The main theme of commercial films has not yet been generally accepted by the market, so "Operation Mekong" only received 20.4% of the film schedules on the first day.

On that day, the film schedule of "Passing Through Your World" fell back to 27.4%, and "Grand Trail" received 31.7% of the share.

The market proved that what Cheng Yu'an said was right. Although "Ace of Ace" assembled an all-star cast, the market no longer believed in Wang Jing, and the film only received 10% of the screenings.

"Ace" only earned 22.8 million on its first day, "Grand Trail" earned 58 million, and "Operation Mekong" performed dissatisfactorily, earning 38.9 million on its first day, with an average of only 27 viewers per game.

Vice President Xuanfa in charge of "Operation Mekong" was very dissatisfied with this result.

Didn't it mean that the market reputation is very good, and all the theater chains are focusing on saying that it is good to watch?

Only 20.4% of the movies are scheduled to be good? Can’t even cross the 50 million mark on the first day?

The executive's response was that the several films competing at the same time were all driven by fans and were very strong in the early stage, so the competition was normal.

"What we are doing is a word-of-mouth comeback and a long-term success."

Not only Yuan Yuan was dissatisfied with his performance in "Operation Mekong".

Director Guo Jingming also did not accept the results of "Grand Trail".

58 million on the first day?

If you don’t have 70 million, you can’t be sorry for Guo Jingming.

What's even more annoying is yet to come. The next day, Saturday, the first day of the National Day holiday, the film schedule of "Grand Trail" fell instead of rising, from 31.7 to 26.1!

Although the box office increased by 14 million, when did Guo Jingming suffer this injustice?

Do you understand the value of this lineup?

Do you understand the significance of China’s first full CG live-action film?

Do you understand the techniques that even Xu Ke and Cheng Yuan have never played?

In its first weekend, "Operation Mekong" reported 165 million, and the person in charge of the film's promotion was so angry that he cursed people in the office. Is there a steady stream of news? A turnaround in word-of-mouth?

"Passing Through Your World" earned 311 million, making it the biggest winner this week.

"Jueji" reported 197 million.

"Ace Funny Ace" was the worst, with only 107 million.

Three days after the first weekend, major websites also unlocked ratings and comments.

"Grand Trail" and "Ace of Ace" were sprayed as soon as they were unlocked.

The language is so vicious that I will not excerpt it here.

But how could a veteran like Wang Jing care about such a thing? He was still smiling and counting the money while preparing his "Chasing the Dragon".

But Wang Jing's good attitude does not mean that Guo Jingming's heart is also big.

On the 3rd, the last stop of the national road show of "The Legend" returned to Shanghai. Guo Jingming, who was tired from the whole journey, broke down emotionally at the post-screening meeting:

"Is it because my name is Guo Jingming, so everything I do is wrong? Is it only because I'm dead that you won't criticize "Jueji"?"

When the fans shouted "Xiaosi is great" and "Xiaosi, we support you", Guo Jingming choked and said: "I really hope that one day, liking me can become something you are proud of, instead of saying

An unspoken secret."

However, the audience did not buy into his emotional collapse and still believed that this "collapse" in the Magic City was a show carefully planned by him.

Because the stereotype he gives people is not a writer or a director, but a "shrewd businessman".

He knows very well what the audience wants to see, so his "collapse" this time is to show weakness to the audience and to undersell in order to get a higher film schedule and better box office.

In interviews, Guo Jingming repeatedly emphasized the significance of "Grand Trail" to himself and to Chinese movies: "If I want to make money, I will shoot "Tiny Times 5" and "Tiny Times 6" quickly and cheaply.

, and we have a fan base.”

"But I feel that I have the responsibility to do something that other directors have not done. The full CG shooting project is very heavy..."

But his show of weakness was not accepted by the audience.

After two days of fermentation during the holiday, "Operation Mekong" began to work hard. It received 72 million on the 3rd, 76 million on the next day, 85 million on the next day, and another 176 million on the last two days of the holiday!

During the entire long holiday, it earned a box office of 531 million, firmly securing the top spot in the National Day season.

