Chapter 234 Finalize the performance venue and make sacrifices (3/3 monthly ticket)
"Manager Lu, Yuyin Town is a very good place, but the space may be a little small and not able to meet our needs. Could you please make this trip during the Chinese New Year..."
Yang Qian looked around, discussed it with Dai Yuni, and finally let him express their attitude.
"It's okay, I understand. Teacher Yang, let's add a WeChat account so we can collaborate again in the future if we have the opportunity."
Lu Yudong smiled and took out his mobile phone.
In fact, Lu Yudong's attitude has not changed much. He was also the same before, very easy-going. However, the action of adding WeChat was indeed because he knew Yang Qian's identity - just now, Lu Yudong took the opportunity to go to the toilet and searched.
Yang Qian’s name…
Yang Qian's popularity is not too high. After all, he is not a star yet. At best, he is just a slightly famous independent musician.
But Lu Yudong had heard many of Yang Qian's songs from various channels. Even, to put it very embarrassingly, there were some singers in Yuyin Town who had no creative ability and would secretly sing Yang Qian's songs.
As for underground music, supervision is not strong to begin with, let alone copyright protection.
Of course, if Yang Qian brings it up, or if it is now known that Yang Qian is with Niye, then Yuyin Ding will definitely give face and take action to restrain those young singers.
But no matter what, Lu Yudong knew that Yang Qian was very strong and would definitely become popular in the future.
So, if you add us on WeChat, you might have the opportunity to cooperate in the future.
But what Lu Yudong didn't know was that he didn't have to wait until later!
Dai Yuni watched him add Yang Qian's WeChat message, and suddenly said:
"Brother Lu, are you still taking jobs now?"
Yang Qian still didn't understand what it meant, but a strange light suddenly bloomed in Lu Yudong's eyes.
"Niye, what do you mean, you want me to help you promote this show?"
"Yes, now our newly established company only has two polished commanders. Yang Qian has to write and sing songs, and I, an unprofessional person, have to do the daily micro-broadcast promotions, but in the end it's still not interesting. So.
, I want you to help us with copywriting and posters..."
…
"Actually, I wanted to poach him just now, but I have a very good relationship with his boss, so I was a little embarrassed to poach him. And Lao Zhang's life was already difficult, so if I poach him again,
That would be so unethical."
Coming out of Yuyin Town, Dai Yuni said to Yang Qian with some regret.
Lu Yudong agreed to take over their private work, but after all, it was just a one-time deal. Dai Yuni knew that Yang Qian would have many performances in the future and also had his own publicity needs. It was impossible to just find outsiders to do the drawings. This would be more efficient and effective.
It's definitely not good.
"You said that all the performance posters for Yuyin Town and his band were made by Lao Lu? Are they all made by him? He can handle so many styles?"
Yang Qian was a little surprised.
If there was anything about Yuyin Town that impressed him just now, it was definitely those interesting and well-designed posters!
"Yes, do you think that among the bands that can perform in this place, how many of them have signed contracts with companies and have special people to design posters for them? If Lao Lu doesn't do it for them, their posters may just be a few photos.
The kind that is thrown together casually, boring."
Bands that perform in such small and medium-sized livehouses are generally not well-known. They are all small bands that are struggling to make ends meet and can be disbanded at any time. Compared with them, Yang Qian previously felt that the bands at the Cherry Music Festival were already living like gods.
Just an ordinary day.
No wonder they want to sign with a label even if they are making independent music, so they can enjoy the shade with a big tree behind them!
It’s no wonder that Moxing Music founded by Qin Liang is of great significance in the field of independent music. He at least gave many high-level underground bands a chance to survive and live a meaningful life!
Of course, what Yang Qian and the others are discussing now is not the band, but Lu Yudong, who is very capable in graphic design.
"Lao Lu also worked at Mosing before. Later, because his family members were all in Shanghai and they couldn't live apart after having children, he came out and was recruited by Lao Zhang to Yuyin Town."
Dai Yuni explains.
"No wonder, I feel that the design style of his posters is a bit like those of Mox Music, but not entirely the same. He is making a lot of attempts to avoid the style of Mox."
Yang Qian nodded thoughtfully.
"Lao Lu's ability is not only in design, he is also good at publicity. Our band used to sing in Yuyin Town. When I saw the copywriting he wrote, I found it very interesting and attractive."
