The governor said: "Thank you for the affirmation and encouragement of the national inspection team, so now it is time to specifically how do you join the quality tourism market and in what way? There is no rule without rules. We need to determine a framework and specific regulations as soon as possible. This is the topic of today's meeting.
and purpose.”
The president of the Boutique Shopping Alliance said: "We have decided to give a 5% commission on sales of jade and jewelry, and this 5% will be divided equally among travel agencies, tour guides and drivers.
For handicrafts and specialty products, 3% will be given. Agricultural products and intangible cultural heritage projects themselves need support. There will be discounts when entering the shopping mall and no commission will be charged."
Everyone nodded.
"Follow this method and try it out for three months first and sign an industry convention. Later, it can be optimized and adjusted based on the actual situation."
“If a merchant gives additional commissions to travel agencies and tour guides in order to obtain more customers, they will be punished and ordered to exit the shopping mall.
If travel agencies and tour guides blackmail businesses to obtain more profits, they will also be punished."
At the beginning of the establishment of the Boutique Shopping Alliance, some regulations were drawn up, and after discussion one by one, they were finalized.
Representatives from performing arts companies also put forward demands for reformulating commissions.
He Huan was the first to express his approval, “Food, accommodation, travel, shopping and entertainment are often overlooked by us. But Yunzhou is a kingdom of singing and dancing, and singing and dancing performances can help tourists experience Yunzhou’s ethnic customs more deeply.
The actual itinerary also includes performances. In the past, performance tickets lasted about one to two hours, and the ticket price was 200 to 300 yuan, and the rebate was about 30 to 50%. Overall, the ticket price was
High.
I think the performance ticket price is about 100 yuan for a one-hour show, and about 200 yuan for a two- or three-hour show. If you lower the performance ticket, the rebate will be reduced to 10%."
No one has any objections, and the performing arts companies are happy and excited.
"The specific ticket price, in addition to the duration, is more important to the quality of the performance. Therefore, the performance must be competitive and optimized, and there is no need to go to unnecessary performances. Entertainment should allow tourists to relax and be happy. If it is just a waste
Time, forget it."
Representatives of entertainment companies covered their faces. Sure enough, Xiao Bailong would not take sides.
"In the past, most of our services were in the form of gifts, and tickets would not be refunded if you did not go see it. Now I think we should give this choice to tourists and let entertainment return to their own expense. Tourists can decide whether to go or not. Of course, tour guides can recommend. Standards for tour guide recommendations
It means that tourists should at least feel that it is worth the price of admission.
This does not mean that any performing arts company can just find a tour guide relationship. Tour guides must cherish their reputation. We face tourists directly, eat and play, and ultimately the tourists’ evaluations will be fed back to the tour guides. It has a direct impact on tour guides and travel agencies.
Evaluation of the quality of the entire trip.
Therefore, you must cherish tourists’ evaluations and treat the recommendation power in your hands with caution!”
The tour guides nodded. Now with quality tourism, both travel agencies and tour guides care more about tourists’ evaluations!
The leaders looked at Xiao Bailong with admiration. This roll king made all the elements of the industry roll up.
The performing arts companies also agreed, so they had to step up their production of shows when they returned, and could no longer rely on tour guides to sell tickets.
No one had any objections, and the convention and regulations on entertainment were quickly passed.
Finally, there are tourist restaurants.
He Huan said: "My suggestion is not to mention catering. In the past, tourists could not eat well, and they always thought that the tour guide withheld food. Is it unfair or not?"
The tour guide representative nodded, he had been taking the blame for a long time.
"Because when it comes to eating, the cost and profit are very transparent. If you don't run a high-end restaurant, the actual income you earn is just a little hard work."
"We should still provide company guests with meals," the president said. The restaurant owners also nodded, otherwise it would be too embarrassing.
"No." He Huan shook his head, "Although I go around trying to make ends meet, I don't agree with tour guides and drivers going around making ends meet."
Everyone couldn't help laughing and looked at him with double standards.
"It doesn't cost much, and the restaurants I tried this time were all good. The average per capita is basically 60, not more than 100. This is a reasonable and affordable consumption for the general public.
If you make it a companion meal, it will change over time. Just like in the beginning, you happily provide companion meals and even cook a small stove for the tour guide. But as time goes by, you will become enemies, and when you see the tour guide, you will see him begging for food.
of."
Everyone laughed.
"This is very undignified."
The tour guides nodded.
