Chapter 344 Both Kill the Blue

Beijing, CCTV Building.

Master Zhao sat on the sofa, and the subtitles of [The End of the Play] appeared on the TV screen in front of him, and the theme song of "The Unparalleled World" was accompanied by the cast in the form of floating subtitles.

The door was pushed open, and the deputy director walked in and said with a smile: "The average collection is 1.56, with the highest number of viewers of 170 million, and this round of advertising revenue is 220 million."

Master Zhao smiled and said with his forehead: "Very good."

He decided to purchase the premiere of "The God of Condor Heroes" by 1 million episode. Now it is the finale. The final average ratings have reached a record of 15.6, and the advertising revenue has also reached the highest 220 million in the first round of a single drama.

He was very satisfied.

Master Zhao picked up a news report to be released. It was written by a senior film and television editor in the editorial department of Taiwan. He looked at it.

The title is - On the reason why "The God of Condor Heroes" is currently a phenomenal TV series.

[First, Yang Guo and Xiaolongnu chose the right role. Chu Xuan and Liu Yifei are very popular public figures. The audience is very familiar with them, and their beautiful appearance is in line with the audience's aesthetics.

The age difference between the two is only three years old, and their temperament and figure are very good. Chu Xuan and Liu Yifei play Yang Guo and Xiaolongnu, and most of the audience will not feel inconsistent.

Second, Chu Xuan and Liu Yifei are couples in reality, which many viewers know. Because of this, when viewers look at their Yang Guo and Xiaolongnu, they will naturally believe in their feelings. The interpretation of true feelings increases the audience's empathy.

Third, except for the male and female protagonists, the cast is excellent. Whether it is Li Mochou, Huang Rong and Guo Jing, Gongsun Zhi, or even Zhen Zhibing, the corresponding actors should have the effect of their performances.

Many viewers hate Zhen Zhibing, and what I want to say is, just hate it.

If you don’t hate Zhen Zhibing, how could Yang Guo and Xiaolongnu have so many ups and downs?

If there were no ups and downs, where did Yang Guo and Xiaolongnu's love come from so many touching plots?

If the audience does not touch people's hearts and resonate with them, how can "The God of Condor" become popular?

Including Li Mochou, Huang Rong, or Guo Jing, as long as they are roles that are in a way that are in resistance to Yang Guo and Xiaolongnu's love, they will all be well played.

Fourth, what Zhang Jizhong is most praised is that he follows and firmly insists on his real-life shooting. His lens and lighting scheduling largely beautifies the natural scenery and beautifies the picture, which is very ornamental. Compared with the costume dramas in recent years, it has attracted a lot of audiences to a certain extent.

Fifth, Zhang Jizhong has always paid attention to special effects. Whether it is "The Smiling, Proud Wanderer" or "The Legend of the Condor Heroes", he has his own special effects film and television company as the foundation. The special effects are not sloppy, and it is well combined with the picture, which can attract audiences to a certain extent.

Sixth, the popularity of the national election of "The Divine Condor" greatly increased the starting point of the premiere of "The Divine Condor". Under the premise that the script is qualified, the ratings have been rising under the conditions of reaching the above five points.

Seventh, the intentional avoidance of Mango TV, Shancheng TV, Jiangsu and Zhejiang TV, Shenghai TV and other stations has reduced the scope of audiences' choice to watch dramas, making "The Legend of Condor Heat" a "single seedling" for preheated dramas in the past month, thus increasing the ratings.

Eighth, in the past two or three years, the Republic of China, police and gangsters, criminal investigation and other serious dramas have occupied about 60% of the domestic TV industry. According to online and offline non-real-name surveys, 70% of young people do not like this type of drama, and middle-aged and elderly people are the mainstream of ratings for this type of drama.

Since the Taiwanese drama "Meteor Garden" was introduced to the mainland in 2001, the ratings of the Taiwanese dramas broadcast every year have been very popular, without exception.

The common point of these idol dramas is that they use the emotional line as the only main line, and the other branch lines and auxiliary lines serve the emotional line.

Although "The God of Condor Heroes" is an ancient puppet and not an urban idol drama, its story structure is consistent with the story structure of these Taiwanese dramas, thus attracting a large number of young audiences to provide ratings.

There has never been a costume drama in China with emotion as the only main line. Therefore, based on the first seven points, the phenomenon of "The Divine Condor Heroes" can be expected to a certain extent.

Due to the popularity of "The Legend of Condor Heroes", the production industry may dig deeper into it. The domestic TV drama market is expected to appear one after another, with pure idol dramas with love as the theme.

However, there may be many followers, but how to innovate new things is the fundamental way to attract audiences.]

Master Zhao turned to the last page and read it, and handed it to the deputy director and said, "It's remarkable, and this year's choice of film purchases can be used as a reference."

The deputy director took the report and heard the director say, "Tell me the data situation to the Brilliant Times."

"Yes." The deputy director nodded.

As the first round of "The Legend of Condor Heroes" ended, online discussions were getting hot, major TV stations and industry insiders were also waiting for CCTV to release the results. As a producer, Brilliant Times naturally paid attention to it at this moment.

Brilliant era, Chairman's Office.

It was almost 11 o'clock in the evening, and Wang Jinhua, Zhang Jizhong and Yu Min were still sitting on the sofa chatting, and they were all waiting for news from CCTV.

While chatting while waiting, Wang Jinhua flipped through the documents.

On the document are dense records of endorsement invitations.

The endorsement providers are different, but the same thing is that Chu Xuan and Liu Yifei are invited to endorse Chu Xuan and Liu Yifei, and they have one thing in common. Each endorsement invites Chu Xuan and Liu Yifei to endorse together.

