When Dudu Taxi was founded with only 800,000 yuan in its early days, it defeated Shake Taxi, which had received US$3.5 million in financing, and successfully occupied the crucial Beijing market. This has always been praised, and Cheng Wei was considered "
Operations Master".
There are a few things that can give you a glimpse.
Yaoyaoche once spent 300,000 to place a long advertisement for itself on the radio phone, claiming how good its software was, and finally announced that it would hold an offline event in which hotels on a certain day of the month.
Perform on-site installation.
However, when it was time for the event, I found that there were very few drivers attending. After checking, I found that they all took taxis and added a very short notice immediately after their advertisement:
"Send a text message to xxx now to get the download link."
Drivers couldn't tell the difference between Yaoyao and Dudu, thinking that the two advertisements were the same, so they installed them both in confusion.
The second thing is that the taxi throughput at Beijing Airport is as high as tens of thousands of taxis every day, making it the most ideal place to promote taxi-hailing software.
In order to win over the Beijing Airport, Yaoyao Taxi not only paid a lot of money, but even introduced the Airport Group as its investor.
Dudu Taxi, which had far less financial strength, had no choice but to find another way. Instead of going through official channels, they spent 6,000 yuan to bribe the management of the Beijing West Railway Station parking lot and privately allowed them to set up stalls there to promote the ride.
The third thing is that this time the victim is finally not Shaka.
Because many drivers did not yet have smartphones, another taxi-hailing software company in Beijing at that time creatively came up with a "hardware-bound software" method for promotion.
In other words, they spend a lot of money to give each driver a pad to run their own taxi-hailing app, thinking that they can eliminate competition from other peers.
Dudu directly asked the technical department to crack his pad. As long as the local promoter convinced the driver and inserted a USB flash drive, he could delete the original taxi app and replace it with Chengdu Taxi.
From the above mentioned things, it can only be said that Cheng Wei's opponents are all very stupid, and there seems to be nothing wrong with Dudu besides being "witty"?
This is not the whole story.
Although the world has always had winners and losers, those "idiots" who were driven away by taxis and eventually disappeared into the torrent of industry development have also left a few words.
Regulatory authorities have interviewed several taxi-hailing software companies together, requiring strict review of the operating qualifications of registered drivers.
The reason is to prevent "black taxis" from using taxi-hailing software to formalize their business, attracting customers openly and affecting the order of the taxi industry.
Of course, several taxi-hailing apps agreed. However, when other taxi-hailing apps conscientiously implemented the policy requirements, they found that they were all illegally taking taxis there.
As a small example, the Transportation Commission requires taxi-hailing software to verify the driver’s identity and needs to hold an ID card and an original copy of the service supervisor to handle business.
But Dudu only requires the driver to enter his or her name, taxi company, service supervision card number and license plate number to pass.
Relying on the "convenient registration process", Dudu Taxi has attracted more drivers.
No one knows whether Dudu took a taxi and was interviewed again. Anyway, by that time, all his opponents had been eliminated by market competition.
"He is an unruly man."
After personally learning the other party's methods, Lin Yi reminded himself like this in his mind before meeting for the second time.
The two of them did not go to Wang Xing to borrow a place this time, nor did they make an appointment in any office. Instead, they found a secluded place outside.
It had only been a few days since the last meeting, and Cheng Wei still looked the same, but his attitude this time was very different from last time.
Last time, he thought about turning the war with Lin Yi into friendship, so he was very polite in his words. Now that everyone has made it clear that the carriage and horse are enemies, there is naturally no room for friendship.
As the active inviter, it was Lin Yi who spoke first. What he said was: "I thought Mr. Cheng had already left for the south. How is Lin'an, Shencheng?"
Cheng Wei was expressionless: "Thanks to Mr. Laolin for taking the trouble. Dudu Taxi is currently developing well. No matter which city we are in, no competitor can shake our industry position."
"Yeah?"
Lin Yi showed a little sneer, "If Mr. Cheng is really so confident, why would he use such unspeakable methods?"
Cheng Wei remained unmoved: "I don't understand what Mr. Lin is talking about."
Lin took out his cell phone, put it on the table, and showed it to the other party.
"Is Cheng always afraid of me recording? I'm afraid this is a bit mean."
"Since Mr. Cheng agreed to come out to meet me, I think we still hope to have something to talk about. There is no need for us to be so pretentious."
Cheng Wei thought about it for a moment and then said: "Please make it clear, Mr. Lin."
"good!"
Lin Yi also straightened his posture and started to enter the topic: "After the latest version update of Dudu Taxi the day before yesterday, a pop-up window will pop up when the driver is trying to grab a ride, asking him to uninstall Wanli Travel on his phone. Mr. Cheng doesn't know about this, right?
