Sundar Pichai was definitely in a bad mood at this time.

Not only do we have to face the aggressive Changxiang Technology that is encroaching on China's Android market, but we also have to explain to the idiots on the board of directors why we did this.

But this is the job that he, the CEO, is responsible for.

In fact, his job was given to him by the board of directors. If the board of directors feels that he is no longer qualified for the job and is willing to pay the compensation in the contract, he can leave at any time.

Companies like Google, Apple, Microsoft, Intel, etc. have never been one-person companies.

What they represent has always been the great will of capital.

"Okay, we recognize the professional judgment of the technicians. But I still have a question. Our laboratory has already carried out research on brain-computer interaction. If I remember correctly, yes, I remember correctly, in

In May of last year, we led the investment in ctrl-labs (a start-up company in New York, USA) and provided technical support to this company. The research direction of this company is neural interfaces!"

"According to our investigation at the time, this company formed a team of top neuroscientists, engineers and developers with deep technical backgrounds, and created unprecedented human-computer interaction, and at that time we had no idea at all.

I’ve heard that there is a company in China called Changxiang Technology, is this true? Mr. Pichai?”

Another board member raised questions about Sundar Pichai.

Sundar Pichai nodded and replied seriously: "Yes, Mr. Michael, we led the investment in ctrl-labs, with a round A financing of US$28 million. In addition to us, Amazon and Oracle have also invested in this company."

startup company.”

"Then here's the problem. This company's neural interface technology also includes brain control interfaces and even brain control input. We invested in it earlier than the Chinese people, and invested a lot of money in research early, but the result is that the Chinese people are ahead of us.

Front? Does this mean our investment has failed?"

A very thought-provoking question.

Sundar Pichai knows why too.

The arrogant and stupid guys on the board of directors don't understand technology and believe in the principle that money talks. They are willing to invest a large amount of US dollars every year in Google's future layout and research and development, hoping that with this money, Google will always maintain a competitive advantage compared to its friends.

Technical advantages.

After all, Apple, Microsoft, and Intel's annual R&D investment is no less than that of Google.

They can even accept to a certain extent the fact that their friends are the first to master the latest technology, but this time it turns out that a Chinese company has surpassed Google in technology and even overwhelmed Google. This has touched their sensitive nerves.

And began to question Google's recent investment in research and development.

After thinking about this, Sundar Pichai also felt the danger signals.

No matter how stupid most of the people on the board are, these are the people who control his job.

If he cannot handle these criticisms well, he may lose his job after his contract expires, or maybe even before the contract expires. These people would rather pay him a huge compensation or let him get out of Google.

Although this kind of thing is rare and rare for large companies like Google, it is definitely not unheard of.

For example, Boeing's CEO was directly kicked out of the company by the board of directors a few months ago.

"No, of course it cannot be said to be a failure. Even if it is a failure, it is not just the failure of Google, but the failure of the entire Silicon Valley. The Chinese brain-computer interaction technology is not just a simple neural interface, but also a breakthrough in the chip field.

We all know that it is very difficult for the chip to directly receive brain signals, let alone distinguish the data in the brain signals."

"In addition, I would like to emphasize one point. According to my understanding, in addition to the twelfth-generation mobile phone Apple is about to release in China, the iPhone 12 is equipped with a brain-computer chip, 20% of its output will be abandoned after leaving the factory.

iOS is equipped with the Xin system of the Chinese people. Gentlemen, this is a signal. I think our Mr. Balog can answer specific technology-related questions for you."

Sundar Pichai has his sights set on the company's chief technology officer, who is also on the board.

However, Balog failed to express his opinion immediately. Apparently, Sundar Pichai just informed these people that 20% of Apple's new mobile phones will be equipped with Xin system, which shocked all board members.

Everyone started talking about it.

Well, at this time, Sundar Pichai can finally confirm that today’s board of directors’ questioning is more because Changxiang Technology is a Chinese company. If it were an American company, these people’s reaction would not be so big.

So these people still despise that mysterious Eastern country from the bottom of their hearts.

This thought just arose in Sundar Pichai's mind, and then turned into a wry smile.

Not to mention the big shots like the board of directors, is he actually different?

Before the press conference started more than half a month ago, as the CEO of Google, he seemed to not really take the Chinese people to heart. Not only him, but also Apple, Microsoft, and Intel. Which company didn't do this?

Everyone just covets the market with a scale of more than one billion and increasingly powerful consumption potential, but they never really believe that that market can breed high-tech companies that truly master the underlying technology.

But then unexpected surprise came.

I thought it was a country that advocated "trade, industry and technology", but once this country started to take the route of "technology, industry and trade", it turned out to be so scary.

The emergence of brain-computer chips can already explain a lot of things, but no one was too vigilant at the time. They also expected to use their own basic and reverse research to crack and bring Silicon Valley back to the top. But now the advent of the Xin system

, has made many people, including him, realize the fact that China already has more than one company with strong R&D capabilities.

Huawei's 5G combined with Changxiang Technology's brain-computer chips and systems will have great potential under the general trend of the Internet of Things.

That’s why Sundar Pichai believes that at least in the software field, Google already needs to consider two sets of solutions.

Rather than being cautious, Sundar Pichai made this judgment after he found out that Apple decided to sell 20% of its products in China with Xin OS.

He even feels that Google has an advantage over Apple when it comes to changing its flag.

Although Google has been committed to establishing the Android Alliance and striving to build its own ecological closed loop. But Android is an open system after all, and manufacturers use Google’s non-standard systems. At the same time, Google’s service framework is deeply bound to Android.

If we start preparing now, in a year or a few years, Xin System will really start to attack the European and American markets. Google, which has been preparing for it for a long time, can also cooperate with Changxiang Technology to transplant the Google service architecture into Xin System.

