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028 [One Stone Counts Birds]

The scandal between Zhao Yazhi and Huang Yuanshen is getting worse and worse, and it seems that it has become so popular in Hong Kong.
The social atmosphere in Hong Kong at this time is very open compared to the mainland and Taiwan. For example, when Zhou Runfa was rumored to have an affair with Miao Jianren two years ago, Ming Pao Weekly revealed that Miao Jianren has many boyfriends, but the audience still likes to watch Miao Jianren's plays, and did not accuse him of being accused of being accusing him of being aquatic poplar.
The reason why the scandal between Zhao Yazhi and Huang Yuanshen this time was so big is that in addition to their respective fame, the bigger reason is that they are both married people.
Extramarital affair is a bit unacceptable and has risen to the moral level, so so many media have criticized them.
Under such terrifying public pressure, if Kang Jianfei had not been enlightened and comforted every day, Zhao Yazhi would have been mentally broken and dared not go out.
This incident even alarmed Shao Yifu, Fang Yihua and other senior executives of the TVB. Wang Tianlin was called to Fang Yihua's office for a long time. When he finally came out, his face looked very ugly.
When Wang Tianlin returned to the crew to start work, Kang Jianfei saw that his face was inappropriate and asked: "Uncle Tianlin, is this drama going to be cut in half?"
"Let me continue to shoot it, but the drama "On the Beach" may not be broadcast recently, so I can only hide it," Wang Tianlin said and sighed, patting Kang Jianfei on the shoulder and said, "Don't tell anyone about this, so as not to affect everyone's mood in filming."
After hearing this, Kang Jianfei was not at all disappointed. Instead, he said with a smile: "Uncle Tianlin, if it is affected by the scandal, I don't think you have to worry. I promise that the situation will change within five days, and "Go to the Beach" will definitely be broadcast as scheduled."
Wang Tianlin was deeply suspicious of Kang Jianfei's words, but Kang Jianfei was always unexpected in his work, which made him look forward to the development of the scandal.
Kang Jianfei half-jokingly said, "Uncle Tianlin, why don't we make a bet. If I can turn the world around within half a month, make Sister Zhi more popular than before, and have a better reputation than before, how about you help me?"
Wang Tianlin stared at Kang Jianfei for a long time and couldn't help asking, "What are your bad ideas?"
Kang Jianfei smiled and said, "Don't ask for it now, just say whether to bet or not."
Wang Tianlin finally became interested and asked, "If I win, what will you lose to me?"
Kang Jianfei said: "Be your assistant for one year for free, and write two good scripts for you."
Wang Tianlin asked again: "If I lose, what request do you want me to agree to you?"
Kang Jianfei laughed and said, "I am going to rent a full set of film shooting equipment from Shaw Brothers. At that time, please ask Uncle Tianlin to help me say good things. I can see if the rent can be paid 30% off."
After hearing Kang Jianfei's words, Wang Tianlin was even more surprised than hearing that he could reverse Zhao Yazhi's unfavorable image just now, and asked: "Are you really going to make a movie?"
Kang Jianfei said with an innocent and inspiring expression: "I plan to try my abilities, Uncle Tianlin must help."
Wang Tianlin thought for a while and said, "More than half of the filming of "Going the Beach" has been filmed, and the theme song has been recorded by singers. If it is filmed and cannot be broadcasted, the loss of wireless stations will be significant. If you can really reverse the current situation and make "Going the Beach" smoothly start, let alone the 30% off rent, I can guarantee it with 50% off..."
Before he could finish his sentence, Kang Jianfei interrupted, "A word is so good that it is hard to catch up. Uncle Tianlin, we have decided that the entire set of shooting equipment will be 50% off."
Seeing Kang Jianfei so anxious, Wang Tianlin was immediately amazed and laughed. At the same time, he was extremely curious about what tricks Kang Jianfei would use.
…………
…………
The best way for public figures to dispel rumors is not to argue with rumor-mongers, but to raise another topic and attract public attention to their own presets.
What Kang Jianfei has to do is very simple, that is, to package Zhao Yazhi's image in all aspects, and cooperate with the publicity of the Oriental Daily to make Zhao Yazhi synonymous with elegance, virtuousness and gentleness. In this way, the public will naturally selectively reject and forget her negative news.
Speaking of which, the Chinese entertainment industry has begun to package celebrities since the era of movie star-centered system.
The development of films has gone through several eras, namely, from the original photographer-center system to the director-center system, and then to the later star-center system (and at one time there was also the screenwriter-center system). After the star-center system was established, major companies began to package their respective stars.
For example, Shaw Brothers actors in the 1960s were stipulated by the company that no scandals were allowed to spread, and some popular stars could not fall in love, in order to maintain the perfect image of the stars in front of the public.
Even so, compared with the stars of this era, they are still quite unprofessional compared to those of the post-90s.
Twenty years later, celebrities who are slightly more famous have to dress up carefully when going out for a walk, for fear that the reporter will take a bad side of them.
And what about this era? Most celebrities’ usual dressing is very popular, and they will only dress up carefully when attending important events or taking photos on TV. Because there are no crazy paparazzi at this time, you don’t have to worry about your rustic dress being ridiculed by your peers on the entertainment version the next day, let alone worry about your image being ruined by a secretly photographed bare face.
Just like Zhao Yazhi, he is obviously a popular actress in the first line, and sometimes he wears sportswear when he goes out, but he doesn't even wear jewelry for the sake of being so good. He is interviewed by a magazine and is also wearing idle home clothes, and he doesn't care about his image at all.
