The program ended in less than two hours, and everyone present left with sighs.

It turned out that Zhang Shaohan's money was taken away by his mother. Zhang Shaohan, who had no money to treat the disease, warned his mother on the phone to sue the court without paying it back. Zhang's mother was suspected of being frightened and then took action to force public opinion to blast her daughter, so that her daughter would not have a foothold even if she sued...

What is the truth of public opinion?

For some media outlets who have benefited from and criticized Zhang Shaohan before, they do not know the specific truth, nor do they know who the client is. They just do the work they have obtained. Now they find that the work they have done before is actually like this, and everyone is a little confused.

Among these media, there are two old acquaintances of Chu Xuan and Liu Yifei, one is Cao Mei and the other is Cao Ping.

"Sister, we're doing another dirty thing." Cao Ping took the van and sighed.

Cao Mei was wearing a seat belt in the passenger seat in the passenger seat, without replying, and her expression was very complicated.

A nanny car passed them by outside the car window, which was Chu Xuan, Liu Yifei, Zhang Shaohan and others returning to Shenzhen.

Cao Mei subconsciously looked at the nanny car because of the appearance of the nanny car. The window of the nanny car was closed and she couldn't see who was inside.

Chu Xuan, who was in the nanny's car, also glanced at Cao Mei. In the past two years, he had not recognized such a former acquaintance. The encounter between the two sides missed it.

In 2006, the siblings were paparazzi who had just entered the industry. They accidentally waited until Xia Yu cheated and completed a deal with the Brilliant Times. They got the first pot of gold with a huge sum of 100,000 yuan. They were excited and made plans and stayed at the gate of Donglin Biyuan to get more celebrity news in order, so they became friends with Chu Xuan and Liu Yifei, who often went out for a walk at the time.

In 2007, the public opinion incident between Han Liu and Liu Yifei occurred. The biggest fuse was that Luo Xiaozhong was maliciously creating black materials to slander Liu Yifei because his family lacked money to treat the disease. In order to catch Luo Xiaozhong, Chu Xuan turned to Cao Mei and Cao Ping and mobilized the paparazzi circle of the two, and found Luo Xiaozhong in Yanjiao area.

Chu Xuan learned about the causal relationship of Luo Xiaozhong's treatment of his family and made such a bad decision. He also found that Luo Xiaozhong had excellent abilities in global entertainment journals, so he asked Luo Xiaozhong to make up for his achievements and went to South Korea to find the real black material for Korean waves in China to solve the "Korean wave" incident at that time.

It was this decision that not only changed Luo's life, but also became one of the helmsmen of the current brilliant era of Los Angeles subsidiary, and also changed the lives of Cao Mei and Cao Ping and his brothers.

During the trip to South Korea, it was also during the "Korean Wave Gate" incident that the siblings made a lot of original funds by selling Korean Wave black materials. After returning to China, they transformed themselves into a Xinghui News Media Company, and they rose from a paparazzi to a media person, completing the promotion of the industry class.

The reason why the company is called "Xinghui" is because the siblings have always regarded Chu Xuan as their noble person. Chu Xuan's company is called "Qiucan". They named it "Xinghui" according to their copying.

At the beginning of the company's establishment, the siblings implemented their philosophy-

"We are paparazzi, we reject dark and dirty deals, we are the eyes of the masses."

"In order to maintain justice in the entertainment industry, we have the obligation to reveal the filth to the people, and we will never allow the skin with bright and beautiful surfaces to act like borers to deceive the people's pure hearts."

"Our mission is great. When the sky in the entertainment industry breaks through and the sun rises, we are that light!"

Cao Mei, who was very middle-aged at the time, was yelling at her idea with a passionate blood.

However, ideals are full and reality is skinny. The former ideas seem to be a joke to them now.

Paparazzi are relatively free and their style of doing things is not very restricted.

The media of some companies is completely different. How to act is no longer free and you have to follow the rules of this industry if you want to survive. It is not something that can be developed with a little money.

With a deeper understanding of this industry, they truly discovered the horror of this industry.

“If criticism is not free, then praise is meaningless!”

This sentence was very popular last year. It seems to be fine on the surface, and it looks fair and just.

However, such words are caused by foreign media bribing domestic public intellectuals. Who can believe it?

If it weren't for some internal news, they were still confused, how could this happen?

After careful consideration, I look at what this sentence seems to be fair and just, but the main focus is on making people criticize society more. After reading this sentence, I will have such a logical thinking. I think it makes sense, but in fact it is seriously deviating from the people's consciousness and thoughts.

