When the premiere box office of "Spider-Man" came out, netizens were not only shocked, but also had some doubts.
Some people say that this movie's box office is a result of the box office success, while others say that this movie's box office is more a result of the policy support of relevant departments. There are "no blockbusters in the same period", and all Chinese movies are making way for "Spider-Man", which is abrupt and abrupt.
It was promoted and created as a myth.
But in the early morning of June 22nd.
When the new round of box office data for "Spider-Man" came out, the small number of doubts were instantly drowned out by countless exclamations.
[Seventy-four million! The box office of "Spider-Man" exceeded 140 million in two days!]
"China Film Weekly", "CCTV Movies", "China Movies" and other media simultaneously published such an eye-catching title.
On the news headlines, netizens stared blankly at the astonishing box office of "Spider-Man" of 74 million yuan on the second day, and were shocked to the point of numbness!
The box office on the second day was actually two million higher than the box office on the first day. And for a movie of this level, it is already a miracle in the history of Chinese movies!
No one could have imagined that after the movie "Time Travel" set a box office milestone for Chinese movies, it would be broken by "Spider-Man" not long after.
Moreover, this is the only movie made by Chinese people to top the list of Chinese movies in Chinese history, and it is also the only movie that truly beats Hollywood movies in the Chinese region.
……………………
Trailblazer special effects.
When Zheng He returned to China with his team, he almost enjoyed hero-like treatment.
The Pioneer Special Effects Headquarters is located next to China Star. A year ago, the unnoticed alleyway was crowded with countless reporters and media people.
Compared to half a year ago...
Zheng He had become a lot darker and thinner. At the same time, his originally black and shiny hair was extremely thin. A gust of wind blew up a few hair strands, as if they were the last of their stubbornness.
That is the "result" of spending many years in front of the computer, staying in the crew, working and studying day and night.
"For half a year, I sometimes only ate one meal a day. Apart from that meal, I stayed in front of the computer to study every day..."
"Before filming "Spider-Man" and even before filming "Liao Zhai Painted Skin", everyone thought that Chinese special effects were rubbish and only cost 50 cents..."
"After seeing these comments on the Internet, I am very unconvinced. What happened to Chinese special effects? Are Chinese special effects worse than Hollywood special effects?"
"As long as there are enough equipment and machines, and as long as they are serious enough and willing to pay, I think Chinese special effects can stand on top of the world, shoulder to shoulder with Hollywood special effects!"
"..."
In addition to physical changes.
In the past six months, Zheng He began to become very confident. When he looked at the reporters around him, his eyes were as sharp as an eagle's, and his voice was full of pride and ambition.
When working on "Spider-Man", he and his team suffered too much, but they never thought of giving up...
Where there's a will, there's a way.
The hard work of the past six months has finally been reflected in numerous positive reviews and box office hits.
He spent most of this day reading movie reviews of "Spider-Man".
When he saw words like "The special effects are awesome", "Damn it, the domestic special effects are going to explode", "They actually made them", "The special effects of the Trail Blazers are awesome", etc., he couldn't help but feel elated.
Zheng He walked into the company surrounded by countless media.
See the familiar office...
Zheng He had mixed feelings and almost couldn't help but jump up.
Then...
He saw the assistant rushing over excitedly with a series of cooperation intentions.
In fact...
Since "Liao Zhai Painted Skin", pioneering special effects have been favored by countless directors and producers.
However, most of the contracts at that time were in units of several million, or tens of millions at most.
On the third day after the premiere of "Spider-Man", countless potential contracts all turned into domestic blockbusters with units of 100 million. Zheng He even saw an investment of over 300 million at one time, and the light and special effects accounted for more than 100 million.
Blockbuster!
Looking at the cooperation intention contracts one after another.
Zheng He could barely keep calm at first, but when he entered the office, he was so happy that his whole body started to tremble with excitement.
Developed, developed!
Just pick up any job and do it well, and you won’t have to worry about food and drink for the rest of your life!
However, just when Zheng He was about to read the contract over and over again to filter out how the agreement should be made, he found that the phone rang.
After seeing the incoming call notification, he was shocked!
The call was from Zhou Yang!
……………………
Compared to the craziness of China’s box office.
"Spider-Man"'s box office performance in the United States was much quieter.
The box office grossed $4 million the next day.
The amount of four million US dollars is considered extremely ordinary among Hollywood movies, and no filmmakers should have paid attention to it.
However……
When theater chains in the United States realized that "Spider-Man" was only being played in one theater, and that theater's pre-sale tickets were all sold out, and the box office of "Spider-Man" on major movie websites began to be in short supply, some executives
I started to have a very strong interest in this movie.
After surveying the market, they believed that this movie had great market interest and even had the same potential as the superhero movie "Superman" that once swept across North America.
AMD headquarters.
