When the new song "Super Star" was released, He Baozhen, Qian Weiwen and related staff began to stare nervously at various data indicators.
In addition to the publicity programs launched on major social platforms.
On Weibo, Yuanzheng Media also spent a lot of money to put the song "Super star" in the top six hot searches. Coupled with the popularity of Clover itself and the warm-up situation a week in advance, "Super star"
》As soon as it went online, it gained explosive attention.
In the hot search list on Weibo, it directly jumped to the top of the hot search list.
He Baozhen and other senior officials were very happy to see it.
But it didn't take long for them to discover that there was another hot search with similar popularity jumping around in front of them.
Everyone looked at it with wide eyes. The five characters "Lan Ling Wang/Han Sen" appeared at the top of the hot search, which occasionally pushed down the popularity of "Super Star".
The two even went up and down continuously for half an hour, which was dizzying.
"Han Sen?" Everyone was shocked.
A staff member immediately explained: "Some media broke the news that King Lanling's true identity is Han Sen, so..."
"What's the reaction from Ray's agents?" Qian Weiwen was the first to ask.
The staff replied: "There was no reaction. It seemed to be a state of laissez-faire. However, according to rumors, it was rumored that King Lanling had broken up with "The King of Masked Singer". After participating in the ninth recording session, King Lanling
, he just quit the game."
"Is the news true?" He Baozhen asked with a frown.
The staff was hesitant: "Because it was an internal mistake from Xiangnan Satellite TV, the credibility should be above 70%."
Qian Weiwen pondered for a moment and speculated: "Three months are coming. It seems that the light is preparing for Han Sen's official debut."
He Baozhen felt a little numb: "The songs Han Sen put out on "The King of Masked Singer" are enough to form an album, and the quality of the works is also very good. This new album seems to be coming in a big way, and there is still half a album left.
It only went online last month, but it seems to have started to warm up in advance.”
A staff member said: "The company internally seems to regard the release of Han Sen's new album as the biggest battle of the year, and is more serious than investing in a major movie."
"This is inevitable. After all, Guang Guang has long wanted to get involved in the music industry."
Qian Weiwen said with a smile: "Han Sen has brought great hope to them. He has long wanted to be successful and is angry."
At this time, Xu Zhengyang, director of the operations department, jogged over and said, "Mr. He, Mr. Qian, the data you want has come out. At present, the overall data and upward trend of Clover's new song are pretty good. The singles on all major platforms are
Sales volume: 170,000 people have purchased it in thirty minutes."
When everyone heard this, their faces showed joy.
There were already 170,000 purchases in half an hour, and it would not be a problem to break 300,000 in one hour. According to the previous single sales rules, the sales volume in 24 hours would usually be eight to ten times more.
In other words, the final sales data of the song "Super Star" is probably around 3 million.
This figure has exceeded the previous debut work "Tokyo Dream". Because "Tokyo Dream" is endorsed by CCTV and the local government in Kaifeng, the total broadcast revenue in 24 hours is only about 2.7 million.
Nowadays, the way songs are sold on major platforms usually includes playback sharing and sales sharing.
Playback sharing means that the song is completely free, and the subsequent revenue of the song is determined by the number of plays. Usually the copyright owner will get about 30% of the profit. Of course, if the singer is very famous, the specific sharing agreement can be negotiated separately.
The sales share is higher. The platform party and the copyright party each have a 50% sales ratio. However, due to the popularity of the singer, the specific agreement can be negotiated separately.
The last one is the direct buyout form. Nowadays, Chinese music is popular all over the world, so few people in the circle will sign a contract in this form. After all, after signing a share agreement, even if the song is not popular at this time, it will be popular after a few months.
Even if there are numerous examples of sudden hits through various channels a few years later, you will still be able to enjoy the revenue sharing, which makes the buyout form almost in name only. Usually, only some copyright owners who are in urgent need of money will want to buy it all at once.
If the price is cut, all subsequent profits will belong to the platform.
The album "Tokyo Meng Hua Lu" was originally used to share the playback share, and the entire network can listen to it for free. It has greater influence and is more popular.
The song "Super Star" is sold to the entire Internet based on sales sharing. A single is priced at 3 yuan, so based on the sales of 3 million copies on the first day, an album brings
The income is about 9 million yuan.
However, the subsequent income from music sales is not very sufficient. In the next year, it will probably double to reach 18 million yuan in sales, which is already a very good result.
Therefore, many singers usually choose to sign a playback sharing agreement after a year for their albums and promote them all over the Internet for free in an attempt to make the songs more popular.
But in fact, it has little effect. Only some top-notch works that lack exposure can make the work more popular.
As the operations director of Yuanzheng Media, Xu Zhengyang has extremely high acumen for market data.
In his opinion, the reason why the song "Super Star" has shown such a popular trend is that in addition to the popularity of Clover, the three characters of the songwriter, Lan Ling Wang, actually play a greater role.
When you click on any major music platform, you can clearly see that in the comment area of "Super Star", the frequency of the words "Lanling King" has even exceeded that of clover.
This situation also made He Baozhen, Qian Weiwen and others happy but also silent for a while.
It felt like I missed a rocket taking off at high speed.
…
Music critic Hu Yue couldn't wait to turn on her phone as soon as she got off work, and frantically browsed the Hanhai Music platform.
Just after six o'clock, he saw the direct link on the homepage, and the song "Super star" appeared in front of him. After clicking to enter, because the deposit had already been paid in advance, Hu Yue could play the song in its entirety immediately.
and listen.
So, when the familiar sound of erhu sounded, Hu Yue suddenly became excited and expectant.
He is a rock fan, but the argument that rock is dead has become so loud that many original songwriters are afraid to try rock easily, causing rock to languish day by day.
Therefore, from a week before the song "Super Star" was released, Fox Moon had full expectations for Clover's new rock song.
What's more, this song was written and composed by King Lanling himself, which made him feel twice as happy.
When the powerful erhu mixed with the electric guitar, drums and other preludes continued, Zhou Ziyu's distinctive singing voice sounded.
Fox Yue suddenly felt a difference, a deep difference.