The first batch of seven masterpieces that will be popularly produced by a professional production team, and the quality is naturally not to mention. Peanut.com bought the exclusive online broadcasting rights at a fixed price. After negotiation, a drama was 15 million, and then according to the user terms and conditions, a 7% commission of 15 million was drawn, which means that the producer would pay about 1 million, which is considered to be a "peanut tax".
If a series of production costs are removed, the pre-tax income of a drama is about 5 million, but this is just a single profit point of a work. If the film sells well, the various peripherals will also have a lot of benefits.
However, these seven teams are still suffering a little, such as the content produced, online dramas cannot be sold on TV stations, and movies cannot be sent to offline theaters for screenings. You should know that cinemas are definitely the biggest profit, and the rate of return is simply unimaginable. You can make a big production comparable to Hollywood craftsmanship in a few million, which is a big profit. It is hard to say if you are visually tired in the future, but now, you will definitely make a fortune.
You know, the box office of movies now has a level of 1 billion and a billion, and it’s embarrassing to make a big hit. Just thinking about it will suffocate countless production teams.
It's no different from robbing money.
These teams are willing to suffer losses in exchange for a ticket to first introduce and a better channel. In the future, there will be an era of independent production, so there will be no need to look at the faces of major producers and investors in the future.
But it still depends on the person's expression. There is no way. Peanut.com will be a new owner in the future. You have to be familiar with it.
Anyone with a little brain knows that Peanut.com now needs content expansion, and the content that is newly included is still free, but it is exclusively played to grab users and traffic from other video websites.
At this time, we will naturally make good relationships with our future new owners and give them a pet to them. In the future, there will be big money to make money, so why bother with the current small profits?
...
As the ideal equipment was sold, the content of Peanut.com became instantly enriched. Many video author accounts rushed to publish short videos. These did not need to be reviewed, and were self-reviewed by the website, and then went online directly.
Almost overnight, the audience found that Peanut.com had countless fresh short video content on many places. Most of the video author accounts had an operation team behind them. They all wanted to be the first to complete the "beach landing" on this fertile land and become famous first.
Various short videos that emerge from the crowd can also predict the future of this emerging platform, and it must be fiercely competitive for many content producers.
Some people who are not well-known and have little reputation know that the future Peanut Network must have a vast amount of content, so you can refer to the starting point of the interlaced novel website. So if you are not famous and cannot be favored by the website, under the trend of content payment in the future, no one can make money by watching your works, let alone being able to screen online through theaters. Why is it your turn to do so many works?
When there are too many contents in the future, the audience will not be able to watch them. If you are not famous and cannot be promoted on the website, if your works are worse than others, then you will be really GG.
Therefore, fame is very important. Once you make a name for yourself, the audience will come directly to your reputation in the future.
Fame and fortune, fame and fortune come first.
As time goes by, several dramas being screened are about to come to an end. Although Huasheng Technology is rich, it is possible to ask a professional production team to follow up. However, the works "Fighting Break the Sky" and "Crossing the Sky" have stopped being produced because they have no copyright and cannot be exclusive. Continuing to be seamlessly connected does not conform to Peanut Network's expansion plan.
However, seven new dramas produced by professional production teams will be seamlessly connected. These dramas are epic dramas exclusively broadcast by Peanut.com. If you want to watch them, you can only use Peanut.com.
Obviously, this is the starting point for Peanut.com to make a real effort, and it is just a warm-up before it.
This time, Peanut.com also spent a lot of money to promote seven major dramas, and directly budgeted 1.5 billion yuan as the promotion and distribution expenses, which was even worse than the promotion and distribution expenses of "Avatar" back then.
It truly interprets the sentence: Sorry, you can really do whatever you want with money.
Once the money is invested, online and offline are moving forward together, advertising is overwhelming and bombarded. Needless to say, online, where there is traffic, the investor advertisements will be invested, and some related self-media will invest money to promote as long as you have traffic. You can see promotions such as subway stations, drinks, and buses.
With the popularity of seven high-quality dramas, the exclusive updates and launches on Peanut.com, each drama has been updated in one go for five episodes in a row, which adds up to thirty-five episodes, and the audience is just happy.
For a moment, it also triggered a new round of heated discussion.
The newly-received drama surprised the audience, and they clearly felt that the production was much better than before. After all, it was produced by a professional team, so it was naturally different.
Then, the audience "complained" that there were too many contents online on Peanut.com. Not only did they take over seven high-quality dramas in one go, but they also made five episodes of rough updates, all of which were free. Is this a way to make everyone live with Peanut.com every day?
After the work was launched, the audience gradually became better and began to discuss the plots of various dramas in a hot manner, which gradually began to ferment.
On the day of the premiere, Peanut.com's access traffic and user registration volume immediately showed explosive growth, and the number of user registrations exceeded 100 million from 80 million on the same day. According to this trend, Peanut.com can reach 300 million users within one year. Such explosive growth directly shocked several other major video websites.
The industry shouted that the wolf was coming. This was a fierce lonely wolf and no one could compete with it.
...
Huasheng Technology.
"After a large-scale publicity offensive, seven high-quality dramas were taken over, and the entire network was released exclusively for free, directly elevating Peanut Network to an equal position with several old video website giants. Peanut Network's real-time access traffic ranks among the top three among peers' websites, second only to Youku."
In the office, Li Chuan leaned against a wheelchair and listened to Li Ruolan's report. The latter continued: "According to third-party data monitoring, the traffic of major video websites on the entire network has dropped significantly, and the large websites are particularly significant. The number of openings has decreased significantly, and the relative retention time of the website has also decreased significantly. Most of these lost visits have been diverted to Peanut Network."
Li Chuan smiled and said: "The era of large-scale explosive growth of mainland netizens has passed, and the market is so big. The video website has basically been divided up by several major sites. Peanut.com can only cut off their bodies. One more, and they need one less. User experience is very important, but the main thing is that the content is king. As long as Peanut.com has rich content and constantly produces new and high-quality works, several other old and large sites cannot compete with us even if they join hands. Peanut.com is not afraid of fighting for money, and even less afraid of competing for content."
Obviously, if you want users to stay on Peanut.com, content is the king. Peanut.com is not short of money now. With the quality of a content work, Peanut.com only needs to spend less than one-tenth of its competitors or even one-twentieth of its cost.
In the near future, the works exclusively launched by Peanut.com will continue to emerge at a speed like mushrooms after a rain, and they are all brand new content. Even if the audience holds Peanut.com and watch it twenty-four hours a day, they can't finish all the new content.
Chapter completed!