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Chapter 1018 High Return

To a certain extent, "The Ninth District" is also an alternative science fiction copy of Kafka's "Metamorphosis".

But this time the protagonist turned into not a humble beetle, but his thick alien prawn.

Due to investment, the special effects and pictures of the film are a bit terrible, and the alien prawns are typical.

But the highlight of this video is not in the special effects.

Because "The Ninth District" is in line with the theme of social trends and the segregation involved, the media has received praise from the media after the release of this film.

"A movie with advanced thoughts, a fable about life."

"It turns out that science fiction movies don't have to be full of stars, don't have to be too much budget, don't have to be visually attractive, and don't have to be thorough entertainment."

After the film was released, the media's reputation was overwhelming, and the film critics' reputation was overwhelming, and the freshness of rotten tomatoes was as high as 95%.

Even Roger Albert gave such a comment - this movie is ashamed of Hollywood as this summer begins.

Of course, Hollywood won't really feel honored or shamed for it.

As the producer and distributor, the relativity entertainment only cares about the commercial income of the film.

The overall response from fans is good. Although "The Ninth District" has not been as popular among fans as the media and critics, the average score of tens of thousands of imdb users is 7.9 points.

Such a rating is not considered a commercial movie with a huge reputation among the audience, but it is also quite good.

Some movie fans left a message in the imdb comment section: "It attracted you from the beginning and made people unable to stop until the moment the film ended."

But in reality, as many fans think that this film is exciting, many fans don’t like it.

"The Ninth District" was released midway, and there were many viewers leaving the show.

In fact, it can be imagined that the production method of this pseudo-documentary and rough is something that people who are brought into the theater by marketing will definitely be disliked by people who don’t like it.

In the survey statistics of the cinema, the comprehensive score of the live audience is "b+".

In contrast, the average score of media included in metacritics is as high as 89 points.

Since its release, the media has been praised for its reputation, but the reputation of the fans is quite obvious. Fortunately, the people who were fooled into the theater by the promotion and marketing of the embassy and film industry are mostly viewers who are very interested in aliens or District 51.

Although this prawn-style alien is rough in workmanship, it exudes freshness.

The miserable life of aliens in District 9 can easily remind these people of various conspiracies and tragedies in District 51.

Those who praise "The Ninth District" pull their necks to condemn the decline of human morality.

Even director Neil Bromkamp did not expect that a commercial film directed by himself would have a direct connection with the moral standards of all mankind.

Fortunately, this is not without benefits for the movie. Some fans tried hard to promote the film to a certain level. Embassy Film Industry pushed it back, making people who didn’t watch it think that this is a top-notch good movie, and if you don’t watch it, you will lose it.

Film companies talk about colorful banknotes, not conscience.

There are too many movies in Hollywood history, which may not be very outstanding, but more people have played with them, which is a huge hit.

For example, every movie that was released was claimed to be the best series.

As a director and producer, you can shoot and make movies with conscience, but you must never use conscience to promote movies.

When promoting a medium and large-scale film project, the project party probably cannot count the number of fake news or exaggerated news released.

Such as "twenty years of preparation and thirty years of planning" are the simplest and most basic operations.

Thanks to excellent publicity and marketing, "The Ninth District" received a good box office revenue on the first day of its release in North America, and earned $14.16 million in 3,456 theaters.

It is incomparable to big investments and big productions, but compared with the production cost of the film of $30 million, this box office figure is absolutely impressive.

This is also the best box office performance of all the movies released on Friday.

"The Legend of the Concubine", which was launched at the same time in Xinyi Film, had a production cost of up to US$40 million, but the box office on the first day was only US$3.67 million.

Such a huge gap means that "The Legend of the Concubine" cannot pose any threat to "The Ninth District".

But the box office trend of "The Ninth District" is not very stable, because a lot of movie fans are theaters brought to the promotion and marketing of the Embassy Film Industry, and they may not like this rough pseudo-documentary science fiction film.

On Saturday, the rest day when box offices should rise under normal circumstances, some negative effects of the film "The Ninth District" itself were directly reflected in attendance and box office. Saturday's single-day revenue fell by more than 10% compared with Friday, and closed at US$12.61 million in a single-day revenue.

However, with the two days since North America started painting, "The Ninth District" can be announced to be successful. After all, even the production budget and promotional distribution have a total investment of only US$45 million.

Based on the collected first-tier market data, the final box office of "The Ninth District" will inevitably exceed 100 million.

With just the North American box office, Relativity Entertainment can recover all investments in "The Ninth District".

