Wei Qingfan rolled his eyes, then turned around and went upstairs to find his wife... Bah! He went to find his senior sister.
When he went upstairs, Li Wanyi was using the computer in the study. She heard footsteps and stretched her head out to take a look.
Wei Qingfan said angrily: "What are you looking at? It's all over."
Li Wanyi gave him a thumbs up gesture.
Wei Qingfan walked over and saw her shopping on Taobao. He curled his lips and said, "Senior, you are too decisive to sell me what you are selling, aren't you?"
"Didn't you solve it yourself?" Li Wanyi rolled her eyes at him.
They were all smart people, so Wei Qingfan didn't condemn him any more.
Li Wanyi knew very well that no matter how much they looked like a family, they were not actually a family, and she would not get involved in such things at all.
Wei Qingfan also knew that she would not really participate. What he wanted to express was "you can participate" and gain a sense of intimacy. Unless he was really beaten, he could not count on her at all.
"I don't think the sales volume of these stores is high?"
Li Wanyi pointed to some clothing products on the page and said, "What if no one buys it?"
Wei Qingfan said: "Take your time, make the pictures look better, place a dozen ads, get good reviews, and then you can start doing it slowly. The cost is low anyway."
Li Wanyi nodded and asked, "Can't we just open one store? Why open two?"
Under the influence of Wei Qingfan, she was also a little led astray and started to use expressions like "our store".
“This facilitates price anchoring.”
Wei Qingfan explained, "Open two stores and use the same photos, but the prices are different. For example, if something originally worth 40 yuan, this store sells it for 80 yuan and that store sells it for 60 yuan. In this way, when people look at the same thing, they will be confused.
The price is so much cheaper, so you will feel that 60 yuan is still a bargain, which makes it easier to buy from this store.
"Of course, some people think that you get what you pay for. The same thing is sold more expensively by this store, and they think this store must have better quality, so they should buy the more expensive one. This will not increase the volume, but the profit will be high.
"Moreover, both stores sell the same style, which will subtly give the impression that the clothes are popular, making it easier for consumers to buy."
Price anchoring is a very common method used to influence and break consumers' original value judgments on goods.
For example, if a mobile phone sells for 5,000 yuan, is it expensive?
Of course it’s expensive!
Then I will sell the included cable for more than 100, the earphones for more than 200, and the replacement screen for more than 2,000... Do you think this phone is quite cheap for only 5,000?
Is it expensive to sell a computer for RMB 10,000?
Of course it’s expensive!
Then if I sell the mouse that comes with the computer for 700 and the keyboard that comes with it for 1,500, do I think the computer is not that expensive?
If I sell a display screen for more than 10,000 yuan, do I instantly feel that it is quite conscientious to sell a computer for 10,000 yuan?
A piece of cloth sells for more than 100, a mobile phone case sells for 400, and a watch strap sells for 500... Do you think that my other products will suddenly become less expensive?
This is Apple price anchoring.
In the process of high-endization, Huawei also uses this method superbly.
Mate series mobile phones have basically the same configuration. The Porsche version sells for more than 10,000 yuan, and the pro version sells for more than 5,000 yuan. Doesn’t it seem to be much more cost-effective?
Do you still care so much about my price increases every year?
If I create an e-waste series that only sells logos, do I think it would be more cost-effective to spend a few hundred yuan more on mid-range series products?
Such price anchoring is easy to say, but it requires research and development, design, and publicity as support, which is undoubtedly difficult to achieve in an online store.
So there was a simpler solution: open two stores.
You value cost-effectiveness. For the same thing, if that store is more expensive and this store is half the price, do you think this store is very conscientious?
You value quality. If the same thing is cheaper at one store but twice as expensive as this store, do you think this store is of good quality?
Wei Qingfan explained this truth carefully, and Li Wanyi's eyes widened when she heard it, as if she was enlightened.
She was stunned for a long time, staring at Wei Qingfan with her charming and bright eyes: "Where did you know this?"
"Read a book, this is marketing psychology."
Wei Qingfan chatted casually, reached out and patted her head, "Don't worship me too much."
Li Wanyi was ashamed and angry, and stepped on his feet bitterly.
Wei Qingfan pretended to be in pain, stood up on one foot, took a few breaths of air-conditioning, then stepped on the ground, looking like he had been severely injured and said: "Anyway, apply first, just use a store address, the check is not strict now
, I’ll tell you if the rules change in the future.”
After Taobao developed and expanded, there was a period of time when it cracked down on the behavior of opening several online stores at the same address, but it should still take several years. Today, Taobao's philosophy is just like the economy, it is development! Development by any means or at any cost!
The more online stores you have, the happier you will be.
The online store also uses the name Li Wanyi, which makes it easier for her to operate and manage it after entering university. She applied for two stores at the same time.
The application is relatively simple. It mainly requires authentication of ID card, bank, and mobile phone. Next, you need to have more than 10 product photos before you can open a store. You have to wait for Li Miaoyu to bring a digital camera.
Anyway, there is still time, so there is no need to rush.
After dinner, Wei Peng and Wang Shuhua went to their grandparents' house. Wei Qingfan took a shower first, then unplugged his computer network cable, plugged it into his senior's laptop, installed the software for her, and taught her how to use it one by one.
.
Li Wanyi learned many things on her desktop computer, but macos was already closed, and many software did not have corresponding versions at this time. Wei Qingfan struggled for a long time to find the software for her daily use.
Last night, that is, in the World Cup semi-finals early this morning, France defeated Portugal 1:0 to advance to the finals. There will be two days of rest. There is no football match tonight, so after returning from the two elderly people's homes, Wei Peng did not go there either.
After catching up on sleep, Wang Shuhua and I went upstairs to watch the computer.
