Zhou Yang turned on the computer, logged into the rarely used Qgou software, and clicked into the Qgou mailbox.
He saw a Chinese movie box office report and overseas box office report from 1990 to 2006.
The movie that occupies the top box office in China's history is Shen Changwei's "Hero". It has a box office of 320 million in China and US$200 million worldwide. It seems like a milestone in the history of Chinese movies.
The second place is "Red Cliff of the Three Kingdoms", a historical blockbuster, which seems to have been cut in the middle. China has just reached 200 million yuan, and the overseas box office has reached 40 million US dollars.
The third-ranked movie is "Overlord". In an era when the average movie ticket cost only five yuan, it unexpectedly won an astonishing box office of 140 million US dollars in China and 80 million US dollars in overseas box office. , it is also the first Chinese film to win the Palme d'Or at the Cannes International Film Festival!
"Underworld" ranked fourth, with a box office of 130 million and an overseas box office of 10 million US dollars...
…
A movie and a set of box office data came into Zhou Yang's mind.
Compared with the original box office data that easily exceeded one billion in the world, the gap is indeed a bit big.
In the past fifteen years, Chinese movies have had seven blockbusters with a box office of over 100 million, while most of the remaining movies have a box office between 80 million and 90 million...
Zhou Yang clicked on another ranking list.
Another ranking is the China Box Office Ranking of Overseas Movies. What comes into view is the astonishing figure of "Time Machine" of 400 million yuan. Looking down, there are also "Prison Break" with 300 million yuan, and "The Devil" with 290 million yuan. "Ring. Elf", 270 million "Magic World"...
After watching it, Zhou Yang felt an indescribable sense of fragmentation. It was hard to believe that the box office numbers of these two rankings were both in the Chinese market and were box office data for the same period.
There is a set of analysis reports at the end of the rankings.
Over the past fifteen years, overseas blockbusters have taken over 70% of China's film schedule, and even accounted for 75% of box office revenue.
Even though the review of overseas films has been strengthened since 2003, and private film schedules have been restricted, and the domestic film protection month has been tacitly decided, the situation has not improved at all. Instead, the situation in all aspects has become more severe.
Zhou Yang turned off his computer, lowered his head, and fell into deep thought like never before.
After coming to this world, he has never looked at this circle from another perspective and with a completely new identity as he does now.
Why are Chinese movies in this world so vulnerable to Hollywood movies?
Zhou Yang really couldn't understand.
He took out his mobile phone, hesitated for a moment, called Wang Jing and asked this question.
When the call was first connected, there seemed to be a lot of noise next to Wang Jing. After finding a secluded place, Wang Jing asked Zhou Yang this question.
"Do you know why we make movies? Do you know why many filmmakers, including famous directors like Zhou Yilin, attend the three major European film festivals?"
"For fame and fortune?" Zhou Yang replied.
"Yes, "Warring States" lost a lot of money, but Zhou Yilin did not lose money. Instead, he made more money than his previous highest-grossing movie. The actors did not lose money either, only the investors lost money. …Compared to box office, a group of directors hope that their films can win international awards, so they start making literary films and become truly international directors…”
"I want to understand why "Warring States" lost money at the box office, but can he still pull off a project like "The City of Golden Armor"?"
"Why?"
"Because the gimmick in this plate is very big. It stars Liang Jinlong, Donnie Yen, and Zhang Shaolei, which has a certain box office appeal. It also has a new generation of little king singer Lu Lin. This is his debut work, and there will definitely be one.
A large number of female fans will pay the bill, and at the same time, there are various advertising placements in places you can't see. Investors are not just looking at Zhou Yilin, but the entire plate. In a sense, they
I think no matter how good the movie is, there will always be fans who come to pay for them..."
"Then why did "Warring States" suffer a loss of blood..."
"The premiere box office of "Warring States" is actually not bad, but there are too few popular actors with appeal, which is far inferior to "The Golden Armor"... In fact, I have always suspected that "Warring States" has falsified its accounts, actors' remuneration, and props.
Scrapping is a bit exaggerated. In fact, the investment in this movie should be divided by half, which should be the real investment. I am also skeptical about the 300 million investment in "The City of Golden Armor". I even suspect that this is a laundering.
...In short, some things should not be said carelessly, and I just say them casually... Moreover, "Warring States" actually won awards overseas, and won the Golden Star Award at the Berlin International Student Film Festival..."
"What kind of award is this?" At first glance, the name of this award sounded deceptive, but after thinking about it carefully, Zhou Yang didn't know what kind of award it was.
"There is an award for fooling investors. Recently, the official "Mancheng Golden Armor" is promoting this award..."
"Isn't it embarrassing?"