Such ideological propaganda is very terrifying. When it radiates into the entertainment industry, it will cause the confrontation between the people and the entertainment industry to deepen over time, and a series of anti-entertainment ideas such as "there is so high a star's salary", "if you make so much, you don't donate", etc., which will make the entire public opinion field more and more chaotic. This is the purpose of foreign media.

Cao Mei and Cao Ping have known since then how deep the media is. If they spread the so-called "light of the right way" according to their philosophy, then their competitors will not only be domestic peers, not only so-called public intellectuals, but also overseas media forces.

In order to survive, the siblings could only seek profit and avoid harm, and degenerated the company into a studio and affiliated with Xinlang News.

The "Korean Wave Sect" that year helped the Korean Wave black material be exposed was Cao Guowei, the helm of Xinlang, and the person who connected with them to the outside world was Li Hong, the newly appointed chief operator of Xinlang News.

Under Chu Xuan's leadership, they had a cooperation that broke the class. It was precisely because of this relationship that the studio of the siblings was successfully accepted by Li Hong.

I originally thought that they would not do journalism by relying on Xinlang, Weiyu, and Li Hong, without any violation of their ideas, right?

However, things go against your wishes, and the life you can get assigned is something to be content.

Either they are promoting artists, or they are playing artists, or they are promoting film and television dramas, or they are playing film and television dramas...

When an artist goes to the fashion stage, he wears a beautiful dress and beautifies it into a "stunning beauty". In order to highlight her characteristics, he also has to accompany him to take a few innocent artists with average outfits.

A certain movie has been released and the box office has started well. In order to give other movies a way to go, I just want to say that movies with good box office are not very artistic, so how to find faults.

When you get some bad things about the star, you also need to see if the star has deep interests. If so, you should take the initiative to help suppress the bad things about the star and then beautify the model.

"Is this the media circle? It's just a piece of defense!"

Cao Mei and Cao Ping hate each other deeply, but in order to survive, what can this be done?

To spread the so-called "light of the right way", they can't even eat enough, let alone a studio that feeds dozens of people.

Following these rules in the circle, they can live a very comfortable life and the studio is getting bigger and bigger.

"What's wrong with this world?"

Cao Mei and Cao Ping and his brother expressed such feelings for each other, but such a philosophical problem is unsolvable for them. No matter how much they think, it will be useless. They can only be forced to do unwilling things to seek a better living space.

As one or two years passed, they were used to all this. Until the previous month, they received a new job, and the topic assigned to them was [Zhang Shaohan’s private life is unbearable]. With just eight words, for experienced copywriters, they could easily write a story. They did not ask the reason or pursue the truth, and habitually completed the job "perfectly".

It is indeed very "perfect", and the topic has successfully become a hot search. It relies on the dividends of reading volume, advertising share, and employer remuneration share, making them happy for a long time.

But as the recording of this show ended, the brother and brother were stunned, and the truth after realizing it deeply pierced their hearts.

One of the rules in this industry is to do what you want to do, and return if you don’t. Don’t ask why, and don’t ask anything that is really not true. It has nothing to do with them.

Therefore, they have been engaged in media for one or two years and have created more than a hundred topics, but none of them can completely understand the relationship behind them.

The media executives can conceal the truth from media people like them, let alone the general public who cannot tell the truth and the fake, which is easy to be led by the rhythm?

When they think of the topics they fabricated, they caused great misunderstandings to Zhang Shaohan. Perhaps their deepest ideas and conscience have not been completely wiped out, which makes them feel very uncomfortable.

When he returned to the Beijing studio, Cao Mei and Cao Ping immediately wrote quickly. Perhaps he felt guilty and the work of writing copy was done by the staff. However, in the face of such a situation, the brother and brother went on the battle with some atonement emotions, and wrote words on the keyboard that reversed Zhang Shaohan's image.

Looking back on the past, this is the first time in the past or two years that they have been doing real good things, regaining the original intentions and the essence of the industry.

Here, they missed that time very much. Under Chu Xuan's organization, it triggered a wave of public opinion in the "Korean Wave Sect" and completed the feat of driving those dirty Korean Waves out of the country in one fell swoop.

At that time, they stood with the people. Anyone who saw such a bad Korean pop artist pretending to be a good person and earning money in their own country would feel disgusted.

