When he mentioned the managers of Zhongxin Company and thought of the right time, place and people, Li Zhongxin thought about it for a moment and said: "Third uncle, since Yang Hua talked about the welfare housing allocation today,

It'll be a while! When you get to the head office, you call the senior leaders of our company's management and ask them to come to the company to discuss the welfare housing allocation in the future. It's tonight! I'll invite everyone by the way.

If you have any ideas during the meal, we can discuss them then."

After Li Zhongxin and Wang Bo and Zhao Futian returned to the headquarters of Zhongxin Company, Wang Bo called to inform Zhongxin Company's senior personnel of the meeting. Li Zhongxin stopped Zhao Futian and talked about the recent situation of Zhongxin Supermarket.

"Uncle Futian, has Zhongxin Supermarket encountered any difficulties recently, or does the head office need to do anything?" Li Zhongxin sat in Wang Bo's seat and asked casually.

"Zhongxin Supermarket has been developing quite well in recent times. As the oldest store of Zhongxin Supermarket in Jiangcheng, Zhongxin Supermarket has been experiencing strong sales.

As for the flagship stores in Beijing and provincial capitals! Through our company's word-of-mouth effect and some publicity, the development momentum is good, and the passenger flow can rival the large shopping malls in the area.

But! The products in our Zhongxin Supermarket are not as comprehensive as those in state-owned shopping malls. Many items that need to be supplied by ticket are not sold well here, and they are often out of stock.

Home appliances such as Forever bicycles, Phoenix bicycles, color TVs and refrigerators, as well as some supply-type products, are basically unavailable in our supermarkets.

Even if you get these best-selling products, the price will be a bit higher than the prices in state-owned shopping malls.

In terms of purchasing goods, people must use the tickets purchased by ordinary people to buy color TVs or bicycles and other items and get them to the manufacturer, and then the manufacturer will provide rations for other goods.

For this reason, sales of home appliances, bicycles, and supply goods have been stagnant.

And these things occupy a large proportion of the supermarket space, what kind of situation has formed! That is, the sales volume of our own products in Zhongxin Supermarket and small commodities purchased from Hanzheng Street in Wuhan far exceeds that of other large shopping malls.

, while the sales volume of large-ticket products has been unable to increase.

Although Zhongxin Supermarket’s flagship stores in Beijing and provincial capitals are profitable, the proportion of profit-making is lower than that of Zhongxin Supermarket’s small stores.”

"Well, Uncle Futian, I understand what you are saying. Although the customer flow of our Zhongxin Company's flagship stores in the provincial capital and the capital is very large, the proportion of making money is much smaller.

In other words, after excluding room charges and employee contributions, the profit margin is low, right?" Li Zhongxin pondered for a moment and asked slowly.

Li Zhongxin still has a certain understanding of what Zhao Futian said. After all, at this time, Zhongxin Supermarket was not a large state-owned shopping mall. Those large state-owned enterprises did not care about shopping malls like Zhongxin Supermarket.

What about the products that are sold on a ticket basis? They are basically supplied to large state-owned shopping malls, and the products that slip through the cracks from these large enterprises will also be more expensive than other large shopping malls.

The common people at this time were different from the common people in later generations. The common people at this time did not have much money in their hands.

Almost everyone lives on a dead salary. If they want to buy a big-ticket product, they have to go to several shopping malls before deciding whether to buy it or not.

The flagship store of Zhongxin Supermarket is a standard feature of large shopping malls, but now! If there are no large products, that is to say, people will feel that the products are not complete, and some of these large products, such as large home appliances and watches and bicycles

What about these things! Not to mention that the purchase price is higher than that of other state-owned shopping malls, people still don’t fully recognize shopping malls like Zhongxin Supermarket.

"Uncle Futian, what about this problem! We have no way to solve it for the time being. After all, we are not a state-owned enterprise. The eyes of those large state-owned enterprises have been raised to the sky. We are currently unable to obtain those large-scale investments from these large state-owned enterprises.

of items.

But what! Zhongxin Small Home Appliances Factory has now begun production in part of its factories, and the first batch of small home appliances such as rice cookers, electric frying spoons, and electric kettles will soon be on the market.

We are at Zhongxin Supermarket! We can’t get the large state-owned appliances, so we can sell some imported TV sets. We can’t get big-brand bicycles and other things, so we can get some small-brand bicycles. We sell these things.

The purpose is to facilitate people's shopping. It does not necessarily require someone to approve the notes or go to which manufacturer to pick up the goods. After all, we do not have such resources.

This is how I think about it. After Zhongxin Company’s small home appliances are put on the market, what about the large home appliance stalls in the home appliance sales area? We will reduce the size and put our Zhongxin Company’s own small home appliances first for sale.

Our Zhongxin Company's small household appliances are of good quality and low price, and I believe the market will soon open up." Regarding the difficulties mentioned by Zhao Futian, Li Zhongxin did not have many good solutions at this time. It is now 1985.

Now, all kinds of ghosts and monsters have come out, those who get approvals to get pimps, and those who get approvals to get approvals. Those who see a way to get rich and have some backgrounds are like mushrooms after a spring rain.

Not to mention other things, even non-state-owned units like Zhongxin Company now have people coming over to apply for delivery of goods with notes.

"The first batch of products from our Zhongxin Small Home Appliances Factory will be on the market soon. That's great. I believe that through the launch of our Zhongxin Company's small home appliances, Zhongxin Supermarket will usher in a peak sales season." Zhao Futian said confidently

.

Zhao Futian has deep feelings about Zhongxin Company's own products. As long as Zhongxin Company has one of its own products on the market, Zhongxin Supermarket will have a wave of hot buying. There is already a precedent for this.

Compared with those large shopping malls, Zhongxin Supermarket has advantages in terms of price and quality. In other aspects, its own products have huge advantages.

Whether it is Anershu sanitary napkins, Longjiang brand electric fans, or Zhongxin canned fish, these self-owned products are basically sold out as soon as they are launched.

And what about these products! The quantity in other large state-owned shopping malls is far less than the quantity in Zhongxin Supermarket.
Chapter completed!