Under the preemptive offensive of "Thirty-six Strategies of Love", although "Chi Ling" has been praised both inside and outside the industry, and has also been praised by many fans in the ancient style circle, the market for passers-by is too narrow after all, and it does not have good resources.
So much so that the popularity of "Chi Ling" was completely defeated by the popularity of the song "Thirty-Six Strategies of Love".
This scene has been analyzed by many people, and the truth is actually obvious.
The first is that Pei Xueman's popularity is not enough to compete with Mo Honghong.
The second thing is that Mo Honghong is backed by the light, and she is a movie queen. Her status in the industry, celebrity status, etc. far exceed that of Pei Xueman.
The third reason is the song itself. The cheerful melody of "Thirty-Six Strategies of Love" is obviously suitable for dissemination, while the lyrics of "Chi Ling" itself have a certain reading threshold. Although ancient songs are very popular among certain circles,
But for the vast number of passers-by, it is still difficult to match.
But this is only compared to divine songs such as "Thirty-Six Strategies of Love". In Han Sen's previous life, this song was popular all over the country, making Jolin Tsai instantly famous when she was a newcomer. Its charm is still explosive even if it changes time and space.
attitude.
The songs that are the same as "Thirty-Six Strategies of Love" are probably the divine songs such as "Love You" and "Aurora" that were also popular all over the country at that time.
However, some songs may take time to settle, and the story behind "Chi Ling" is worth exploring by the listener.
Therefore, regardless of the viral popularity of "Thirty-six Strategies of Love", as far as "Chi Ling" itself is concerned, there is no doubt that this is a song that will definitely make people remember it endlessly.
Even years later, when people reflect on this year's music scene and count past classics, "Chi Ling" is still one of the divine songs that the majority of fans talk about.
The release of the song "Chi Ling" also successfully brought singer Pei Xueman into the public eye.
On the day of release, on the new song rankings of major music platforms such as Hanhai and Twitter, the song "Chi Ling" not only quickly entered the list and became famous, but also followed "Thirty-Six Strategies of Love" to become a hit.
Quartet, some singers who released songs this month were bullied to the point of crying for their fathers and mothers.
And as time went by, "Chi Ling" soared together with "Thirty-Six Strategies of Love" on the new song list, crushing each other, and it was like a killing spree, with the rankings constantly changing and exchanging with each other.
On the hot song list, "Chi Ling" also entered the top ten of the month together with "Thirty-Six Strategies of Love".
Pei Xueman does not have Mo Honghong's amazing background and celebrity status, nor does he have the same publicity resources in the early stage. He only has stage clips related to "Singing Caravan" that fans spontaneously shot and released.
Therefore, the potential of the song "Chi Ling" is far from being explored.
After the release of "Chi Ling", variety shows such as "Singing Caravan" were also broadcast one after another. Pei Xueman and Tsing Yi performed on the stage, which shocked everyone.
This makes "Chi Ling" more and more popular.
Looking through the Weibo topic square, the exposure of the word Chi Ling is enough to rank in the top ten hot searches.
Therefore, variety shows that originally had to be queued up immediately moved Pei Xueman to the latest program recording.
Even before Pei Xueman could react, her agent Chen Bailan hurriedly arranged for her to perform in various major variety shows.
Even after arriving at the place, there was no extra time to prepare. I put on a little makeup and appeared immediately.
While the appearance fees were being paid, Pei Xueman's popularity was also getting higher and higher.
Facing the influx of program invitations, Chen Bailan was trembling with excitement. She had never thought that one day the resources at her disposal would be so vast. Even while standing there, invitations and business cards were pouring in like snowflakes.
Therefore, Chen Bailan seized this rare opportunity and wildly exaggerated her connections.
At the same time, the messenger Pei Xueman was also acting like a donkey.
Not only did he take Pei Xueman to various places across the country to participate in various variety shows and talk shows, but whenever he went to places, he would also let Pei Xueman attend wine parties together.
These are all bearable for Pei Xueman.
However, in order to achieve efficiency, Chen Bailan actually chose to have Pei Xueman lip-sync.
On the day of the incident, Pei Xueman immediately stopped the performance. Then, with the insistence of her and her uncle, every stage thereafter was a real singing performance.
This incident alone put Pei Xueman directly at the top of the hot search list.
The popularity continues to rise again.
With such a hard-won opportunity, Pei Xueman only sleeps for two or three hours every day.
