Dr. Paco Cerullo is a well-known scientist in Spanish and even European sports circles. He once majored in kinesiology at the National Sports Institute in Madrid.
Before working for Barcelona, he worked as a fitness coach in various fields such as track and field, volleyball, handball and tennis, and coached Olympic athletes many times.
From 1982 to 1996, he began to serve as the physical fitness coach of the Barcelona handball team; from 1988 to 1992, he served as the physical fitness coach of the ten youth training echelons of Barcelona Masia, responsible for formulating training plans; in 1993, he began to serve as Cruyff
A fitness coach who has been working in the Barcelona first team until now.
In Gao Shen's previous life, he should have served as La Masia's training planning director in the second half of 2011 after Russell and Bartomeu reformed La Masia, and formed the methodology department with his colleague Juan Vera.
Vera serves as director.
In 2014, Cerullo was officially promoted to the director of the methodology department, forming a twin giant with Vera. However, in 2018, Vera had a philosophical disagreement with the Barcelona management and left Barcelona angrily.
But later, after Xavi took over as Barcelona coach, he always asked to bring back the godfather of Barcelona's youth training.
In Barcelona, when Gao Shen and Borrell met Cerullo and Juan Vera, they had a very in-depth exchange of views, fully introducing their positioning and management of Leeds United, and at the same time, they also gave some advice that Barcelona was unable to do at this stage.
The promise given.
For example, Gao Shen promised that as long as they come to Leeds United and form a methodology department, there will be no upper limit on the budget for the first year.
Because although Leeds United is in the English Championship this year, its budget for youth training is as high as 5 million pounds.
This amount of money, let alone the English Championship, even in the Premier League, except for the wealthy teams, who can match it?
If the team is promoted to the Premier League in the future, Gao Shen promises to invest no less than this amount in youth training every year, and can even reach a maximum of 10 million pounds, including full support for Cerullo and Juan Vera in their methodology.
Research.
Given the money to budget, the high salary and high position, and Gao Shen's high prestige in the current European football world, the two experts were immediately tempted.
After arriving at Leeds United, they started to set up a methodology department, including hiring experts and scholars, and on the other hand, they began to study English football and youth training environment. They also cooperated with the Football Association in this latter area.
Bernstein is also vigorously promoting the reform of youth training in the Football Association, which coincides with Leeds United.
Within the team, Dr. Cerullo and Juan Vera began to design the Leeds United youth training style manual, striving to make the styles of the youth teams of all ages consistent, and proposed using line markings to guide young players in the game.
At the same time, they are also working with the club's scouting team to search for young players around the world who fit Leeds United's style.
Not only that, they are also responsible for the arrangement of physical fitness and training plans for Leeds United's various age groups, and even participated in Sarri's first-team coaching staff to provide targeted training for the young players of the first-team.
The plan with Cerullo and Juan Vera has just been launched. It is expected that within a year, the methodology department will be improved and the training model for young players will begin to be researched and improved. This will be a cross-field, multi-disciplinary
Great fusion.
In fact, Gao Shen and his coaching staff have been doing these things over the past few years.
For example, Gao Shen's coaching team was once hailed as the most comprehensive and professional team in the world. Many European football firsts occurred in Gao Shen's team.
For example, the collaboration and coexistence of psychologists, nutrition experts, physical fitness coaches and physical fitness coaches, etc.
Buenaventura even serves as a strength and conditioning coach and physical therapist.
Now, Cerullo and Juan Vera just want to integrate all these into a system. After all, it is difficult to find a few experts in the world like Pintus and Buenaventura.
All of them are in major wealthy teams, let alone the youth teams.
Through the model and system they have established, every echelon coach of Leeds United can receive effective guidance in cultivating young players and become more comfortable.
At the same time, the big data department will also fully cooperate with the methodology department.
This is also a profound suggestion.
He told Cerullo and Juan Vera with great certainty that the statistical model will also be a crucial part of the player training model, and will even be an important basis for the team to formulate tactics and training.
This is actually the reason why Cerullo and Juan Villa decided to join Leeds United.
…
"In my motherland, everyone knows that technology is the primary productive force!"
When Carlo, Brian Kidd and others were a little surprised by Gao Shen's increased investment in youth training, especially the emphasis and investment in many important departments such as methodology and big data, Gao Shen said this.
"We have always attached great importance to the research and development of technology, and I can say with absolute certainty that professional football is now at a very critical node. The booming development of the Internet, big data, life and sports science will all bring changes to professional football.
Bringing a new revolution!"
"All of this requires investment in research, especially for a club like Leeds United that will insist on focusing on youth training and training young players for many years to come, and build its own technical moat around youth training and training players.
