It is basically confirmed that after Michael Bay directed "Transformers", the preparations for this series have entered the fast lane. Due to the importance of serialization, Ronan will personally serve as the producer of the first film.

The project's production budget is as high as US$180 million, which is solved by the Pacific Investment Foundation through financing.

Both sides are interested in cooperation, and the negotiations between Shahai Entertainment and Michael Bay went very smoothly, and soon reached an agreement on the important option of director's pay.

Michael Bay's director of "Transformers" is paid $13 million, and it does not involve any post-production share.

This is also the inevitable result of the crushing defeat of "Escape from the Cloned Island".

Earlier, when Michael Bay directed "Pearl Harbor" and "Jedi Men 2", the former even shared the early pay and the late payment, and he received a $25 million reward, while the latter earned up to $30 million+.

There is always only one standard for measuring the value of a commercial director. The disastrous defeat of "Escape from the Cloned Island" also dragged down Michael Bay's value.

In addition, as the producer, Ronan also has a pay of US$10 million, and some of the post-production share stipulated by the industry.

Ronan and Michael Bay will be the two highest paid players in the crew.

Another actor who spends a large amount of money will save as much money as possible.

Ronan has reached an agreement with Michael Bay to use new actors with certain performance experience as much as possible. Any actor's personal pay shall not exceed $1 million.

All the savings will be used for special effects production.

Ronan understood that the audience wanted to see Transformers, Autobots and Decepticons. Since they found Michael Bay, they must work harder on it.

There is no need to take care of the producer's godson like he used to be, nor does it need to show so many plots about the life of the young young man Sabi in the United States. The number of special effects shots must be far more than that of the previous movies.

At the same time, when Ronan asked Shahai Entertainment to choose actors, he must sign a long contract for this series, and no actor who is unwilling to sign a long contract will be considered.

As for Michael Bay's evil tastes, such as the two big iron balls swaying under Hercules, it is even more unlikely to appear.

In terms of actors, Ronan has never considered Shia Labou since the beginning.

Even if Spielberg specifically recommended Shia LaBeouf to him to teach his children, Ronan still would not consider it.

Don't worry about not being able to find the actor.

What is the most popular in Hollywood? The most popular actors want to make a name for themselves.

A considerable number of actors are willing to pay unimaginable prices to become famous.

Shahai Entertainment has issued an actor recruitment announcement in the Actors Union and related entertainment media, and the specific actor candidates will be resolved through auditions.

A truly famous big-name star generally does not consider this type of film, because you can tell at a glance that it is a type of supporting role for robots.

But there are too many people waiting for opportunities in Hollywood.

In just three days after the announcement was issued, Shahai Entertainment has received hundreds of submissions from relevant actors.

Everyone knows that starring in a movie about Relativity Entertainment is almost equivalent to a reputation, and the producer is Ronan.

"Transformers" has attracted much attention since its inception. Not to mention the promotional promotion of the joint promotion of Relativity Entertainment and Hasbro, the series itself alone has attracted the attention of many enthusiasts.

This is one of the most successful toy series in North America in the 1980s and 1990s. It is ranked as Hasbro's three trump cards along with "Special Forces" and "Pony Pony", and is also a childhood memory of countless people.

Many Hollywood movies have proved more than once that as long as they are properly operated, feelings can be equated with benefits.

Childhood killing is really powerful.

Of course, there is another nickname for Childhood Killing, the series of Destroying Childhood.

No matter how you shoot, how good you shoot, it will definitely ruin the beautiful memories in the hearts of some people.

These memories are hidden in the heart and chatting on the mouth, and are always the best. Once concreted, beauty will become flaws.

As a former fan of Transformers animation, Ronan knows this mentality very well and only takes care of the feelings of most fans, but will not do it according to the requirements of hardcore fans.

A simple fan movie cannot support the market of "Transformers" in the world.

According to Ronan's plan, the production budget is as high as 180 million US dollars, and the future promotion and distribution budget will not be less than 100 million US dollars. Even if Hasbro will bear a considerable amount of publicity and promotion costs in order to revitalize its Transformers toys, the investment in Relativity Entertainment is still astronomical.

This determines that the film must be friendly enough to passers-by.

Also, Ronan focused on letting Michael Bay watch the Transformers movie launched by Hasbro in the 1980s.

That year, this big movie was criticized by the media and fans, and it was even a turning point in the "Transformers" series.

The reason is that Hasbro killed two of the most charming characters in the series in the big movie - Optimus Prime and Megatron.

