordinary people since the first day of their birth. For the United States at this time, the proportion of illiterate people among ordinary people accounts for a large part. They cannot read newspapers at all and cannot buy newspapers. Therefore, the influence of newspapers is limited to people with a certain status and has nothing to do with ordinary people.
"Okay, positioned as 'busy people', so what is the price of newspapers? How much does one of our newspapers cost?" Henry is Li Mu's personal lawyer. Li Mu's income is related to Henry's income, so Henry will consider the issue from Li Mu's perspective as much as possible.
"How much does the Springfield Republic sell?" Li Mu's targeting is obvious.
"Five cents-" Henry answered quickly, and it seemed that he often bought newspapers.
"Then we sell five cents too - no, we sell two cents, no, one cent." Li Mu did not leave Samuel Bowles a way out and was preparing to kill the Springfield Republic completely.
"So how do we make a profit? A cent is not even enough." Henry was worried. No matter how he looked at it, this Time magazine was a loss-making product.
"Paid advertising, soft articles - there are still many profit points. Even if you lose money, this newspaper will continue to work. If we don't make money locally in Springfield, we can make money from Bostonians, Washingtonians, or New Yorkers. I don't believe that Samuel Powers has the ability to sell the Springfield Republic to Washington and New York." Li Mu wanted to abide Wei and save Zhao, and subsidize the Springfield area through income from New York, Washington and other places.
Samuel Bowers' influence is limited to Springfield. Li Mu has some ways to attack Samuel Bowers. The power of capital is infinite. As long as it is used properly, Samuel Bowers cannot pose a threat to Li Mu.
"Soft article - what does this mean?" Henry felt that he could not keep up with Li Mu's thinking. This was a very dangerous sign. Henry knew how fast Li Mu was moving forward. If Henry could not keep up with Li Mu's footsteps, Li Mu would not stop and wait for Henry.
"Soft articles - you just think of them as a high-end advertisement. The soft article perfectly combines the promotional content and the content of the article, so that users can understand what the planner wants to promote while reading the article." Li Mu couldn't understand it very clearly because Li Mu didn't know how to write the soft articles.
It is probably enough to know that professional matters should be left to professionals. Li Mu is only responsible for making decisions, so there are naturally a large number of talents in the market for Li Mu to drive.
"Okay, I understand, so I'll register another company - Times Company?" Henry made a tentative suggestion without much hope.
Chapter completed!