Chapter 817
With the sharp decline of Disney Animation Studios, a new pattern emerged in Hollywood animated feature films, and Pixar Studios was the only one.
Since the release of "Shrek Monster", DreamWorks Animation Studio has soared and the production of "Shark Gang" has also been successful, becoming the second only animation producer in Hollywood after Pixar.
"Madagascar" is the latest masterpiece launched by DreamWorks Animation Studio.
According to the agreement between Relativity Entertainment and DreamWorks, Embassy Pictures continued to promote and distribute the animated feature film.
Entering the second weekend of August, Madagascar held its global premiere at the Hollywood Grand Theater.
This section of the Avenue of Stars in front of the theater has also become a paradise for animals.
Posters and giant dolls of various African animals are everywhere.
Ronan has seen the sample of "Madagascar" before, and confirmed that the quality of the film is guaranteed, and the investment in publicity and distribution of Embassy Films is naturally guaranteed.
With the distribution capabilities of the Embassy Film Industry, after the film was previewed and recognized by theaters, it was not difficult to win over 4,000 theaters for "Madagascar".
Moreover, high-quality animated movies are often a guarantee of profitability.
The North American painting scale of "Madagascar" has reached 4,288 cinemas.
Similarly, this is also the positive response brought by the success of two consecutive movies "Shrek Monster".
On the day of the premiere, Jerever Carsonberg was the veritable focus.
On the other hand, in terms of relativity entertainment, both Ronan and Garcia Rodriguez, who attended the premiere as a representative of the publisher, were very low-key.
The best way to issue a company is to earn money quietly.
"How much profit does Embassy Film make as the publisher for the two "Monster Shrek"?"
In the theater, Universal Pictures’ former CEO Ron Meyer asked Garcia: “You took at least half of the profits, right?”
Garcia was very modest: "It's not so exaggerating. Embassy Film has also invested heavily in publicity and distribution."
Although Ron Mayer has not continued to work in Hollywood, he also knows about the matter in the circle: "Two "Shrek Monsters" and one "Shark Gang", Embassy Pictures, as an online and offline publisher, is the biggest winner."
Garcia smiled and said, "The first "Shrek Monster", North America was released by DreamWorks itself."
"Speaking of this, I really admire your Ronan Anderson." Ron Meyer looked at Ronan who was talking to Spielberg and said slowly: "Relativity Entertainment acquired Yijiang Film, not only greatly overlapping the business and having no use for Relativity Entertainment to package and process it to DreamWorks. It took most of the funds invested in Yijiang Film from DreamWorks, and also made DreamWorks give up the North American distribution rights of the animation feature film of DreamWorks Animation Studio..."
"Relativity Entertainment and DreamWorks are strategic partners, and we have solved the much-needed distribution channel problem for DreamWorks," Garcia said.
Ron Mayer had nothing to say, because it was true. The cooperation between Relativity Entertainment and DreamWorks was completely willing to sell, while the other was also anxious to buy.
Garcia continued: "Artist can be said to be the last opportunity for DreamWorks. Ron, you are an old man in the industry and have a very good understanding of the situation in the industry. Now even if you take out a large amount of funds to acquire and issue channels, can you still buy it?"
Ron Mayer is the former CEO of Universal Pictures after all, so of course he is very clear about this.
Why are there six major Hollywood companies? It is not because of their strong production capabilities, but because they have mastered the right to speak and complete distribution channels.
Ron Mayer did not get entangled in this topic anymore, but returned to the past: "The three animation feature films from DreamWorks Animation Studios that have been released, your online and offline distribution profit will definitely not be lower than this number, right?"
He stretched out two fingers.
Garcia smiled and said, "The specific statistics have not been released yet."
Ron Mayer shook his head: "You should be open and transparent in your relativity entertainment."
Garcia replied directly: "Relativity Entertainment is not a listed company."
On the other hand, Spielberg is having a private informal negotiation with Ronan very seriously.
"Last time, how did you think about my proposal?" Spielberg spoke as the head of DreamWorks: "Ronan, DreamWorks' distribution channels are becoming more and more perfect, and DreamWorks animation studio should return to DreamWorks, right?"
Watching the distribution company split the profits of nearly half of the three animated feature films online and offline, the whole DreamWorks' heart is bleeding.
Ronan made a little thought and said, "Steven, the contract has not expired."
Spielberg smiled and said, "I know, but DreamWorks shareholders put DreamWorks in a lot of pressure."
Ronan has been thinking about it. Now "Kung Fu Panda", "The Dragon Trainer" and "Crazy Primitive Man" are all in the hands of Shahai Animation Studio.