Under the national justice and family and country sentiment, these paparazzi, media in the circle, people and even official media were shocked to be able to unite and unite to the outside world. How passionate!

This is also their most glorious moment in life.

Unfortunately, the past is like smoke and clouds. With the rapid development of the domestic public opinion field for two years, the media events like that of that year may never be seen again.

"It's still Chu Xuan's awesome. A person outside the circle has done something that no one in the circle can do." The brother and brother sighed in this way.

"What's going on with this reversal of public opinion?" The siblings and sisters looked at the moment again.

Not only did Zhang Shaohan take the "Lu Yu's Agreement" and also asked them to work together to turn the world around. If we only talk about the latter, Li Hong has the qualification to command them, but look at the former, Li Hong would not have the ability.

So, there must be someone behind Li Hong who is manipulating all this. Which boss is this?

Cao Mei and Cao Ping can only think of this. Who is controlling this matter? They also know the rules and do not ask or guess. However, they are very curious about this mysterious boss. The main reason is that this matter is a good thing. Which capital boss would be so kind?

If they knew it was Chu Xuan, they would definitely be excited. The two great things they did two years ago and two years later were led by Chu Xuan, which would make them feel like they had found the leader of the organization.

But no matter who controls it, this new job is always a good thing, allowing them to become their true selves, and have nothing to do with this matter. It is only a matter of compensation for the negligence before knowing the truth, and only seek peace of mind.

The siblings spent a few days to repeatedly revise and write the key points that Zhang Shaohan orally described in the program recording into exquisite copywriting, which was saved in computer documents, ready to go.

And on this day, a piece of news came, and their internal group chat caused a commotion.

"Phoenix TV has a program trailer! Brothers and sisters, it's getting hot!"

Group chats are not QQ groups, but friends groups on WeChat entertainment, and not ordinary public group chats, but functional spaces that are independently run by servers encrypted by Xinlang.

Just like Penguin also has encrypted QQ groups, there are naturally security and unsupervised network communication channels in terms of financial waves.

"Work!"

Seeing the news in the group, Cao Mei's eyes lit up. Cao Ping excitedly shouted at the employees. The sound of typing on the keyboard in the entire studio immediately spread throughout the room.

Given that Zhang Shaohan was in public opinion some time ago, and when the media counterattack failed, he was at a disadvantage and never showed up again, the preview of "Lu Yu You Appointment" revealed the trend of Zhang Shaohan's fight back, even the preview of the program could attract a lot of attention.

This chapter is not over, please click on the next page to continue reading! Under the planning of Li Hong and Chen Luyu, the program preview stage began to reverse the trend for the Zhang Shaohan incident, brewing the popularity first, guiding a group of viewers toward favorable thinking, and taking over the wave of public opinion after the program is broadcast. This will be a more beneficial way to develop the plan.

The editing clips of the Phoenix TV program trailer were planned by Chen Luyu's team.

In terms of topics on the Internet, Li Hong is naturally controlled and cooperated.

"Promote activation, retain, promote, and become a hot search!" Li Hong skillfully used the "one-click and four-company" principle of online marketing.

Promoting activity means promoting the activity of events.

Because Zhang Shaohan's negative public opinion has not been over for much time, the memory of the Internet is still warm. When the topic #Zhang Shaohan appeared on "Lu Yu's Appointment"# appeared in Weiyu, it immediately caused an extraordinary response, and the topic became active and quickly rose.

"Zhang Shaohan went to "Lu Yu's Appointment"? Is it true or false? How dare she?" Netizens questioned that under the influence of negative public opinion some time ago, Zhang Shaohan was considered to be very bad. So such a person still has the courage to go to the top domestic interview program. Isn't this asking for scolding?

"She dares to appear on the show, which means that things have turned around, and perhaps the direction of public opinion is wrong." Some netizens rationally analyzed that since a person with negative ties is brave enough to preside over a domestic column with strong credibility, this somewhat indicates that there were doubts or illusions in the public opinion some time ago.

Event activity has begun to take shape, and it will be preserved next.

Retention means leaving as many interested active users as possible to pay attention to this event.

While a group of netizens were still talking about the topic of #Zhang Shaohan on "Lu Yu's Appointment" #, a new topic #Chen Lu Yu: She is the misunderstood queen# appeared at the right time.

This topic does not take Zhang Shaohan as the main perspective, but uses Chen Luyu as the host as the main character. The "Luyu You Appointment" with a good reputation, so this topic is more convincing.
To be continued...