On the evening of April 23, Huayi held a premiere for the release of "Kung Fu King".

This is the premiere in mainland China. North America was released last Friday. Its box office of 21 million meters in three days is quite good in previous Chinese films.

In order not to affect the release of "Kung Fu King", Wang Zhongjun and Tang An discussed and started shooting of the Workers' Technique tomorrow night.

Now "The Shocking Demons" is in full swing. At this critical moment, "The King of Kung Fu" will be released, and it will inevitably be affected by some.

Tang An also agreed, and there is no rush to do this two days. After all, Huayi invested more than 100 million yuan in this film, all of which were borrowed from the bank.

The other two movies in April, "The Three Kingdoms: The Dragon's Armor" have been released for more than 20 days, with a box office of 68 million. Now they can only get 700,000 or 800,000 yuan a day, and it is estimated that there is no hope of exceeding 70 million yuan.

"The Child of Yellowstone" starring Fa Ge and a joint venture between China, Germany and Australia, only won 13 million yuan in box office, which is the real loss-making blockbuster.

"Mr. Wang, how are the overseas copyright negotiations?"

In a tent in Chaoyang Park, Wang Zhongjun was accompanying several big shots in the circle, and Wang Zhonglei accompanied Tang An.

"Kung Fu King" currently only sells North American copyrights and Southeast Asian copyrights. Other dozens of countries around the world are still discussing.

It’s not that the investors don’t want to sell it. With the combination of Cheng Long and Li Lianjie, there is no film that cannot be sold.

However, Wang Zhongjun was full of confidence and waited until the early box office in North America came out before he could sell at a higher price.

"To be honest, the negotiations have been suspended. We are preparing to restart negotiations at the Cannes Film Festival in May. It is estimated that film manufacturers around the world can offer a high price!"

Wang Zhonglei looked very happy, with a smile on his face.

This year, Huayi has three major projects. "If You Are the One" is a comedy that Feng Xiaogang is good at, and Tang An's "The Shocking Demons" basically doesn't have to worry about losses.

And this "Kung Fu King" with an investment of 400 million yuan has become the only uncertainty.

However, the copyrights in North America and Southeast Asia have recovered more than half of the cost, and the profit is a foregone conclusion.

"The investment of 400 million yuan is much larger than "Red Cliff". Mr. Wang is so bold!" Tang An sighed.

"Red Cliff" is divided into two movies at least, and one movie will be 300 million, which is not as good as "Kung Fu King".

Although this film is a Sino-US joint venture, and Cheng Long and Li jointly established a "J&J Film and Television Company" to invest in 8,000 yuan in films, in fact, Huayi, Huaguo Film Co-production Company and the US side only paid 240 million yuan, and Huayi only paid more than 100 million yuan.

It’s not okay to not let others invest. This movie must rely on their global box office appeal.

Let Cheng Long travel to Southeast Asia and hold commercial performances in various countries. When the distribution company there saw that the fans of his country like Cheng Long so much, the copyright would be sold.

"My brother is much more courageous than me. If I don't have it, I'm not afraid of you, Mr. Tang, to make fun of me, I'm not so bold." Wang Zhonglei also said honestly, not minding at all.

"Mr. Wang is humble. Everyone is in a different position. The chairman is a decision maker and must be decisive and courageous. Just follow the instructions and do things!" Tang An waved his hand and smiled.

Wang Zhonglei laughed, "That's right."

"This movie makes money. Mr. Wang should not be stingy. There is no huge publicity fee. If you don't have a good deal in the summer, you will lose both sides."

"Look at what you said, 50 million is not enough for 100 million. Even if you smash it, you will kill "Red Cliff"." Wang Zhonglei said generously, taking out his brother's words.

"That's right, you have to kill it even if you use money. With Mr. Wang's words, I will turn around and ask someone to mortgage all the houses." Tang An said proudly.

None of the giants that have been standing in the entertainment industry for 20 years is simple. If you can start from scratch in any industry and make your company the top of the industry, their helmsman are not ordinary people. Wang Zhongjun and Yu Dong may not be much worse than the best in other industries.

Just talking about this "King Fu King", Wang Zhongjun is not just about making money.

In addition to overseas, Huayi began to publish movies involving Baodao and Xiangjiang for the first time.

In the past, films would be handed over to local film companies to publish. After all, they are local snakes, and Huayi has nothing to do with the theater chains there.

However, with Cheng Long and Li Lianjie this time, no one can stop the theaters from screening this movie. No matter what small actions the film companies in the two places do, the theaters will not pay attention to it.

After all, these two are enough to guarantee box office, and theaters also need to make money. In the face of absolute money, if the film companies in the two places want theaters to prevent the film from being screened, they will not be able to take out a lot of cash or reduce the producer's box office share in the future.

But that is impossible!

However, Wang Zhongjun did not rush to get it in one step, and issued it in Xiangjiang and Yinghuang, and co-distributed it in Baodao and Disney.

With "Kung Fu King", it has been considered a knock on the door to the film markets in both places. Although it has only opened a slit, the slit will become larger and larger until Huayi has the ability to release movies on Baodao and Xiangjiang alone.

What if I change myself?

Tang An couldn't help asking himself in his heart.

Without knowing the prospects of "Kung Fu King", investing in a movie of 400 million may not necessarily have the courage to do so.

That’s right, just such a bad movie, every time you mention bad movies and lose money rankings, you will have it.

In fact, they didn't lose a penny at all, but made a big profit.

At a cost of 400 million, the full copyright in North America sold 25 million meters and Southeast Asia sold 8 million meters.

Although it is much cheaper than "The Golden Armor in the City", it is very good in previous blockbusters.

"The Golden Armor in the City" was sold for $30 million in North America, and more than $10 million in Asia. Coupled with the copyright in Europe, the cost can be recovered.

The domestic box office of 290 million yuan is a sure profit, otherwise the investor would dare to invest 360 million yuan in a movie in 2006?

After 10 years, there are not many movies that have invested in this number!

However, "The Golden Armor in the City" has been defeated worldwide. Sony's $30 million cost only earned $6.56 million in box office, and it is difficult to make a profit with videotapes and other copyrights.

However, the Lions made a big profit by buying "Kung Fu King" for 25 million this year. The box office in North America was 52 million, and they could make a profit by relying on the box office.

The North American share accounts are different from the mainland. Film companies are stronger than theaters because the revenue of theaters is popcorn, beverages and various peripheral toys in theaters.

Like the later "Star Wars 7", Disney said 65%, or even 70%, of the accounts.

The share ratio of these super large IPs is so scary, and ordinary movies usually have a ratio of 40-55%, depending on the situation.

Because the North American box office sharing is a step-by-step pattern, such as 70% in the first week and 60% in the second week, it gradually decreases.

"Kung Fu King" has a box office of 52 million yuan in North America, and the box office is concentrated in the first two weeks. It can almost get 50%, and you can make a profit by just the box office.

There are also videotapes and other TV copyrights. In North America, the videotapes of costume action movies are still very good, especially the action movies of Cheng Long and Li Lianjie.

However, the box office in North America is high, and Wang Zhongjun is not necessarily happy. Sometimes he even says that he loses money.
Chapter completed!