Chen Shuli knocked on the door and walked into the office and said, "Boss, I called from Phoenix TV just now and said that the ratings statistics of the beauty pageant finals have been released. The highest ratings of the Miss Oriental beauty pageant finals are 48%, and the wireless TVB..."
"Higher, right?" Kang Jianfei asked with a smile.
Seeing that Kang Jianfei seemed to be unhappy, Chen Shuli said: "Yes, the highest ratings of the Miss Hong Kong beauty pageant final are 51%.
Kang Jianfei nodded with satisfaction and said, "It's already very good. I only lose a few percentage points if I can compete with the Miss Hong Kong beauty pageant."
The ratings of the Miss Oriental beauty pageant final were lost to Miss Hong Kong. It would be a lie to say that Kang Jianfei was not disappointed, but he did not regret the result.
After all, Miss Hong Kong has been held for more than ten years and has been deeply rooted in the hearts of the people in Hong Kong. It is really difficult to defeat the other party by just a few months of hype.
You should know that the ratings of the Miss Hong Kong finals last year were close to 80%, and this year, Miss Oriental lowered the ratings by 30 points. Phoenix TV can be said to have a brilliant record.
In the original time and space, Qiu Degen's Miss Asia beauty pageant was also severely suppressed by Miss Hong Kong in the first year of its holding. It was not until the second session moved the final to Queens Square and used the garden villa as a prize to attract the audience's attention. In addition to the public opinion topic created by Li Zhi, Sister Asia barely overshadowed the limelight of Miss Hong Kong that year.
Moreover, the current TV viewership statistics are very problematic. Whether it is Phoenix TV or TVB statistics, there is a lot of water in it, so it can only be used as a reference. As long as the data is not too different, there is no need to be too serious in the past.
Chen Shuli continued: "Manager Zhong wants to hold an on-site award ceremony for Miss Oriental champions. He asked you if you want to participate in it in person the day after tomorrow."
"Go. Of course you have to go." Kang Jianfei smiled. Only when he went could he show his importance to the beauty pageant of Miss Oriental.
"Then I'll reply now and ask me to make some arrangements there." After Chen Shuli said that, she left the office and called the TV station.
Although Phoenix lost 3 percentage points in this beauty pageant, it did not lose in terms of social attention.
At present, there are more than ten newspapers on Kang Jianfei's table, such as the relatively neutral Ming Pao, which directly uses beauty pageants as a special topic and uses a whole page to report on the grand event of the finals of Miss Hong Kong and Miss Oriental.
Of course, Miss Hong Kong reported first, which mainly stems from two reasons. One is that Miss Hong Kong has a deeper background, and the other is that Kim Yong and Shaw Yifu have a deep personal relationship.
But in terms of the content of the report, the two beauty pageants were evenly matched.
Ming Pao quoted TVB's promotional lyrics and praised Gao Lihong as a modern woman who "combined Chinese and Western styles, exuding Hong Kong beauty", reflecting the charming style of Hong Kong's international metropolis. Also known as Li Zhi, the most feminine and perfect woman in this year's beauty pageant, while Qiu Huixin is a typical example of a good wife and mother, combining traditional and modern feminine beauty.
While praising Miss Hong Kong today’s bold innovation, Ming Pao also asked professionals to evaluate Miss Oriental’s clothing, hairstyle, jewelry and other details, praising Miss Oriental to lead the fashion trend in Hong Kong.
Ming Pao really didn't open his eyes and talk lies. After the Miss Oriental beauty pageant final was broadcast, countless female audiences immediately called Phoenix Station and asked where to buy the clothes the participating beauties were wearing.
Agnes_b., the clothing sponsor of the Miss Oriental beauty pageant, took the opportunity to advertise on two TV stations and hired the top three of Miss Oriental as image spokespersons. In just a few days, clothing sales have more than tripled.
The barber shops in Hong Kong also organize hairdressers to learn about beauty pageant hairstyles, hoping to use this trend to win over business.
In comparison, the Miss Hong Kong final is much worse in fashion trends.
The sailors, flight attendants and nurse uniforms worn by the Hong Kong ladies at the opening were indeed refreshing and extremely tempting, but ordinary women could never wear pink nurse uniforms on the street, right?
The hairstyles of Hong Kong girls are not very complimentary, so Gao Lihong perm the hair of an explosive lion. The hairstyles of other beauties were also made by the hair stylists under TVB, which are not much better than those in ordinary barber shops.
