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Chapter 365: The Sponsor of the Giants

Mondvi's sub-climate is pleasant, with spring all year round, green trees and flowers blooming all year round. It is known as Switzerland in South America and is known as one of the most beautiful cities in Uruguay and South America. Prado Park is the oldest and most famous and most beautiful park in this most beautiful city.

Walking in the park, roses can be seen everywhere. Because Prado Park planted more than 800 roses, this place has become the favorite place for all lovers in this city, and it also gives the city the nickname of the City of Roses.

In addition to roses, the most common ones in the park are couples.

Edinson Cavani and Maria Soledad are one of many couples. The man has the most popular and fashionable ones in South America, similar to Batistuta's flowing long hair, tall, but relatively slim, and a bit unbearable to the impact. The woman has beautiful blonde hair, which is very eye-catching.

The two of them walked slowly among the rose bushes, but they didn't say a word for a long time.

Speaking of their acquaintance, they are really full of fate. They have known each other since childhood. Cavani's father was once a very talented professional player, but because of squandering his talents, he eventually failed to walk on the road of football. However, he became a celebrity in his hometown, engaged in the manager of many competitive sports clubs such as football clubs and basketball clubs, and also ran a cleaning company.

Maria Soledad's father was the main player of Cavani's father's basketball club, so the two children met early, but they didn't have much contact. It was not until later that Cavani came to Mondvia and joined the Danubio club to play football. Maria also came here from her hometown this year to go to college and studied in college. The two met again.

Perhaps because he is two years older than Cavani, Maria always takes the responsibility of taking care of this boyfriend who is younger than her. In addition to taking into account her studies, she also has to take care of his life and diet. Moreover, he is a greedy cat and likes to eat cheesecake the most. Whenever he gets home after each game, he must eat this to satisfy his cravings.

"Remember? When we were young, you went to watch our game. I always worked very hard and tried to score goals, and even wanted to take care of all the goals. Do you know why? Because there is a rule in our hometown stadium. The boy who scored the first goal and the last goal can get ice cream. Everyone wants to compete for one, and I both want it."

When the two started living together and Maria asked why she liked cheesecake so much, Cavani laughed and explained.

In Maria's opinion, this is a little boy with a strong childish temper. She even thinks that the reason why Cavani has such good football skills is probably because of his greed.

"If you become famous in the future and get the World Footballer, then the first thing you want to thank must be ice cream." She often teased him with this, and then the two of them always had a big fight.

In Maria's eyes, Cavani seemed to have no major shortcomings except for his greed, especially on the football field. Although he was very thin, he worked very hard because he always said that his father kept warning him since he was a child, so he must be as casual and indulgent as he was when he was young.

Perhaps because he has been playing in the competitive clubs managed by his father since childhood, he has been influenced by the knowledge that football is a team sport that requires coordinated combat, and he is very hard-working. Once he walks onto the football field, he will forget everything, try his best to win the game.

Oh, and also, he is a person with a perfectionist complex and cannot allow himself to make mistakes. This is true on the football field and off the football field, but this is more tolerant of himself and others.

Maria often enlightened him about this, saying that it would make him live more harder than anyone else, but he still remains the same.

However, in recent days, this young boy who is usually active and cheerful has fallen into silence because he has encountered setbacks.

This matter starts from the UU year. At that time, the Danubio youth team went to Italy to participate in the Viarejo Cup Youth Invitational. The main target of this international youth team is the club, which is as famous as the Amsterdam Youth Championship in the Netherlands, the Catalonia Youth Championship in Spain, the Montague Cup Youth Championship in Toulon, the Toulon Cup, the Qatar Youth Eight Nations Championship and other events.

Two youth teams in Uruguay have participated in this event, one is Danubio from the Uruguay First Division, and the other is Juventus Tude from the Uruguay Second Division.

The Uruguay Football League is not as good as Brazil and Argentina in South America. Danubio is not a top team in Uruguay, but this team has produced many stars, such as Recoba and Ruben Sousa, all from this team, and many Uruguay stars have achieved certain results in Serie A.

Therefore, at that time, Danubio came to Italy with a desire for the Serie A, but the result was that the unknown Juventus Tude won the Viarejo Cup, and it was the only non-European team to win the Viarejo Cup, which attracted considerable attention at the time, especially for Juventus Tude's main center, Sebastian Ribass.

This tall and strong center with solid foot skills is regarded as a future superstar with the potential to become the new Adriano. Many teams have invited him, including Inter Milan, which Cavani wants.

Inter Milan's scouts have also paid attention to Cavani and came to Uruguay to inspect him, but the club was disappointed with the transfer price of 500,000 euros that Danubio claimed, on the grounds that it was too expensive, because Juventus' price quoted for Sebastian Ribas was only 1 million euros, so we can talk about it again.

