I really regret it, I regret it so much that my intestines are green and my internal organs are on fire. I feel really uncomfortable.
The point is, the whole conference room is like this. It's a bit funny to see everyone pretending to be calm while their stomachs are burning but they keep smiling to avoid leaking any trace of jealousy.
Harnett had a hard time holding back her laughter.
"Pah! Pah!"
"Notice!"
Directly in front, someone gave two high-fives, which focused all the attention in the conference room.
"Sober up."
"cheer up."
"We have said that this is Adidas. Anyone who misses any opportunity will not regret Adidas because we have such confidence."
"Everyone in front of you is a powerful figure. There is no need to moan and groan just because you missed one."
"We missed Djokovic and Murray successively. Do we regret it? Obviously not. Are we wrong? I think, also not."
"So, it's the same now."
Initially, Djokovic and Murray were both players signed by Adidas, but their contracts were not renewed due to different reasons, causing the two giants to switch to other brands respectively.
Adidas has always insisted on a point of view that they have no need to regret or regret, because a brand is definitely greater than individual players.
Adidas also believes that it is not impossible for Nike to give up Federer and Nadal if necessary.
Everything is possible.
In fact, after Djokovic and Murray switched to other brands, their market value did not explode as expected.
Is it because they are not good enough?
of course not.
It's because business superstars require more complex conditions.
This is true for all professional competitive sports including football, basketball, golf, etc. Countless football superstars are far inferior to David Beckham in terms of commercial value; Messi and C-Ronaldo are on the green field.
It's hard to tell the difference, but in the business field, Ronaldo is far ahead.
"Superstars" are hard to come by.
Therefore, Adidas does not regret missing Djokovic and Murray. This is the truth, not a hard talk.
The same should be true now when facing Gawain.
"Of course, if everything could happen again, we would definitely seize the opportunity without hesitation. After all, those numbers do look very attractive."
"But, there is no if."
"So, instead of staring at those numbers, let's think about solutions. Men's tennis should be more than just these players. We should expand the target, not just players born after 1990, but also players born after 1995 and 2000.
It’s on the agenda.”
In the conference room, after a brief period of anxiety and uneasiness, I finally regained my focus.
Harnett also let out a long breath. Although it was indeed very, very regretful to miss Gawain, the matter was a foregone conclusion and Gawain should be a thing of the past.
They should focus on the future and completely turn the page on Gawain.
Although it's not easy.
later.
Adidas has made a series of moves, signing many young players such as Thiem, Zverev, Tsitsipas, etc., as well as a series of Chinese men's players.
It's like losing your mind and going crazy.
So later, when Gao Wen returned to China, he trained with his peers, but ended up being surrounded by Adidas, and Nike seemed particularly lonely.
However, no one can be sure whether this is directly related to Gao Wen. Anyway, Nike and Adidas are not competing in a day or two.
The only thing that can be determined is that Luzhou Laojiao will win a lot and Nike will win even more.
Of course, the biggest winner is still Gawain.
From the legendary celebrities led by Laver, to the sponsoring brands led by Nike, to the bustling fans who began to watch tennis, the craze of winning the Australian Open has always been unfolding around Gao Wen, and it is getting bigger and bigger.
After coming down for a long time, there was still no end in sight.
Of course, online on-demand is the real big deal.
In less than a week after the Australian Open, the click rate easily exceeded 100 million.
Note that the "replay" mentioned here is not the highlights of the game, but the entire five hours and thirty minutes of the game. Only after watching for a certain period of time can it be counted as a playback.
This data is so shocking.
Moreover, the on-demand numbers continue to grow.
The aftermath, curling up.
There is no doubt that Gao Wen is growing into a national idol of a new generation of competitive sports. Even passers-by who know nothing about tennis are paying attention.
After more than ten years of accumulation since the Athens Olympics, the tennis craze has finally been fully ignited and spread across China like a prairie fire.
At the same time, both the ATP and WTA also announced the latest world rankings, and the subsequent influence of the first Grand Slam of the year is emerging.
The WTA is relatively stable, with Serena Williams holding the title firmly in the back seat, and Sharapova following closely behind. At least until the clay court season arrives, there shouldn't be many changes.
ATP, in fact, has not undergone earth-shaking changes, because all the top eight seeds except Federer are in the quarter-finals, and the overall performance is very stable. However, in comparison, the impact of the new generation can still be felt more clearly and clearly.
It is indeed ushering in a new paradigm.
Grand Slam tournaments have different bonuses. Every year due to changes in sponsors, the bonuses will change slightly, but the points are all the same.
Men's competition:
Champion, 2000 points; runner-up, 1200 points; semi-finals, 720 points; semi-finals, 360 points; semi-finals, 180 points... and so on.
In addition, if you win in the first round, you will get 10 points.
In addition, there are points for the three rounds of qualifying, with the second round worth 8 points and the third round worth 16 points. In addition, there are an additional 25 points for successfully passing the qualifying test and advancing to the main draw.
It is precisely because of this that the Grand Slam is the top priority throughout the year, because an outstanding performance in one event can completely change the situation.
Similarly, after the Grand Slam ends every year, because the points are rich and the points from last year's Grand Slam are used to replace the points from last year's Grand Slam, the world rankings often change significantly, and this year is particularly obvious.
February 2nd, the latest world ranking.
First, Djokovic, 12205.
Second, Federer, 9205.
Third, Gawain, 6460.
Fourth, Nadal, 5745.
Fifth, Murray, 5460.
Sixth, Kei Nishikori, 5205.
Seventh, Raonic, 4845.
Eighth, Berdych, 4660.
Ninth, Wawrinka, 4050.
Tenth, Ferrer, 3965.
Overall, there have been a lot of changes, but the most significant ones are Wawrinka and Gawain.
Wawrinka failed to defend his title. Although the semi-finalists won 720 points, he lost the 2,000 points he won last year and his world ranking dropped to the edge of the top ten.
Gao Wen reached the top for the first time. With 2000 championship points, he not only surpassed Kei Nishikori in one fell swoop and became the new No. 1 brother in Asia; he also reached the top three in the world rankings for the first time.