Wei Qingfan accompanied him for a conversation, and then his parents went downstairs to sleep. Li Wanyi took a shower and went back to her room. He read a book alone in the study for a while, and then went back to his room to sleep.
When they got up in the morning, Li Wanyi and Wang Shuhua had already cooked a meal. After finishing the meal, Wei Qingfan drove Li Wanyi to the store and then rode his bicycle back.
His parents were not at home, so he played with the dog downstairs for a while, then went upstairs to turn on his computer, searched for the phone number of the college admissions office, and called them one by one.
It wasn't until the third call that I got through. The person who answered the phone was a woman with a gentler voice.
Wei Qingfan greeted him politely, and then said: "Teacher, I have something to ask."
"you say."
"It's like this. My sister just finished the college entrance examination and scored 708 points..."
"So this score is very high?"
"Yes, she is ranked second in our city and 113th in the province."
Wei Qingfan mentioned the province and continued: "But because of something going on at home, she never thought she would do so well in the exam, so she planned to drop out of school and didn't fill out the application form. I would like to ask if your school is full?
Can you recruit her as a replacement?"
"this……"
The teacher over there was obviously moved, but hesitant, and said: "I can't decide this. Let's do this. I'll go back to our leader and ask, and then call you back. Is it okay? What's your sister's name?"
"Li Wanyi, the gentle Wan, the graceful Yi."
"Okay, then keep the phone open and I'll get back to you as soon as possible."
"Okay, thank you teacher, please excuse me."
Wei Qingfan hung up the phone and continued to call the next school.
Normally, Li Wanyi's grades would definitely have no chance of getting into Qingbei. There are too few places, but the second-tier prestigious schools have a better chance. However, she didn't fill out the application form, so she couldn't enter the field of vision of these universities, which was more troublesome.
, now I can only recommend myself.
Wei Qingfan called the admissions offices of all the schools listed on the list, but failed to get through to several schools, so he continued to call in the afternoon.
After calling the admissions offices of more than a dozen schools, five or six schools expressed a relatively positive response attitude. However, after calling back and communicating, considering the majors, only four schools were more suitable, namely
Wuhan University, Shanda University, Xiamen University, Beijing Institute of Technology.
Li Miaoyu wants to go to the capital, and Wei Qingfan also prefers the capital, so he still hopes that his senior sister can go to the capital together, but once here, it is not up to him to decide, and he still has to respect Li Wanyi's attitude.
On the afternoon of the 7th, Wei Qingfan came to the store again, told his senior sister about the situation, and then said: "The order I recommend is Beijing Institute of Technology, Xiamen University, Wuhan University, and Shandong University, because you have to look not only at the school, but also at the major.
, you can choose majors such as economics and management at both Xiamen University and Beijing Institute of Technology."
Li Wanyi sat at the counter and didn't speak for a long time.
Wei Qingfan continued to hint: "And if I wait until next year, I will basically go to the capital."
Li Wanyi looked up at him, and Wei Qingfan looked at her calmly.
After two seconds, Li Wanyi looked away and asked: "I remember Li Miaoyu said that he wanted to get into Peking University, right?"
Wei Qingfan was silent for a moment, then nodded and said: "Well, she went to the capital with her parents today. It seemed that she was going to buy a house near the school to encourage her to study hard so that she can use it when she goes to college.
Got a house."
Li Wanyi gave a soft "hmm", raised her head and smiled, then thought for a while, then smiled and said: "Don't you still want to open a factory? Garment factories seem to be all along the southeastern coast."
Wei Qingfan said: "It doesn't matter. The traffic is very fast now. It takes up to two hours to fly."
Li Wanyi stopped talking, and her smile slowly disappeared.
Wei Qingfan did not rush her and waited quietly for her to make a decision.
After being silent for a while, Li Wanyi lowered her eyes slightly, looked at the computer screen and said, "I'll go to Xiamen University. It will be more convenient to open a store and build a factory, and it will save you the trouble of running around."
Wei Qingfan was silent for a long time, then smiled and said: "Okay, then I will send you the phone number of the teacher in their school, and you call her back to confirm this matter."
Li Wanyi turned her head and looked at the streets of Mohu through the hanging plastic curtain. She took a breath and responded softly: "Okay."
Wei Qingfan picked up her mobile phone and entered the admissions teacher's phone number. Li Wanyi took it over and took a look at it, then dialed the number.
Wei Qingfan reminded in a low voice: "If you can choose business administration, choose business administration."
This is one of Xiamen University’s top majors, and it is also in line with Li Wanyi’s future development direction.
The call was quickly connected, and she politely reported her name. The teacher there confirmed the school's major with her, and emphasized that there would be living allowances, scholarships and other policies. The unified process of supplementary admission was still followed. Li Wanyi filled in her application and waited for admission.
A notification is enough.
After hanging up the phone, Li Wanyi and Wei Qingfan looked at each other, pursed their lips, lowered their heads and continued to learn how to process pictures, but they were a little absent-minded.
When she first made the decision, she was very decisive, but now that the deal was done, she felt inexplicably regretful.
Wei Qingfan quickly adjusted his mentality. When he saw her holding the mouse and being lost in thought, he asked with a smile: "Senior sister, when will you go to school?"
Seeing his relaxed expression, Li Wanyi felt inexplicably sad in her heart. She tried her best to suppress it, rolled her eyes at him and said, "I haven't even signed up yet. How do I know when to go?"
Wei Qingfan smiled and said: "Let's go there a few days in advance and buy a house next to the school. It can be used as a warehouse. When the time comes, we can recruit people and have a place to work..."
－－－－－－Digression－－－－－
There is another chapter tonight, keep asking for votes~