Chapter 667(1/2)
: Carrying out martial ethics to the end
Taking advantage of the lack of customers in the morning, Hong Zhengyang went to the supplier and planned to purchase another batch of goods.
Hong Zhengyang is just a retailer of fake and shoddy products. Naturally, there are wholesalers of fake and shoddy products upstream, and further upstream there are manufacturers of fake and shoddy products.
Counterfeit and shoddy products have long formed a complete industrial chain from production to sales. Retailers like Hong Zhengyang's store openings are just the last link in the industrial chain.
If Hong Zhengyang is selling genuine products, he probably doesn't need to go in person to purchase the goods. He can just make a phone call and the wholesaler will deliver the goods.
But what Hong Zhengyang sells are fake and shoddy products, so he has to purchase them in person.
Counterfeit and shoddy products are produced by cutting corners, and the quality varies. You must check them personally when purchasing, otherwise the purchased goods will be of too low quality and will not be sold.
When the wholesaler saw Hong Zhengyang, he immediately came up to him and said, "Boss Hong, what are you going to buy this time?"
The wholesaler's name is Wei Hongliang. Hong Zhengyang has been running the store for many years and has known Wei Hongliang for a long time.
I saw Wei Hongliang casually took a puppy grooming device from the shelf, and then said: "This is a new product that has just arrived, a puppy grooming device. This thing is very popular in Japan. Why don't you buy a batch?"
, guaranteed to sell out quickly!”
"Puppy grooming device? No!" Hong Zhengyang waved his hand immediately.
Now Hong Zhengyang wants to hide away not only when he hears the brand of puppies, but also when he sees the neighbor’s dog.
"Then take a look at this. Puppy's electric heating stove is also a new product released by Puppy Electric. It was only launched last week and has already been produced by the supplier." Wei Hongliang continued to recommend.
"Puppy again? No!" Hong Zhengyang waved his hand again.
"Boss Hong, please take a look at the goods first. This kind of electric heating stove has been sold very well recently. After you turn on the electricity, you can boil water and cook instant noodles in three minutes. It's very convenient!"
Wei Hongliang paused for a moment, then continued: "I remember your shop is located near the station. There should be many people who go to the city to work on weekdays, and they must all need this kind of electric heating stove."
"Forget it. I don't dare to touch the puppy's home appliances anymore!" Hong Zhengyang looked frightened.
"What's wrong? You were bitten by a dog, right?" Wei Hongliang joked and said with a smile, "Don't worry, home appliances don't bite people!"
Hong Zhengyang let out a long sigh: "I don't know what kind of villain I have provoked recently, and my farts can hit my heels!"
"What happened?" Wei Hongliang asked curiously.
"I met a professional anti-counterfeiter!" Hong Zhengyang introduced his experience, and then continued: "Those professional anti-counterfeiters don't deal with other brands, but only deal with fake puppies. How dare I deal with fake puppies?"
!”
"Only those who beat puppies? Then these professional counterfeiters may be hired by Puppy Electric!" Wei Hongliang said.
"No, I also think it's the fault of Little Dog Electric! Such a big company would use such a despicable trick." Hong Zhengyang said with an angry look on his face.
Hong Zhengyang probably hasn't realized that if he wasn't selling fake goods, professional counterfeiters wouldn't be able to find him.
After complaining to Wei Hongliang, Hong Zhengyang returned to his shop.
After Hong Zhengyang left, the clerk hired by Wei Hongliang came over and said: "Boss, when Boss Li came to pick up the goods yesterday, he didn't ask for puppy products. He said he was afraid of getting into trouble. It seems he also encountered a professional counterfeiter.
."
"So there are quite a few professional counterfeiters!" Wei Hongliang said nonchalantly.
"Boss, we have recently purchased a lot of puppy electrical products. If these people stop purchasing, then we will have to hold on to all the goods we purchase from the manufacturer!" the clerk continued.
