Chapter 452 It's a pity that you met a monster
December 24, 1991, the day before Christmas.
Because of the crazy promotion of Han Dynasty and Sega, even people who don't pay attention to the game know that a huge feast is about to be held, on Christmas Eve.
The Han Dynasty's Pocket Elf series, Elf Guard, Sega's new console peripheral MAGE-CD, and the classic strategy turn-based game New Might and Magic will all have their launches tonight.
"Sega did a good job this time."
Li Huagui can't leave the Han Dynasty headquarters now, but tonight this war involving a total investment of 2 billion US dollars will be decided, and he has to pay attention no matter how busy he is.
1.3 billion US dollars was Sega's total investment this time. Sega did not hide it. On the contrary, it generously announced the publicity expenses.
"Burn the boat? Counterattack? Haha..."
Li Huagui smiled softly. Sega did really well this time. After all, it was US$1.3 billion.
Although Sega's creativity is not as good as Liu Zhiyuan's, there is still a bottom line no matter how bad the $1.3 billion was spent, which shows Sega's determination.
In several major cities around the world, wherever the Han Dynasty has a sales point, Sega has one. Of course, the same goes for it the other way around.
And this time Sega hired more than 100,000 people alone. Yes, you read that right, more than 100,000 people. Otherwise, where did the expenses that were nearly double the Han Dynasty come from?
In fact, Sega and Liu Zhiyuan came up with the idea for this first release, which is to bring the battle scenes of the game into reality.
The difference is that Sega is a live performance, and most of the tens of thousands of people are used in this place, and some of the heroic characters are even starred by celebrities.
The Han Dynasty used projections, huge projections, to project CGs like promotional videos, and the majority of the Han Dynasty's expenditures were actually spent on this.
Industrial Light & Magic and other famous special effects and lighting companies in the world were roped in to help out. The ingenious team, that is, Pixar, did not have the ability to support such a large scene alone.
Technology is secondary, the key is not having so many people!
"It's a pity. Without him, you would have shocked the world."
Li Huagui shook his head. Although the live performance of tens of thousands of people will be scattered around the world, it is undoubtedly the most exaggerated in the world.
Especially since this was not an important event. To put it bluntly, it was just the start of a game. This kind of formation was exaggerated enough. Even the Han Dynasty had never done anything like this.
But Sega's opponent is a monster, a monster that constantly breaks people's conventional perceptions.
When he saw the projected picture, he was completely confused. He had only seen this thing in science fiction movies. Even though he was mentally prepared, he couldn't help but cursed fiercely.
The promotion of Han Dynasty is actually very simple, it is just a broadcast of the battle between some game players, but the highlight this time is not the battle between the players, nor even the core gameplay and strategy of this game.
They are those elves that are projected out, dream-like elves, and the projection will start from the moment the battle begins.
Each elf has special effects for its appearance, and the evolution of each elf also has special effects. For example, Magikarp will appear jumping.
And when it transforms into a Gyarados, huge waves will follow, which is a visual feast.
...
"There are a lot of people over there at Sega."
Liu Zhiyuan stood in Eric's shop and looked outside. The event Sega was preparing could not be hidden at all. If the makeup of thousands of people was not prepared until the event started immediately, then Sega would have to spend hundreds of millions of dollars to hire makeup artists.
Therefore, people have long discovered the actors from Sega. It has to be said that it is quite attractive for thousands of people to perform a battle, and he wants to go and have a look.
"When we start here, I believe players will flock over very quickly. After all, this is a dimensional strike, and Sega and we are not from the same era at all."
Eric is also one of the few people who knows about projection. After all, it is held in front of the store he is responsible for. As the owner, it is impossible for him to know everything.
"Shi Yuzhu, please pull up the screen and notify other sales points."
"yes."
Soon, there was a bit of commotion at Sega, but otherwise, the big screen rising in front of Wal-Mart was too eye-catching.
In fact, many of them are players from the Han Dynasty, but the Han Dynasty is too quiet, and there is nothing in the empty sales points.
You have nothing to do, so why not come to Sega and have a look? After all, many of them have played Might and Magic, and they are still very interested.
"Qiao An, let's hurry up and grab a seat. Don't look away. The Elf Guard Battle will definitely be more fun than the Might and Magic Gate."
Dave, a former Nintendo fan, is now a die-hard fan of the Han Dynasty. He is even more active than Joan, who has always been a fan of the Han Dynasty.
"I know, I know, don't drag me. This event should be watched from a distance."
This time the Han Dynasty's launch ceremony was completely different from the previous ones. In the past, there was a long queue at the door a few days ago, but this time, the Han Dynasty announced that there would be no need to queue and space would be left for publicity.
"Hurry up, man, I don't know what surprises the Han Dynasty will bring us this time."
"Front row, front row, charge! Charge! Charge!"
"Don't squeeze! Don't fucking squeeze! FUCK!"
"Aren't you a fan of Might and Magic? Over there at Sega."
"I'm a fucking fan of the Han Dynasty! Might and Magic is a Han Dynasty game. I never admit that Sega's new Might and Magic is still a Han Dynasty game!"
"..."
When the Han Dynasty began to take action, the crowd at Sega was shrinking at a speed that was visible to the naked eye. This scene was definitely not just here in New York, but was the case at all sales points around the world.
There is no way, the starting ceremony of the Han Dynasty has always been full of tricks, especially this time, it is about to start, the venue is still empty, they can't believe that the starting ceremony has started like this, there must be an unusual surprise!
Purchasing a Han Dynasty game is already a bonus for many players. They just come to watch the launch ceremony, and the game can be purchased at any time.
If it weren't for those starting ceremonies, who the hell would be here to get stepped on!
"President..."
Sato Hideki's face looked very ugly, but he was mentally prepared.
"It's okay, let's continue as planned."
Although Sega spent a lot of money on the launch ceremony, it had no confidence to compete with Liu Zhiyuan. Even the creativity of this launch ceremony was left by Liu Zhiyuan.
It's just that the scale is much larger. He doesn't dare to expect that the starting ceremony can surpass that of the Han Dynasty. An even split is already his biggest hope.
"President, the ratings have started to skyrocket."
"Huh...Liu is really scary. I almost thought this was how the starting ceremony would begin."
"Let the reporters at the scene cheer me up. Whoever can record the most shocking part of the Han Dynasty's starting ceremony will be promoted and paid a raise!"
When the media in the Han Dynasty camp saw Liu Zhiyuan starting to take action, they all breathed a sigh of relief. In order to show their goodwill, they did not send anyone to Shijia.
This time it was not Liu Zhiyuan who forced them to join the team, but they chose their own team. They had no choice but to be jealous.
The few small media outlets that were the first to support the Han Dynasty last time can now be said to be extremely prosperous and will always have first-hand information.
It would be fine if the Han Dynasty was a company without any hot news, but there are endless hot news about the Han Dynasty. It’s all money! Lots and lots of dollars.
They knew that this was Liu Zhiyuan's proof, telling them that following the Han Dynasty they would be prosperous and prosperous.
They also knew that the coalition forces other than these small media outlets could receive such treatment, but they still chose to side with the Han Dynasty.
Chapter completed!