Lu Shuhang looked at Li Siwen's relaxed smile and couldn't help but laugh along with him. As the saying goes, some people are happy and some are worried. At this moment, Wan Long is sitting at home watching TV with a gloomy and scary expression. It is hard to imagine that on this happy day, he is

Gritting his teeth.

All this is because of the Westward Journey Ham advertisement.

"Journey to the West ham sausages are all over the earth. Blow, blow hard, and I'm all over the universe." Wan Long pointed at the TV with his finger angrily: "I have never seen such a shameless person."

"Lao Wan, why are you angry again during the Chinese New Year?" A woman in an apron came over and asked.

Wan Long was so angry that he didn't reply, but his son who was sitting next to him said, "My dad is angry with the Xiyou Group. Their advertisement is Xiyou Ham Sausage, which can be found all over the world. This advertisement is more powerful than our two clubs."

.”

"Hey, what do I think is going on?" The woman smiled slightly, turned and left.

"What do you know as a woman?" Wan Long muttered.

"Dad, there's no need to be angry. Isn't the Xiyou Group a small company in Qilu Province? It doesn't pose a threat to us." Wan Long's son advised: "Besides, how big of a stir can a Spring Festival Gala advertisement make?"

Wan Long became even more angry when he heard this: "This is why I asked you to study more, look at your knowledge."

"Hmph, then tell me about the role of this advertisement." Wan Long's son was a little unconvinced.

"The Spring Festival Gala was broadcast in 1983. In 1984, Aris Clocks sent 3,000 clocks to Central Television to pay for advertising fees. From that year on, Aris Clocks told you the time and spread to thousands of households. In 1985

The CCTV public bidding lasted until 1992. In the past eight years, Aris won five bids. Last year, the sales volume of watches reached 3 million.

And you would never imagine that before Aris Watch entered CCTV, it was a company on the verge of disbandment. Look at it now, and it’s a millionaire."

"Is it that exaggerated?" Wan Long's son pursed his lips.

"This is not an exaggeration, this is a fact. With the advancement of the times, television has become one of the three must-have items for the family, and television advertising has become the best publicity carrier.

In the past, the advertising departments of TV stations solicited corporate investment from everywhere, but now it is companies begging TV stations to advertise. In the next ten years, advertising will definitely become another battlefield for companies. Companies with farsightedness will risk their lives, while companies without farsightedness will

Submerged in the torrent.

Look at how beautifully shot this commercial is. In the next month or two, the Spring Festival Gala will be broadcast every day, and the common people are completely aware of the Westward Journey Group.

I suddenly felt that Li Siwen’s money was really worth it.”

Wan Long couldn't help but sigh. These few words really proved his extraordinary business acumen and were more worthy of his future success.

Of course, he had no opponent like Li Siwen in the past, so even though he admired Li Siwen now, he still silently cursed the opponent for his failure in Datang Electronics.

At the same time, at Datang Electronics Factory, Li Siwen and a group of relatives and friends finally ushered in the opening song of the Spring Festival Gala "Hang the Red Light".

"In the first month, the first month is right

Slap flowers and light lanterns

What kind of lamp? Carp lamp

There will be plenty of grain every year

You light the lamp, I light the lamp

Hanging red lights in every house

…”

The stage of the Spring Festival Gala slowly unfolded, and the two-story box design was also the first time for the Spring Festival Gala. Although the venue seemed a bit narrow, it was full of three-dimensionality, and the first and second floors were full of spectators.

Directly east of the scene is a main stage. The stage background is built in the shape of a rooster's tail. Directly opposite the main stage, there is an auxiliary stage. The background is designed as an arch, blocking a huge curtain.

This design is mainly to achieve 360-degree live broadcast. The main stage is used to perform martial arts, dance, and sketches, while the sub-stage is mainly used for announcements and singers singing.

From a modern perspective, both the design and the performance will make people feel rustic, but one thing must be admitted, the Spring Festival Gala of this era does not look generally comfortable.

According to Li Siwen's own summary, it is less picky and more humane.

The performance was over quickly after the red lanterns were hung. Seeing the children exiting the stage, the employees of Datang Electronics couldn't help but applaud. Even Xiaoni hugged Li Siwen and said, "Dad, I want to buy a red lantern too."

"Okay, daddy will buy it for you tomorrow." Li Siwen gently touched the other person's head. At this time, Chang Haitan said: "Brother Wen, when will Miss Yang come out to sing?"

"I really don't know." Li Siwen looked at Zhao Jian: "Zhao Jian, how do you communicate over there?"

"After the opening song, there is the song and dance of the Four Golden Flowers of Military Art, and then there is Miss Yang's popular song. Originally, I thought about squeezing the position of the Four Golden Flowers down, but there are regulations on it, and the position cannot be moved, so I can only shoot in

The second singing, this is still

We grabbed the position from magic, opera, and sketches." After Zhao Jian finished speaking, he added: "Of course, the finale performance will definitely have greater traffic, but it also has a fixed program and cannot be moved, so we can be ranked first.

Having two appearances is already pretty good.”

"Hey, Zhao Jian, you're good, your second appearance is already very impressive." Chang Hai laughed.

"This is not my fault, the main reason is that Brother Wen is tough, and you can't believe how much Brother Wen invested in the Spring Festival Gala." Zhao Jian replied.

"Besides advertising fees, what else is there?" Chang Hai asked.

"Hey, you'll know in a minute. Look, four golden flowers have appeared. That Song Liuliu is so beautiful!" Zhao Jian exclaimed.

Li Siwen couldn't help but take a look and showed a meaningful smile.

The military art performance was naturally magnificent. After the show, the applause became more intense, and the enthusiasm of the whole audience was directly aroused.

At the same time, Ni, the lover of her dreams, also appeared on the secondary stage. Her beautiful face made even Li Siwen secretly admire her. Although one day she would die young forever, she could not cover up the brilliance of her youth.

"Hello everyone, the following is a solo performed by Miss Yang Yuying for the people of the country, and she will tell you softly."

With a generous smile and neat announcement, when Yang Yuying blurted out these three words, the host himself applauded unconsciously.

At the same time, Yang Yuying was seen walking slowly from the sub-stage wearing a pink skirt. Her fair skin and smile made the audience feel like they were bathing in the spring breeze.

And with her appearance, what made people even more amazed was that the curtain behind the sub-stage slowly opened, and a huge screen appeared in front of everyone. What was displayed on the screen was a rose. Directly below the screen, directly
Chapter completed!