"What are you afraid of!" Wei Hongliang curled his lips and continued: "It's not just these small shop owners who get goods from us, but also those who work at night market stalls, don't they also have to get goods from us!
These small business owners with a good reputation will have professional anti-counterfeiters coming to look for trouble, but those who set up stalls in the night market and itinerant vendors do not even have a fixed business location, so are they afraid of professional anti-counterfeiters!"
…
Puppy Electric Company.
Wang Jiuyang said enthusiastically: "Chairman, I sent people to inspect the small home appliance stores on the market, and basically all the counterfeit products of ours were taken off the shelves. It seems that professional anti-counterfeiters are quite effective!"
"Basically? That means there are still some for sale." Li Weidong snorted coldly: "Inform those who are fighting counterfeiters and let me take turns to fight! They won't dare to sell anymore until they are beaten!"
"Okay, I'll take care of it later." Wang Jiuyang paused and then said: "The small shops on the roadside have removed all counterfeit products of ours from the shelves, but there are many mobile vendors and stalls in the night market.
Sales are still continuing.
These vendors do not have a fixed place of business, they often move from place to place, and some do not even have fixed business hours. They pack up and run away when they encounter trouble. Even professional counterfeiters cannot do anything against them."
"Yes, this kind of mobile vendors are very good at fighting guerrilla warfare. Even the experienced urban management can't do anything against them. Even the second-rate people we trained to fight against dummies are really helpless against them!"
Li Weidong continued: "So it is almost impossible to deal with these mobile vendors directly. We also need to find solutions from other aspects, such as the production level or the wholesale level."
Wang Jiuyang thought for a while and said: "It is also very difficult to find a solution from the production level. There are so many home appliance counterfeiting dens in the country, how many can be finally eliminated?
Counterfeiting dens are like leeks, they grow again after being cut. The industrial and commercial departments and the public security departments have the power to enforce the law. It is not possible to wipe out all the counterfeiting dens, let alone our company.
Moreover, the grassroots level simply turns a blind eye to those counterfeiting factories for the sake of employment. Even if we report them, it may be difficult to implement rectification if there is local protectionism."
"Then let's solve it at the wholesale level. It's impossible for these street vendors to go directly to the manufacturers to purchase goods. There will definitely be wholesalers in the middle, so let's take action on them! As far as I know, in the Qinghe small home appliance wholesale market where I invested, there are many
Less fake and shoddy products.”
Li Weidong said, with a sharp look in his eyes, and continued: "To deal with these counterfeit home appliance wholesalers, it's not enough for one or two anti-counterfeiters to fight alone, they have to unite and fight together!
If there are more people, the amount involved in the case will be larger. Once the amount of counterfeiting and counterfeiting reaches a certain amount, a criminal case will be filed, and it will be easier to force the counterfeit seller to compromise."
…
At a roadside food stall, Liu Chao gathered together some of the second-rate guys he knew well from the anti-counterfeiting training class.
After drinking a few bottles of beer, everyone started chatting and began to share their experiences in fighting counterfeiting.
"The counterfeit seller said arrogantly, if you can, go and file a lawsuit. It's my grandson! He thought I was scared! I immediately went to the court to write an indictment. As a result, the grandson saw the court.
People came to the door and were immediately dumbfounded..."
Zhao Shun spoke passionately about his first business.
Liu Chao smiled coldly and asked, "Zhao Shun, are you satisfied after earning a few hundred yuan from this order?"
"Of course I can't compare to Brother Liu! I just make a small living and go to the Internet cafe to stay up all night." Zhao Shun quickly complimented.
"Look at your potential! It's nothing to go to an Internet cafe. You have to go to a KTV to sing a song, ask a few singers to come over, and then go to the bath center to take a bath and find some good massagers to give you a comfortable massage.
Just give it a try!" Liu Chao curled his lips and said.
