Information from all aspects was quickly summarized into Ronan. After Robert Lee made several turnovers to confirm that Hollywood Video was indeed in private contact with Reo, Ronan was also making preparations in many aspects, especially in terms of funds.

In the past two years, Relativity Entertainment has achieved great success in film production and distribution. In addition to the funds necessary for the normal operation of Embassy Pictures and Shahai Entertainment, it has also accumulated a liquid capital of up to 200 million US dollars.

It is a lot to say that 200 million US dollars, but Relativity Entertainment first purchased Netflix and then injected capital into Netflix. To maintain the normal operation of the company, emergency funds must be reserved. If you really bid for Rio with Hollywood Video Company, it will inevitably lead to serious shortage of working capital.

So, Ronan once again walked into the Los Angeles branch of Bank of America.

Unlike the previous application for a personal loan of $35 million, Ronan came to take out a loan in the name of Netflix.

Judith received Ronan in the VIP lounge.

The young deputy head of the bank's credit department smiled brightly: "Good morning, Ronan."

Ronan shook hands with her: "Hello, Judith."

Judith exchanged a few greetings with Ronan and asked tentatively: "You are here this time and are you going to handle bank credit business?"

Ronan handed over the relevant information he prepared to Judith: "I acquired a network company called Netflix in December. Now Netflix is ​​preparing to participate in the acquisition of another company, and the funds are a little tight."

“With our good cooperation and your credit rating, loans are not a problem,” Judith said. “You are one of the highest credit rating clients at Bank of America’s Los Angeles Branch.”

Ronanban joked: "In order to maintain good cooperation between us, most of my personal income this year will be used to repay loans, and the quality of life has declined severely."

He borrowed $35 million from Bank of America after the 9/11 incident and invested it in the stock market by his personal foundation, using income from the next few years as collateral.

Judith understood Ronan and the development of Relativity Entertainment, and said, "This loan is too easy for you."

Ronan turned to the topic: "This time I applied for a loan from Bank of America under the name of Netflix."

Judith said without hesitation: "No problem." She continued: "Where is the amount?"

Ronan thought for a while and said, "The amount is not yet determined. The maximum amount may be $100 million to $120 million, or less, about $30 million. The loan Netflix is ​​used to acquire the copyright of a company or some of their works."

Judith asked again, "Where is the time?"

"The latest will not exceed one month." Ronan said directly: "I need Bank of America to prepare funds in advance. Once Netflix determines the loan amount, it can handle the relevant procedures as quickly as possible."

Because the two sides cooperated many times, Judith didn't need to think too much and said directly: "Nothing is wrong." She reminded: "Quick loans require appropriate mortgages."

Netflix itself has not many things to be mortgaged, and the most valuable one is equity, but Ronan cannot pledge equity.

Ronan was prepared and said: "There are 18,500 film and television works that Netflix acquired, and the possibility of successful acquisition is extremely high. If possible, Netflix will use the future leasing and selling copyright as collateral."

He pointed to the information: "There is a detailed description here."

Judith opened it and took a quick look, and said, "I will submit the review as quickly as possible. As long as it can pass, these are not problems."

Only when the acquisition is successful can Netflix need a loan. These 18,500 film and television works will naturally belong to Netflix, which will meet the mortgage conditions.

Once the acquisition is unsuccessful, Netflix will naturally no longer need a loan from Bank of America, and only needs to pay a handling fee to the bank.

This requires customers to have a good credit rating and have in-depth cooperative relationships with banks.

Judith knew very well that Ronan was fully qualified for Bank of America in these aspects.

The loan procedures were processed very quickly, and Ronan received support from Bank of America and was no longer worried about funding issues.

Robert is also further inquiring about the contact between Hollywood Video Company and Reo to learn more detailed situations.

While Relativity Entertainment has maintained contact with Reo, Stewart Coleman did not ignore the Hollywood Video Company.

"Mr. Marquez, I've always had a good impression of Hollywood videos."

In the reception room of Reo, Stewart Coleman told Marquez Perman, senior vice president of Hollywood Video. "Pepsta is the overlord of the industry and spares no effort to suppress other videotape chains. Hollywood Video is the banner of fighting the arrogant Pepsika and has also won a lot of benefits for small companies such as Reo."

His expression was full of sincerity: "Since I'm going to sell Rio, my first choice is of course the Hollywood video company."

