Chapter 53 Consortium III
As soon as Zhang Yonglin left, Zhu Jiading came over. Before leaving Taipei, Chen Chong asked Gu Liwei to arrange the relevant people who prepared the Golden Star Awards for the meeting. However, Chen Baisheng was involved in everything and couldn't separate himself today.
Zhu Jiading has a gentle personality. After he came, he first exchanged greetings for a while before he said slowly: "Mr. Chen, Sony agrees to your advertising creativity."
"So quickly?" Chen Chong raised his eyebrows and said, "The reply from the Japan Corporation?"
"No, it's Zhongbo Liangzhi." Zhu Jiading took out a cigarette and said, "It's the commissioner sent by Sony to Hong Kong. He made his own decision."
"The Japanese company has a strict internal hierarchy and has always followed the rules." Chen Chong asked curiously: "Don't he have to report to the headquarters?"
"He said no, as long as it is Mr. Chen, you can execute it." Zhu Jiading lit a cigarette and said, "Sony is strange. The Zhongbo Liangzhi of Pi is a doctor of engineering, not an advertising marketing person, and he doesn't care about advertising at all. He often asks me about the planning of the videotape rental chain store.
"Doctor of Engineering..." Chen Chong asked thoughtfully, "What is his specialty?"
"I didn't ask about this." Zhu Jiading said with a smile: "I am a liberal arts student. I have a headache when I hear those scientific terms, and I will never interact with them."
"You find an opportunity to ask." After Chen Chong finished speaking, he took out a very exquisite small porcelain jar from under the table and said, "Taiwan specialty, frozen oolong tea, Song Chuyu gave it to me. I am a vulgar person and don't know tea, so I will give it to you."
Zhu Jiading put down the cigarette butts, stood up and took it carefully, put it in front of his nose and smelled it, and said intoxicatedly: "Fresh and elegant, rich in fragrance, top-notch good tea, thank you, thank you Mr. Chen."
Chen Chong smiled and said politely, "I took this tea, and I was also chewing peonies. I drank it all in a few sips. Only when you give a tea lover like you, can you find a good master."
His property is getting more and more, and his career is getting bigger and bigger. Although Zhu Jiading and several editors of the magazine are very important in his heart, both outsiders and parties will feel that the distance between the two parties is getting farther and farther away. He needs to use some small favors in daily details to maintain his relationship.
After chatting for a while, Chen Chong asked, "Have the playback time period of "Die Hard" been arranged?"
"It's arranged." Zhu Jiading put the tea jar on the glass coffee table next to the window, sat back on the sofa, and said: "After New Year's Eve, Li's TV will be played every night before "The Six Tribulations of Life", and the trailer of "Die Hard" will be played in turn, lasting for two weeks."
"That's good."
"Mr. Chen, I really admire your vision this time." Zhu Jiading lit a cigarette again and said: "After the end of "The Legend of Silkworm Change", the ratings between Li's TV and TVH were 28. After the broadcast of "Floating Life Six Tribulations", the ratings were rising all the way, and it was already 46. Fortunately, we bought the time period before the broadcast. If we buy it now, the price would be at least 40% higher."
Li's TV, including later Asian TV, was trampled under H most of the time. Only a handful of TV series turned over and had dumplings. Every time they had to eat dumplings, they had to promote them and replay them repeatedly. "The Six Tribulations of Life" is one of them, which is very easy to remember.
"Just by chance." Chen Chong said nonsense: "I just think HR is too expensive for the movie trailer and has low cost performance, so I settled for the second best. I chose Li's TV, but I didn't expect them to be successful once."
"Anyway, I made a profit this time, and I used only one-third of the money to quote Ding ∨F, and I made an advertisement with similar results."
Chen Chong laughed and asked, "How is the progress of the advertising negotiations for the Golden Horse Awards?"
"H is very determined and does not allow him to interfere in advertising. He said that this is an internal business of the TV station." Zhu Jiading frowned and said, "Li's TV attitude is better and he promises not to broadcast more vulgar products. However, they say that advertising creativity is the business of the merchant. The TV station should not go to She, nor have the right to go to She."
Chen Chong was silent.
Still don't have enough say
In the 1960s before Bruce Lee, there were female stars with great market appeal and personal charm such as Lin Dai, Xia Meng, Li Lihua, Le Tee, Ling Bo in the Hong Kong film industry. In the 1970s after Bruce Lee, Hong Kong films entered a vacuum period in star creation. Whether it is a man or a woman, many names were named, but none of them were superstars. David Jiang had temperament but no appearance, Dillon had good image and temperament, but his personality was too dull, Fu Sheng was too young, Chen Guantai was too simple, and Liu Jiahui had no aura...
In 19RU, Jackie Chan and Chow Yun-fat and Cherie Chung were still accumulating the foundation, Andy Lau, Tony Leung, Stephen Chow didn’t know where to mess around, Maggie Cheung, Rosamund Kwan, Joey Wong was underage, and the entire Hong Kong film industry was in an embarrassing time of being incompetent.
