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547Making difficult decisions

When Wei Qingfan returned home, the two girls were not back yet. He played with the cat and dog, then took his clothes and went to the bathroom to take a shower. When he came out, Li Wanyi and Li Miaoyu were already back.

They were in the living room, seemingly discussing something, but when he came out of the bathroom, there was no sound, and he started playing with the cats and dogs.

Wei Qingfan came over with his upper body bare, brushing his hair, and then asked: "What were you talking about just now?"

Li Miaoyu looked at him and said, "No."

Li Wanyi stretched out a hand, trying to teach Haha to shake hands with others, and said, "I'm complimenting you. You've captivated thousands of girls with your song "Journey into the Wine"."

Wei Qingfan didn't feel this was ridicule at all, and asked with a smile: "Are you two included?"

"So thick-skinned!"

Li Miaoyu rolled her eyes, then went to grab her laptop and export tonight's video. Li Wanyi followed her and said angrily as she walked past him: "Can you put on your clothes? It's nothing."

Take a look..."

"Bullshit!"

Wei Qingfan couldn't agree with this. He bent his arms to show off his muscles, "Come here and have a look! Let me touch it for you... Of course, you have touched it before..."

"roll!"

Li Wanyi glared at him and then went to Li Miaoyu's place to watch the video.

Wei Qingfan didn't appreciate his heroic appearance. He bought a sandbag a few days ago and hung it on the balcony of the small living room. He put on his boxing gloves and went to box with his shirtless body "hey hey haha".

After a few blows, he quickly felt that something was wrong. He had already taken a shower. If he broke out in a sweat, he would definitely be disgusted by them and have to take another shower. It would be a shame.

This thought successfully stopped him from continuing to box, and he returned to the living room to read a book.

Li Wanyi's business trip disrupted the original duty schedule. From the moment she came back, and today it is still her, the two girls watched the video in the piano room, and then it seemed that Li Wanyi was learning the piano, and from time to time there was a buzzing sound with no melody.

few times.

Wei Qingfan curled his lips and read for a while. He didn't see them coming out. After yawning, he went to wash himself and went back to the room first, lying down and playing with his mobile phone.

After an unknown amount of time, the door was pushed open, and Li Miaoyu poked his head in, tilting it sideways and asking, "Are you so impatient?"

Wei Qingfan rolled his eyes and said, "How about you come too?"

"Blow dry my hair."

Li Miaoyu curled her lips and retracted her head.

"Can't you blow it here?"

Wei Qingfan had no choice but to get out of bed, went to her room to blow-dry her hair, and then came back. Li Wanyi didn't wash her hair tonight, so she didn't have to do this work.

Wei Qingfan stopped asking every night, not because he was "incompetent", but because he found that doing it every day without regularity would significantly improve the enthusiasm and initiative of the two girls. Therefore, he tried to adjust and let

This thing is no longer so regular.

Li Wanyi didn't take the initiative to ask for it, and let him fall asleep while chatting in his arms.

When he woke up the next day, Wei Qingfan was about to make a move. Unfortunately, when he was about to get angry, he was interrupted by the sound of cats and dogs fighting outside, because Li Miaoyu also got up.

He suppressed his desire angrily. After getting up and washing up, he hugged Li Miaoyu in the living room to punish his senior sister while she was still in the bathroom. Then he changed his clothes and went downstairs to walk the cat and dog together. After breakfast, they went about their business.

After the National Day holiday, the weather gradually turned colder. As the exam approached, Li Miaoyu's review tasks became more and more heavy, and he felt a certain amount of psychological tension. Fortunately, Wei Qingfan helped to soothe his body and mind, and he was able to review steadily overall.

Task.

Li Wanyi still focuses on the two factories, but has already started preparing for Double Eleven promotions.

She once gave Wei Qingfan a suggestion to enter Taobao, but Wei Qingfan "ruthlessly rejected" it.