The former was killed directly in battle, while the latter was transformed into a terrifying and shocking place by the Emperor of the Universe after his death.

Whether it is the Repo who took over as the leader of the Autobot, the Bu Tianshi, or the Shocking Po Tianshi of Megatron's new look, the response is not very good.

Hasbro seriously underestimated the charm of Optimus Prime and Megatron.

Like "Transformers", the cartoon "Single Forces" is a Hasbro advertisement for selling toys. In terms of toy sales, there is nothing wrong with constantly launching new toys. After all, this can stimulate the market's desire to consume.

But Hasbro's moves were too big and did not leave any psychological preparation space for fans, so they were finished with their two favorite characters.

These are all lessons learned from film.

To be honest, it’s okay to be shocked, but as Optimus Prime’s successor, Repo is really not attractive.

In terms of live-action movie series, as long as the audience can accept it, Optimus Prime and Megatron will always fall in love and fight each other.

After all, according to the Hasbro Cybertron Civil War, before the civil war broke out, Optimus Prime and Megatron were once as close as brothers.

With Michael Bay officially signing a contract with Shahai Entertainment, a press conference initiated by Shahai Entertainment and participated by Ronan, Michael Bay and Hasbro were also held in the front hall of the Relativity Building.

Hundreds of reporters arrived at the scene.

In the small square in front of the Relativity Building, thousands of Transformers fans gathered, commonly known as "steel wire".

The reporter who had already arranged a long time went deep into the fans to start the interview before the press conference.

"Ronan Anderson is going to adapt "Transformers" into a movie. Are you looking forward to it?" asked the reporter.

A white man in his thirties raised the limited edition Optimus Prime in his hand and said, "I'm looking forward to it very much. I've been looking forward to this day for too long! I've always thought that Transformers could make a movie, but I'm worried that the movie will ruin my good memories of Transformers. Now Ronan Anderson is going to do it. I'm full of expectations. He is the gold medal producer in Hollywood and will definitely succeed."

The reporter said: "Ronan Anderson's movie has indeed not failed."

The white man smiled, shook Optimus Prime at the camera, and shouted, "I love Transformers! I love Optimus Prime!"

Another person next to him suddenly squeezed over, and the Megatron model in his hand snatched Optimus Prime's position: "I am Megatron! Decepticon, attack!"

There was a burst of laughter around, and many people were talking about the topic of Transformers.

Transformers are one of their best memories.

At the beginning of the press conference, George Clint, who chaired the press conference, took the lead in bringing Ronan, Michael Bay and Hasbro CEO Brian Goldner, and... Peter Cullen.

Especially the latter, as soon as Pu opened his mouth, many Transformers fans on the scene were crazy, as if Optimus Prime was coming.

George Clint also took advantage of the situation to announce that Peter Cullen will continue to serve as a voice actor for Optimus Prime in the Transformers movie.

This immediately aroused the beautiful memories of the steel wires and instantly brought the production company closer to the steel wires.

Afterwards, George Clint announced that the film crew will hold an event called "Optimus Prime Line Competition", asking the wires to write lines for Optimus Prime in the movie, and the lines written by the final winner will appear in the film.

These interactions can effectively increase the audience's participation and make them more concerned about the video.

In addition, starting from the second half of the year, Marvel Entertainment will publish and release new "Transformers" comics one after another.

These comics will be a prequel to the movie story.

A series of other books will also be published to create momentum for future live-action movies.

The hot sale of a movie requires a lot of publicity and promotion in the early stage, and the promotion and distribution costs of Hollywood's first-line commercial productions are also increasing day by day.

To be honest, the promotion fee of up to US$100 million is not much, because it covers nearly 100 countries and regions around the world.

Although some areas do not need relativistic entertainment investment, there are more than 70 markets that require direct investment.

Relativity Entertainment is currently discussing cooperation with nearly 200 companies in more than 70 countries and regions to facilitate the promotion of movies.

Promotion and distribution are completely a super project that is no less than shooting.

At the end of the press conference, there was a routine question-and-answer session, and the media reporters focused all on Ronan.

"Mr. Anderson," the Los Angeles Times reporter asked the first question: "What gave you the project to bring Transformers to the big screen."

This time, Ronan didn't talk nonsense because he was a steel wire himself: "I've always been a big fan of Transformers... I mean it's not just to please the market, because I'm reading related comic books and collecting models myself, and I'm fascinated by the stories derived from the series. Everything about Transformers has the potential to be my private collection, and I stubbornly believe that sooner or later, Hasbro Toys will authorize it to make a big-produced film in the summer season."
Chapter completed!