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Chapter 130 Product Line Sorting

"Of course we can't sit still and wait for death."

Lin Yi had already considered this and now took it out.

"Dudu Taxi is constantly increasing its transportation capacity through business diversification. Of course, we can also diversify our business."

"Wanli Travel currently has three business lines, namely the most traditional taxi business, private car business for high-end customers, and express bus business for economical customers."

"Our users are actually still the same group, but they just choose products based on differences in payment ability, so the direction in which we expand our business lines is nothing more than upwards and downwards."

"In addition to private cars, we can also customize luxury-level courtesy car services. This type of business may be biased towards business customers. The total demand will not be too large, but the profits should be considerable."

"On the other hand, high-end services usually directly represent or even define the brand image. Part of Uber's sense of luxury comes from its American origins, and part of it comes from the fact that it started in the luxury car business."

"If this service can be unveiled at major international occasions or large-scale business events, it will definitely improve the Wanli Travel brand."

"Under Kuaiche, which is the area directly facing Dudu Shunfeng's business, of course we can also come up with such a product line, but we cannot ignore it like they do."

Liu Jianni finally had the opportunity to remind: "Hitchhiking car owners are very different from drivers in other businesses. According to business logic, they should be working as ride-hailing part-time and earn some gas money while traveling."

"Our driver entry threshold has always been higher than others. This was not obvious before, because it is worthwhile for a full-time driver to register once and be able to do work every day, not to mention that there are local promoters to help."

"But part-time car owners may not be willing to disclose too much personal information. After all, the privacy and security records of domestic Internet companies are worrying. In this case, it will be difficult for us to attract free ride owners to join."

"On the other hand, risk verification itself is a cost. When the business contribution of a single driver is lower, it is not financially wise to pay the same verification cost."

Lin Yi naturally knew these truths, and he was not persuaded.

"Doing business means settling accounts, but it can't just be economic accounts."

"They all set the threshold for free rides so low, which opens up an opening for drivers who cannot normally run express services, allowing them to enter the market at a low price."

Lin Yi fully understood Liu Jianni's concerns and her position as CFO, and would not have any opinions because of this, but he did not intend to continue to be entangled in ideas.

"Let me tell you my suggestion directly. Considering the practical difficulties mentioned by Jenny just now, we can add a carpooling option to the express business to achieve backward compatibility."

"That is to say, if there is a need for roughly the same route during the same trip, the two orders can be combined into one order."

"The essence of this arrangement is to break up the seats on the car and sell them. The concept is the same as the ride-hailing business, and it is safer and more controllable."

"In order to encourage drivers and passengers to be willing to accept carpooling, we can support them with subsidy policies, such as giving them environmental points in the name of green travel, which can be redeemed for discounts or rewards."

In this business design, carpooling is actually more environmentally friendly in name only. The company’s actual starting point is to solve the problem of insufficient transportation capacity.

There is no problem with carpooling, but the problem is that the price will definitely exceed that of free rides.

However, Liu Jianni knew that this should be the maximum compromise that Lin Yi could make. Lin Yi and Li Moyan were both stubborn in some aspects and did not look like successful businessmen at all.

Liu Jianni can only think optimistically, hoping that the price gap with Hitch can be evened out under the background of high subsidies currently prevalent in the industry.

No matter how they plan their product lines here, the competition between Dudu and Uber now mainly depends on funds.

After she stopped objecting, the matter was settled, and then Lin Yi added another thing;

"Another product line worth developing is driving service. In fact, there is already a successful company in this business on the market, namely e-driving service."

"But Wanli Travel comes from the taxi-hailing industry, and with its huge size advantage, I think it should be a dimensionality reduction blow. If it cannot directly crush its opponents, it means that the team has failed."

"The advantage of acting as a driver is that you don't need a car, and the charges are relatively high. I think there will be some drivers who are interested, so try to choose from our library."

He only said these few words and stopped talking any more, because more details were matters related to the specific execution team, and there was no need for their top management to discuss it here.

The other three people have no objections. The scale of the driving business is still relatively limited, and there is not much room for imagination. They don't care how much money they make. It can be regarded as a horizontal complement.

Now they have reorganized and expanded the business lines of Wanli Travel. Of course, it is still on paper. The next most important thing is the issue of candidates.

Choosing the right path is half the battle.

Only by choosing the right person can we finish the remaining half.

"Before Wanli Travel, the personnel structure was focused on the front line and not on the headquarters. Except for a few of us, many positions were only established at the department level. We can attract more senior executives. At this scale, many companies already have vice presidents.

It’s a lot.”

"In addition to the strength of the middle and back offices, a large number of manpower are scattered in other cities and regions. Through the reconstruction of business lines, it is necessary to further enrich the structure and management functions of the headquarters."

"Wang Yuqi has been co-managing the taxi business department with her senior sister in Beijing before. It is justifiable for her to become a full-time employee this time."

"For the private car division, my preference is Zhang Xiaochuan, who is currently in Pengcheng. I will directly transfer him to Beijing to be responsible for establishing a higher-end product line."

"The competition in the Express Division is very fierce now, and we need someone who can fight hard and be reliable. Mo Qing did a good job in Yangcheng."

"It should be difficult for the Hitchhiking Division to start, so let Shao Yu take this position."

"As a driver, let Zhang Xun come back and do it."

No one else has any opinions on these candidates. Based on their internal qualifications and abilities, they should be the ones.

The only special thing is that Lin Yi left Shao Yu, who was originally close to him, to the Hitchhiking Division, which was a hard job.

There are always some hard-working tasks in the company that are not easy to produce results, and someone has to do them.

For leaders, the key to whether it is "cultivation" or "distribution" lies in whether they will be compensated or promoted afterwards.

As for the parties concerned, they can only hope that they are really good enough to be able to turn the tide on their own.


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