At this time, the online sales of mobile phones have not yet reached a large scale. Selling on these two platforms is not as good as selling at home. After all, there is no platform fee, and even if you want to settle in after two months, you still have to wait for these two platforms to take the initiative to invite you.

Guci Mobile is a pioneer in online channels. Nowadays, the influence of online mobile phone sales channels is much higher than those of these two platforms. It still needs to have a good attitude.

On October 13, after obtaining the “WeChat” trademark from Wei Qingfan through friendly exchanges, Tencent officially released “WeChat” four months earlier than originally planned.

In order to promote, log in, and be able to accept and reply to QQ messages, it has developed rapidly relying on QQ's huge user group;

On October 16, the "My dad is Li Gang" incident occurred and spread all over the Internet for a while;

Just four days later, late at night on October 20, the Yao Jiaxin incident occurred, which subsequently caused a sensation across the country;

In November, the "3Q" war escalated in an all-round way. Tencent issued a "Letter to QQ Users" and announced that it would ban QQ from running on computers with 360.

Among them, the sentence "We made a difficult decision" quickly became popular and became a classic meme.

The continuous incidents made the Internet very lively. Fortunately, the relevant departments quickly intervened. Just a few days later on the 10th, QQ and 360 reluctantly made peace and were compatible with each other's existence, making it no longer so "difficult" for users.

On November 14, 62 earthquakes occurred in the Gulf of Aden. There were rumors on the Internet that it was caused by the opening of the Stargate, later known as the "Stargate Incident";

On November 15, a huge fire broke out in JA area;

On November 16, traditional Chinese medicine, acupuncture and Peking Opera were listed as intangible cultural heritage;

At the same time, iPhone 4 was officially launched in mainland China on September 25, and quickly became popular, with the price getting higher and higher...

These familiar events and things made Wei Qingfan feel more and more familiar. The era he was familiar with was coming soon.

On New Year's Day, there was a sudden heavy snowfall in Beijing, the temperature dropped sharply, and the indoor heating started. Wei Qingfan accompanied Li Wanyi, and Li Miaoyu looked at the falling snowflakes outside from the warm window. The dog lying on the stall next to him, and the cat squatting on the chair, it was very interesting.

A feeling of tranquility over time.

After the three of them played cards, they put on thick down jackets and went out to play in the snow. The next day, they called Wei Qingchan, Wei Qinghuan, and Li Wanyun to go play in the snow together. Yang Changyu also followed, working as a toolman with Wei Qingfan.

After the holiday, Wei Qingfan quickly adjusted his mentality and returned his energy to work.

All departments are very busy, even the personnel and finance departments, which were relatively idle, have to clean up and summarize the transaction data of the past year.

The research and development of Guci Mobile is still in progress, while the development of Guci Mobile 2 has been basically finalized and is being tested.

According to news from the supply chain about Xiaomi mobile phones, the general specifications have been determined and are similar to Guci Mobile 2. It is foreseeable that Xiaomi will definitely release it first in order to use the "" gimmick for marketing.

By the way, you can also take a look at the Guci mobile phone released last year.

Wei Qingfan is aware of these routines, but he doesn't care. The advantages of Guci mobile phones have been established, and the "cost-effectiveness" impression among the consumer group is that Xiaomi can attack with lower prices. However, in the supply chain,

The right to speak cannot be impacted in a short period of time.

However, this still means that the domestic mobile phone market has entered a fighting stage.

Guci Mobile has a competitor...

Wei Qingfan had expected this, but he still solemnly mentioned the matter in the company meeting, sounding the alarm to the company management.

While hammering, Wei Qingfan emphasized the importance of maintaining good communication and maintaining good relationships with upstream suppliers, and made it clear that the company should increase its research and development efforts and master core technologies.

The company's department structure was adjusted again, and the legal department, commerce department, marketing department were established, and the marketing department was independent of each other. The person in charge of the marketing department remained unchanged, and an "imaging department" was established under the product department.

In addition, the company has established a strategic research office, whose current members are Wei Qingfan, Tang Tingyue, Zhang Yuanping, Wang Qinggen and Xiao Jiasheng.