How can this work?
Zhao Yazhi was taken to a studio on the Qingshui Bay studio by Kang Jianfei. Seeing the staff using black cloth to cover the natural light from the doors and windows, he asked curiously: "A Fei, what are you bringing me here for?"
Kang Jianfei opened the suitcase he brought, which was full of high-end women's clothing. Another small box opened, but it was full of dazzling jewelry.
No woman doesn't like these things. Zhao Yazhi looked at the clothes and jewelry and asked, "A Fei, these are so beautiful. You can't they all buy them, right?"
"It was all borrowed from Mr. Ma from the Oriental Daily," Kang Jianfei said as he suddenly came to her ear and said ambiguously and intimately, "If Sister Zhi wants it, I will buy it for you when I have money."
Zhao Yazhi looked around vigilantly and found that everyone was busy with their own affairs. Then he breathed a sigh of relief and said, "A Fei, don't do this outside, it's not good to be seen by others."
Kang Jianfei asked with a wicked smile: "Sister Zhi means, can we just be at home?"
"I won't tell you anymore." Zhao Yazhi gave him a blank look.
As the two were talking, two more women came in one after another, but they were the hairstylists and makeup artists borrowed from the crew by Kang Jianfei.
Kang Jianfei then played a guest appearance as a half-baked stylist, directing the hairstylist and makeup artist to work hard. About an hour later, Zhao Yazhi's first look finally came out, with evening dresses, earrings, necklaces, rings and hairstyles, and makeup. Zhao Yazhi, who was originally wearing jeans and full of youth, immediately transformed into a mature, charming, gentle and elegant lady.
The hairstylist and makeup artist were shocked when Zhao Yazhi's new look. The eyes of both women were full of envy, and they were impressed by Kang Jianfei's styling ability.
In fact, how could Kang Jianfei design any shape? If a mainlander came decades later, he would see at a glance that Zhao Yazhi's outfit was just a promotional photo of her endorsement of "Lao Fengxiang" jewelry...
After playing the guest role of the stylist, Kang Jianfei became a photographer again, directing the lighting engineers to set up background boards and light the lighting.
Kang Jianfei played movie cameras in his previous life and rarely took flat photos, but this does not mean he could not. He has a keen judgment of light, film and vision, and when playing flat photography, he is definitely better than many professional graphic photographers.
After taking a set of photos of evening dresses, Kang Jianfei asked the hairstylist to re-made his hairstyle and put on a modern professional woman's outfit.
After taking pictures for a whole day, Kang Jianfei took four sets of photos for Zhao Yazhi, namely evening wear, home furnishings, occupations and cheongsams.
After washing it out, Kang Jianfei ran to Ma Chengkun's office with the photo, threw the photo on his desk, and smiled and said, "Mr. Ma, how do you see?"
Ma Chengkun couldn't take his eyes away after just one look. These super-era photos are really amazing. Ma Chengkun has seen many beauties, but these photos of Zhao Yazhi give him the feeling of seeing a fairy - it turns out that a woman can be as beautiful as the world.
"You took a photo?" Ma Chengkun asked with saliva.
Kang Jianfei nodded and asked, "Are the magazine ready?"
Ma Chengkun resisted the urge to continue to appreciate the fairy, put away the photo and said, "I'm ready, I'll wait for your photo."
The magazine they mentioned was an entertainment magazine called Oriental Weekly, a subsidiary of Oriental Daily. When this magazine was first launched, it was published after seeing the popular sale of Ming Pao Weekly. Unfortunately, the sales volume has not increased, and each issue can only sell a few thousand copies.
At this time, Hong Kong, Ming Pao Weekly can be regarded as the king of entertainment magazines, and no matter how well Oriental Weekly is, it is impossible to surpass it. Kang Jianfei’s advice to Ma Chengkun was to transform Oriental Weekly from an entertainment magazine to a fashion magazine, so as not to take a look at the way to achieve good results.
At this time, there were no real fashion magazines in Hong Kong, and the concept of famous brands in Hong Kong has not yet been formed. Many young people’s clothes were not bought at clothes stores, but were made by tailors nearby. It was not until the mid-1980s that the concept of famous brands was established by Pan Disheng, and the significant improvement of Hong Kong’s social consumption capacity, that major fashion magazines around the world entered Hong Kong one after another.
Kang Jianfei didn't want Ma Chengkun to make a pure fashion magazine. After all, Hong Kong's fashion market is still in a pioneering era, so he suggested that he make a magazine that emphasizes both entertainment and fashion elements. He turned the original weekly magazine into a bimonthly magazine, and increased the magazine opening, and used better paper and ink to print, making a fine magazine that can be different from Ming Pao Weekly in terms of appearance.
Nowadays, many world-famous brands have entered the Hong Kong market, but most Hong Kong people are not very interested in them. Once the sales of this magazine increases and a certain sense of fashion is established in the hearts of readers, it will inevitably attract countless Hong Kong dealers of world-famous brands, and advertising fees will definitely make a lot of money.
According to the agreement between Kang Jianfei and Ma Chengkun, if the sales volume of the revised "Oriental Fashion" (i.e. "Oriental Weekly") exceeds 15,000 copies, Ma Chengkun will pay Kang Jianfei a one-time planning fee of 30,000 yuan, and "Oriental Daily" and "Oriental Fashion" will advertise Kang Jianfei's movie for free for one month.
Chapter completed!
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