"Since tour guides don't charge tickets for going to scenic spots and watching performances, I feel like our restaurant shouldn't charge tour guides for meal tickets." A restaurant owner said that the bosses really feel guilty if the tour guides don't ask for anything!
He Huan said: "That's different! The tour guide has been to the scenic spot where tourists go for the first time countless times. The tour guides have vomited at the performances that tourists have watched, so the tour guides like to stay at the door and let tourists go in and play by themselves.
When we get to the restaurant, we can’t let tourists in, so we stay at the door?”
Everyone laughed.
“It would be annoying to go to scenic spots and watch performances every day, but it’s not enough if you don’t eat every day.”
"Hahaha……"
"Moreover, if you have one more tour guide for scenic spots and performances, there will be no extra cost, but if you have one more person eating in a restaurant, it will cost more."
The restaurant owner looked at him with a smile. If Xiao Bailong is so sober, who wouldn't want to invite him to dinner? He is really good at putting himself in other people's shoes!
"It's okay to have one or two meals, but as time passes, there will be complaints. Tour guides don't like team meals either, so having a meal with them is like opening a blind box. Let's order the food. It will seem picky and shameless when we give you free meals."
Why don't you order food? The tour guide is so arrogant, what you offer is what we like to eat? Both parties are not satisfied, so let's not do this.
It used to be said that tourists’ poor food was caused by tour guides. In fact, tour guides don’t like to eat either, so they spend their own money to eat out.”
The tour guides laughed. Most of the tour guides’ money was spent on food and drinks.
"These days, no one is in need of someone who stutters. There is no need to be enemies."
"Then we will be responsible for the meal supplement of the tour guide and driver." The president said, and other restaurant owners nodded.
The travel agency representative’s eyes lit up. This can save a lot of expenses!
"No." He Huan shook his head, "The tour guide is an employee of the travel agency, and the driver is an employee of the passenger transport company. Who should take care of the employees' meals. The division must be clear, otherwise you will go back to the old path. If the responsibilities are not clearly divided, then there will be another
It’s just a matter of quarrel.”
Travel agencies and passenger transport companies were silent.
"We took tourists to eat at social restaurants, and we also did AA with tourists. I had a group tour, and at the beginning the tourists agreed that my share and the driver's share would not be included, but at the end of the trip there were still complaints.
Therefore, let’s not fall into anyone’s trap. It’s okay to eat and drink with friends, but we should settle accounts clearly with tourists. Because once this thing gets involved in business, it will be unclear.
Business is business, affection is affection. You own a restaurant, and I don’t pay for my meal, and I’m not that thick-skinned. If you don’t charge me, I won’t be able to go there next time, and I’ll have to pass by your door.
, all like begging for food.”
The delegates laughed.
The inspection team looked at him with a smile. The meeting in Yunzhou was really interesting.
"So if you want to run a business for a long time, you have to settle the accounts clearly. If you open a restaurant, I have to pay for it. If you don't open a restaurant, but you invite me to eat, that's fine."
Everyone was confused.
"In short, we are in that business and we have a business relationship. If we are not in that business, you come and I make friends and do favors. That's fine."
Everyone nodded, Xiao Bailong is so sober! This makes it less likely to attract resentment!
Many tour guides are like this. Business is business, and every cent must be fought for. Friendship is friendship, and courtesy must be reciprocated.
"In this regard, I suggest that travel agencies be flexible. Now a takeaway meal costs twenty or thirty yuan, which is still average, and you can't eat two dishes. So tourists can eat fifty or sixty-one dishes by themselves, and they
I know what I'm doing and don't complain.
But if you charge money first, he will be suspicious that you charge too much. And the cost of a meal is not much. The total cost of meals for a trip will be hundreds or even thousands, and the group fee will rise sharply. We are just starting now.
Quality tourism is also a new market.
After so many years, everyone has become accustomed to low-priced tour groups, and there are still very few tourists who are not sensitive to prices. Once you come here, it is so expensive, with meals costing thousands, which can easily discourage tourists."
Everyone nodded. Especially the travel agencies felt the deepest. After all, they negotiate money directly with tourists.
"So if we don't plan to make money here, then we will wait for the tourists to pay the bill and let them pay by themselves. AA, calculate it with the tour guide. It will be how much you eat, and you will settle the bill according to the actual situation.
There’s no need to adjust the menu prices. Tourists themselves don’t have a unified standard. We can only give them suggestions on what they like to eat.”
The representatives nodded.
“For tourists who are not price-sensitive, you can discuss the meal with the tourist in advance. If the tourist accepts it, then you can include the meal fee and provide it according to the standard.