It is also because of this that although Miss Oriental Beauty Pageant lost to Miss Hong Kong in terms of ratings, its subsequent attention has slightly surpassed Miss Hong Kong.
In recent days, Hong Kong fashion and women's magazines have reported on the looks of Miss Oriental's beauties in a large number of days, and there are already signs of fashion trends in Hong Kong.
...
...
July 8, 1984.
Kang Jianfei will fly to the capital in a few days, and Zeng Bolin will help him complete all the procedures.
"The Provincial and Hong Kong Flag Soldiers" which was released for 20 days has won a box office of 14.87 million yuan, and finally it has been offline on Oriental Cinemas, and will copy low-priced small theaters for second round of screenings.
The box office data of 14.87 million has long exceeded the box office of "Provincial and Hong Kong Flag Soldiers" in the original time and space, which surprised Kang Jianfei very much.
As for why the box office of "The Provincial and Hong Kong Flag Soldier" is 4 million more than the original time and space, the reason is actually very simple, that is, the original film was released at the most popular time in the summer, which coincided with good films such as "Happy Ghost", which invisibly diluted its box office.
Not only that, due to the tight schedule of summer films in Jiahe Cinemas, the "Provincial and Hong Kong Flag Soldier" in the original time and space was still pretty good, but he had to make canvases for the subsequent films, so that the box office just exceeded 10 million and it was released.
It's completely different now. Kang Jianfei arranged for "The Provincial Hong Kong Flag Soldier" to be released before the summer season, avoiding competitive movies in other theaters. Since the audience of "The Provincial Hong Kong Flag Soldier" is not mainly students, this move not only did not cause potential audience loss, but also increased the box office due to its unique appearance.
From this we can see that a suitable film schedule can really greatly increase the box office of a movie.
The sensation caused by "Provincial and Hong Kong Flag Soldier" in Hong Kong was not just because it became the box office champion in June. The most lively topic in Hong Kong during this period was in addition to the two major beauty contests, which were the so-called Provincial and Hong Kong Flag Soldiers and Sino-British negotiations.
Because at the end of May, the Celestial Empire finally formally proposed the "one country, two systems" policy in the form of text in the "Government Work Report". It was a reassurance for many Hong Kong business people. The Hong Kong Hang Seng Index immediately rose from 700 points to more than 800 points in one month.
In addition, the Hong Kong business community’s visit to Beijing was exposed, and the Sino-British negotiations were once again paid attention to by citizens. The Provincial and Hong Kong Flag Soldiers, which reflected the crimes committed by mainlanders in Hong Kong, were naturally hotly hyped because they were close to the facts and politics.
"The Provincial and Hong Kong Flag Soldier" was actually on July 4th. That is, two weeks after its release, the number of scenes was gradually reduced due to the decline in attendance. The vacant canvas was arranged to be released in "Happy Ghost 5". Most of the heroines in this "Happy Ghost" are newcomers, including Shi Hui's daughter Fu Mingxian and Chen Xiuwen's sister Chen Jialing. The director is still directing McDonald Jet in "Happy Ghost 4".
The box office performance of "Happy Ghost 5" was not very good. The initial novelty of the "Happy Ghost" series has faded. Many jokes have gradually become boring.
In other words, the potential of the "Happy Ghost" series has been tapped out, and it is difficult to achieve great success if it continues to film. The production department has considered canceling the shooting plan for "Happy Ghost 6".
Fortunately, it is the summer season now, and countless students have contributed a lot of box office to "Happy Ghost 5". After all, there is no better youth campus comedy in Hong Kong today than "Happy Ghost".
"Happy Ghost 5" was released for one week. It successfully won 6.81 million yuan in box office, and the data is not ugly. After all, only 10 theaters were released at the beginning, and the remaining theaters in Oriental Theater are still screening "Provincial and Hong Kong Flag Soldiers".
However, by the eleventh day of "Happy Ghost", its attendance rate had dropped to about 60%, which clearly showed insufficient momentum.
At the same time, Shaw Brothers, which is about to be discontinued, is still struggling for the final struggle. Its main summer film "30 Virgin" has been officially released.
It's very funny to say. The director of "30 Virginity" is Chen You and the editor is Zhang Jianting. The two also play the leading role and the first male supporting role in the film - they are both contracted artists under Kang Jianfei.
As for Shaw's own directors, many of them have left or are preparing to leave Shaw, and the rest are just waiting to die. They can barely make some movies that cannot be sold at the box office and deceive themselves.