Under the Strategic Research Office, the "Zizhan Laboratory" was formally established, with Zhang Yuanping in charge and Xiao Jiasheng as the assistant, to provide technical reserves for the company's R&D department.

The current top research project is still the fast charging technology for mobile phones that was started last year.

Establishing a new department requires poaching and recruiting people, and technological research and development requires capital investment. Laboratory space, equipment, personnel, and daily consumption all require a large amount of financial support.

Fortunately, today's ancient poetry companies are not short of money.

Detailed reports have not yet been produced, but sales data are constantly being updated. As of the end of 2010, the company had sold a total of 8.47 million Guci mobile phones and 3.2 million Youth Edition phones.

The total sales volume is 11.67 million units, and the preliminary total revenue is 21.596 billion yuan, of which mobile phone sales are 20.413 billion yuan, the average mobile phone price is 1749.2 yuan, and other income includes system advertising, game advertising, mobile phone accessories, etc.

As the Spring Festival approaches, further data statistics have been completed, and the net profit for the whole year of 2010 was 6.03%, with a net profit of 1.302 billion yuan.

This data made Wei Qingfan breathe a sigh of relief.

The profit margin of 6.03% is extremely low compared to Xiaomi in its early days (in 2012, Xiaomi had revenue of 12.6 billion, net profit of 1.88 billion, and net profit margin of 14.9%). However, in the early days of Xiaomi, there was almost no after-sales and after-sales service.

Research and development, while Gushici Company did not have any revenue in the first quarter. In April, Guci mobile phones began to be sold. In order to expand sales channels, profits were made to the channels; in order to establish after-sales channels, a large amount of money was invested;

Coupled with the investment in recruiting high-paying people everywhere, as well as the expenditure on high-paying employees, and the establishment of warehouses and laboratories in provincial capitals and capitals, money is being spent everywhere.

Under this situation, Wei Qingfan is very satisfied with being able to retain a net profit margin of 6%.

However, how to spend this money is also a troublesome matter...

Wei Qingfan himself is not short of money. According to his idea, there is no problem in keeping all of it as research and development and working capital, but he also promised to pay dividends to Tang Tingyue and others.

How to calculate this?

When he returned home in the evening, Wei Qingfan began to sit in front of the computer and struggle with this matter. He first calculated the current promised dividends:

Tangtingyue 5%

Zhang Yuanping0.5%

Wang Qinggen0.5%

Xiao Jiasheng 0.5%

Zhao Haiming0.5%

Yuan Fei0.2%

Zhang Linlin0.2%



The total is 7.9%, which means that if he pays dividends now, he can take more than 90% of it himself. There is no doubt that there is no need to pay dividends at this time.

After pondering alone in the office for a long time, Wei Qingfan convened a meeting of the Strategic Research Office. After discussion, everyone unanimously passed the resolution to suspend dividends this year and instead use bonuses to compensate.

As the boss, Wei Qingfan received an additional bonus of 5 million, and promised to distribute it according to his own standards.

Zhang Yuanping and Wang Qinggen are equal to him, Xiao Jiasheng is second, Zhao Haiming is second, 4 million... Tang Tingyue is in a special situation, and his dividend rights are obtained at the expense of his basic salary.

According to the dividend ratio, it is unrealistic. His boss's basic salary is lower than that of Tang Tingyue. Tang Tingyue still has a basic salary of at least 20,000 per month. With performance and bonuses, it is almost 50,000. His boss only has a basic salary of 20,000.

After Wei Qingfan considered it, he decided on an additional bonus of 10 million for Tang Tingyue based on his own standards.

After all, this guy is now the company's second-in-command, and he has deep roots in the software department. It's still the stage where he needs to be milked and contributed. It's not time to suppress him, and even if he is suppressed, he won't be mistreated in terms of money.

After finally making a decision, he did not rush to announce it. He went home from get off work and prepared to use the "extra bonus of 5 million yuan" to announce the good news to his wife.


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