The same goes for restaurants with complex functions such as some targeted conference groups and annual meeting groups. In this case, you have to contact the travel agency yourself and negotiate the price yourself.
In short, a tourist restaurant is just a place to eat, don’t make it too complicated. In this way, travel agencies and tour guides have no tasks and pressure, and it doesn’t mean which restaurant I have to take them to.”
The bosses were panicked and were waiting here! This really won the tour guide’s stomach!
"Bosses, don't panic, competition is inevitable. It doesn't mean that you will make a profit if you enter the quality tourism market! You must have a correct attitude.
Tour guides are all foodies, and tour guides also know that if tourists eat well, the group will be easy to take! So as long as you love the food and serve well, don’t be afraid that the tour guide won’t bring it!
And the tour guide is also a customer. After eating, he brings tourists. If the tourists like the food and the response is good, then the tour guide will bring more tourists. It’s that simple!”
The tour guides nodded. The catering representatives looked at each other. From now on, it’s time to compete with each other!
Everyone plays together, but there is no binding relationship. Whether you can continue on this track depends on yourself and quality!
The leaders looked at Xiao Bailong and thought he was really smart! This will prevent him from going back to the same old path in the future!
In this way, the Travel Agency Association and the Tour Guide Association, as dealers, signed industry conventions with several tourism service providers such as the Catering Association, the Shopping Association, and the Performing Arts Association.
As soon as several industry conventions were signed, the old rules of Yunzhou tourism were changed. They were clear and simple, and everyone acted according to the rules. The rules were clear and reasonable, no one hated anyone, no one said who took advantage, and only quality won.
After the agreement was signed, the president of the Boutique Shopping Alliance said: "I recommend Xiao Bailong as the honorary president of the Boutique Shopping Alliance!"
He Huan was stunned. Look at them, why did they involve him again?
Just as he was about to refuse, representatives from shopping companies raised their hands to express their approval.
The inspection team and provincial leaders looked at Xiao Bailong again.
The shopping representatives also looked at him. He said he wouldn't walk with them anymore, but they still wanted to play with him.
The governor looked at him, smiled and said: "Xiao Bailong, you have a good eye for goods, just supervise them."
"Where do I have time?"
"He is the honorary president!" said the president, "If there is any important event for the Boutique Shopping Alliance, please participate."
Everyone looked at him, and the leader also looked at him eagerly. He Huan nodded.
Representatives of shopping companies applauded.
The catering representative said: "Xiao Bailong has good taste, so we also asked him to be the honorary president!"
"Xiao Bailong sings so well and has even participated in variety shows. Xiao Bailong knows best about ethnic songs and dances! He should be the honorary president of our Performing Arts Association!"
He Huan looked at them, then at the playful travel agency and tour guide representatives, "Don't you want me to be the honorary president? Because I let you get less commission?"
Everyone laughed wildly, and the inspection team couldn't help laughing. It would be a good idea to have a meeting with Xiao Bailong.
Professor Gao looked at the leaders of the Quality Inspection Bureau. The leaders of the Quality Inspection Bureau smiled and said they would not argue with them, not here.
The industry conference concluded successfully.
On the afternoon of the next day, several major mainstream media across the country gathered in Spring City and Yunzhou held a press conference, announcing that Yunzhou's tourism market had been rectified and had passed the inspection and acceptance by the national inspection team, becoming a national quality tourism demonstration province. It also announced several measures to protect tourists.
The rights policy fully relieves tourists’ worries.
Yunzhou tourism has ushered in its most glorious moment, and no one else has endorsed it from the state.
Leaders of the National Tourism Administration, provincial leaders and Xiao Bailong all took their seats at the rostrum to answer reporters' questions.
After the press conference, many industry representatives also accepted interviews.
"Thank you for the country's trust. We will definitely provide quality tourism. We welcome tourists to Yunzhou to experience the new tourism environment. I believe it will definitely give you a different feeling!"
"We will definitely live up to the expectations of our leaders, and we will completely reverse the reputation of Yunzhou tourism in the past!"
"Without Xiao Bailong, there would be no new situation in Yunzhou tourism today. He is a powerful leader and reformer.
He put forward many important suggestions, including shopping malls, tourist restaurants, and many current policies, all of which were achieved through his efforts!
He broke the vicious circle of black tourism traps in the past, pioneered quality tourism, and opened up a new path for us.
I hope that the Yunzhou tourism market can develop healthily under the leadership of Xiaobailong! I hope that Xiaobailong will stay in Yunzhou forever! We like him very much! He is our leader!"