"This is too... How can they not have a video recorder?"
Ronald's Oscar PR for "The Silence of the Lambs" and "Other People's Money" ran into a little trouble.
Many judges who received the videotape sent by Ronald told Ronald through their agent channels that although we really want to watch your movie at home, we can't watch it all because we don't have a video recorder.
In the Hollywood industry, how could anyone not have a video recorder? Who doesn’t have a lot of video tapes hidden at home and take them out for business research at any time? Even if Spielberg keeps a large number of film copies at home, some
Sometimes, for convenience, I also watch VHS tapes.
"The recent video recorders have been upgraded, with S high-definition function and Hi-Fi audio output. You know..." Richard said to Ronald with a smile. These people just want to get a free video recorder.
Just a video recorder with the latest features.
"I suggest you give a video recorder. Anyway, you gave a gift certificate in the video tape. Why don't you be a good person and follow through. Otherwise, the person will only be half happy. Looking at the two video tapes, he will feel that you still owe him a video recorder. In this way, he will not realize that you still owe him a video recorder.
Your good…”
"Damn, these actors are really..." Ronald felt that he still had to pay for this matter, otherwise it would have the opposite effect, so he might as well not do it.
"I remind you that this is against the rules of the Academy of Motion Picture Technology and Arts. Film stakeholders participating in the Oscar selection are not allowed to give gifts to judges who are qualified for nomination..." Michael Gray was also present, and he stopped him as soon as he heard it.
.
"Damn it..." Ronald had no choice but to pick up the phone and call his personal lawyer Lindsay Dole to ask for advice.
"If you want to be completely compliant, you can't just give one gift, otherwise it will still be suspicious and people will talk about it. A suspicious gift can only be mixed with many gifts to avoid attracting other people's attention..."
Lindsay Dole is indeed a practicing lawyer in New York, and he is very clear about the public relations behavior of this kind of company. There are many listed companies in Manhattan that want to please securities analysts. How to do it without violating SEC regulations is
There is a mature approach.
Ronald followed the good example and used the dividends from his own stocks to buy a lot of products from the companies he owned. Then he packaged them into coupons for a discount club, packed a bag, and gave a big gift to the judges who presented the video tapes.
gift pack.
As a celebrity in Hollywood, it is normal for a company that specializes in selling coupon products to want you to expand its influence? Who doesn't know that celebrities are very well-connected, so it is like giving you a free trial, so you can use it to your friends
Our recommendation means saving a lot of marketing expenses. It is also very legitimate in court.
Because celebrities often receive interviews, just mentioning a product can achieve good results. It is normal for mature consumer product companies to send samples for this promotion, right?
So, soon, a hodgepodge gift package that included coupons for McDonald's, Pizza Hut, Coca-Cola, etc., as well as Microsoft Windows 3.0 software, was sent to the addresses of all Ronald's targets.
The most important thing among them is of course Sony's VHS recorder. It is the latest high-end product with the latest S-video and Hi-Fi audio interface. The resolution has been improved from the ordinary 250 lines to 400 lines.
"Why did Sony also produce a VHS format video recorder?" Ronald also brought one home. After installing it, the image was clearer and the sound was stereo.
"They lost the war on the videotape format..." Richard, who came to report on his work, replied with a smile.
In the ten-year videotape format war, Sony's Beta format was still defeated by VHS. Every few years, Sony would always release an upgraded Beta format that would lead VHS in terms of video clarity and sound.
But every time it is quickly caught up with VHS.
And VHS always leads in terms of capacity. The latest LP-mode VHS tapes can even contain the three-hour-long extended version of "Dances with Wolves" in one tape.
Therefore, starting last year, Sony also surrendered and began to manufacture VHS format video tape players. Of course, it maintained Sony's usual high standards and made all the details better than the founders of VHS, JVC and Pioneer, even the remote control.
There are also many functions, densely packed with buttons.
…
The nominations for the Golden Globe Awards have been announced to the media. "The Big Show," starring Warren Beatty and his pregnant girlfriend Annette Bening, received eight nominations.
Then there are the same three or four nominated movies, such as Silence of the Lambs, JFK, Thelma and Louise, Prince of Tides, etc.
Ronaldo's "Other People's Money," Laura Dern's "Fragile Rose," and Bette Midler's "For Boys," all didn't have huge PR budgets and each received just one major nomination
.
They are Laura Dern's Best Actress in a Drama Series, Bette Midler's Best Actress in a Comedy Series, and Diane's Best Supporting Actress (Golden Globe Awards for Supporting Actors regardless of category).
Because there is no head-on competition, the two friends can still maintain a harmonious relationship. Diane and Laura Dern were chatting at home about what clothes to wear and how to match jewelry.
Ronald was having a meeting with Bob Reiner and others outside. The "A Few Good Men" movie project has now reached a critical moment.
Ronald was prepared to invest some money as an important investor in the film to break up Ovitz's packaging project. Bob Reiner still wanted his favorite James Woods to play the villainous colonel, whose castle
Stone Production Company is a small-scale company that mainly serves him and a few good friends.