She didn't dare to slack off at all.
This hard-won opportunity to become famous not only made Chen Bailan and other company executives feel like they had been given a shot, but also made Pei Xueman cherish it.
Because she has already experienced what it feels like to be thrown into a corner and have all kinds of resources replaced.
She didn't want to see that kind of ridicule and eye-rolling again for a second.
However, in such a busy and demanding schedule, over time, even hard-core people can't stand it.
Less than half a month later, Pei Xueman fainted in the backcourt at an event.
But even so, after waking up, Pei Xueman started performing non-stop, performing acupoints and closing the show.
She knew that she was being treated like a donkey by her agent.
But she was also willing to be treated like this.
She always believes in one sentence: "The harder you work, the luckier you will be!"
In comparison, Mo Honghong, who is also famous, does not work like this.
Even after becoming famous, he only took on shooting for some fashion magazines and mobile phone endorsement commercials.
In addition, I have not been invited to appear on major variety shows.
After all, Mo Honghong is a high-profile celebrity herself and has the ability to refuse her agent's arrangements.
Furthermore, in the early stage of publicity, all the programs that Mo Honghong was supposed to appear in have been completed, so there is no need to appear in it again now.
Therefore, all the vacant slots that Mo Honghong did not want were taken over by the popular Pei Xueman.
Therefore, due to Pei Xueman's extra efforts, in the next period of time, audiences across the country will be able to see Pei Xueman's appearance in many TV programs as soon as they turn on the TV.
Such frequent eye contact has also made Pei Xueman's popularity soar rapidly.
Soon many advertisers came to negotiate product endorsement cooperation.
However, if you want to compare Mo Honghong’s high-end mobile phone product endorsements, Pei Xueman mostly received food, toys and some household products, and the prices are not high. Most of the endorsement fees are one to two million.
about.
Even so, quantitative changes also produce qualitative changes.
After frequently filming eight or nine advertisements, Pei Xueman's income from advertising endorsements has exceeded 20 million.
Not only does it directly earn back the cost of buying songs for the company.
And it is expected that in the next month, the profit will be more than ten times.
A song with a price of 5 million will bring 50 million in revenue, no matter how you think about it, you won’t lose money.
At a banquet, General Manager Park Mong Lun was drunk and happy, so he accidentally revealed the news.
The consequence is that it directly caused shock inside and outside the industry.
No one thought that Pei Xueman would make money so fast now, and no one thought that the sky-high price of five million songs would not only make Pei Xueman famous in a short period of time, but also make so much money.
At the same time, when Pei Xueman became famous.
Han Sen, who was filming in Shudian Film and Television City, saw his net worth rise accordingly.
Soon, many manufacturers and brands came to contact Hansen and wanted to cooperate.
For example, the top mobile phone manufacturer Mo Honghong just endorsed, "Huayao".
Under the introduction of Mo Honghong, Tan Gaohan and others, Huayao headquarters directly approached Han Sen and wanted Han Sen to write a global promotion song for their mobile phone brand.
Although Han Sen participated in "The Masked Singer" and won the championship, he has already endorsed the "Nomi 4" mobile phone product of another top mobile phone brand.
But this does not affect Han Sen's writing songs for other mobile phone brands, especially Huayao Mobile, which has a lot of money and directly issued a tens of millions of copyright contracts, and does not restrict Han Sen's creative direction at all, and does not have any requirements, as long as
It's new songs, even if they are bad songs or children's songs, they will accept them all.
With such ability, Han Sen nodded in agreement with tears in his eyes.
At this point, Han Sen's first work worth tens of millions of copyrights was born.
It caused shock in the industry for a while.
Han Sen has also become the singer-songwriter with the highest unit price for song copyrights.
As soon as the contract was signed, Huayao Mobile didn't waste any time and directly chose to expose the deal.
As a result, news about the cooperation between Huayao Mobile and Hansen continued to appear on Internet channels, triggering discussions among netizens across the country and even the world.
This news also made Nomi mobile phone brand, the top domestic brand endorsed by Han Sen, very angry.
After all, as we all know, Han Sen signed a contract to endorse ten top product advertisements after "The Masked Singer" ended, and Nomi mobile phone was one of them.
However, endorsements are endorsements, but they do not hinder Han Sen's creation, nor does it hinder Han Sen's copyright licensing cooperation with third parties.
