I really don’t know about this plum blossom, so I looked at Martha. Martha introduced the operating model of LIDL in detail, and also introduced the successive achievements of his father Dieter Schwartz, including driving Walmart out of Europe.
She wanted to explain the difficulty of LIDL to develop to this day, and she hoped that her mother-in-law would be proud. However, she didn't expect that the plum blossoms would shine with their eyes and be full of fighting spirit. She slapped the table and said:
"Okay, then we will follow this idea and drive Walmart out of China!"
Martha had a black thread: "Mother-in-law, what should we do if we LIDL?"
"Cooperate! You specialize in imported products and high-end products, while these convenience stores only buy fresh food and daily necessities. Let's drive Walmart out of China together!"
Looking at the fighting spirit of plum blossoms, Martha shrugged at Erhong. Did she offend a female tyrannosaurus?
However, the family can only cooperate and not fight. Even if Erhong and Martha are unwilling to do so, they can only sit down and talk to Meihua obediently.
First, we will talk about the cooperation model and then the difference between goods. That is, each city has a LIDL main store, and then vigorously develop convenience stores. The main store products and convenience store products must be strictly distinguished to ensure that customers on both sides do not conflict.
However, this matter has to be reported to Dieter Schwartz, after all, he is the founder and creator of LIDL.
Unexpectedly, Dieter Schwartz was not only not angry after hearing this, but was very excited. He didn't care about the decrease in shares at all.
You should know that Meihua’s military reclamation supermarket requires half of the shares, while Martha and Erhong share the other half of the shares. This indicates that the Dieter Schwartz family’s shares in China’s LIDL will be diluted from half to one quarter.
Martha thought she would have a difficult communication with her grandfather, but she didn't expect that the old man didn't care at all.
Well, these old people are getting more and more confused.
In fact, what they didn't know was that Dieter Schwartz was a person who worked hard little by little since he was a small shop, and no one would understand the huge profits of the retail industry better than him.
Otherwise, how could he defeat so many large-scale enterprises' bosses and become the richest man in Germany with his identity as a retailer? It doesn't matter if the store is small, but the number is large. The profits will be amazing.
Since Dieter Schwartz is fine, the following matters are easy to discuss. The development of convenience stores depends entirely on Meihua and the others, and LIDL will only assist.
Moreover, in places where the military reclamation supermarket has not been developed, LIDL supermarket still maintains its original independent model. Of course, during the development of the military reclamation supermarket, the LIDL will give half of the funds needed.
The current honorary chairman of Junken Supermarket is Liu Sannu. After all the terms are planned, the lawyers on LIDL will draft a formal contract with the lawyers on Junken Supermarket.
However, there is no lawyer in the Military Reclamation Supermarket yet, so Meihua has to be fully represented. To be honest, this contract is a bit unfair, because the entrepreneurship is basically operated by the Military Reclamation Supermarket.
However, the supply bases developed by LIDL can be used by military reclamation supermarkets, which is already a huge help. After all, for the supermarket industry, a reliable supply base is the most powerful guarantee to ensure supermarket operations.
Of course, this is not about eating and drinking water. The development of such a large-scale convenience store is naturally not something that can be done overnight.
During this period, LIDL supermarkets can still develop their own business normally. In cities where military supermarkets have not developed, they have no right to divide up LIDL's profits.
The contract was settled, and Erhong and Martha have not left for the time being. After all, Meihua and the others are new to the retail industry, so there is naturally a big gap compared to veterans like Erhong and Martha.
So, Erhong and Marsha specially called the company's staff to train the employees to train these aunts.
It has to be admitted that the people who came out of the army are different from the ordinary people. At least they are disciplined and quickly accept new things. The Detachment of Women composed of 86 aunts quickly became energetic.
Originally, their eyes were just about infrastructure companies and military reclamation cities. But now, they were already looking at the national map. I just don’t know if they had the day when they looked at the world map.
As for Liu Hua, he was not fired in the end, and this matter was left behind by Meihua's words. Although this guy has many problems, he still has the ability. Staying here just can help the aunts do a lot of things.
He and Wang Jianying finally learned about the relationship between the two bosses and Meihua. They almost regretted it.
Damn, he dared to challenge the mother-in-law of the two bosses. He really wanted to die by himself. But at least there are a lot of adults, so I can just serve these aunts in the future and redeem them for their sins.
There is a fresh food base of LIDL in Junken City. Since we have cooperated this time, the Natural Junken Supermarket took it over without hesitation.
However, this does not mean that LIDL will not sell fresh food, but that those with good quality and high prices are sold in LIDL. The military supermarkets sell popular mass commodities.
In addition, the LIDL store is relatively large and has a complete range of products. For a time, the two supermarkets almost occupied the retail market of Junken City. They were basically the only one in the world.
Those original small shops were not completely unable to survive, but they had no profit margin. Because they did not have their own supply base, what would they use to compete with others?
Slowly, there are bankruptcies, and there are changes in careers. The retail and retail market of Junken City basically no fakes are seen.
Now the industrial and commercial and quality inspection departments were greatly relieved, at least there was no storm caused by fake goods.
Once occasionally, they will warn people that if they buy things to the military reclamation supermarket in the future, there will be no such thing.
Once the market is rectified, it will develop healthily. The old sisters of Meihua have already begun to look at other cities, and the first one they are staring at is Tacheng.
In terms of administrative ownership, the location of the Military Reclamation City is YM County, and YM County belongs to the Tacheng area, so this place is the first place to be taken.
This matter was actually discussed in advance, and there were differences regarding the expansion of the military reclamation supermarket. Most people think that they should first develop from the Corps and then go to the local area.
However, Meihua and Liu Sannu disagreed. They felt that they should use the military reclamation city as the basis and radiate to the surrounding areas. Only in this way can they form a complete network and use transportation and production bases more quickly.
They have a high official position, so naturally they have the final say. The aunts began to attack Tacheng. Tacheng is a local city and the personnel structure is relatively complex. It is more difficult to develop at will. However, these aunts will not be afraid.
Chapter completed!