He believes that Changxiang Technology will not refuse this cooperation.

There are no eternal friends and enemies in the capital market, only eternal interests.

Previous Android users in the European and American markets or other markets around the world have become accustomed to the Google service framework, which not only can verify the authenticity of the software, but also supports one-click login for almost all commonly used software today. In other words, these software have already met Google's standards.

The open interface can greatly facilitate the promotion of Xin system around the world.

In Sundar Pichai's vision, as long as the two parties cooperate on Google's main advertising business, the impact can be minimized. Of course, without Android, cooperation will definitely not be as convenient as before, but it is foreseeable that the biggest loss will be.

The most worrying thing is definitely not Google, but Apple and Microsoft.

This is determined by the nature of the company's main business.

Although Google likes to do things here and there, and its business involves almost all cutting-edge technologies, in fact the revenue from an advertising alliance still accounts for more than 90% of the entire company's revenue.

In other words, the research and development of other cutting-edge technologies is just to lay out the future and give Google unlimited possibilities.

But Microsoft is different from Apple.

Microsoft's main business is software and services. The former includes operating systems and main software, while the latter mainly includes cloud services and a complete set of enterprise server solutions.

Although Apple makes money from both hardware and software, the proportion of money earned from hardware is decreasing year by year, while revenue from software and services is increasing year by year. The ecological closed loop that Apple has painstakingly built in this process is indispensable. Apple dared and began to collect revenue.

Apple tax is based on its ecological closed loop.

In Apple's ecological closed loop, it is self-evident how important the operating system is.

Even if we really want to say that Silicon Valley is a traitor, Apple, which was the first to embrace the new system, is at the forefront.

So from the perspective of the losses caused by the popularity of the new system, Google must be much smaller than Apple and Microsoft.

The prerequisite is that he has to convince the directors to embrace this change.

…

The voices of the directors' arguments finally subsided.

Everyone’s attention also fell on Balog, the company’s chief technology officer.

Of course, most of the directors were obviously not in a good mood at this time, and could even be said to have bad expressions.

This also put great pressure on the chief technology officer.

"It was actually suggested to Mr. Pichai that he be prepared to deal with the challenges ahead."

Balog's deep voice echoed in the boardroom.

Even to secure his current position, Balog must side with Sundar Pichai.

No large company can completely avoid the disease of large companies. The only difference lies in the acuteness of internal conflicts.

Compared with Apple and Microsoft, Google's internal conflicts are relatively controllable, probably because Google has always had an extremely stable advertising business foundation.

This allows managers to focus more on the company's internal management and fully stimulate the potential of technical personnel.

"When an era comes, as technical people, we must first learn to embrace change. A new technology may appear in Google, it may appear in Microsoft, Apple, Oracle or Intel, and of course it may appear in China. Although it has always been

, we tried our best to avoid this situation, but when this really happens, I hope everyone can calm down first and carefully analyze the situation we are facing now."

"It seems that everyone is calm now, so I hope everyone can wait and watch a video first, and then I will discuss why Google needs to change its thinking and even actively embrace this change."

After Balog finished speaking, he took out the remote control he had prepared and turned it on.

Soon a picture appeared on the TV screen.

Inside the camera is an office building with square characters on the wall. Then the camera starts to advance, and a young man is typing something in front of the computer. The camera continues to move to the computer and is pointed at the computer screen. If you are a Chinese person, you can easily recognize this.

Simple programming operation interface.

Then the camera moved away and switched to a wide angle, showing a fat middle-aged man walking up to the young man.

There was laughter coming from the playback device, and then a conversation started.

The original language used in the dialogue should be Chinese, but it has been translated into English.

"Ronald, the customer needs to add a request temporarily."

"What's the increase? It's not over, right?"

"Just tell me whether you want to do it or not?"

"If you don't want to do it, do it yourself!"

"I'll do it, I'll do it, get up!"

In the video, the fat middle-aged man picked up the young man and sat down at his workstation to get busy.

A few seconds later, the middle-aged man stood up proudly and patted the young man on the shoulder.

He said meaningfully: "Ronald, please reflect on your value to the company."

…

Seeing this, Balog pressed the pause button, and the chief technology officer's deep voice sounded again.

"What you are seeing now is a collection of short videos uploaded by users on Huaxia Lianyin Video Software. We spent about half a month editing it. This is just a title. You may think that this short video is to promote the extreme features of the Xin system.

Simple Programming, but you are wrong. There is an image of a little prince in the upper left corner of this video, and the letters w and y are on the left and right sides. This shows that this short video was not shot in real life, but through an entertainment translator.

Software, automatically generated by a computer.”

"Yes, among the video clips you will see next, 80% of the videos were generated by that software. Only 20% were shot. The legato function is just like our YouTube

Similar to a software for uploading and sharing short videos. Can you imagine that more than 60% of the short videos on YouTube are all translated by a so-called entertainment translation software that can generate corresponding videos by just inputting text?

Occupying it?”

"You can continue to look down, please pay attention to the logo in the upper left corner."

After saying that, Balog pressed the play button again.

Various special effects, future world, Mars, ancient times background jokes, civilization chaos and the steam age, etc. Most of the extremely imaginative videos have what Balog said in the upper left corner, and some videos mainly demonstrate the Xin system.

Functions, such as wearing bulky headphones, holding a book while reading and typing, and fans can compose pictures for the idols they designed in National Idol, create characters, and vote to start the concert...

Young people put their mobile phones back in their pockets and enjoy the food. When they take out their mobile phones when they are free, they have automatically added many friends. They go out alone in the morning and gather in groups at night...
Chapter completed!