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907 Gao Shen finally eats this piece of fat!

When Gao Shen returned to Cheshire, Fernando Lucas, Rudolf Borrell and Sarri soon got the news and came to visit him one after another.

They are not only knowledgeable employees, but also close friends.

Regarding Leeds United's outstanding performance this season, Gao Shen said that he was surprised and highly praised Sarri's work.

"Frankly speaking, he did better than me." Gao Shen praised him without hesitation.

Sarri was flattered by this and said it was incomparable.

This is not really Sarri's modesty, but a fact.

Gao Shen coaches Real Madrid, a team composed of stars.

Real Madrid's players are all a group of famous stars. They are very good in their own right, but they have also developed their own playing habits. If Gao Shen wants to change them, it is not something that can be done overnight.

Leeds United is different. The White Rose players are younger, and most of them have played for Leeds United before. It will be easier for Sarri to integrate them, so the difficulty will be smaller.

But no matter what, it is not easy to be ranked third in the standings, even if it is only temporary.

"How do you feel?" Gao Shen asked Sari with concern.

The Italian said frankly, "The pressure is even greater."

"That's right, coaching a team is like this. The better the performance, the greater the pressure."

Gao Shen is definitely satisfied with the current situation of Leeds United, but he still requires that both the management and the coaching staff, whether facing the media and fans, or facing the players in the locker room, must stay clear-headed and rational.

Leeds United are too young and are prone to rash advances. If they really have unrealistic thoughts about themselves, when their performance declines in the future, the team's confidence is likely to collapse. This is also commonly known as, the higher you climb, the lower you fall.

The heavier it gets.

As long as we continue to be down-to-earth and implement strategic goals step by step, the results may actually be better.

The most practical thing for Leeds United right now is to play well at home and strive to be undefeated.

The left wing where Coutinho, Pogba and Kurzawa are located is the area where Leeds United's offense is threatening this season, but the right wing must also be captured, especially Salah. This youngster has performed very well this season.

Very outstanding.

Trippier is currently the team's main right back and is performing quite well.

Of course, this is when the team is going smoothly, and the real test is yet to come.

But it is somewhat recognized that Jose Fonte is really a mature and prudent general.

In the British Championship last season, both Koulibaly and Maguire were actually quite risky.

However, after being promoted to the Premier League this season, the central defender combination of Koulibaly and Jose Fonte actually performed brilliantly in the first three rounds of the league, only conceding one goal, and Koulibaly also scored a goal.

The key is not just the data, Coulibaly's performance has also become much more stable and not as risky as before.

This central defender's physical fitness is very good, his speed and flexibility are also very strong, and his passing and skills are also good. At first glance, he belongs to the kind of outstanding central defender.

After being promoted to the Premier League this season, his performance has improved by leaps and bounds.

On the contrary, Brazilian central defender Marquinhos, who performed well in the warm-up match, is now relegated to the bench.

However, Marquinhos may not have no chance to counterattack.

Poor Maguire is now basically reduced to the fourth central defender and can only play in the reserve team.

The competition in the Premier League's reserve team is also quite fierce. At Maguire's age, being able to play in the Premier League's reserve team is a good training opportunity. There is no need to worry about his lack of game experience.



After being promoted to the Premier League, Leeds United played three rounds, two home games, and the attendance rate was 100%.

This is unique in the Premier League.

According to Lucas, fans of the White Rose are complaining that the capacity of the team's stadium is too small and are calling for the team to further transform and expand the capacity. However, the cost of transforming the West Stand is tens of millions of pounds, which is not cost-effective.

The renovation of the West Stand was a plan at the turn of the century. At that time, Leeds United planned to renovate the West Stand. After demolishing the old training base, they wanted to transform it into a shopping mall and hotel, and turn the Elland Road stadium into a major business district in Leeds.

The plan at that time was quite good, and even market research was done, which was pretty good, but the club had no money, and later suffered continuous losses and was directly relegated. No matter how good the plan was, it could only be aborted.

Now that Gao Shen has taken over, he has no intention of continuing on this path.

To put it bluntly, Elland Road's potential has been exhausted.

Not to mention anything else, the team previously invested a sum of money to renovate the stadium facilities in the hope of increasing match day income. It did achieve results, but it was very limited. This proves that the bottleneck at Elland Road is there.

Does it make sense to invest 20 to 30 million pounds to expand the West Stand?

For Leeds United now, the most important thing is to build a training base first.

Speaking of the training base, Norman Foster's people actually lived at Thorpe Arch Stadium for a period of time, sharing food and accommodation with Leeds United. They said they wanted to experience the club's culture, and at the same time, they also communicated with the coaching staff, players, and

Staff from various departments had in-depth exchanges and understood their needs.

