After Jiang Xuerou attended the summer promotion conference, she made a judgment on "Legend of the Gods": "It's extremely bad! I couldn't watch it!"

So she didn't understand why Yu Dong dared to guarantee 1 billion for "Legend of the Gods".

He was too busy to watch the movie, so didn’t his subordinates watch it either?

After reading this, do you dare to report it to your boss for a guarantee of 1 billion?

Or is Yu Dong also superstitious about so-called big data and thinks this movie can sell for 1 billion?

In fact, just look at the cast of this film: Li Lianlian, Fan Xiaopang, Louis Koo, Huang Xiaoming, Liang Jiahui...

To say the strongest lineup is really not an exaggeration at all.

In addition, "Feng Shen" is already a popular IP. If you don't watch the movie, some people would believe it if it said it would sell 2 billion yuan.

Yu Dong is also full of confidence in this film: "I think there is no doubt that this year's summer champion will be our "Legend of the Gods"!"

It would be okay to just win the first place in the schedule, but Yu Dong's appetite is obviously bigger: "I believe that "Legend of the Gods" will definitely set a new box office record in the summer season."

He also praised the current summer box office champion "Monster Hunt": "I hope "Legend of the Gods" can break 2.5 billion! Break the summer box office record of "Monster Hunt", and then I hope Boss Jiang will make another "Monster Hunt"

2" to overtake our "Legend of the Gods", so that everyone will be even!"

At this point, Cheng Yu'an could conclude that Boss Yu must have never watched the movie.

Anyone who has watched this film will never be able to say such a thing.

The male protagonist of "Legend of the Gods" is not Ji Fa, Jiang Ziya, or King Zhou. Even if you film Nezha and Yang Jian, he is not the same. His protagonist is Lei Zhenzi!

I want my boss to love my son so hard and hard!

Moreover, there is also a lot of shit behind this movie.

This film was originally produced by Huayi, and it still appeared in Huayi's film list in 2015.

Huayi took 360 to invest in Boss Xiang. 360 also has a heart for film and television, otherwise it would not have established Xiankan.com with Guangxian in 2014 - it said it wanted to build China's Netflix.

However, 360 started too late. At that time, domestic video websites, Tudou, Youku, iQiyi and Penguin Video were fighting in four countries, so there was no place for him.

As a result, at the end of last year, 360 announced its breakup with Guangxian, and 360 transferred all Xiankan’s shares to Guangxian.

Then I tinkered with the live broadcast of Huajiao.

The cooperation with Huayi was also forced to withdraw from "Legend of the Gods" due to the failure of 360's test in the film and television sector, as well as the company's internal anti-corruption campaign, which involved the boss of the film and television department.

Once 360 ​​ran away, Huayi had no money and was unwilling to pay to fill the hole, so it had no choice but to sell the project to Yu Dong.

Yu Dong was not stupid and turned to Ali Pictures and iQiyi Pictures for joint investment.

With three BAT companies bringing in two, it’s no wonder Yu Dong has the confidence to ask for 2.5 billion!

However, Wang Zhonglei should be glad that he got out of the car.

Because the first-day performance of "Legend of the Gods" was simply not worthy of Yu Dong's slogan of 2.5 billion.

The next day, the official Weibo of "Legend of the Gods" issued good news:

""Legend of the Gods" had a box office of 79.3 million on its first day of release! It ranked first in the number of moviegoers, box office share, film schedule on the day, and box office on the day! Let's watch a different "Feng Shen" this summer!

"

79.3 million on the first day, which is not bad in theory, but it is aiming to break the record of "Monster Hunt".

"Monster Hunt" achieved 160 million on its first day!

The first day's sales were only 200 million, and there was basically no hope of breaking the record of "Monster Hunt".

Not to mention that on the second Saturday, the movie box office fell instead of rising, reporting 66 million.

Although the film scheduling rate is as high as 35%, the average number of moviegoers per game is only 30.

After entering August, films such as "The Secret Life of Pets", "Grave Robbers" and "My Best Friend's Wedding" have been released one after another, which is bound to squeeze the market share of "Legend of the Gods".

When I look back at Mr. Yu’s remarks two days later, it’s much funnier.

