Li Siwen didn't show off, and said with a smile: "When I learned that I was going to fight to the death with the incense dealer, I had already arranged for Song Xueli to help me deal with the specialty store. The 15 billion retail market was occupied by the incense dealer.

You know, if I want to survive, I have to find a way out on my own, and I have to be quick and accurate.

So in these ten days, Shirley Song mobilized all her connections to open 300 stores, renting and buying them, with a total investment of more than 60 million."

"It took ten days to open 300 stores. Shirley Song is really amazing." Everyone couldn't help but sigh.

"The Song family has been doing business for so many years, and they have connections in all major cities. If Mr. Song is still here, I guess it can be done with just one phone call." Li Siwen laughed and said, his expression became serious again: "This time we are in Datang

We will be the first to open a large-scale specialty store in China. After the ribbon-cutting ceremony of the main store, we will immediately notify the sales department to deploy people to all major branches. We must ensure that each branch has its own people. Zilong, you can do this.

arrange."

"Don't worry, Brother Wen." Zhao Zilong, who was sitting in the back, nodded. Although Li Siwen said it lightly, it is not easy to do this well, otherwise Zhao Zilong would not be allowed to do it.

"As a result, a group of technical secondary school students should arrive tonight, mainly for customer service work. You are responsible for making arrangements, and then let our customer service department help with training for two days. Our TV advertisements will be launched on major channels one after another. In the future,

It's a brand new battlefield." Li Siwen paused slightly and reminded again: "Take good care of these students, and don't think that they are biased because they are technical secondary school students. It is not easy for everyone to work."

"Leave it to me." Gu Guo responded immediately.

"Brother Wen, I have a problem." Lin Shu suddenly said.

"Say it!" Li Siwen nodded.

“Let’s not talk about whether this new model is feasible, but let’s talk about whether the profits generated from it can really solve the debt crisis next year?

There must be nothing wrong with Datang's products, and sales should be good. However, whether it is the labor costs incurred by specialty stores or the transportation fees for TV shopping, they will be a huge expense, especially the transportation fees.

Big problem.

And I’m also skeptical about the seven-day no-reason return policy.”

After Lin Shu finished speaking, Chang Hai followed suit and said, "Yes, Brother Wen, I have never heard of this plan of returning goods within seven days without any reason!"

Li Siwen smiled slightly: "Let's talk about transportation first. Xiyou Express has been getting better and better in recent years. In addition to being responsible for the transportation and distribution of Xiyou food, it can even receive delivery orders from other manufacturers. Xiyou Express can deliver to some areas.

Of course, most parts of the country still rely on the postal service, so Zhang Xiaolong has signed an agreement with the postal service, and all places that Westward Journey cannot deliver will be handed over to the postal service, and the price is favorable."

"As for the seven-day no-reason return service, I understand what you are worried about. The biggest drawback is the fear of someone returning the goods maliciously. But you can rest assured about this. We can raise the threshold for returns. For example, the product cannot affect secondary sales, and the product must not

If there is any wear and tear, the initiative is in our hands anyway.

Even though this will cause us to bear some losses, it is really minimal compared to the benefits it brings. Having this service is equivalent to putting a living sign on Datang's products, and its appeal is absolutely unprecedented.

"

Li Siwen did not go into details. When he wanted to launch this service, he thought about it all night. He was also afraid that someone would take advantage of the loophole and cause trouble. You must know that even thirty years later, seven-day no-reason returns have troubled many merchants.

But then he thought about it carefully, and it was not necessarily a bad thing to provide such services in the 1990s. Firstly, there was no Internet army in this era that bought things and then returned them after posting them online. Secondly, consumers in this era were more pragmatic and did not have so many

Huahuachangzi, thirdly, the inconvenience of transportation will also hinder many people from returning goods.

To put it bluntly, it is inconvenient to buy things, and even more inconvenient to return them. Finally, and most importantly, there are very few products produced by Datang that can be compared horizontally, such as electronic pets, p3s, three-disc VCDs, and the ones that will be released soon.

DVDs and other products, such popular products are even higher than the original price when sold to others.

Therefore, Li Siwen decided to take the risk.

Facts have proved that he was successful. The business world is always a bold one. After Li Siwen finished cutting the ribbon that day, he began to arrange various tasks. He also fired the first shot of a new publicity method with seven-day no-reason returns.

In this era, no businessman would dare to make such bold claims, so when the major channels began to promote it, it immediately caused a sensation in the market. The first reaction of the people was that the quality of Datang's products was definitely the best. After all, they

Dare to return within seven days without any reason.

The market response far exceeded Li Siwen's expectations. In just over a month, Datang Technology's products were sold out of stock. The number of specialty stores increased directly from 300 to 400.

February 15, 1996, the twenty-seventh day of the twelfth lunar month, Datang Headquarters.

"Fu Zhen, you must control the overseas market. It's best to recruit more talents in terms of manpower. Okay, it's up to you outside. I'll wait for a while and there will be a meeting."

Li Siwen hung up the phone without waiting for Li Fuzhen's reply. After the press conference, Li Fuzhen was released by his father, but he also found Li Siwen with a mission, wanting to purchase a batch of DVD chips from Datang.

And it also brought an apology from Li Jianxi.

Li Siwen knew that Li Jianxi was an old fox, but he couldn't refuse Li Fuzhen, so he could only agree to the other party's request. After all, Li Fuzhen was much more effective than him in overseas markets.

Li Fuzhen called today to discuss overseas markets. After hanging up the phone, Li Siwen got into the conference room. At this moment, there were more than a dozen young people sitting in the conference room. These people are all big names in the future technology circle.

Lao Lao, Qiu Bojun, Shuangma, Robin Li... and so on, these people are now members of the software alliance established by Li Siwen. The reason why they joined is also very simple. Li Siwen has money and is willing to do so.

Pay money.

Li Siwen also summarized the content of the meeting in just one sentence: "Brothers, you are all programming masters. Now our domestic Internet has just started, and the stage for development is not big, so I hope everyone can gather all their strength and work with me.

Let's work side by side to attack the foreign software market together. My request is very simple. You contribute your efforts and I will contribute the money..."

A few hours later, Chang Hai, who was standing next to him, frowned and said, "Brother Wen, what are Facebook, Twitter, and YouTube you talking about?"
Chapter completed!