However, designing such a training base is still very time-consuming and cannot be rushed in the short term.

Leeds United fans also know that the team is preparing to build a new training base. They also know that expanding the stadium is not the first priority at present, so they basically just shout to attract the club's attention and will not really promote it.

It's really an exaggeration to say that Leeds United currently has a lot of employees and Thorpe Arch is really crowded.

Let's just talk about the scouting department.

Now, Leeds United has a scouting network throughout Europe and South America, with ten full-time scouts. This does not include chief scout Steve Walsh, and Leeds United has 500 scouts around the world.

Part-time scout.

Yes, five hundred.

These five hundred people are located all over the world, especially in Europe and South America. As long as the details and data of each player they submit are included in the long-term tracking database by Leeds United's big data center, they can immediately get 25 pounds.

of rewards.

Leeds United has developed an APP specifically for this purpose. You can directly submit player information, data, videos, preliminary scouting reports, etc. in the APP, and you can also get feedback from Leeds United from the APP.

These part-time scouts submit huge amounts of player data to Leeds United every day and every hour, enriching Leeds United's database.

If the player they recommend is lucky enough to be selected by Leeds United and enter the team's youth training camp or the first team, then congratulations, you can get another generous recommendation bonus.

Even in the future, every time a player performs well or successfully transfers to another team, they will receive an extra reward from Leeds United, which can maximize the stimulation of part-time scouts to select better and more potential players.

players.

If nothing else, it’s just such a huge scouting system. Without Gao Shen’s specially built system and big data center, how laborious would it be to run it?

Now, the employees of the scouting department and the big data center alone have made Thorpe Arch extremely crowded, and there is seriously insufficient office space.

This is why Gao Shen, Su Qing, Lucas and others all feel that it is necessary to build a new training base as soon as possible.



A very big difference between Leeds United and other teams is that Gao Shen has set up a new media department specifically for it.

As the name suggests, the so-called new media is actually the Internet.

Among Leeds United's many current incomes, broadcast rights come from sharing. Match day income has basically encountered a bottleneck, and commercial sponsorship has become a key area of ​​development.

In European football, the most successful commercial players are Manchester United, Bayern and Real Madrid.

Real Madrid takes the route of star players and traffic; Manchester United takes the route of globalization; Bayern takes root in Germany.

These three giant teams have their own set of magic weapons.

For Leeds United, let alone compete with them, even if they compete with Arsenal, Barcelona and other wealthy teams to compete for the market, that is basically unrealistic.

If nothing else, Leeds United will not be involved in the International Champions Cup, which will be very popular in the next few years.

Why?

If you don't have a championship, why should you participate in the International Champions Cup?

Therefore, Gaoshen has targeted an emerging market, the Internet, from the very beginning.

This is a new market with relatively little competitive pressure, but it is naturally globalized and is definitely the best track for Leeds United to overtake in corners.

Therefore, since the acquisition of Leeds United, Gao Shen has been committed to making Leeds United a football internet celebrity. The new media department is specifically responsible for this work. Every day, they visit major social networks, video websites and other traffic gathering places around the world.

Post some interesting content to attract more fans and fans.

Gao Shen also actively attracts traffic to them, resulting in the number of Leeds United fans on the Internet rising steadily.

But this is a long-term systematic project, and Gao Shen believes that the influence on the Internet will gradually transform into Leeds United’s commercial appeal.

This time, the team ranked third in the Premier League, which made Leeds United feel proud. The team's new media department also went all out to build momentum on the Internet, striving to push Leeds United up.

In addition, Lucas and the stadium management department are also trying to improve the atmosphere on match days and try their best to use some methods to stimulate match day revenue, including fans' spending at the stadium on match days, including inviting bands to perform.

However, due to stadium capacity restrictions, this aspect is still relatively limited.

As Lucas said, add a little here, add a little there, and the team's revenue will increase in the new season.

However, the good news is that in this year's auction of local broadcast rights for the Premier League from 2013 to 2016, the two major broadcasters Sky TV and British Telecom paid a total of 3.018 billion pounds, which will greatly exceed the current 1.773 billion pounds.

Gao Shen finally got to eat this piece of fat!

But correspondingly, the weekly salary of the Premier League's top players is also about to increase. The weekly salary of a superstar like Rooney is likely to exceed 300,000 pounds, and Manchester City's stars are also on the list of salary increases.

In other words, the huge benefits brought by broadcast rights are likely to be converted into increased salaries for players.

This requires Leeds United to strictly control the player's salary structure and suppress the player's salary increase as much as possible.

Only in this way can the club's interests be maximized.

The market is bullish, which naturally attracts all parties to be ready to take action.

Seeing how popular Leeds United is now, someone really took action.


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