"
Cheng Wei’s statement is: “Our latest update has indeed added the function of automatically detecting and optimizing running speed. If your company’s product is treated as junk software, have you ever considered that there is a problem with the product itself?
"
Maybe people really can't speak well after wearing a mask for a long time. Lin Yi shook his head and gave up the idea of being honest with him.
"Mr. Cheng, the entire development team for the Wanli Travel app was hired by me from the Xiong Factory. It is not the work of students from a technical secondary school."
"I guess you have put a lot of effort into finding this app from your phone and deleting it, right?"
"I just heard that your company's CTO also came from the Bear Factory. How about letting them communicate with each other in the same industry?"
Of course Lin Yi said this as a joke. He felt that those in charge of technology would not be able to tell lies so openly.
Cheng Wei's face darkened when he heard "works by students from technical secondary schools". This matter can be regarded as a dark history of everyone taking taxis, but he quickly adjusted.
"It's not necessary. We are all competitors after all. No matter if our skills are stolen or some business secrets are leaked, we will inevitably lose everything."
Lin Yi asked with a serious expression: "Mr. Cheng still knows that we are competitors, so now everyone is taking taxis and uninstalling them on their mobile phones to travel thousands of miles away. Wouldn't this approach be a waste of time?"
Cheng Wei was still calm and composed: "I will ask the technical department to verify Mr. Lin's reaction after I return. Whether it was the mistake of our technical staff that caused the bug, this needs to be verified before we can confirm it."
"Of course, if it is true, we will adjust it as soon as possible."
Lin Yi was 100% sure that if he were asked to go back and self-examine and correct himself, the result would be nothing, and nothing would change.
Especially after this interaction.
So he asked directly: "Mr. Cheng, how do you plan to go back and make adjustments? In fact, I think corrections will be more accurate."
Cheng Wei's expression also became serious: "This is still an internal matter for us all to take a taxi. Does Mr. Lin even have to point fingers at this?"
Lin Yi looked at him and said: "It's not that I want to teach you how to do things, but everyone is rude when taking a taxi. No matter where this matter goes, who do you think can say you are reasonable?"
"Mr. Cheng, I don't want to beat around the bush with you anymore. The reason why I came to you today is to solve the problem."
"You should know that since we have discovered this little trick, it is not difficult to solve it technically. I came to you to give you a chance to change your ways."
"If you are not sincere, then I have no choice but to go back and solve it myself. At the same time, I am going to complain to the relevant departments and find some media friends to talk about the vicious competition in the industry today."
The words have been made so clear, Cheng Wei can't continue to pretend to be dumbfounded.
In fact, Cheng Weiyi knew from the beginning that this move would not have much impact on Lin Yi, but when his subordinates proposed this suggestion, he still did not reject it.
He only considered two points.
The first is whether the result of this matter can be tolerated? It seems that it will have some adverse effects on taking a taxi in Dudu, but it will not cause any damage to the muscles and bones.
The second is whether it can hinder the development of Wanli Travel in Beijing? Although the effect may not be great, it can be hindered every day.
Cheng Wei knows very well that in this ever-changing industry, one day's delay means one less opportunity.
Shake Taxi, which originally competed with him in Beijing, is now on its last legs and will soon disappear from the market.
It's a pity that Wanli Travel is alert and sharp, so he discovered this little trick so quickly, and it seems that he can't continue to persist.
This is his only regret.
"Mr. Lin seems to have a prejudice against us all taking taxis. Since you say so, I promise to deal with this issue as soon as possible after I get back."
Lin Yi didn't argue with him about his prejudices, but he didn't intend to give him any room for ambiguity. He directly stretched out a finger:
"one day!"
"I hope to see tomorrow morning that Dudu Taxi has corrected this error. I know you can do it."
Bugs are difficult to find because they are created unintentionally. They have worked hard to create and deliberately inserted things. Of course they know how to get rid of them.
Cheng Wei did not find fault with Lin Yi's attitude. In his expected reaction, Lin Yi's current behavior was relatively "moderate".
He still didn't agree straight away, because according to what he said at the beginning, he should not know about it.
"We will give Mr. Lin an answer."
After talking about this matter, the two people, who had never been friends with each other, were not in the mood to chat, so they said goodbye to each other and left.
When Cheng Wei left, he was thinking that there might be no way to prevent Wanli Travel from appearing in the capital market.
In fact, he was mentally prepared. As long as he was willing to spend money, the capital city was not an impenetrable wall. He had been able to monopolize it for a while.
It's just that he originally thought that the one who would counterattack the capital was Kuaidu Taxi, which had just received 10 million US dollars from Factory A, but he didn't expect that Lin Yi, Cheng Yaojin, would show up halfway.
As for Lin Yi, he felt that his impression of Cheng Wei had been refreshed again today.
This man doesn't seem to care much about things like appearance and image. He might be willing to take care of it if possible, but there are other things he values more than those things: