"Weibo is an important window for public figures. Fans can use this window to see the daily lives of their favorite artists and get closer to each other. At the same time, Weibo is also an important means of media promotion. He has
The number of users currently exceeds 100 million. With the development of the Internet era, there will only be more users in the future..."
"Actually, the reason why EXC, the top group in South Korea, has become the number one boy group in Asia is that the amazing number of fans on Weibo has also contributed a lot of popularity. The members of the group have dozens of nonsense posts on their respective Weibos.
Thousands of comments, and at the same time, their radiation is very wide, and can even affect fans who have just entered the industry. For example, Lu Zitao has been a trainee in South Korea for two and a half years. Before that, he had no popularity. In last year's
After EXC announced the addition of Chinese artist Lu Zitao, Lu Zitao's popularity increased day by day. Even when he opened his personal Weibo last month, Lu Zitao gained 900,000 followers overnight, becoming a well-deserved top artist in China...
"
"..."
morning.
In the office.
Wang Jing opened the door. When she saw Zhou Yang still playing with the mooncake books and carefully considering each taste, Wang Jing finally couldn't help but mention the importance of personal Weibo to Zhou Yang.
Zhou Yang raised his head and glanced at Wang Jing with a smile: "I know, Sister Jing..."
It turns out that the world’s earliest Weibo was in 2009.
Before the emergence of Weibo, the social networking sites on the Internet were probably sites such as Fanfou and Dohasha.
Later, when Weibo appeared, these social platforms disappeared one by one into the dust of history...
The Weibo of this world appeared in 2006.
Weibo relies on the foreign Twitter framework and avoids some of the detours of the original world. Once it was established, it attracted countless artists to join. After careful publicity and capital injection, it successfully became China's number one social platform.
Zhou Yang actually has no particular interest in Weibo.
In his original world, he was worried about three meals a day. Although he knew about Weibo and had heard that Weibo would reveal some celebrities' private affairs, but basically it was none of his business what the celebrities did.
I heard some rumors by chance, and they were even a bit unbelievable.
Divorce, cheating, cheating, or swearing, this kind of thing can be on the hot search and attract the attention of countless people. The popularity even surpassed the actual incident and caused a storm in the city.
This cannot help but remind Zhou Yang of the saying "A hero's withered bones are unknown to anyone, but an actor's family affairs are known to the world".
"We need to work on your first Weibo post. Now you are not only a top-notch person, but also a king-level figure..."
Wang Jing is not Zhou Yang's agent now.
Strictly speaking, Zhou Yang's current agent is Xu Mei.
However, when it comes to some major events involving Zhou Yang's external public relations, Wang Jing will personally lead the team to participate in the operation, and will repeatedly formulate drafts and various public relations details in every link, down to every punctuation mark.
In the office, Wang Jing was shocked by Zhou Yang. She held a thick stack of information and analyzed with Zhou Yang how to post the first Weibo post, what content should be posted, and explained what would happen to the first Weibo post.
How about it……
Zhou Yang, on the other hand, listened with half-understanding, nodding from time to time. Although he really couldn't understand the subsequent operations, he felt that what Wang Jing said was very reasonable.
"I purchased followers on Lu Zitao's personal Weibo. Of the 900,000 fans on the first day, 200,000 were probably dead fans... Now it's been almost a month, and there are 3 million fans... These 3 million
There are about one million zombie fans among the fans..." Wang Jing continued to analyze Lu Zitao's private Weibo: "His first long Weibo is very crucial..."
"..." Zhou Yang listened quietly.
Although he looked very serious and nodded from time to time.
But his attention was not on Weibo at all. His thoughts were wandering around the world. Only the method of making mooncakes and how to make them could make a mooncake with good taste.
After Wang Jing finished talking, she finally left. She was going to upload the electronic certification materials and authenticate them as soon as possible.
After Wang Jing left, Zhou Yang thought he could be a little quieter and continue to do "business" without doing business.
However, not long after, his phone rang.
The call was from Cao Bangguo.
Zhou Yang didn't have a very good impression of Cao Bangguo. He felt that this man not only wore a mask on his face, but also gave the impression that he was hiding very deeply, especially his sincere attitude toward others, his admiring eyes from time to time, and even
It once made Zhou Yang feel that he admired him very much and was like a selfless senior...
But Zhou Yang was subconsciously wary.
Maybe it was because the previous meetings were not very pleasant for both parties, or maybe Wang Shuai reminded Zhou Yang when he talked about Cao Bangguo: Although Cao Bangguo is not a smiling guy, you don't know what is hidden in his heart.