There are superstars who have not turned upside down. The award ceremony is naturally charming, lacking attractiveness, and no attraction, and no attraction, and no high advertising fees will not be charged. The TV station naturally ignores it. In the previous life, in the first few sessions of the Academy Awards, they were bullied and exploited by the TV station. If it weren’t for the talented girl Yu Zheng from the Hong Kong Business Channel, they would have died long ago.
This is also one of the reasons why Chen Chong finally decided to invite Gregory Parker and Audrey Hepburn to be award presenters. Even if he was too far-fetched, he would raise the charm of the ceremony and increase the weight of negotiations. When he had his own TV station next year, he would no longer have to win.
Since the time of the Oscars was announced, Orwitz has repeatedly contacted the agents of the two legendary superstars, but has not responded. He cannot be sure whether they will come. The feeling of hanging in mid-air is very unhappy, which makes Chen Chong very annoyed.
He leaned back on the back of the chair halfway and thought for a while, Chen Chong said, "Don't talk to them first. After the Spring Festival, I will confirm the awards of the Academy Awards and then go and talk to them."
"Okay." Zhu Jiading stood up, held the tea jar, took two steps, and then turned around and said, "Mr. Chen, the story of the God of Wealth was created by Zhang Yonglin. He is higher than mine, so I can only cooperate."
"It's okay, I know it's him, it doesn't fit your style." Chen Chong waved his hand and gestured that it doesn't matter, and then asked, "But when it comes to that Feng Shui master, where did he find it? It's quite mysterious."
"That's Zhang Yonglin's uncle in the countryside." Zhu Jiading held back his laughter and said, "His uncle was a storyteller before. He was in his eighties, with a long hair and a long beard. He was very handsome, had a good figure and eloquent style, and had a very good demeanor."
"It's really his," Chen Chong laughed and said, "Since he has done this, the subsequent publicity will definitely be ripped on me?"
"Didn't Assistant Zhang say?" Zhu Jiading walked back and said, "He planned to create a member lottery after New Year's Eve, "Congratulations on the fortune," the first prize is a photo with you, the second prize is a Rubik's Cube signed by you, and the third prize is your signed photo."
When Chen Chong heard this, he almost swears, and a ridiculous feeling appeared in his heart. After a while, he said, "He really dares to do anything. I have never seen such a bold worker. He has been calculating on his boss everywhere for less than ten days at work."
"It's not a big deal." Zhu Jiading looked at Chen Chong's face, and then said: "As soon as he started working, he didn't know anyone in the company, so he divided up such a heavy task. In half a month, he arranged marketing, arranged shops, trained employees, coordinated supply chains, 100,000 video recorders, 300,000 video tapes, an annual salary of 2 million yuan, and a business worth hundreds of millions of yuan. With such a great pressure, anyone who encounters it will go crazy. If you don't make a big fuss, how can you succeed?"
"You are a good person." Chen Chong shook his pen and said, "Zhang Yonglin cheated you and asked you to take the blame. You even spoke for him. It seems that he is very charming."
"I don't know whether he has charm, but I admire his courage." Zhu Jiading said sincerely: "If I dare to take on such a cruel job, if I dare to take on such a cruel job, I would give up even if I had a salary of 00,000 yuan."
What you need is this effect. An annual salary of 00,000 is the highest salary for a professional Chinese manager in Hong Kong. It can be called the "working emperor". You should know that when Zhu Jiading was the deputy general manager of Hu Shuru's advertising company, his monthly salary was only over 20,000 yuan. If he didn't give any problems, what would the following old employees who followed Shen Chong last year think? Zhang Yonglin will be very useful in the future. If he doesn't show some real skills, how can he convince the public?
Besides, since the Golden Horse Awards, Chen Chong has been decorating the videotape rental business. It took two months to prepare the goods. The remaining main problem is logistics and service management. Zhang Yonglin has worked in the airline, which is his strength.
"When you say this, I, the boss, seems to be very inhumane." Chen Chong thought for a while and said, "Okay, I'll help him too. Tell him, don't take a photo with the first prize, I'll invite the winner to dinner, I'll give you a gold cube in the second prize, and a platinum membership card signed by me in the third prize."
"This reward is tempting enough." Zhu Jiading said with a smile: "I will go to Assistant Zhang later, apply for a membership card in advance, and wait for the lottery after New Year's Eve."
"Let's have a dinner together in three days." Chen Chong looked at him and said, "Even if he won the first prize, it doesn't mean to you. You won't take the words of Uncle Zhang Yonglin from Feng Shui, right?"
"I actually wrote those Feng Shui verdicts, and his uncle just memorized them on the spot." Zhu Jiading laughed twice and said, "I just jealous of the golden magic cube."
"I'll just say that Feng Shui Master is versatile and speaks without any leakage. I thought he had a real thing, but it turned out that you were catching the knife." Chen Chong laughed and said, "A person like me, the golden magic cube will definitely be made into hollow. It's not worth much money, so don't worry about it."
Chapter completed!