For him, there is no contradiction between the box office and the overall quality of the movie. James Woods' acting skills that can instantly switch between good and evil expressions are an important asset. The most important dramatic moment in this movie is when the colonel begins as
The face of the good guy appears, and in the third act it is gradually revealed that he is the culprit behind the scenes who ordered the soldiers to abuse their comrades.
Robert Reiner didn't understand why Ronald was so concerned about Demi Moore's involvement. Annette Bening auditioned while pregnant and performed extremely well.
The role of this female lawyer is actually not very important. She only needs two qualities to be competent. The first is that she looks good in uniform and makes people feel sexy at a glance. The second is that she must have certain acting ability.
, facing Tom Cruise's good looks and James Wood's acting skills, they have to be able to handle it, and they can't be obviously weak in one shot.
Moreover, if Diane Lane wanted this role, he would still understand. But now it’s Demi Moore. She and Annette Bening are both female stars backed by big-name male stars, and they each have their own strengths.
.
As long as Bening takes some time to recover after giving birth, there is not much difference in the level of coquettishness and sexiness compared to Demi Moore who gave birth a few months before her. Speaking of which, the period when female actors just gave birth to their children, on the contrary,
Due to the influence of hormones, there will be a rebound period of glamour.
So to talk about the pros and cons of the two, Demi Moore is slightly better in terms of sexiness, Annette Bening also has a slight advantage in acting skills, and Reiner has no particular preference for the two.
Ronald smiled, it was very simple. Demi Moore was in his camp and was famous for his movies. Annette Bening turned to Warren Beatty, and therefore to Ovitz.
On one side, it's that simple.
Now it's not about calculating a star's overall rating of cost-effectiveness, acting skills or appearance. Now it's about dividing camps and using whoever is yours.
"But if you use Demi Moore, James Wood won't come..." Bob Reiner was a little bitter, although getting Ronald's investment is a great thing, except for the handsome Tom Cruise
Working with the beautiful Demi Moore, he has good relations with Columbia, Samsung, and Disney, so he must have taken advantage of the release schedule.
But the most critical role in "A Few Good Men" is definitely the villain Colonel. Without a suitable acting talent, Tom Cruise and Demi Moore will definitely not be able to support the key part of this drama.
"He's not the only one who can act in Hollywood, right?" Ronald thought to himself, it wasn't him in the dream, and he was more suitable than him...
"Unless you can find Marlon Brando, or Jack Nicholson..." Bob Reiner collapsed. Brando's acting now depends entirely on his preference, and he has always been anti-war, so he still said that this movie is essentially
I'm definitely not interested in movies that talk good about the military.
Jack Nicholson... Hey, after making a crazy 60 million, he is now being paid more than 10 million for supporting roles. Whether he pays or not is the second best, but Tom Cruise's salary is 1,200
A salary of half a million yuan would be unbalanced, and the salaries of Demi Moore and others would also be unbalanced. The salary structure of the entire movie would be overturned, and the male and female protagonists might have to quit the film.
It seems that Ronald is full of confidence. When the time comes to find an unsuitable actor, it will be difficult for him. Do you want to find an excuse to quit the project? No, Ronald is also an expert in directing. To be honest, I will change
An ordinary actor and director can't reach the ideal level in my mind, so why don't you hire someone else?
"Don't worry, I will find a suitable candidate..." Ronald reassured Reiner and ended the meeting.
"Hi, Diane..." Reiner waved to Diane and Laura Dern and left.
"I have to go out and help Bob find an actor..." Ronald went over and kissed Diane's forehead.
"Okay..." Diane waved with a smile...
"Oh... I know this movie. Many actresses want to act in it, don't you?" Laura Dern deliberately made a surprised sound next to her. Diane and she both played rock girls back then, and they both played the same role.
In the movie, she may not be much better than me.
Now that she's attached to a big director and has a huge amount of resources, she still has to make major sacrifices in the movie to get nominated for a Golden Globe. Diane only needs to wear a lawyer's overalls, twitch her butt, and smile to get nominated.
To be honest, she was a little unconvinced.
You happen to have the opportunity, why don't you give your best friend some eye drops? Ronald appointed Demi Moore to star, tsk tsk, maybe what's going on?
"I don't want to act. I have already acted as a lawyer..." Diane replied with a smile. Her current requirements for the script are either a type that she has not acted before, or a film directed by Ronald. There are only a few good people.
None of them matched, so she couldn't even get interested in fighting.
"What, do you want to act? Let me ask for you?" Diane also changed the subject. Best friends are used to compare and create a sense of superiority, but the heroine needs a sexy bomb. Are you interested in a supporting role? "
A quick and precise swipe hit her best friend directly in the heart, leaving Laura Dern speechless. She played a slut in "Rambling Rose", a young woman in town.
People have to line up to have an affair, but to be honest, the cost is not very convincing...
…
"Ah ha ha ha, Ronald, you are here, come on, let me introduce you to it, this is Jessica, this is Rosemary, this is..."