"I want to go too, but I don't earn that much money! If I go to a bathing center for a massage, the minimum package is 198!" Zhao Shun is obviously an experienced driver.
"What's the 198 package? We've already gone to a bathing center. Why don't we choose the full service? The 598 package is really comfortable!" Liu Chao obviously has richer driving experience.
Zhao Shun showed an envious expression, and then said: "The most I can earn from a single business is four hundred yuan, so I can't afford such expensive things."
Liu Chao smiled slightly and said, "Brothers, do you dare to play with me?"
"How big can we play?" Several people suddenly became interested.
"If we fight against counterfeiting like this now, we can make a hundred and eighty yuan per business, but we won't make much money in a month. Let me tell you, we might as well play a big game and go straight to the kind of business that costs thousands
Big business worth tens of thousands of dollars!”
Liu Chao paused for a moment and then said: "Think about it, if we buy fake goods worth 50,000 yuan, we can make 150,000 yuan at a loss of 3% for every fake one! It will definitely be enough for a few popular people to drink spicy food.
The young model in the club is on her way!
I think we brothers can pool their efforts together to get the capital of 50,000 yuan, and then go out to crack down on counterfeiting. When we make money, we can divide it equally according to the money we each contributed. If you contribute 10,000 yuan, you can divide it into 30,000 yuan, and then you can contribute 20,000 yuan.
Sixty thousand! What do you think?"
"This is too big a game!" Zhao Shun showed a surprised expression, and then continued: "Those who sell fakes only make tens of thousands of yuan a year. If we play such a big game, we might scare them directly.
We have to run away, and then we will end up in vain."
"So we can't go to those small retailers, we have to go to big wholesalers, the kind that sell millions of goods a year, they will definitely be able to get more than ten or two hundred thousand, and we will give them a hard knock when the time comes.
Pen!"
As Liu Chao spoke, he took out a small notebook from his arms and continued: "All the addresses of those big wholesalers are written in it. They were provided to me by Douqiao Electric! What do you think?
, do it or not?”
Zhao Shun thought about it calmly and asked, "Brother Liu, I'm still a little worried. We usually give orders for a few hundred yuan, and those selling fakes won't sue us for a few hundred yuan."
, so they all choose to spend money to eliminate disasters.
But now it’s more than ten or two hundred thousand, and those selling fake goods will definitely not give in easily. For so much money, it’s worth hiring a lawyer to file a lawsuit with us. We will probably be the ones who suffer the consequences then!”
"That's why I said that I need to raise 50,000 yuan!" Liu Chao lowered his voice and continued: "When Puppy Electric gave me this small notebook, it also found a lawyer to provide me with legal education.
According to the "Criminal Law" of our country, those who sell counterfeit goods with a sales amount of more than 50,000 yuan will be sentenced to imprisonment, which seems to be a fixed-term imprisonment of less than two years, plus a large fine.
If the sales amount is from 200,000 to 500,000, the person will be sentenced to fixed-term imprisonment of two to seven years; if the sales amount is from 500,000 to 2 million, the person will be sentenced to fixed-term imprisonment of more than seven years; if the sales amount is more than 2 million, the sentence will be life imprisonment!
As long as we collect enough 50,000 yuan here, the sellers of fake goods will definitely not dare to file a lawsuit with us. If they really take legal channels, if the judicial authorities find out that they have sold more than 50,000 yuan of fake goods, they will be punished.
Sentence, arrest and lock up for two years!
Those who ship millions of goods a year will definitely not be imprisoned for hundreds of thousands of dollars, right? So if we go to crack down on counterfeiting, how dare they refuse to pay us! Even if it is not to the point of paying three for every fake,
I can cheat him with a hundred or eighty thousand!"
Everyone suddenly showed an expression of enlightenment. Liu Chao's method seemed to open a new door for them, letting them know that they could still make money in this way!
"Without courage, there is no production! If you want to get rich, you have to play big! Otherwise, you won't have the money to play big!"
To be continued...