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Chapter 514: Stupid and Bad

"Where Are We Going, Dad" sparked a ratings frenzy as soon as it was aired, directly dominating the ratings championship in its time period.

Five pairs of father and son (female) suddenly became popular all over the country.

"What is the format of his movie?" Cheng Yu'an asked profusely.

"Just shoot a 90-minute program and show it in theaters."

"Isn't this nonsense!" Cheng Yu'an said, "Is this still a movie?!"

"Who says it isn't?" A group of remote producers have been working in film and television all their lives, and they were really opened their eyes by Mango Channel that movies can be made like this.

"They haven't finished the show yet, they just said they would make a movie like this and release it during the Spring Festival."

"What did the headquarters say?"

"What does Mango Channel have to do with it? It's useless for us to report it."

"Then if he does this, I'll wait until "Running Man" is over this year and make an extended version to show in theaters to see who can outlast whom."

That's what he said, but if Cheng Yu'an really wanted to do this, he really couldn't show his face.

In just two days, "Now You See Me" will premiere in China.

Cheng Yu'an came to the scene to support her and praised Reba as "very unique. Overseas audiences are very satisfied with her performance in "The Band of Thieves" and will recommend Reba to Hollywood in the future."

This is tantamount to getting Cheng Yu'an's permission to push her to Hollywood.

Regardless of whether what Cheng Yu'an said at the time was staged or not, all the media present, including Reba, were very excited when they returned home.

Now Liu Yifei is the only one who has successfully entered Hollywood, and there are even action movies customized for her.

Tangtang did accept "Resident Evil 5", but she had already left the remote location, and the remote Hollywood resources would not consider her at the first time.

Now that I want to recommend Reba to Hollywood, I immediately hit the target of the media.

"Director Cheng, what route do you think is suitable for Reba in Hollywood?"

Cheng Yu'an said: "It's very difficult for a Chinese-American actress to get ahead in Hollywood. I haven't planned what route is suitable for her yet. I can try out two movies first."

Regardless of whether this is a blank check or not, the Reba team is very happy anyway.

He worked particularly hard in the promotion of "Now You See Me".

But in fact, the main location of "Now You See Me" is overseas. Cheng Lingfeng didn't invest much domestic promotion resources, but Reba was working hard.

It topped the Sunday box office with 21 million on the first day, higher than "The Dragon King" and "China Partners".

Within a few days, Cheng Yuan packed his things and prepared to fly to the United States.

First, it was almost the end of the year and he was inspecting the company's situation; second, the North American awards season was coming, and he had to support Matthew McConaughey's "Dallas Buyers Club"; and third, he wanted to take a look at his wife, whom he hadn't seen for a long time.

Well, by the way.

Anyway, this is what Miles Yu'an said on the phone: "Don't be too sentimental. I came to the United States to have a serious job. I see you are just dropping in, you are just a idle person."

But when he took Zheng Yanchen off the plane, he was so tired that he couldn't even open his eyes, but he heard about a major event in China.

In order to obtain a box office of RMB 600 million, "The Dragon King of God" took the initiative to give 13% of the profits to theaters.

The original bill-sharing ratio between the film studio and the theater chain has been adjusted from 1 to 2, in exchange for the theater chain's film arrangement.

This kind of profit concession can indeed attract theaters, "but theaters still have to base their film schedules on the market."

There are also those who disagree. Some small and medium-cost new films believe that Huayi is "playing hooligans" in this way: "Small and medium-cost films obviously do not have the same advantages in the market as commercial blockbusters, but they also need space. If so (

profit), there is absolutely nothing we can do.”

Huayi said: "In the more mature North American film market, the revenue sharing ratio between producers and theaters is not static, but can be adjusted at any time according to the release of the film. This flexible sharing method can not only ensure the production of the

profits, theaters can also gain more profits."

This topic is a hot topic on Weibo.

As the industry leader, Yuan Yuan cannot sit idly by. First of all, Chen Zhixi, the president of Yuan Yuan Film and Television, lit the fuse of the war with a long article, which generally means:

"The six major distributor alliances were originally organized by you, Huayi. Just to increase the split by 2 points, China Film had already negotiated for 70% of the theater chains. As a result, you, Huayi, were the first to surrender to the theater chain, causing the entire distribution alliance to

It fell apart. Now you take the initiative to give up 13% of the profit, you are still shameless!"

"Two weeks after the release of "The Founding of the Party" in 2011, in order to win the arrangement of theaters, it was announced that all subsequent box office profits would go to the theaters. You, Huayi, were the first to say that China Film Group was "breaking industry rules." Now what you have done is

What?!"

Then, Yuan Yuan Film and Television CEO Guo Fei also issued an article to criticize: "Don't talk about the US market, talk about the US market, we know it better than you. The US film market has agreed on the tiered accounts from the beginning, instead of wanting you to do this.

Increase the film schedule and temporarily change the plan. We have reported to the State Administration and Market Supervision Administration that Huayi’s move is suspected of unfair competition.”

Remote Media CEO Zhong Lifang pointed out the purpose of Huayi's move: "Huayi's annual report last year was very ugly, and this year it lost popularity due to the lawsuit with Zhou Xingxing. It urgently needs a movie to make the paper data look better.

So as to raise the stock price. This method has been used since the monkeys were born, and it is not new at all."

Then executives from major manufacturers such as Bona, Guangxian, and Pony Ma stepped down one after another, accusing Huayi of unfair competition.

Cheng Yu'an was far away in the United States. As soon as he received the news, his sleepiness disappeared immediately.

When I opened Weibo, I received countless private messages from Aite asking him to talk about this matter.

Cheng Yuan posted:

"Thank you for the invitation. I'm in the United States and I just got off the plane. In fact, everyone has made it very clear. In order to increase the stock price and make the data look good. But Mr. Wang, have you ever thought about how much impact you will have on the entire film market by doing this?

If this kind of splitting of accounts is allowed, then what is the flexible splitting of accounts test issued by the General Administration in August? Hundreds of us sat down and worked hard for more than half a year in meetings to formulate this "Opinion" and promote this test.

For what? After the National Day holiday, nearly 30 domestic movies, big and small, were released. What will they do if you do this?

"I can only say that Huayi's move is stupid and bad! "Old Father" has been confirmed to represent the mainland in applying for next year's Oscar for Best Foreign Language Film. Next, my work will focus on Oscar public relations and will not talk about it anymore.

It’s happened. Los Angeles, 2 o’clock in the morning.”

Once Cheng Yuan posted on Weibo, the effect was quite remarkable.

Huayi's move was undoubtedly a slap in the face of the General Administration's "Opinions". Two days later, the Distribution and Exhibition Association stopped the 13% profit sharing and believed that Huayi's move was suspected of unfair competition and would organize a special investigation.

The final result was that the account sharing ratio remained unchanged and Huayi was fined 600,000 yuan.

Cheng Yu'an, who is far away in the United States, is also speechless about this punishment, as if there is no punishment.

But Huayi's stock price was not so lucky. After this incident, the stock price fell for three days in a row, and its market value evaporated by more than 700 million yuan.
Chapter completed!
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