Jack Nicholson was in his bachelor's comfort zone, wearing pajamas, leather slippers on his feet, a cigar in one hand, and a brandy bottle in the other. His whole person looked debauched.
"Ouch..." Ronald looked at the beauties in bikinis blowing kisses to him in the indoor swimming pool. He shouted that he couldn't bear it. He sat on the chair, tilted it again, pulled out a bra from under his buttocks, and threw it away.
Next to him, "I'm here to look for you to act. It's a good role and there's a lot of room for performance. If you don't want it, I'll find someone else..."
"What play?" Jack Nicholson put down the bottle of wine, took out a pair of glasses and put them on, "There are only a few good guys, which one should I play?"
His title of "Emperor" is not something he got by accident. His biggest characteristic is that he is a lunatic. As soon as he gets a good role, he immediately loses his rotten expression and reveals his seriousness when playing a clown.
After reading the two pages of the colonel's script that Ronald brought, Jack Nicholson's expression became serious. It was really exciting. He admitted that he was a criminal in court. A villain with extraordinary pride, he would rather admit that he was a criminal.
Even though he has committed a crime, he doesn’t want his beliefs to be insulted. That’s enough!
Ronald smiled slightly. The last scene of the stage play he saw was very weak and not powerful enough. The flight records found flaws in the colonel's testimony. This was too weak. The actor's lawyer had not asked anyone to verify it before.
The colonel's testimony? We have to wait until the last scene to use it? It's very deliberate.
He roughly rewrote the direction of the story. The lawyer played by Tom Cruise actually did not find the contradiction in the flight records. He just decided to take the risk and defraud the colonel. If the colonel did not fall into the trap, then his lawyer license would be
You may face disciplinary punishment for committing fraud in court.
In the end, the colonel admitted his crime not because of the evidence. It was because the lawyer challenged his consistent requirement that soldiers be mentally strong in order to maintain the morale and safety of the US military at the Guantanamo base next to Cuba.
In other words, the colonel believes that his action of letting the soldiers punish the coward is just. He is a typical bad guy who thinks that he is not wrong. This can give the audience a greater shock in the drama, and make the lawyer's final scene more exciting.
The practice is truly breathtaking.
Sure enough, this story attracted Jack Nicholson so much that he put down the script and yelled upstairs at the top of his lungs, "Rebecca, Rebecca, call my agent."
A beautiful woman came down with a baby, picked up the phone and dialed the number.
This is Jack Nicholson's real girlfriend Rebecca Broussard. It can only be said that Ronald doesn't understand the world of Playboy. He can keep his regular girlfriends and temporary girlfriends on the same page. This kind of management ability is also true in Hollywood.
Top notch.
"This is the advantage of not getting married..." Jack Nicholson quietly showed off to Ronald. He understood very well the envy his guests showed when they saw this scene.
"But you can't enjoy your family either...forget it..." Ronald waved his hand, why did I tell him this?
"Very good, I took this role, will you direct it?"
"Bob Reiner, he is more suitable for this kind of theatrical adaptation...I will be the producer."
"He's not bad, so let's take 10 million. My current market price is 12 million. I'll give you a discount..." Jack Nicholson was in a good mood.
"Five million, it's just a supporting role. If I give you five million, it's also the most expensive supporting role in Hollywood..."
"That won't work. Now I don't care about the leading role or supporting roles, the price is still the same..."
"But you can't play such a good role..." Ronald knew that Jack Nicholson still longed for drama in his heart. He made enough money for those bad roles. The price of five million is quite fair.
of.
"My agent would not agree..." Jack Nicholson curled his lips.
"You played the clown and earned 60 million, and lawyer Mickey Kent helped you keep an eye on the follow-up share. What does money mean to you? This character can be passed down to future generations..."
"Damn it, you guy..." Jack Nicholson worked for Roger Corman for ten years, earning the minimum wage. Now he is successful and famous, and Ronald helped him get the job that earned others
It was a role that he could not earn in ten years, and the role was enjoyable, so he really wanted to play it.
"I can't make it difficult for my agent, so I will shoot for ten days and calculate the price." Jack Nicholson looked at the script, estimated the duration, and came up with a way to get the best of both worlds.
.
"Two weeks plus maybe five days for reshoots. Ten days is too short. Of course, we can say ten days to the outside world..."
"Let's do it..." Jack Nicholson was happy. After playing a lot of bad roles to make money, he could finally play a difficult role with satisfaction.
"Jessica, Rosemary, I'm coming..."
As he spoke, he jumped into the swimming pool with a bang, causing water splashes all over the sky. All the beauties were frightened by him and screamed, which was very enjoyable.
…
"Jack Nicholson agreed?" Bob Reiner was shocked when he saw the contract. Can he really hire the most suitable actor?
"Five million, the salary is reasonable, but he can only shoot for two weeks..."
"No problem, I'll just focus on filming his scenes..." Reiner looked at Ronald with a strange look in his eyes. His ability to integrate resources is even better than Ovitz's.