In the end, Inter Milan took Viarejo Cup P Sebastian Ribass from Uruguay for 900,000 euros, and Edinson Cavani wanted to stay in Uruguay. This was undoubtedly a painful blow and lesson for Cavani

In terms of height, he is not inferior to Sebastian Ribass. In terms of foot skills, he is even better than his opponents. The thing that he is not as strong as Sebastian Ribass is that his body is not strong enough, which makes him suffer a loss when encountering some European youth teams in Italy, so his performance is not ideal enough. This is also Inter Milan's biggest worry about him.

And this incident also made Cavani try to ask himself for the first time, is he really not as good as Sebastian Ribass?

"Let me tell you something." The young Maria smiled and pulled Cavani's hand. The two of them sat in the middle of the rose, with a unique romantic poetic and picturesque look, especially this little girl who smiled not inferior to the rose.

Cavani finally raised his head and looked at his girlfriend, he knew what she wanted.

"I heard that there have been two major news in the Premier League recently. Your idol, Luther Van Nisstrui, may be leaving Manchester United." The little girl smiled and introduced this news with a crisp voice. Perhaps it was stimulated. Cavani is not paying much attention to sports news now, but Maria is more concerned.

Van Nisstrui has always been Cavani's goal and idol. He admires the Dutch's scoring ability in the penalty area. He even hopes that he can use Van Ni as his development goal. He has always imitated Van Ni.

Hearing the idol's movement, Cavani sighed because he was worried that Fannie might go downhill.

I believe it's not just him, but this is also the concern of all the players in the world who like Fanny, because he is already 30 years old.

"The second news, the head coach Ye Qiu, who you admire very much, has returned to the Premier League."

Following Maria's words, Cavani was stunned and said the first sentence after coming to Prado Park, "Really?"

"Of course," Maria laughed, "I read the newspaper reports and heard that he was going to buy a Premier League team in North London. It seemed to be called Tottenham. It is said that he spent hundreds of millions of dollars. He is really rich enough."

Listening to Maria's words, Cavani took out the Zeus mobile phone in his pocket and kept it in his hand and played with it like treasures. This was what he bought when he went to Italy to participate in the Viarejo Cup at the beginning of this year. At that time, he bought two, one for himself, and the other for Maria. Both of them couldn't put it down.

"Of course he has money, because he is our leader," Cavani said with a smile.

Maria was happy to see him laughing, "Didn't you say that he is very good at coaching?"

"Of course our coaches often say that Ye Qiu is the best head coach in football today, and I also think he is the best."

"Or you should learn the one named Frank Ribery and go directly to North London to find him. Didn't Ribery get fond of him after he went there?" Maria didn't know much about football, she was a little naive.

"Tsk, that was Ribery that Ye Qiu looked for first, and later the French would go to London by themselves. However, if he could play football under Ye Qiu's command, it would be great. I heard that he has never signed only the best and best star," Cavani said with envy.

"Just dream." Maria made a face. Anyway, Cavani was in a good mood and the two could joke again.

Cavani suddenly became vicious like a hungry wolf pounced on the little sheep, scaring Maria to run away desperately

The young couple kept chasing in the rose bushes, and burst into laughter, full of vitality.

The two of them were having fun, and Cavani didn't even know that the phone in her pants was ringing.

When Vodafone CEO Allen Salin appeared in England half a year ago, a shocking news followed. Manchester United, which had just been acquired by the Glazer family of the American consortium, announced that it was abandoned by Vodafone and the two sides terminated the sponsorship contract early, and Manchester United lost a mouth-watering income every year.

Many people are doubting the reason why Vodafone abandoned Manchester United, but it follows that Vodafone announced that it will fully sponsor the Champions League starting next season, and they use this platform with more than 4 billion fans and audiences every year to promote their business.

Manchester United also felt very sorry for losing Vodafone's wealthy sponsorship partner, saying that even though they had worked very hard, Vodafone eventually made the decision to terminate the sponsorship contract.

Many people have analyzed that one of the important reasons why Vodafone gave up Manchester United is that their company's goals have changed. One of the important evidences is that when they sponsored PI racing, they left Ferrari, which was crushed by Marlboro and switched to McLaren.

In the analyst's opinion, Vodafone made such a choice because they knew very well that when choosing suitable goals, competitive performance will never be the first, because of the three principles of sponsorship: first, whether sponsorship can be integrated with sales and make progress together, second, whether sponsorship can give sponsorships the brand value to the sponsor, and finally, whether the sponsored object has the ability to lead the brand to continue to move forward.

For this reason, Vodafone gave up Ferrari and McLaren, and Manchester United and Champions League.

But no one expected that Vodafone, who had been pursuing hard for Manchester United, still chose to break up, took the initiative to find North London after half a year, opened up Eliza Moon's mobile phone, hoping to negotiate on the advertisements on sponsoring Tottenham Hotspur's chest, and also offered a very sincere price of 40 million euros in four years.