Although Dai Yuni had an impromptu idea today, she still wanted to recruit Lu Yudong.
"You can discuss it with Lao Zhang, maybe he is willing to let him go. Didn't Lao Lu just say that life in Yuyin Town is not easy now? No, then we will consider other candidates."
Yang Qian helped Dai Yuni sort out her thoughts.
"Okay, I'll call Lao Zhang tonight. If he's unhappy, I'll apologize to him!"
Dai Yuni also has a straightforward style of doing things and immediately accepted Yang Qian's suggestions.
…
Putting the matter of poaching aside for the time being, Yang Qian and Dai Yuni visited two more livehouses.
Compared to Yuyin Town, these two are obviously much better!
Especially Mao Letang, as a commercially operated livehouse chain, it only takes three days off for the Chinese New Year (New Year's Eve, the first day of the Lunar New Year, and the second day of the Lunar New Year). It is open again today, the third day of the Lunar New Year.
Although there are not many performances, there will be performances by many bands organized by Mao Le Tang in the evening. It is said that more than a thousand tickets were sold out years ago.
It can be seen that the music atmosphere here in Shanghai is still very strong!
Moreover, during the day when Yang Qian and others came to inspect, some tourists came to check in, take photos, and shop in the souvenir shops outside.
Commercial operation makes Mao Letang's influence far surpass that of old but shabby livehouses like Yuyin Town.
However, Mao Letang is not as humane as Yuyin Town. The manager of their Magic City branch negotiated with Dai Yuni in a very commercial manner. Dai Yuni kept her mouth shut and found some people with connections.
In the end, the relationship was only discussed as a 50-50 split.
Money is not a problem for Dai Yuni. They don't even have to make any money for this fan meeting, and it's no problem if they make a loss.
But the problem is that this performance is the first performance since the establishment of their company. Even if she doesn't consider becoming an instant hit, Dai Yuni still wants to get off to a good start.
Therefore, Dai Yuni is also very careful about running this fan meeting commercially, and she does not just want to use love to generate electricity.
Compared with other livehouses that are larger and more professional, the advantage of Maoletang is that its venue can only accommodate more than a thousand people. It is not too big or too small, and the pressure on the box office will not be too great.
But its equipment is also top-notch, and the environment is clean and comfortable. Yang Qian fell in love with it as soon as he arrived.
"With a ticket price of 20,000 yuan, we have to achieve a box office revenue of 40,000 yuan to be more cost-effective, based on the average ticket price of 100 yuan (because it is divided into pre-sale tickets, on-site tickets, and full-price tickets-tickets with souvenirs)
, we have to sell about five hundred tickets (even if it is a buyout, part of the box office revenue will be allocated to the ticket sales platform), and this does not include temporary refunds..."
Dai Yuni was a little unsure.
Don't think that a venue that can accommodate a thousand people will be able to sell a thousand tickets.
No matter how powerful a singer is, he would not dare to say that his concert is not empty!
Dai Yuni’s previous band performance, in a small venue like Yuyin Ding, was thankful to have 80 spectators, and most of them were from Yuyin Ding’s own passenger flow...
Yang Qian's current fans are very enthusiastic about voting, but Dai Yuni is also worried that there will be a situation where more people vote and fewer people buy votes.
After all, you don’t have to spend your own real money to vote!
And there is another situation, that is, Yang Qian and the others arrived a little late to reserve the venue. Normally, a livehouse like Mao Letang must be booked two or three months in advance, but they only booked it less than one month in advance.
Therefore, the only available times are Thursday evening, February 24th, and Sunday afternoon, February 27th.
During these two time periods, there may not be many fans willing to come and watch the performances.
"Buy it out! It will be scheduled on Sunday afternoon, and the price of advance tickets will be set lower. The price of full-price tickets with signed souvenirs will remain unchanged, so that more young people who like to listen to my songs can come."
Yang Qian chose to challenge a higher level of difficulty.
Very few people would choose to schedule their performance in the afternoon!
However, in order to let more people come to watch his performance, Yang Qian was willing to choose Sunday afternoon. In order to reduce some of the burden on young fans, he was even willing to use a buyout method to avoid the livehouse's increase in ticket prices.