"Don't worry, as long as the traffic is generated, there will be people who will pay for it. I have a feeling that in the future, a lot of hot money will start to flow into this circle in the market. By then, actors' salaries and values will skyrocket..."
"Then the higher-ups will deal with this phenomenon..."
"The superiors have actually always had support policies for Chinese movies, and various subsidies are very generous. They all hope that the box office will be better, but the effect is not good. This is actually only one aspect of the box office of Chinese movies, and there is another problem
more serious……"
"what is the problem?"
"The issue of cultural self-confidence is that the less we in China can make good movies, the more disappointed Chinese movie fans will be in Chinese movies. The more they feel that Hollywood and overseas blockbusters are the real movies worth watching, the more they will look forward to it, and the more they look forward to it, the more they will be disappointed."
They will be influenced by the ideology of various overseas blockbusters, and they will become more and more obsessed with worshiping foreign countries. This is actually a vicious cycle..."
"..."
Zhou Yang fell silent.
He knew that everything Wang Jing said and predicted was true.
In the original world, although he paid little attention to the entertainment industry, he understood that the entertainment industry really made money too fast.
Especially when several artists were found to have evaded taxes and found out the exact amount, many people were shocked...
He realized that this glamorous entertainment industry was a vanity fair full of falsehoods, impetuousness and corruption.
He sat in his seat and became a little at a loss for a while.
"Of course, I don't think you should reject traffic. Everything has two sides. Traffic is not completely bad. It depends on how you look at it. At least, the "Grandmaster" you shot can be regarded as a traffic movie...
"
"ah?"
"Don't doubt it, you are now the biggest traffic in the movie, and your current traffic rating in the capital circle is very high... I was in a meeting just now, and many advertisers were talking to me about you, hoping to get you to endorse their products...
...However, I think you need to be more cautious about all aspects of endorsements. This is a critical period, and we cannot just look at money..."
"..."
………………………
On the set of "The Grandmaster".
Director Huang Jiacheng started to feel a little irritable.
He felt quite trapped by capital, and this kind of thing made him breathless.
After "The Grandmaster" moved the crew from Hong Kong Island to the mainland, advertisers familiar with him in many circles in the mainland were trying their best to contact him.
At first he was quite happy, as he raised part of the advertising revenue for "The Grandmaster"...
But later on, it became more and more uncomfortable.
As time passed, the advertisers who had invested in "The Grandmaster" ads began to swagger into the set of the show in the name of their investors, chatting with him and often asking him to have dinner.
Then……
The drunkard began to drink without hesitation.
I started to want him to help me get on the line with Zhou Yang...
Zhou Yang is also a weird guy.
On weekdays, I don’t participate in any business gatherings or variety shows, and I rarely even appear in front of reporters. However, the traffic volume is frightening, and the poison to young people has increased exponentially, especially this hat dance, "The Grandmaster"
》Several young people in the crew also wore gentleman hats and studied repeatedly on the set after filming...
The Huang family in Chengdu was left speechless!
But, analyze it carefully.
Hey, Huang Jiacheng thinks that since he is an advertiser, he will also participate in it, and he will try his best to get endorsements.
Zhou Yang is indeed crazy in the capital circle!
Why?
Do you still have to ask why?
Although he is not yet an A-list star, and his masterpieces are limited, his personality is high enough, and his popularity is crazy.
Not to mention the rise of grassroots, not to mention the shock caused by the concert, not to mention the hat dance...
Let’s just talk about the spokesperson that Louis Vuitton likes. Can it be bad?
Moreover, this guy refused!
At that time, this incident caused a wave of shock in the Chinese entertainment industry, and even made the Chinese advertisers look like stars!
Is it high-quality?
If you can win Zhou Yang, won't you be able to pretend to be better than Louis Vuitton?
And more importantly, Zhou Yang is extremely safe!
Why?
Yanjing now has an anti-fraud photo of Zhou Yang wearing a police uniform and saluting on the bus...
The value of this brand has been soaring?
Who is not crazy?
Moreover, all fools know that Zhou Yang is now in the growing stage, and he is not perfect in all aspects. How can he have such potential in the future?
"What?"
"I can't get through Zhou Yang's phone number. You should contact me on your own for many things. Don't entrust me anymore... I'm not Zhou Yang's agent!"
"No matter how good our relationship is, there's nothing I can do about it. I'm filming in Hengdian and I'm very busy!"
"Zhou Yang is not on the set, and his part hasn't come yet..."
"What do you think if I take the time to ask you to meet again when he arrives?"
After hanging up the phone again, Huang Jiacheng took a deep breath.
This world is so fucking bullshit!
The more Zhou Yang holds on, the more despicably these advertisers push forward with the check, as if they are afraid of being robbed of endorsements...
－－－－－－Digression－－－－－
Recommend the book "I Really Don't Want to Marry the Queen" without any responsibility