As the world's largest theater chain, AMD's product managers have an absolutely unique vision for the market.
As a product manager, Karin actually started paying attention to the movie "Spider-Man" after it premiered.
After all, Zhou Yang is a Chinese director she has been paying attention to. While others think Zhou Yang's superhero movie will be as tragic as "Lizard Man", Karin holds the opposite idea.
So when the movie was released, she personally accompanied her children to the cinema to watch "Spider-Man". After watching it, she was keenly aware that this was definitely a blockbuster movie.
then……
She immediately applied to the headquarters to get the screening rights for "Spider-Man".
The headquarters took her application seriously and approved it the next day.
Under the influence of the financial crisis, a group of Hollywood filmmakers began to be conservative, either withdrawing or switching productions, which once caused an embarrassing vacuum in film schedules in major theaters in June.
During the vacuum period, it was natural to supplement the movie.
The market rating of the movie "Spider-Man" is quite high, which is within the intentions of the top management.
When Karin's application came through, she immediately took out her phone and found the phone number of Xu Mei, the person in charge of Huaxing.
When she said on the phone that she hoped to sign the screening rights for "Spider-Man", the other party was obviously very surprised, but she did not agree directly, but said she would ask Mr. Zhou.
Karin was not in a hurry. After hanging up the phone, she sent a sample agreement to the other party's mailbox.
More than ten minutes later, the other party quickly called back.
"We agree to authorize!"
Karin nodded.
This in itself is expected.
However, just when she was about to sign an electronic agreement with the official "Spider-Man" and instantly let her subordinates start planning the promotion of "Spider-Man"...
She received a call from her boss.
"The senior management of DV Company just contacted us and said that they want us to choose one between "King Kong Tiger" and "Spider-Man"..."
"Wait a minute, how did they know that we were going to sign "Spider-Man"? And "Spider-Man" will be released first, so it won't conflict with "King Kong", right?"
"Let's choose "King Kong Tiger". The conditions offered by the producer DV Company are very attractive. "Spider-Man", although the quality of this movie is very good, it will be difficult for it to survive in the general environment..."
"It's strange. Zhou Yang is a Chinese director. Is Hollywood suppressing him so hard?"
"I don't know the specific reason, but I heard a news that DV executives not only talked to us about the choice of "King Kong Tiger", but also talked about "King Kong Tiger" with theater chains such as REGAL, CINEMARK, and CINEPLEX...
"
"Are the four major movie theaters in the United States talking about it?"
"Yes."
"In my opinion, "Spider-Man" is indeed a very high-quality movie, and it has the potential to be as popular as any superhero movie!"
"But, in a sense, Xingyang Cinemas, the theater chain where "Spider-Man" is located, is also our competitor, isn't it? No one wants to share the cake with others..."
"..."
After Karin heard the news, she frowned, then looked at the contract on the table with great regret. After weighing it again and again, she finally made another call to Zhou Yang.
…………………………
The morning of June 23rd.
Zhou Yang woke up from his sleep.
I was woken up by the sound of the phone, and I felt a little dazed.
Last night, some theaters in Delaware came over and talked with Zhou Yang and others about the licensing situation of "Spider-Man". Everyone chatted very late, so Zhou Yang inevitably felt a little tired.
The call was from Xu Mei.
"The major theater chains in the United States have expressed their intention to terminate cooperation with us? Didn't we have a good conversation yesterday?"
""King Kong Tiger" is about to be released. I heard rumors that "King Kong Tiger" has been contacted by the four major theater chains in the United States... In the early hours of this morning, I was almost able to sign a licensing agreement with AMD.
Already..."
After Zhou Yang answered the phone, his expression became serious.
It wasn’t good news on the other end of the phone…
In other words, the news is terrible.
The cooperation agreement negotiated yesterday was about to be signed this morning, but the people in charge reneged on it.
Even the authorizations from the four major theater chains have not been signed.
"Mr. Zhou, what should we do next? Are we going to expand the Xingyang Cinema chain again?" Xu Mei on the other end of the phone asked again after hearing Zhou Yang's silence.
"Didn't anyone sign with us?"
"Yes, yes, they are basically small theater chains. DV companies look down on these small theater chains with hundreds or dozens of theaters..."
"I'll personally talk to people from these theaters." Zhou Yang was silent for a long time after listening, and finally nodded.
"Okay, but Mr. Zhou, if the major Hollywood companies use such absolute means to block us, I'm afraid it will be really difficult for us to survive here..."
"..."
After hanging up the phone, Zhou Yang washed up casually. When he was about to return to the conference room to chat with the theater owners, he saw Xu Mei walking over in a hurry, with a very ugly look on her face.
"Mr. Zhou, it's not good, DV has started to let these small theaters choose one from the other... They are going to completely force us to death!"