Chapter 477: Part 2: Ready
Comfortable!
Once this level of comfort comes out, it is simply invincible!
In this era where all seats are made of cloth, leather seats, standard rear center headrests, and leather door stitching give the car a high-end feel.
pretty!
It’s completely a grade higher than a joint venture car!
The most important thing is that the price is only half of that of a joint venture car!
Profit is of course important!
But once you seize market share and establish a first-mover advantage in the early stage, once the quality is stabilized in the middle and later stages, it will be a super first-mover advantage!
What's more, cars still have to fight marketing and public opinion wars!
In this regard, Zhang Haidong almost has it at his fingertips!
He smoothly took control of the vehicle and shifted gears smoothly, making the vehicle fly briskly.
The engineer sitting in the passenger seat opened his mouth in surprise.
"Mr. Zhang, you are so good at driving..."
"Like a race car driver?"
Zhang Haidong asked.
"Like, very similar."
The engineer nodded heavily.
"Almost became a driver."
Zhang Haidong smiled.
After driving for a few laps, Zhang Haidong only felt that the matching and tuning of the engine and gearbox were still very average.
Of course, this requires a long period of talent accumulation and training, and cannot be completed overnight.
Tried the reverse image.
In this day and age, such a resistive screen and clarity are already at the top level.
As long as we find someone to design the car-machine system of the software, we can touch it.
Although it is a resistive screen, it is not a big problem if you pick it with your fingernails.
At least it’s an advanced step!
Zhang Haidong got out of the car.
“Mr. Zhang, what do you think is the appropriate retail price for this car?
According to the characteristics of current joint venture cars, they all start at 200,000 yuan.
Let’s get 150,000, it’s not too much.”
the engineer said.
Zhang Haidong shook his head: "Pre-sale first, and then put the advertisement on the TV station.
Just this number."
He gently stretched out a fist.
"A car retail store, only 100,000?"
The engineer's mouth opened in surprise.
How much does it cost to add a Mitsubishi engine to a manual transmission?
Cars are even luxury goods, only costing one hundred thousand?
I also found someone to directly match the reversing image and a lot of real leather!
"That's the number.
We need to take a longer view.
As long as you can occupy the market and establish a first-mover advantage.
In the future, the entire Chinese domestic market will belong to us.
Keep up the good work, I won’t treat you badly.”
Zhang Haidong turned his head and said softly.
Vision is something that requires a long-term perspective.
The price/performance ratio is demonstrated and the market is captured.
There will be a time in the future when you will run rampant.
After he explained, he quickly contacted Feng Hongbo and asked how the singing was going.
Feng Hongbo said that the progress is normal.
During the National Day party, this song will definitely be displayed on the stage.
Zhang Haidong finally breathed a long sigh of relief.
Everything has been settled, and we are just waiting for the car to be released, coupled with terrifying publicity and publicity, to start building momentum.
everything……
It's all under control...
He felt very tired and finally fell asleep sweetly.
…
The next day, the advertisement for Zotye's new car suddenly appeared on the screen!
"Zotyy's new car Shenxing is released! The car is 1.9 meters wide, giving you the most extreme experience!"
As soon as the advertising words came out, everyone was immediately surprised!
The width of this Zhongtai Shenxing reaches 1.8 meters! It is more than ten centimeters wider than Volkswagen’s most popular Santana!
More importantly, this car has leather seats, luxurious interior, and a sense of future technology!
In other words, there is no car on the market that can compare to this car!
The retail price is 100,000 yuan, and it is a direct use of cost-effectiveness to press the joint venture car to the ground and rub it like crazy!
"Is this Zotye reliable?"
After seeing the advertisements in newspapers and TV, people immediately asked.
"Domestic cars.
I think it would be appropriate to build a large tractor made in China.
Is this kind of comfortable car a real product?"
Some people immediately began to question it.
“It doesn’t look like a real product.
And the introduction mentioned that it has a Mitsubishi engine and an imported manual transmission.
At the very least, if the three major items are reliable and the two major items are reliable, then it won’t be a big problem.
Also, things like reversing images are only found on top-notch cars.
Zotye spends 100,000 yuan to get this configuration. Isn’t it a conscience?
I heard that with the reversing camera, there is no need to keep looking at the rearview mirror."
"It doesn't hurt to go to the store first.
The streamlined shape of this car looks much better than the square shape of Santana."
Seeing the news about Zotye's new car, consumers are talking a lot.
At this time, as the National Day is approaching, dsb group has also released a new single called: "Zhongtaihua!"
This song is a song commemorating the seventh anniversary of the founding of dsb.
However, this single will not be officially released until the National Day Gala!
Fans immediately learned about Zotye Automobile!
In the shortest possible time, Zotye Automobile has occupied the top spot in television and print media!
Almost everyone is talking about Zotye Auto!
Zotye Automobile has become the strongest internet celebrity!
Chapter completed!