No wonder Li Lianjie said at the premiere: "Boss Yu won't let me watch the film. I said he won't show it to me. How can I talk to the media? It seems they are very confident!"

Now when I reread this sentence, I don’t know if it’s a joke or a rant.

"Legend of the Gods" has firmly established itself as the most popular game in advance, which is not necessarily a bad thing.

Urshan had to suspend preparations for the "Fengshen Trilogy".

The "Feng Shen" series was a hurdle in Wu Ershan's heart. After finishing "The Secret of the Dragon", he wanted to film "Feng Shen". Cheng Yu'an asked him to slow down and gave him "Walking with the Gods".

After filming "Along with the Gods" he picked up "Feng Shen" again, and Cheng Yu'an advised him to wait.

At that time, he said: "China Star has a movie "Feng Shen" to be released this year. You should watch it first and then decide whether to do "Feng Shen"."

Just as Cheng Yuan is not optimistic about the animated version of the "Feng Shen" universe, he is also not optimistic about Wu Ershan's "Feng Shen" journey.

It's not about questioning his ability, but questioning the blockbuster ability of the "Fengshen" series.

"Fengshen" is a national IP, and the audience is very familiar with its story and characters.

But if you look at the hit movies of the past few years, you will find that they all have one thing in common - the stories are new, even groundbreaking, and can trigger discussions among the audience.

The "Thieves" series and the "Painted Skin" series are all the same.

"The Return of the Great Sage" is based on "Journey to the West", but the story it tells has nothing to do with "Journey to the West".

But "Fengshen" is different. Judging from Wu Ershan's outline, this movie is a remake of "Fengshen Yanyi": King Zhou is tyrannical, the demon concubine is in chaos, King Wen revolts, King Wu defeats Zhou, and the world of gods is conferred.

Looking at it this way, there is nothing new in the story of Ur Fan. The selling point is nothing more than "magic" and "special effects", plus a star cast.

Another point is that in recent years, too many "Fengshen" works have been filmed, such as "Fengshen Heroes", "Fengshen Romance", "Nezha and Yang Jian"...

Each movie is worse than the last, and Cheng Yu'an can't guarantee that Wu Ershan's "Feng Shen" will be accepted by the audience.

It's fine now. After watching "Legend of the Gods", Wuershan stopped his film preparations.

He was really thinking about what Cheng Yu'an said before: "For a story that everyone is familiar with, if you only have special effects scenes and a star cast, can it support the box office?"

This chapter is not over yet, please click on the next page to continue reading! However, Urshan took the initiative to press the pause button, and someone pressed the start button for him again.

Beijing Culture and Penguin Pictures formed a delegation to meet with Ur Fan and wanted to talk about "The Trilogy of the Gods".

Urshan was shaken and he went to the appointment.

He still wants to do "Feng Shen".

The two parties exchanged pleasantries for a while and then got into the topic.

First, he complained about the currently being screened "Legend of the Gods": "Hong Kong directors still can't handle this level of production."

"I have long said that using Lei Zhenzi as the protagonist is nonsense."

Wu Ershan's "Apotheosis of the Gods" is no secret in the industry. He revealed the idea of ​​filming it very early on.

This group of people first tried a few words: "What do you think of this drama?"

"Yu An is not optimistic about this drama. He thinks the story is too old-fashioned and the cost is too high. If it is not distributed globally, there will be great pressure on profitability."

"What Director Cheng said is serious. How can the story of "Fengshen" be said to be cliche? I enjoy it every time I watch it."

"The cost is not high. The three films only cost US$500 million. US$500 million can help you realize your dream. I think it's worth it."

"Director Cheng has underestimated the domestic market. Last year, the total box office was 44 billion. This year, it will be 50 billion no matter what. In two years, when our "Feng Shen" is released, the market will be at least 70, 80, 500 million.

With an investment of US dollars, the country can absorb it.”

"Director Cheng seems to be a bit pessimistic about the domestic environment in his several external speeches this year. I think he has become less courageous after having a baby." Everyone joked about Cheng Yu'an.

"Director Wu, I won't say anything else. We at Penguin Pictures fully support you in filming "The Gods". We are all open-minded people and don't talk in circles. I will guarantee half of the investment, 1.5 billion."
Chapter completed!