Quanfu Supermarket Xiuyun store has a new store manager named Ji Kangshi. Mou Changxin, general manager of Quanfu Supermarket, personally delivered Ji Kangshi to Xiuyun store.
"Xiao Ji, I'll leave the Xiuyun store to you. I won't give you any tasks. After all, the current situation of Xiuyun store is not very good. I hope you can completely reverse the unfavorable situation of Xiuyun store in the shortest possible time." Mou Changxin
said.
"Mr. Mou, I haven't fully understood the situation of Xiuyun store. After all, Xiuyun store was once the top three performer of our Quanfu Supermarket. If it suddenly plummeted, there must be internal reasons. I believe that any store manager cannot commit such a low-level crime.
Mistake." Although Ji Kangshi was young, he was not the kind of rash young man. He did not immediately make any guarantee to Mou Changxin about the prospects of Xiuyun Store.
"Xiao Ji, I understand that you are so cautious. Find out the reasons and find ways to overcome the difficulties. You must solve the problem before the peak season of New Year's goods arrives," Mou Changxin said.
Ji Kangshi nodded: "I will try my best."
As soon as Ji Kangshi got out of the car, he began to ask the management in the office about the store's situation.
Tian Zhenzhen understood the situation best. In order to get the reuse of her new boss, Tian Zhenzhen acted very actively.
"As for the problems of our Xiuyun store, in fact, when Manager Song was here, she didn't make any big mistakes, but she underestimated the enemy a little too much. In the end, she was beaten to pieces by her opponents, which also caused the Xiuyun store to plummet." Tian Zhenzhen carefully controlled the moderation.
You can't show your current boss that you are overly loyal to your predecessor, and you can't show that you are too cool. Otherwise, you will leave a bad impression on your current boss.
"Underestimating the enemy? As far as I know, there are no competitors near Xiuyun store? Where can we find an enemy?" Ji Kangshi asked puzzledly.
"Although there is no other supermarket, there is a very good fresh food store. In the past, we only sold fruits and vegetables. Although it had an impact on us at that time, it did not damage our roots. But now they sell all kinds of fresh food.
And they are preparing special offers for a month, immediately leaving us unable to fight back. Not only will they completely take away our market for fresh ingredients, but they will also cause the customer flow of our Xiuyun store to plummet." Tian Zhenzhen then said.
The situation was explained in detail.
"So that's it." Ji Kangshi couldn't help but ponder.
"Manager Ji, you must not underestimate Ruyi Farm. In fact, I often buy fruits there myself. The fruits in their store are really delicious. And, look, how is my skin?" Tian Zhenzhen asked.
.
"Very good." Ji Kangshi didn't understand what Tian Zhenzhen wanted to say.
"If I say that I never use cosmetics and skin care products now, would you believe it?" Tian Zhenzhen asked.
"No way? Are you saying that the reason your skin is so good is because you have been eating fruits from Ruyi Farm?" Ji Kangshi suddenly understood what Tian Zhenzhen meant by this.
Tian Zhenzhen nodded: "Yes. My skin was not very good before. A large part of my monthly salary was spent on this face. But since I bought fruit from them and ate it, I found that I
My skin became easier and easier to take care of. Then I didn’t even use skin care products anymore.”
Ji Kangshi frowned, obviously the reality was more troublesome than he expected. Ji Kangshi suddenly raised his head and asked: "Does other fresh ingredients from Ruyi Farm have the same effect?"
"That's not true. But the ingredients from Ruyi Farm taste very good. Taihe Hotel cooperates with them. What is it called? It's a strategic partner." Tian Zhenzhen said.
"Taihe Hotel has reached a strategic partnership with a fruit and vegetable store?" Ji Kangshi couldn't believe his ears.
"This is true. Manager Song once saw a promotional poster at Taihe Hotel before, and it was also announced on the official website of Taihe Hotel. It should not be false. I asked customers, and others said that the ingredients from Ruyi Farm taste particularly good.
." Tian Zhenzhen said.
Ji Kangshi frowned. Now if he wants Quanfu Supermarket to get out of trouble, he must attract customers to Quanfu Supermarket again. But how to attract customers? The only way for supermarkets to attract customers is to hold activities. Special offers, points redemption, lottery, etc.
These are very effective ways for supermarkets to attract customers. But in the current situation of Xiuyun Store, it is hard to say whether these measures can still be effective.
"You go ahead and do your work first." Ji Kangshi wanted to calm down and think about countermeasures.
After Tian Zhenzhen left, Ji Kangshi walked out of Xiuyun Store and went straight to Ruyi Farm. As Tian Zhenzhen said, Ruyi Farm was full of customers, and several employees of Ruyi Farm were busy all the time. Ji Kangshi left
I entered Ruyi Farm and took a look at the products on the farm. The prices are very favorable.
"Boss, your fruits and vegetables are so cheap here, how do they taste?" Ji Kangshi asked.
Zeng Hongmei and others were so busy that they didn't even hear what Ji Kangshi said.
"The taste is naturally good. We buy food here every day. The price is still cheap, but after this month, there is no such good thing. The price will generally rise. But even if the price returns to the original price, it is still a good deal.
For example, this cabbage, even if doubled in size, is almost the same as the no-wash vegetables in the supermarket. But the taste is not at the same level. Look at how fresh this vegetable is. Take it back and not even a single leaf is wasted. It’s all right.
Eat. And you can rest assured that the vegetables from Ruyi Farm will still be fresh after being stored for a day or two." Tang Xiaojie, who was standing beside her, became a qualified shopping guide of Ruyi Farm.
"Really? Then I'll buy some vegetables and go back to try them." Ji Kangshi took matters into his own hands and picked some fruits and vegetables. Then he went to the aquatic products and meat counters to look at them, and also bought some.
Ji Kangshi took these ingredients directly back home. After eating them, Ji Kangshi's expression became serious. Unless he got the purchase channel from Ruyi Farm, Xiuyun Supermarket would have no choice but to give up on fresh ingredients. With Ruyi Farm,
There is no possibility of winning in the competition in the fresh food market.
Ruyi Farm has already registered the company and registered the Ruyi Farm trademark. However, the company's office space is temporarily located in the warehouse area rented by Luo Zhengjiang.
"The conditions are still a little too simple now, Manager Song. I can only wrong you now." Luo Zhengjiang said with some embarrassment.
"It's nothing. The business has just started, so it's normal to have some hard work. As long as Ruyi Farm allows me to free my hands and feet to do things, I'll be satisfied." Song Feifei said with a smile.
"Don't worry about this. Although Ruyi Farm is still a family-owned store, we absolutely delegate power in terms of management. But now the funds are limited, so we can only do it step by step." Luo Zhengjiang has traveled to some places these days, and his horizons have changed.