"Happy Ghost 5" can last for a week at most. At that time, Kang Jianfei had already returned from the capital, and it was the turn of "Love Saint" to show his power.
But this is all a story. "Happy Ghost 5" has only been released for a week. Kang Jianfei still has to participate in the on-site award for the Miss Oriental Championship.
...
Outside a garden villa in Xifu Road, Hong Kong, more than 50 media reporters had gathered at just 9 o'clock in the morning.
Because just today, Kang Jianfei wanted to hand over the keys of this villa and a car inside, and a check of 50,000 yuan in cash to Lizhi in front of many reporters.
Xifu Road is close to Woda Laodao and Oxford Road. The two roads behind are famous villa areas in Hong Kong. Although the value of the villas on Xifu Road is slightly lower, it is too valuable.
Although the house prices in the three-story garden villas on Xifu Road are now super cheap in Hong Kong, they are still out of reach for the working class. In the past, no matter how expensive the house prices in Hong Kong were, wage earners could still buy houses with loans. Now major banks are also having a hard time. There are only several banks taken over by the government, and it is very difficult for ordinary people to borrow from banks.
And now there is a miracle. The originally penniless mainland girls can get villas through beauty pageants, which will definitely make countless Hong Kong citizens talk about it (eyed and jealous).
"Come here, here! That Cadillac is Mr. Kang's car." A sharp-eyed reporter shouted.
Before the car could stop, the reporters rushed to grab the interview seat and surrounded Cadillac.
Liu Fei was tall and big, and was majestic in his suit at this time. He first got off the car and pushed the reporter away and made a place for Kang Jianfei.
"Mr. Kang, you said you wanted to make a movie for the beauty pageant champion. When will that movie start filming?"
"I heard that there is a shady scene in the beauty pageant. Can Mr. Kang explain why the heartthrob Qiu Huixin didn't win the championship?"
"Mr. Kang, what do you think about Sister Dong's ratings losing to Sister Hong Kong?"
“…”
Kang Jianfei kept smiling and silent. Under the escort of Liu Fei and Zhu Zhenguo, he successfully arrived in the villa.
Not long after, Zhong Jinghui and others arrived, and then everyone stood in front of the villa gate and waited for more than ten minutes, and even the shadow of Dongjie champion Lizhi was not seen.
"What kind of plane is going to be late to receive the award. This beautiful lady is too arrogant."
"This is how mainlanders are. When villains succeed, they become arrogant. When they become beauty champions, they become big names."
"Lizhi can really do this when dozens of people are waiting for her."
“…”
The reporters have already started to talk and express their dissatisfaction with Lizhi from time to time. If they are asked to wait for people with identities like Kang Jianfei, Shao Yifu, and Zou Wenhuai, these reporters can wait for a day, but Lizhi, a mainland girl who has just taken office, will not be treated like this.
What's more, although there are many people who praise Lizhi these days, there are many people who sarcastically and insult her. The identity of a mainland girl alone is enough for Hong Kong people to despise her.
At the forefront of this kind, Li Zhi dares to be a big shot, and he is simply trying to die.
Of course, Lizhi would not be so stupid. Today's lateness was just a deliberately arranged by the company and was part of the subsequent hype.
After waiting for nearly 40 minutes, a luxury car from Oriental Entertainment drove into the villa, and the window was lowered and Li Zhi's beautiful face appeared.
In the surprised eyes of the reporters, Kang Jian quickly walked over and opened the car door. Only then did Lizhi stretch out her long legs and come out of the luxury car with great pride. The expensive clothes she was wearing at this time were also agnes_b. It was specially given, with a full body of jewels and charm, which blinded the reporters' eyes.
"Crack, Crack, Crack..."
The reporters' cameras recorded this scene. A beauty pageant champion asked the big boss of the film company to stand and wait for 40 minutes, and finally asked the boss to lower his identity and open the car door for her. This is definitely a big news.
After this news spread, I am afraid that next year's Miss Oriental beauty pageant will attract Hong Kong beauties.
Because Kang Jianfei is deliberately creating an atmosphere, that is, he is implying that once he becomes the beauty champion of Miss Oriental, he will have fame, fortune and status, and the typical story of Cinderella becoming Snow White.
Several staff members came over with trays in hand. Kang Jianfei picked up two sets of keys on the red silk on the tray, handed them to Li Zhi's hand, and smiled and said, "Congratulations, Miss Li."
"Thank you!" Li Zhi said with a smile.
Chapter completed!