The endorsement merchant is not stupid. With the popularity of "The God of Condor Heroes", it separates Yang Guo and Xiaolongnu, and its gimmick is far less than that of allowing Yang Guo and Xiaolongnu to merge.

Just look at the WeEI login page, using Chu Xuan and Liu Yifei as the back floor plan, many young users have begun to get used to the appearance of Chu Xuan and Liu Yifei at the same time.

Under such a subconscious perception, with the popularity of "The God of Condor Heroes", Chu Xuan and Liu Yifei were invited as dual spokespersons, and the commercial effect would be maximized.

Of course, Wang Jinhua understood the meaning of these endorsements, and she had no objection, which was also in line with the "national couple" route she designed for Chu Xuan and Liu Yifei.

The popularity of "The Legend of Condor Heroes" has been initially successful.

The rest is just more exposure that allows the audience to react subconsciously.

These endorsements have spontaneous propaganda effects with influences from different social classes, which is exactly what she wants.

But the endorsement is not too much. She divided the dozens of endorsement invitations into three categories: high-end, mid-range, and down-to-earth.

It is enough to follow one endorsement for each level.

This approach is to allow Chu Xuan and Liu Yifei to further comprehensively open up the popularity of all social classes.

But she was going to let Liu Xiaoli decide which endorsement to accept, or let Liu Xiaoli, Chu Xuan, Qianxi and the other family of three discuss it themselves.

Liu Xiaoli has been studying with her for a long time, and she has also handed over the business of Chu Xuan and Qianqian to Liu Xiaoli one after another.

Liu Xiaoli wants to be Chu Xuan and Qianqian’s agent and assistant. Although this is rare in the entertainment industry, she also gives her the right to fulfill her conditions when they have such conditions.

As Chu Xuan’s sister, she just needs to make suggestions at critical moments.

Wang Jinhua put down the documents, Yu Guang looked at the other documents on the coffee table, one was the script of "Struggle", one was the variety show plan of "I Am an Actor", one was the national image endorsement recruitment plan of "I Am an Actor", and one was the invitation list and investment book of the behind-the-scenes teaching teacher of "I Am an Actor".

Chu Xuan called today and said that if "Hope" is successful, it will be completed tomorrow, and "Zhu Xian" will be almost the same.

I also remembered that Chu Xuan and Qianqian, as producers, had to focus on the post-production of the two film and television dramas, and were busy with graduation.

After looking at a few documents on the coffee table, Wang Jinhua said to herself, "These two people are busy this year."

Suddenly, a phone ringing rang.

Zhang Jizhong and Yu Min stopped communicating.

Under the gaze of the two, Wang Jinhua picked up her phone to answer.

A smile appeared on his face, Wang Jinhua hung up his phone and said: "15.6. Now that the TV series' ratings are getting worse every year, this record is probably no drama to break in the future."

Zhang Jizhong and Yu Min grinned and looked at Wang Jinhua, especially happy.

As a producer and director, this achievement can be regarded as a glory for the industry.

"I have also put down the stone in my heart, and I will prepare for "The Deer and the Cauldron"." Zhang Jizhong stretched his body and leaned down on the sofa.

At the same time, CCTV released the data of "The God of Condor Heroes" online, which caused quite a stir.

CCTV official media: [Title - Leading the entire time period, "The God of Condor" set a ratings record in the past two years!

With the warm-up of the national election at the beginning of last year, "The Return of the Condor Heroes" finally premiered on February 13, 2006.

The nine episodes of the premiere week, the enviable feelings, beautiful pictures, hidden murderous intent, unexpected accidents, resentful plots, and ups and downs, made the audience linger and hotly discussed.

In subsequent episodes, from a panoramic perspective, a magnificent world of the world was opened; the battle between countries showed the chivalrous spirit of the greatest heroes; and the sarcasm of feudal corrupt etiquette created a tenacious road of inquiries.

From the initial laughter of the hero and heroine who survived peacefully, to the bitterness of separation and reunion, to the final aesthetic ending witnessed by the whole nation, we can experience a scene of unparalleled love in the world.

It is sings and is full of joy and sorrow.

Even if you have regrets, life is not the case.

What is love in the world? Yang Guo and Xiaolongnu told us the answer.

During the broadcast period, "The God of Condor Heroes" won the first place in the prime time ratings with 13.77!

The hot discussions on the broadcast have become hot searches and dominated the list for five weeks!

Now that "The God of Condor Heroes" has ended, it has won an average of 15.6, with a maximum viewership of 170 million, setting a record for domestic TV series in the past two years!

This is a proof of the prosperity of domestic TV dramas and a grand occasion created by the pursuit of the market.

Congratulations together! @ "The Divine Condor" official @王大子大子大子 @叶子大子 @...]

Sheng Hai's Xiaoyun sat in front of the computer. When she saw this news, she smiled and was very happy.

After being officially confirmed, seeing the popularity of "The God of Condor Heroes", she thought that Chu Xuan and Liu Yifei would get better and better because of this. As their loyal audience fans, she was very happy.

Pulling the web page down, many night owl netizens are discussing it hotly.

【170 million viewers? Awesome!】

[One of the 8 people on average has watched "The Godly Condor", and Chu Xuan and Liu Yifei took off!]

[Not only, there are subsequent replays.]

The audience does not have much intuitive feelings about the ratings.

But the audience exclaimed in surprise at the intuitive numbers.

Chu Xuan and Liu Yifei are going to be so popular that they are purple. This is the final thought of the audience.

[No one in China now should be more popular than Chu Xuan and Liu Yifei, right?]

[Zhao Wei and Zhang Ziyi can compare.]
To be continued...