Li Zhongxin also knew that by the late 1990s, such a situation became more and more serious. Many people felt that they could not defeat the TV stations in cinemas, and there was an additional magical assistant, that is, cable TV emerged.

The cable TV program is more exciting, and it is much more powerful than the old movies on the movie channel. Gradually, the pommels and horses are left in front of the cinema!

The cinema is also very hardworking, including restaurants, hotels, dance halls, and karaoke... I also set up couple seats and soft seats in the cinema, and tried various businesses, but the fallen flowers and waters are gone. No matter how hard they work, it will be useless. It is mixed with various factors and eventually it will be nothing. At that time, apart from the popular blockbusters, few people generally watched it.

But! By that time, there were cinemas in the mall, just like the ones that Li Zhongxin has now planned, it began to gradually come into people's sight.

The integration of shopping malls, eating, and watching movies is all solved in one mall. People have money and want to watch the latest movies. Watching cable TV or videos at home can no longer see the desired effect.

No matter how realistic the TV is, plus stereo, and you can’t find the feeling in the theater at home, so the movie has returned to the trend in this context. This is not a problem in Hedong and Hexi in 30 years, but a matter of quality improvement!

At this time, younger people had already started to make money. There was no such situation as the older generation was reluctant to spend money to watch movies. They took their girlfriends to shop in the mall, and then had a meal in the mall. After the meal, they watched a very satisfying blockbuster, and their relationship heated up suddenly.

So, after "Titanic" and some blockbusters appeared, the theaters in the mall began to become more and more popular.

When Li Zhongxin was building the theater chain in this mall, he had already considered these issues. He felt that after the theater chains of his comprehensive shopping malls were laid out, it would take not much time to enter the explosion period of shopping malls. This kind of explosion period of cinemas started after the release of "Titanic" by Lao Ka.

Thinking of this place, Li Zhongxin said to Wang Bo with a smile: "San Uncle, what about this matter! You don't have to worry about it, just wait and see the changes. It won't take long to see that our theaters are starting to make profits.

I proposed the things from this theater, and it is a cooperation with our national film and television center. There will be no problem. Look at which of the projects I have started now is a loss of money, but! Our theater chain has not yet begun to make efforts."

At this time, Li Zhongxin suddenly remembered the Wanda mode. In Li Zhongxin's mind, the Wanda mode is actually a very good mode. Did he turn on such a mode at this time?

In the early days, Wanda's business model refers to the "order model", which means that the investment promotion is negotiated first, and then starts to build commercial properties to ensure that it can be put into use quickly after the later development, reducing the investment promotion risk and also helping to recover funds.

However, Li Zhongxin knew that in later generations, the development strategy adopted by Wanda Group was to develop urban complexes, with "one Wanda Plaza, one city center" as its brand value positioning, and the site was selected in the urban sub-center or future development center, and through the combination of large-scale commercial, office buildings and residential development, it enhances regional value.

The first phase of development is mostly residential, which reclaims funds through residential sales and develops commercial connections and office buildings. At the same time, residential buildings also provide a consumer group for later commercial businesses.

Through the recovery of funds from available properties such as residential, apartment, office building, commercial street, etc., supporting the development and operation of shopping centers, the cash flow problem has been effectively solved. With this model and Wanda's strong execution ability, it has quickly replicated in China and achieved phased success.

In terms of architectural plan, through the indoor pedestrian street and the atrium, through scientific and reasonable driving line design, the main stores with different functions are organically connected, complement each other, and share the flow of people. An indoor pedestrian street organically connects main stores such as Wanda Department Store, Gome Electrical Appliances, Big Players, Big Singers, Wanda Cinema and other brand stores.

It can be said that Wanda's indoor pedestrian street is the soul of Wanda Shopping Center. In terms of functional combination, we will scientifically combine the characteristics of the main store management in various categories, the differences in business hours, the types of business products, and the categories of target consumer groups, etc., to form a gathering effect, sharing and win-win situation.

In the node space, the special node spaces such as atriums and squares are organically combined to arrange special catering, casual coffee and teahouses, etc., so that the main store and the pedestrian street have a variety of communication methods, enriching the commercial feeling of the building space.

All main stores and pedestrian streets have very convenient connections with underground parking lots. Combined with functional partitions, the clear VI guide system greatly facilitates customers' entry and exit.

However! Li Zhongxin did not tell this matter because he felt that this matter was not yet mature.

The focus of Zhongxin Company is not on this. Zhongxin Construction Company’s work focus is on the construction of reservoirs and water conservancy facilities this year and next year. This matter should be done well and other matters can be put back. You cannot be distracted at this time.

Li Zhongxin can still distinguish what is important and what is not important.

"Since you boy said there is no problem with that theater and can make money, I won't worry about that uselessness.

Brother Hong Bin and I have studied this matter a lot. We all think this matter is unreliable, but if you are sure, I won’t care.” Wang Bo rolled his eyes and said to Li Zhongxin.

Wang Bo felt that this matter was a waste of worries between him and Hong Bin. Li Zhongxin had already planned to do so. If he had known this, he would tell Li Zhongxin earlier that he would not have had so many more worries.

If Wang Bo knew that Li Zhongxin’s plan was to build a Wanda model business district, he would not know what he would think.

"My third uncle! Since there is no problem with this matter, then tell me your third problem! Let's see how we can solve it quickly. My aunt should be anxious outside after a while.
Chapter completed!