Marquez Perman is a gentle middle-aged man. He knew that Stewart Coleman had not finished speaking yet and had no intention of speaking at the moment.

Stewart Coleman glanced at Marquez and said, "I originally planned to sell Reo to Hollywood Video, but Netflix, a subsidiary of Relativity Entertainment, appeared. Netflix's boss Ronan Anderson offered an extremely touching price. I want to be responsible for all shareholders and employees of the company. I can only say sorry for your company's 80 million US dollars quotation..."

Marquez Perman frowned and said, "Mr. Coleman, we have been talking for a long time, and the Hollywood video shows enough sincerity. We are not your Reo company."

Stewart Coleman smiled and said, "Rio is not short of buyers."

"Let's get here today." Marquez Perman took the initiative to leave: "I hope Mr. Coleman can think clearly."

Stewart Coleman sent two Hollywood videos out of the company.

After walking out of the office building and getting into the car, Marquez Perman said to his assistant: "You can learn what Stewart Coleman is saying as soon as possible."

He then asked, "What is the situation of relativity entertainment?"

The assistant replied: "Relativity Entertainment is a holding company of Shahai Entertainment and Embassy Films. It can be said that it is a medium-sized company with relatively good performance in Hollywood."

Marquez Perman understood: "It turned out to be the premier of Embassy Films."

The assistant said: "We have business dealings with Embassy Pictures. The video rental and sales rights of videos such as "Spy Shadows", "Death is Coming" and "Human Purge Plan" are all from Embassy Pictures." He thought of something and reminded him: "Ronan Anderson is the producer of these videos."

Marquez Perman knows the name: "Hollywood's youngest billionaire?"

"Yes, it's him." The assistant said: "Relativity Entertainment has developed rapidly in the past two years. It seems that it just acquired a company in December last year, and it is very likely to continue to expand."

Marquez Perman asked the driver to drive, then fell into thinking, and a few minutes later, he said to his assistant: "You try to get in touch with Relativity Entertainment and test the attitude of Relativity Entertainment."

"Also, I'm going to submit it to the company's board of directors, and this acquisition may have ups and downs."

Marquez Perman is not optimistic. Whether in Hollywood or other business circles, similar situations are likely to evolve into bidding acquisitions in the end, and the acquirer is likely to pay a price far exceeding expectations.

The acquisition of Reo's business is one of the important plans for Hollywood Video Company to expand its chain leasing business. Reo's chain stores in Southern California can effectively help Hollywood Video Company seize the share of the film and television rental market.

In recent years, PepsiCo has shown good development, but the market analysis department of Hollywood Video has noticed that the nearly monopoly position of giants has led to worse and worse services provided by PepsiCo to customers, and the customer's resistance has increased year by year. Many customers even prefer to rent movies in small shops with limited film sources, and are no longer far from dealing with the arrogant PepsiCo.

The arrogance caused by long-term monopoly makes Pepsita, the former giant, lack the wit and flexible response.

Although PepsiCo still looks outstanding now, Hollywood Video shows that according to various analysis by PepsiCo, the rental market, which has an absolute advantage in the next two to three years, will see huge changes in the rental market, which will occupy an absolute advantage in the next two to three years.

Hollywood videos are as long as they are ready and have great hope of replacing them.

Expanding chain stores and providing better services are all necessary conditions.

Hollywood Video has just completed a new financing and has begun to make corresponding preparations. The key is to expand the chain storefront to more than 5,000 within three years.

Marquez Perman suddenly thought of the video rental website of Reo, and couldn't help but shake his head slightly. Originally, Reo was developing quite well, but he wanted to develop such unreliable business, which led to continuous losses since 1998...

These are all lessons learned on the ground.

Hollywood Video is interested, and Relativity Entertainment is also trying. In addition, Embassy Film and Hollywood Video already had business dealings, and the two sides soon had their first tentative contact. Later, Robert Lee spoke with the management of Hollywood Video on behalf of Ronan.

The specific situation was quickly reported to Ronan.

On the other hand, the trial negotiations between Relativity Entertainment and Reo Company were very unsuccessful. Due to the competitors' relationship, Stewart Coleman offered a sky-high price of $120 million.

Ronan temporarily put aside the negotiations with Reo, read the information obtained from the special investigation, and Robert Lee's feedback on contact with Hollywood Video Company, and decided to communicate face-to-face with Hollywood Video management.
Chapter completed!