Although the contract stipulates that Han Sen cannot endorse or wear third-party mobile phone brands within one year, it does not prevent Han Sen from licensing the copyright of literary and artistic works with third parties.
However, the news of the cooperation between Huayao Mobile and Hansen was widely publicized all over the world, making many people subconsciously think that Hansen endorsed Huayao Mobile. For a while, Huayao Mobile continued to be on the hot search list, and just now
The latest Huayao brand sixth-generation mobile phone launched is also adding fuel to the fire and quickly becoming popular.
Not only is it a big hit in the technology circle, but it is also talked about by everyone in the entertainment industry, so much so that the popularity has spread to other industries, affecting all aspects of people's lives.
After all, the popular movie queen Mo Honghong had just finished filming the promotional video for the Huayao 6 mobile phone in "Thirty-Six Strategies of Love", and then the news of the cooperation between Han Sen and Huayao mobile phone was revealed. With the blessing of two huge popularity,
The latest sixth generation of Huayao mobile phone has been widely circulated.
In the technology industry, the hot search index of Huayao 6 is far ahead of other brands. Even Nomi 4, a new mobile phone launched just two months ago, is not half as popular as Huayao 6.
There has been an astonishing increase in sales volume that is visible to the naked eye.
At the very beginning, before the launch of the Huayao 6 mobile phone, only two million units were prepared in stock. With the blessing of various publicity and distribution, Huayao 6 frequently appeared on the hot search. Less than ten minutes after it went on sale, two million units were sold.
Thousands of mobile phones on the online platform were sold out.
Huayao Company launched pre-sales immediately.
The popularity of pre-sales is even more shocking, and all sales platforms are actually out of stock.
Even if you pay a deposit in advance, the official website delivery time will be nearly two months.
This astonishing sales speed completely shocked the technology circle.
Not only that, the explosion of Huayao 6 has also boosted the sales of old mobile phones such as Huayao 5. Even in the second-hand mobile phone market, Huayao's related brands have increased by 20 to 30%.
This scene left all the big guys in the technology industry scratching their heads.
The reason is that in addition to the excellent quality of Huayao 6, it is also because the promotion strategy of Huayao mobile phones is quite strong.
First, Mo Honghong was signed as the spokesperson, and the song "Thirty-Six Strategies of Love", which is now popular all over the country, was bound to the Huayao 6 mobile phone. In the commercial, Mo Honghong danced sexy,
While holding the on-screen advertisement of Huayao 6, it can be said that it became popular following this advertising song. In addition, Huayao mobile phone has spread advertisements on major satellite TV platforms on a large scale, and has online and offline linkage marketing. This is what it is today.
of sales.
The most important thing is that in the later marketing stage, Han Sen, the current darling of the advertising industry, was added, spending tens of millions just to buy one of Han Sen's songs. This news alone is shocking enough, and in various news
In the news spread, the relationship between Han Sen and Huayao Mobile was described as quite ambiguous, leading many people to mistakenly believe that Han Sen endorsed Huayao Mobile.
Han Sen's basic public base is even broader. He won the championship in a program with more than 2 billion viewers. He was already attracting attention all over the world. Now he has broken the precedent. A single is worth tens of millions. It is unprecedented and unprecedented.
, the news attracted everyone’s attention as soon as it was exposed.
Of course, even though Han Sen was filming, he was unmoved by such marketing, and because the other party paid enough, he could only give face to the traffic. However, as Han Sen's official contracted brand, Nomi mobile phone did not agree.
.
On the first Monday of October, Nomi Mobile collected all the evidence, filed a complaint, and took Huayao Mobile to court.
The appeal is very simple: cancel all news related to Han Sen’s endorsement of Huayao mobile phones, stop misleading the people, apologize and post clarifications on major official platforms such as Weibo.
When Huayao Mobile learned that it was being sued in court, it received a belated lawyer's letter from Nomi Mobile. This blow could be said to have caught Huayao Mobile off guard.
"What a shame, he doesn't dare to offend Han Sen and comes to confront us directly?"
“This friendly businessman is going too far!”
"I'm convinced, Han Sen is the spokesperson of Nomi 4. Instead of suing Han Sen for breach of contract, he came to sue us instead?"
"When people are sitting at home, the pot comes from the sky? When did we say that Han Sen is our spokesperson?"
"That's right, we just bought one of Han Sen's songs, and our friends are too sensitive!"