When will I kill you? You are much more difficult to deal with than Zhou Yilin...
"Xiao Zhou, are you free tomorrow? There will be a great lecture tomorrow. I know you are always eager to learn, so I gave you a call to ask..."
"The director giving the lecture is named James Lee, the director of "Superman". In the fields of special effects, film innovation and motion capture, he is even stronger than James Bunt..."
"I know you may be unconvinced, but there is an old saying in China: when three people are walking together, there must be one who can learn from us, and at the same time, we can also learn from the foreigners and learn skills to defeat the foreigners..."
"I heard it in the past and there was nothing wrong with it. I think it should be helpful for you to enter the field of blockbusters in the future."
"This lecture is considered a private, private lecture. The number of places given to us by the China Film Association is limited. If you need it, I will help you sign up..."
"..."
Phone.
Cao Bangguo said this with a friendly voice and a smile.
……………………
The director of "Superman 2" is named James Lee.
Before directing "Superman", although he was very famous in Hollywood, he was far from the level of a first-line Hollywood director.
"Superman" is a springboard movie for him. With the influence of "Superman" and the layout of DV Company over the years, in the capital circle, he has become a front-line competitor in Hollywood compared with Christian and others.
The director's influence was once as equal as that of James Bunt, the king of Hollywood horror films.
In essence, this world is determined by works. If we dig a little deeper, from a capital perspective, the influence of a director in this world is actually linked to the box office.
certainly……
James Lee was still very unhappy that the box office record of "Superman" was surpassed by James Bunter's "Jurassic".
Especially after seeing that cartoons like "Pandaman" could leave a landmark record in film history, he felt even more unhappy.
In his high-spirited eyes, these movies relied on the vigorous development of Chinese movies and happened to create "box office miracles", nothing more.
"Superman 2" is an ambitious film.
Not only his ambition, but also the ambition of the Hollywood DV company to dominate the Chinese film industry.
"We received a very high standard of reception in China..."
"Yes, Vice President Cao Bangguo, Vice President Shen Jinsong and others of the China Film Association strongly requested that I give a lecture... I can't shirk it, so I can only give a lecture..."
"..."
On the other end of the phone.
James Li proudly introduced the trip to China for "Superman 2" and introduced to the head office the 3D film lecture he was planning to hold in China.
Compared with the grand welcome received by "Superman" last year, these Chinese directors almost praised him to the sky this time. Once the news of the lecture was sent out, he received "lecture invitations" from most of the directors of the Chinese Film Association. In fact, James Lee I have little interest in lectures, but I couldn't resist the invitations from the Chinese Directors Association, and they even offered him a sky-high price that he couldn't refuse...
then……
He finally nodded in agreement.
"Mr. James Li, the number of directors attending our lecture this time is very limited, but basically they are mainly famous directors from China..."
"Huaxia is actually a place based on qualifications. You stand on it and give lectures. In a sense, they all become your students. In the future, your status in the Huaxia director circle will be very powerful... At the same time There are also some outstanding graduates from Yanying Academy..."
"We will promote this lecture in all aspects..."
"..."
After making the call, James smiled broadly as he listened to the assistant talking about "lecture" to him.
"The content of the lecture..."
"Let's talk about the difficulties and experiences we encountered while filming "Superman"."
"Superman is not in trouble."
"We can edit it, I've already edited it for you... It's naturally impossible for us to tell these core things to these Chinese directors... Well, even if we tell them, they won't understand. After all, the technology is too different. …”
"good!"
When James Lee saw his assistant placing some not-so-thick manuscripts on the table and telling him about the lecture arrangements, a smile appeared on his face.
Then he nodded seriously.
……………………
"Next, we will post this paragraph... This paragraph has received one million comments. I will apply for the Guinness World Record for "the blog post with the most comments on Weibo" depending on the situation..."
"Senior Jin, is this application for Guinness World Records too exaggerated?"
"It's not an exaggeration, this is a gimmick, a gimmick to consolidate your fans..."
"okay……"
August 14th.
Lu Zitao looked at his three million followers on Weibo, looking like an obedient boy.
In the Korean entertainment industry, you don't have to be handsome, or you don't have to be popular, but you have to be obedient and follow the company's various arrangements.
When he heard the arrangement from his manager Jin Zaiming, his eyes were filled with anticipation, imagining the day when his Weibo account would reach the top of the Weibo fans list and the popularity list without the help of EXC people...
And this day seems to be closer.
Just when the two were discussing the next operating rules.
No one knew that on the other side, a handsome guy posted a message on Weibo that he had just applied for: "Hello everyone, I am Zhou Yang, please take care of me."