In the future, it will even become the foundation for Leeds United to gain a foothold in European football."
To put it simply, we want to be the Ajax of the new century!
At that time, Ajax also conducted very in-depth and detailed research on cultivating young players. They even summed up very, very rich experience and gathered various experts and talents.
Adidas wants to enter the era of football digitization, and the first club it cooperates with is not a giant like Real Madrid, but Ajax. They even invested in building an advanced sports center for Ajax.
However, Ajax is limited by the Bosman Act, the environment of the Eredivisie, and restrictions on talent selection, coupled with management decisions, such as investing in the club in South Africa at the beginning of the century and losing money, etc., etc., these have made Ajax
Jax gradually fell behind.
What Gao Shen envisions is that Leeds United will become the Ajax of the new era.
What he is doing now is to consolidate Leeds United's basic skills in this area.
After all, professional football today is no longer what it was back then, times have changed!
It’s not even just youth training.
For example, league broadcast rights.
What everyone says is that the Premier League broadcast rights distribution system is more about local broadcast rights.
That is, as everyone is familiar with, it is divided into several parts, some are based on average, some are based on rankings, and some are based on broadcast games, etc., these are only limited to local broadcast rights.
How is the overseas copyright income divided?
Evenly divided!
Maybe many people are confused when they see this.
Damn it, how can we split it equally?
Can wealthy teams and civilian teams have the same influence and number of broadcasts overseas?
The answer is simple, because overseas copyrights were not taken seriously at the beginning, and the income was negligible.
Who would have thought that European football would quickly set off a wave of globalization in just a few years?
Now there are signs that overseas copyright income has caught up with, or even surpassed, local copyrights. Therefore, many strong Premier League teams have begun to call for reforms and require overseas copyrights to be distributed according to the local copyright model.
There are also multimedia and online rights.
This area will also account for an increasing proportion in the next few years, and may even catch up with local copyrights and overseas copyrights.
This is enough to show that except for time-travelers like Gao Shen, no one, even practitioners in the Premier League, can imagine how professional football will develop. They are all trying to cross the river by feeling the stones.
Just like now, Barcelona President Rosell is still doing everything possible to cut the budget and think of layoffs.
But he never imagined that this methodology group that he tried every means to eliminate would make Barcelona a leader in world football in the future. Every year, the exchange meeting would attract thousands of professional football practitioners from all over the world.
Times have changed!
Today's professional football is like the mobile phone industry. During the years when Nokia, Apple, and Android existed at the same time, no one could have imagined that Nokia's dynasty would collapse rapidly in just two or three years.
No one would have thought that in the next few years, with the influx of capital and the widespread use of technology, the Internet and big data, European football would be completely changed and the way of talent training would be subverted.
And what Gao Shen wants to do now is to let Leeds United step on the time node and catch up with this wave!
…
Gao Shen's courage shocked Carlo and others. They didn't know what the future would bring, and Gao Shen didn't reveal anything to them, so they all felt that this was a risk.
But only Gao Shen himself knows that this is the trend.
Once successful, Leeds United will gain a firm foothold in the top flight.
Now, it seems that the investment is huge, but for Gao Shen and Leeds United, it is not unacceptable.
Because Gao Shen has a group of outstanding young players on hand.
As long as this group of players is trained, in the next few years, not to mention a brand new training base, or even a brand new stadium can be considered.
The key is that Leeds United must master its own [core technology].
From big data to methodology, then introducing various advanced technologies, combined with a global scouting network and professional youth training...
Gao Shen believes that Leeds United's ability to cultivate young players will surely usher in a solid foundation and will shock the entire European football world!
As long as this system can run smoothly, Leeds United will be able to continuously cultivate football talents. When a group of young talents with amazing potential emerge from the youth training system, Leeds United will surely usher in a big round.
break out.
Just like the Van Gaal era of Ajax, or the era of Real Madrid's Five Eagles, and the era of Barcelona's Dream Team.
These are things that can be met but cannot be sought. After all, in order to cultivate such a group of youth training leaders at the same time, in addition to strong youth training strength, a group of talented young people are also needed.
This requires some luck.
But Gao Shen can wait and is willing to wait.
As long as they wait for such an opportunity, Leeds United can reverse the past decline in one fell swoop, open up a new situation, and even go one step further to become a top club.
This path is slower and more demanding than the money-burning signings of teams such as Juventus, but it is more stable and solid.
And this is the grand plan planned for Leeds United in Gao Shen's mind!
He wants to build a wealthy club that is completely his own!
Now, the upset victory over Manchester United is just the beginning!