"Passing Through Your World" and "Grand Trail", which have been favored by the market before, reported revenue of 467 million and 274 million respectively, ranking second and third in the period.

Who said "Grand Trail" could break 1 billion!

Now my face is swollen!

Judging from the performance of "Operation Mekong", it is very likely that it will exceed the 1 billion box office.

The leading actor Pan Yueming also successfully became famous because of this!

His ex-wife's smear campaign almost ruined his entire acting career.

A hard-core military action film, Lao Pan successfully got rid of the image of a humble boy in his early years and returned to the audience's attention as a tough guy.

In the final promotion of the holiday, he revealed his new film:

"I'm filming a drama about exploring a eucalyptus. I'll be able to see you all next summer."

"Will there be so many action scenes in the new drama? The audience is looking forward to you playing a similar role again."

"There are more palindrome plays this time, mainly because I want to try different roles."

The crew of "White Night" is all ready and will start shooting just after Lao Pan finishes the promotional activities of "Mekong".

"The company previously said that you would take on the web series "Ghost Blowing the Lamp". Is it true?"

"Ah, yes, but it shouldn't be so soon. I've been in contact with our director, Urfan, and said that the script is not ready yet."

Lao Pan is good at acting, so the price is not high, and he doesn't have to be picky. He can get movies and TV shows, and he doesn't care about whether they have to be on a star or in a theater. He doesn't care about online broadcasts or the series. He just needs to arrange them to be pretty similar.

Pan Yueming signed five "Ghost Blowing Lamp" contracts with Tudou Pictures in one fell swoop, plus other film contracts, he will be busy in the next five or six years.

He is also very satisfied with this kind of filming life.

His only regret was that he could not see his son.

He missed his son so much that he couldn't see him.

The company's legal counsel has said more than once that as long as Pan Yueming nods, they will find ways to help him regain custody of his son.

But perhaps because he was worried that going to court again would cause secondary harm to his son, he has always refused help from his friends around him.

Cheng Yu'an read the National Day battle report and was very satisfied.

"Look what I'm talking about." Cheng Yu'an and Liu Yifei said, "I'm sure I'll win "Mekong River"."

Liu Yifei trusts her husband's vision, but sometimes she has to argue with Cheng Yu'an and enjoys it.

“I don’t know who it was, but I was so nervous when I fell behind for the first few days.”

"Don't worry about it. Anyway, if I win, I still have to pay for the bet. Don't think about it." Cheng Yu'an said with a smile.

As an old couple, Liu Yifei actually blushed: "We'll talk about it tonight."

The bet between the couple ended like this, but judging from the performance of "Mekong", Xuanfa still had some problems.

On the third day after the holiday, Cheng Yuan returned to the company and held a meeting with the publicity department.

"Although I don't like Internet thinking, I don't object to using the Internet as a beneficial tool. It may be that my own preference has affected the development of certain aspects of the company, especially the promotion of movies."

"I found that we are doing publicity now. Although we can use the Internet, we can't do it well. How do you do it? Advertise on Weibo, visit major forums and major websites, participate in variety shows, WeChat, QQ plus

The videos go to the website, are these the ones?"

"Everyone is doing this." "Operation Mekong" won the National Day championship, which shows that the publicity and distribution route designated by the publicity and distribution department is correct.

"I'm not saying that everyone has done something wrong. It's just that the industry is doing this now with Internet publicity. However, we must make full use of the resources we have."

"Our technology company has a short video platform called Douyin. Use this tool, comrades." Cheng Yu'an patted the table gently, "The mobile Internet era does not belong to long videos and live broadcasts, it belongs to short videos and mobile phones

tour!"

"The short video platform will definitely be a huge, even the largest, traffic outlet in the future."

Cheng Yu'an flipped through the rest of this year's film schedule: "The Donkey Gets Water on the 28th and "Stop Killing" next month, we can allocate part of our promotional resources to short video platforms such as Douyin and Kuaishou, and take these two movies

The film tests the waters."
Chapter completed!