DreamWorks Animation Studio's next three projects include "Bee Story", "Super Bad Guys" and "Monsters vs. Aliens". Ronan's impression is also very ordinary animated feature films.
Moreover, the success of the "Monster Shrek" series and "Shark Gang" have also enhanced the confidence of DreamWorks Animation Studios. The most significant manifestation is the dramatic increase in the production budget of animated feature films.
For example, "Monsters vs. Aliens", the production budget is as high as $175 million!
Even the two projects of "Super Bad Guy" and "Bee Movement", DreamWorks Animation Studio plans to invest $150 million respectively!
What is this concept?
Looking at Hollywood, no company except Pixar Studios has played like this.
The problem is, DreamWorks Animation Studio is not Pixar.
DreamWorks Animation Studio has been following the low-cost and high-yield route before.
It can only be said that the great success of "Monster Shrek" has made the entire DreamWorks animation studio, including experts like Jerever Carsonberg, extremely confident.
Today's Dream Factory is no longer the dream factory that was once. The complete distribution channel has also made Spielberg rekindle the goal of establishing Dream Factory.
"Dreamworks only have two businesses, live-action and animated films," said Spielberg. "Ronan, a complete DreamWorks can better share the pressure for relativistic entertainment."
No one is a fool. Spielberg has seen it clearly. Relativity Entertainment and DreamWorks become alliances, just to let DreamWorks share part of the pressure from the six major companies.
Similarly, DreamWorks also needs relativistic entertainment to share the pressure.
Thinking of Shahai Entertainment Animation Studio and the next three top animated feature film projects of DreamWorks Animation Studio, Ronan made a decision: "Relativity and DreamWorks are allies. Steven, I am also friends with you and Jerever. Since you have proposed it, I don't have to object."
Spielberg's smile was even better, but he knew Ronan's character a little, and immediately said: "Ronan, if you need DreamWorks, just open your mouth..."
Ronan raised his hand to stop Spielberg and continued: "Steven, don't worry, can you listen to me?"
Spielberg nodded: "Please say it."
Ronan continued: "After the release of "Shrek 3" next year, I will have someone discuss the termination of the contract with Jerever."
Hearing that it was next year, Spielberg frowned slightly, but then returned to normal. This is also expected. Relativity Entertainment cannot give up the "Monster Shrek" series.
It is also rare to terminate the issuance contract next year. After all, the issuance contract between the two parties was signed in 2008.
Spielberg said directly: "Yes."
Ronan also said: "The offline distribution of films jointly developed by DreamWorks Animation Studio and Embassy Pictures will last until the contract expires in 2008, but the new animation feature film will be withdrawn."
This requirement is very reasonable, and Spielberg was not willing to object, and hurriedly said, "No problem."
Ronan's words are not finished yet: "I need to explain to the Embassy Film and the Group Company in advance. Steven, I still have two conditions."
Spielberg understood that it was impossible to get the distribution rights of DreamWorks Animation Studios without paying anything.
"Though said." Spielberg decided to listen to the conditions first.
Ronan didn't go around in circles: "You signed two film contracts with Shahai Entertainment as a director and at a reasonable price."
Spielberg frowned slightly, thought for a while, and said, "A contract." He knew he had to make a concession: "I only have $20 million in pay and ensure the completion of the film."
This is of course measured from the perspective of commercial films. Spielberg's director salary in commercial productions will not be lower than the 20+20 model.
As early as a project in Jurassic Park in 1994, Spielberg's total personal compensation reached US$200 million.
Originally, Ronan wanted the people below to talk to Spielberg's agent. Since Spielberg made it clear, he certainly would not object.
"Yes." Ronan continued the second one: "As far as I know, you and Jerever and DreamWorks have a part of the equity in Walt Disney?"
"Yes, very few, and it adds up to less than one percent," Spielberg said.
He had very few equity shares, and he bought them during his financing expansion in the late 1980s.
Jerefer Carsonberg has a lot of hands. He was the head of Disney Animation Studio back then. Although he sold part of it when he founded DreamWorks later, he still held about 5% of the hands.
Ronan said: "You and Jerefer sell the equity to me, and the market price transaction when they reach an agreement."
Spielberg thought for a while: "I'll discuss it with Jerever."
Ronan nodded: "Yes."
It is inevitable that the end of the cooperation with DreamWorks Animation Studio by Relativity Entertainment has been made to the end of the collaboration with DreamWorks Animation Studio. The three large-scale investment animation projects also made Ronan full of doubts about DreamWorks Animation Studio.
Ronan then entered the screening room, sat in the guest position in the third row, and explained a few things to Connie next to him about DreamWorks Animation Studio and Embassy Film.
Someone came over and sat directly next to Ronan.
Chapter completed!