Like Adidas' contract, if Tottenham Hotspur's performance improves, they will also add sponsorship fees appropriately.

Returning from Italy to London with a full load, Ye Qiu was surprised by the sponsorship contract placed in front of Eliza Moon, because he thought it would take him a long time to talk, but what he didn't expect was that he had a conversation so easily and quickly.

Four years, it is a considerable sponsorship amount, even more than Tottenham Hotspur’s previous sponsorship. Including Adidas’ sponsorship, Tottenham Hotspur’s annual income is nearly seven million euros higher than that of Levi’s period.

"Don't be surprised" Eliza Moon sat in front of Ye Qiu, smiling very charmingly. Now she is about to reach the third year. Although she is still well maintained and lacks the purity of a girl, her whole body exudes the wisdom of a working woman and the wisdom of a mature woman.

Perhaps, I will be more arrogant in front of others, but I have never seen it in front of Ye Qiu.

"You know, Vodafone's situation has not been ideal since the beginning of this year. Their stocks have been falling continuously. The main reason is that after Allen Salin came to power, the pace of globalization has taken too fast, which has led to some problems within the company. But in the final analysis, they are still a world-renowned large company, and they only need to adjust and pass."

Ye Qiu has a little understanding of this. He has read a lot of business administration books recently because he is no longer just a head coach, but also a club owner and a boss of a large company. He needs to learn more.

"Zeus mobile phones have always been a growth point that they attach great importance to, do you know? In the United States, in half a year, because of the exclusive agency rights of Zeus mobile phones in the next two years, the ATmnamnTRdG business has grown rapidly and is constantly catching up with its competitors. Even if his opponent launched Nokia, Motorola, and many mobile phones, it cannot compete with the attack from Zeus mobile phones."

It's considered light, and it's just invincible, sweeping all smartphones

"In Europe, you have also seen how popular sales are. Operators including Vodafone, Orange and other companies hope to cooperate with us more and more extensively, and even hope to get exclusive agents in the future."

After hearing Eliza's words, Ye Qiu smiled and shook his head and said, "Do I look such a stupid person?"

Ye Qiu has always felt that if a smartphone breaks through, it is necessary to break the operator's restrictions on mobile phone manufacturers. This is true in North America, Europe, and the whole world. Only in this way can the benefits of Yezi Technology be maximized.

Why can Intel be so strong? Because they are the only one in chips, AND cannot give them much competitive pressure. The real competition is those hardware manufacturers that use chips to produce, and all the competitive pressure is on their side.

In the same situation, Microsoft also has not much competitive pressure because the pressure is on the side of computer manufacturers.

Yezi Technology is going to do this now

"You are not stupid, but they are not stupid," Eliza smiled. "Vodafone's abacus is very smart. Sponsoring Tottenham Hotspur is equivalent to sponsoring you. From now on, they can openly pull out your banner to advertise and promote it, and use you as the leader to attract those Zeus mobile phone enthusiasts and promote their Zeus mobile phones and the Internet all over the world."

After hearing this, Ye Qiu thought about it and it seemed that this was the case.

"Don't think you are at a disadvantage. Help you sell your mobile phone, share your mobile phone and traffic, and give you 10 million euros a year to sponsorship fees, which is enough." Eliza knew that Ye Qiu must say that she suffered a big loss, so she immediately smiled and blocked his words.

"No, I think this is also very good for us, especially for Tottenham Hotspur."

Eliza nodded, "Vodafone has always sponsored the top players in the industry, such as the Champions League and the previous Ferrari. Even if it has been converted to McLaren, it is still very good. Signing with them has invisibly enhanced Tottenham's influence."

When talking about this, Eliza Moon smiled, "The jersey sponsorship is Adidas, and the chest advertisement is Vodafone, which is simply the configuration of the giant team."

Ye Qiu nodded unstoppable after hearing this, "I think since we want to cooperate in this aspect, it's better to go deeper. We will directly use Tottenham Hotspur to set up an AP app to download it in full, which includes some team game videos, training videos, star interview videos, and some daily announcements and news, even message boards and forums, etc., which can be done."

After Ye Qiu took charge of Tottenham Hotspur, he has decided to rebuild the team's official website. He has always had the idea of ​​developing in the mobile field. AP app is undoubtedly a good choice.

As for watching videos with your mobile phone, this is not new. Zeus mobile phones and many mobile phones can do this. One of the conditions that Vodafone's sponsorship of the Champions League is that it can directly use Vodafone's network to broadcast the Champions League live on mobile phones.

"This idea is good. I'll find a few people to do it and promote it. And I think it's more important to increase daily interactions with fans, especially fans who use Weibo and PACPOK all over the world. When WeChat comes out, you can also add voice."

Eliza is also a shrewd ghost, she can understand it at all and learn from it.

After signing this contract, Ye Qiu felt relieved and finally completed another big thing.

But he has another big thing to do next.
Chapter completed!
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