As for the other reactions caused by this video, it is not important in the face of commercial gains.

It is said that starting Saturday, some UFOs and alien groups who were crazy about District 51 went to Washington one after another to prepare for a rally that angrily denounced the authorities' conspiracy.

These have nothing to do with relativity entertainment.

Having said that, is there any better person to take the blame in this place in the United States than the Washington authorities?

In short, if something goes wrong on this planet, the Washington authorities cannot escape the relationship.

Chaos and disasters in many parts of the world are indeed related to the Washington authorities.

The American people like to see the Washington authorities take the blame, the whole world like to see the Washington authorities take the blame, and even the large groups and large companies in the United States like to see their own interests take the blame.

The Washington authorities who do not take the blame are definitely not a good government.

In history, those white house owners who have successfully turned the blame have basically not ended well.

In the first three days of the first weekend when "The Ninth District" was launched in North America, the attendance rate and box office revenue gradually decreased, and the box office trend was not much better than the popularity of the media reputation.

This also proves that Relativity Entertainment did not rashly invest “Zone 9” in the extremely competitive summer season.

The weekend of painting in North America has been around. "The Ninth District" won the weekend box office championship without expectation, with a box office of US$37.35 million in three days, more than three times higher than the $11.01 million in "The Legend of the Concubine" which ranked second.

Among the top five in the box office list, there are two films of Relativity Entertainment, and "Human Skin Inn 2" ranked fourth with US$4.24 million.

This type of horror film is typical fast food popcorn, and there are very few theaters with long lifespans. According to the Embassy Film Company's estimates, the theaters may have to be withdrawn from the sixth week due to lack of audiences.

In some ways, this type of horror movie is typical of making a profit.

The third place is Paramount Pictures' "The Back Window" screened the following weekend. The weekend box office of this film is only slightly lower than the "The Legend of the Concubine" which started in the first week.

North America's first weekend box office exceeded production costs, and "Zone 9" deserves success.

"The Ninth District" can be said to be an alien among many science fiction films in Hollywood. In order to make the story more realistic, director Neil Bromkamp tells the story in the form of a documentary about aliens coming to Earth to take refuge. However, when humans face the panic of higher civilizations, they finally took them in, a series of contradictions arose.

In the situation where the theme of alien invasion has been used up, the reason why "The Ninth District" can stand out is that the director lets the original higher civilizations escape under the roof of lower civilizations and bluntly transplants the contradictions of the class on humans and aliens.

This is also the cleverness of Neil Bromkamp.

To put it in the sentence from the other side of the Pacific Ocean, aliens must also apply for temporary residence permits if they stay on Earth!

Of course, the key to success of this film with a strong sense of science fiction is more about the promotion and freshness brought by the shooting and production methods.

So, when the film's first weekend box office was released and director Neil Bromkamp found Ronan and confidently promoted his sequel plan, it failed without any surprise.

"The sequel has been under my consideration." Neil Bromkamp talked freely, and the success of the first part also gave him enough capital: "The second part is still filmed in a style and technique similar to the first part, telling the subsequent story..."

Ronan only asked one point: "Have you considered investing?"

Neil Bromkamp said directly: "The world view will become bigger and more open, and the scale of film investment will be larger. I have calculated that it will take about 70 million US dollars to invest more than US dollars."

Ronan thought for a while and said, "Let's do this, Neil, I need time to consider it, and I also need to combine the opinions of Shahai Entertainment, and I will have someone to reply to you as soon as possible."

Neil Bromkamp did not get the answer he wanted and quickly left the theory of relativity entertainment.

When Ronan heard about the production budget, he basically rejected the project. The success of "The Ninth District" belongs to a Hollywood case. When the freshness disappears, the sequel is difficult to bring surprises, and the result is imaginable.

Before the new weekend, Shahai Entertainment gave Neil Bromkamp a restoration and politely declined his sequel plan.

Neil Bromkamp wants to shoot and produce a sequel, but he can only find other companies to cooperate with, provided that he is authorized by Shahai Entertainment.

On the second weekend of its release, "The Ninth District" lost the title of North American box office champion under the impact of Walt Disney's newly released "Journey of Marvel", which won the weekend box office list with $33.97 million.

The box office trend of "Zone 9" was not stable, with a drop of 55% the next weekend, relegating to second place with $16.81 million.

With the previous five working days, the film's North American box office has also accumulated $72.8 million.

The box office in North America exceeded 100 million.
Chapter completed!
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